New Titles Catalogue July-December 2013

July – December2013

New Titles and Essential Backlist

New Title Highlights July - December 2013

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To sign up to our e-newsletter or to find out more about Kogan Page titles visit www.koganpage.com

July – December 2013

This Kogan Page July – December 2013 New Titles catalogue is available as a downloadable PDF on our website: www.koganpage.com/catalogues

Contents

01 Sales and Marketing page 4

02 Management and Leadership page 20

03 Careers, Development page 44

and Education

04 Human Resources and Coaching page 56

05 Logistics and Transport page 68

06 Finance and Investment page 76

07 Key Backlist Titles page 82

Distribution, Sales and Rights page 106

Index page 102

Publications by month page 104

Key Title

New Title 5

Academic Textbook

Edition Number

Key symbols to help you navigate the catalogue

01Sales and

Marketing

Sales and Marketing

6 | KoganPage 2013

03/11/2013£19.99ISBN 9780749469382EBK ISBN 9780749469399

320 pagesPB, 234x156

7 | www.koganpage.com

Sales and Marketing

Mobile MarketingDaniel Rowles

Daniel Rowles has worked indigital marketing for almost 15years on both the client andagency sides. He is a CourseDirector for the CIM, trains onbehalf of Econsultancy andUtalk Marketing, and hasbeen a judge for the CIMMarketing Excellence Awardssince 2010. He is also the co-host of the Digital MarketingPodcast, a global top-tenbusiness podcast on iTunes.His company -TargetInternet.com - hashelped clients of all types touse digital marketing moreeffectively, including the BBC,Vodafone, MasterCard, Avivaand Warner Brothers.

Having become the ultimate social device, and as users drift awayfrom TVs and computer screens, mobile offers radical newchallenges for the marketer. But how do you design andimplement an effective digital strategy? And what tools can beused to measure marketing effectiveness?

Starting with a review of the technology itself - both hardware andsoftware - Mobile Marketing explains the dynamics between thekey players and how these forces are shaping future developmentsin terms of service provision, media integration and contentstrategy. Supported by in-depth case studies, which illustrate thepotential pitfalls and rewards of mobile marketing initiatives,Mobile Marketing shows how our new mobile lifestyle can be arewarding environment for those businesses willing to embracenew technology and, with imagination and creativity, developmobile marketing strategies that can win customers, boost brandawareness, raise profile and increase profits

Neuro-Sell

Simon Hazeldine

Simon Hazeldine worksinternationally as a ProfessionalSpeaker and PerformanceConsultant in the areas of sales,negotiation and leadership. Hehas a Masters Degree in thePsychology of Performance, isCertified as a MasterPractitioner and Trainer of NLP,and is a Fellow of the Instituteof Sales & MarketingManagement. Simon is aqualified Prism Brain MappingPractitioner and has spoken in25 countries across fivecontinents.

03/11/2013£19.99ISBN 9780749469214EBK ISBN 9780749469221


Sales and Marketing

Anyone involved in sales faces huge challenges these days,from fierce global competition, pressure on margins,difficulties of getting time with prospective buyers and thepower of internet-savvy buyers. To succeed in sales, you needsomething more than the traditional techniques. Neuro-Sellgives you the edge through a brain-based perspective,process and approach to selling that is sensitive to what’sgoing on in your customers’ minds. Learn how to really relateto your prospects and sell in a way that is comfortable forboth buyer and seller. Understand the importance of theunconscious and find out how to get below the surface levelof what people say to recognize what they really mean.Develop your skills in building sales relationships with thefour main types of buyer by fully understanding their needs.And discover the five stages of neuro-negotiating that willsee your sales rates rocket.

8 | KoganPage 2013

Providing a focused and in-depth examination of the field ofmarketing research that studies consumers’ sensorimotor, cognitiveand affective responses to marketing stimuli, Neuromarketing inAction is the first book to show both the scientific frameworks andthe practical applications of this increasingly popular marketing tool.

Through 18 chapters, referencing many global brands such as AstonMartin, Chanel, Lacoste, Amazon, Nike, Carrefour and Dunhill, theauthors showcase the latest thinking on brain function andintelligence, and the subconscious influences on consumerbehaviour. The book then examines the ways in which marketingefficiency can be improved through the satisfaction of thecustomer’s senses, emotions, memory and conscience - both interms of current marketing activity (selling methods, sensorymarketing, product modification) and potential future developments(value innovation, sensory brands, increased interaction with socialnetworks and permission marketing).

For a phenomenon that’s less than 10 years old, neuromarketing isnow recognized as an important trend in the development ofmarketing techniques and applications - Neuromarketing in Actionprovides both a practical review of current thinking and a detailedreview of future developments, showing how the latest marketingtechniques can be validated and legitimized through the prism of theconsumer brain.

03/12/2013£29.99ISBN 9780749469276EBK ISBN 9780749469283


Neuromarketingin Action

Patrick M Georges,Anne-Sophie Bayle-Tourtoulou, Michel Badoc

Professor Patrick Georges is aneurosurgeon, with a passion forimproving management andbusiness organization through thedevelopment of the concept oforganizational intelligence. He is theauthor of several works, includingThe Six-Figure Manager, to bepublished by Kogan Page in 2013.

Professor Anne-Sophie Bayle-Tourtoulou has taughtmarketing across several programsof the HEC Group for many years,with a focus on the retail sector.

Professor Michel Badoc has taughtmarketing for many years, mostly atthe institutions within the HECGroup, but also schools such as theCESB and ENASS. He also developsappraisal and consultancy activitiesfor companies in Europe and NorthAmerica.

Sales and Marketing


Adland

Mark Tungate

Mark Tungate is the author ofthe best-selling Fashion Brandspublished by Kogan Page.Based in Paris, he is a journalistspecializing in media,marketing and communication.He writes regularly aboutadvertising, style and popularculture for the French mediamagazine Stratégies, the trendsintelligence service WGSN,Campaign magazine, The Times,The Independent and TheTelegraph. Mark regularlypresents at conferences aroundthe world, and also co-hosts aweekly French television show.

03/07/2013£24.99ISBN 9780749464318EBK ISBN 9780749464325


Sales and Marketing

Adland is a ground-breaking examination of modernadvertising, from its early origins, to the evolution of thecurrent advertising landscape. Bestselling author andjournalist Mark Tungate examines key developments inadvertising, from copy adverts, radio and television, to theopportunities afforded by the explosion of digital media.

Adland focuses on key players in the industry and featuresexclusive interviews with leading names in advertising today,including Jean-Marie Dru, Sir Alan Parker, John Hegarty andSir Martin Sorrell, as well as industry luminaries from the20th Century such as Phil Dusenberry and George Lois.

Exploring the roots of the advertising industry in New Yorkand London, and going on to cover the emerging markets ofEastern Europe, Asia and Latin America, this updated versionof Adland which also features a new foreword, offers acomprehensive examination of a global industry andsuggests ways in which it is likely to develop in the future.

10 | KoganPage 2013

2

The car - once everybody’s dream and a key status symbol inmost countries and cultures - has been extensivelyquestioned in the last decades and in the last few yearsparticularly. Urbanization, traffic congestion, pollutionproblems, heavy reliance on scarce oil supplies, safety issuesand ever-growing competition, to name a few significantchallenges, have all provided significant business challengesfor the automobile industry. Many car manufacturers havehad to fundamentally rethink their design, brand andmarketing strategies to thrive in a savvy, consumer-ledculture, and markets that are becoming increasinglyrestrictive in size and opportunity. While many otherindustries have gone through extensive structural changes toadapt to emerging circumstances, there are numerouselements of the car industry that have the opportunity totake advantage of new technologies, adapt to emergingtrends in consumer behaviour, and improve profitability.Auto Brand examines the challenges and opportunitiesfacing Marketers and Brand Managers working in theAutomotive industry and proposes strategies for buildingsuccessful brands in the future.

03/11/2013£24.99ISBN 9780749469290EBK ISBN 9780749469306


Auto Brand

Anders Parment

Anders Parment is Doctor ofScience in Business andEconomics, StockholmUniversity and Senior Lecturer inMarketing, Branding andMarketing Communications.Anders is also an establishedbrand and business consultantin the automotive industry, withkey customers including Audi,Citroën, Porsche, Saab, Seat,Volkswagen and Volvo.

Sales and Marketing


Traditional newspapers are under threat. The emergence ofcitizen journalism, collaborative news websites and freebienews-sheets - coupled with a catastrophic drop in ad revenue- has pushed many to the brink. Papers around the world arecutting copy, editions and staff, moving online or closingdown.

Out of Print explores how the collision of technology,economics and social forces has thrown news, newspapersand journalism into crisis. George Brock examines all recentcontroversies facing the industry including the phone-hacking scandal, the emergence of competitors ranging fromWikileaks to peer-to-peer social networks, the drop inadvertising, the closure of papers, debates over theaccountability of journalists, and the rise of ‘citizenjournalism’.

Incisive and authoritative, Out of Print analyzes the role andinfluence of newspapers in the digital age and asks whetherthey can survive and, if so, how.

03/09/2013£19.99ISBN 9780749466510EBK ISBN 9780749466527


Out of Print

George Brock

George Brock is Professor atLondon’s City University, wherehe heads the prestigiousGraduate School of Journalism.During his career as a journalist,he worked for the Observer andThe Times, where he wasForeign Editor, Managing Editor,Saturday Editor and (mostrecently) International Editor. Hehas served as president of theWorld Editors Forum, and chairsthe British Committee of theInternational Press Institute. Heis a regular commentator onnews and journalism in the UKand global media, andbroadcasts frequently. He is anactive conference speaker andreviewer.

Sales and Marketing


Multi-ChannelMarketingEcosystems

Markus Stahlberg, Ville Maila

Multi-Channel MarketingEcosystems is a collection ofarticles written by 35individual contributors fromaround the world, edited byMarkus Stahlberg and VilleMaila. Markus is the CEO ofPhenomena Group Ltd, andVille is the PlanningDirector. Phenomena groupwas the first shoppermarketing company to befounded in Europe. It is theglobal leader in shopperpromotions, and operates inover 40 countries.

03/11/2013£29.99ISBN 9780749469627EBK ISBN 9780749469634


Sales and Marketing

With dramatic changes in consumer behaviour - from onlineshopping to the influence of social media - marketers arefinding it harder than ever to co-ordinate, prioritize andintegrate the latest interactive channels into their overallbrand-building strategy. Despite hard evidence showing theimportance of digital marketing, the emphasis often remainson traditional media, with the most common social mediachannels being used without centralized co-ordination orintegration with a wider marketing and branding campaign.

Multi-Channel Marketing Ecosystems examines afundamental game changer for the entire marketing industry- the seismic shift from a single TV-centric path to a multi-channel interactive ecosystem which puts digital technologyat the heart of every campaign. With separate chapters onthe remaking of marketing, the rise of the digital brand,conversion optimization, m-commerce, searchability in amulti-channel world and predictive marketing, Multi-Channel Marketing Ecosystems shows how marketers andbrand managers can react positively to changes in consumerbehaviour, building customer responses and loyalty via thefull spectrum of digital media.

14 | KoganPage 2013

Available on Inspection Copy

It’s often said that people cannot manage what they cannotmeasure. Marketing Value Metrics is based on years ofCranfield School of Management, and demonstrates a metricsmodel that shows not only how marketing systematicallycontributes to shareholder value but also provides a metrics-based framework for developing and implementingmarketing strategies that are measurable and accountable.The key steps in the modelling process are described indetail, as are the procedures for applying it in practice.

Marketing Value Metrics will enable senior executives tomeasure more effectively the impact of marketing activityagainst organizational goals, and will empower marketingteams and their managers to justify and defend their plansand strategies to their CEOs and CFOs.

03/11/2013£24.99ISBN 9780749468972EBK ISBN 9780749468989


Marketing Value Metrics

Malcolm McDonald, Peter Mouncey, Stan Maklan

Professor Malcolm McDonald isEmeritus Professor of Marketing atCranfield School of Management,having formerly been theMarketing Director of Canada Dry.He is the author of over 40 books,including Malcolm McDonald on Marketing Planning, also publishedby Kogan Page.

Peter Mouncey has over 40years’ experience in the field ofmarketing, and is a Visiting Fellowof Cranfield School ofManagement. He is also theEditor-in-Chief of the MarketResearch Society’s InternationalJournal of Market Research

Stan Maklan is an experiencedmarketer and managementconsultant. He is a Senior Lecturerin Strategic Marketing at CranfieldUniversity School of Management.

Sales and Marketing



Pricing forProfit

Peter Hill

Peter Hill is a qualifiedaccountant (both Chartered andCertified) with 30 years’experience. He is a partner atMark Holt and Co CharteredAccountants and Healium LLPbusiness growth specialists.Peter is also a sought-afterbusiness speaker and runsbusiness seminars on pricingand profit improvement acrossthe UK and internationally, formost of the major banks(Lloyds, Barclays, HSBC), for theRan One accountancy network,and for SWAT, the largest UKtrainer of accountants.

03/07/2013£29.99ISBN 9780749467678EBK ISBN 9780749467685


Sales and Marketing

Price is the most significant factor affecting the profitabilityof every business, profit centre or department. When thepressure is on to perform or grow, your instinct may be todiscount, undercut your competitors, cut costs and promotethrough price. Yet these are often the last things you shoulddo. Pricing for Profit is the most practical guide on pricingavailable. Using a firm, profit-focused framework developedrunning real projects for real businesses, this book shows youhow by getting your pricing structures right you can make ahuge difference to your bottom line. It gives businessowners, managers and leaders simple, achievable pricingstrategies that will deliver sustainable business growth. Canyou afford to leave money on the table? If not, Pricing forProfit is the guide for you.

16 | KoganPage 2013

Lively and accessible, Market Research in Practice is apractical introduction to market research tools, approachesand issues. Offering a clear, step-by-step guide to the wholeprocess - from planning and executing a project through toanalysis and presenting the findings - the book explains howto use tools and methods effectively and obtain the mostreliable results. With new chapters on using market research,international aspects and new research trends (includingcoverage of social media research and mobile surveys) thisfully updated second edition also includes the latestinformation on carrying out market research design, deskresearch, sampling and statistics, questionnaire design, dataanalysis and reporting. Accompanied by a range of onlinetools and templates and supported throughout by examplesfrom real market research practice, this is an invaluable guidefor students, researchers, marketers and users of marketresearch.

03/10/2013£24.99ISBN 9780749468644EBK ISBN 9780749468651


Market Researchin Practice

Paul N Hague,Nicholas Hague,Carol-Ann Morgan

Paul Hague is the ManagingDirector of B2B International. With35 years of practical experience inrunning market research agencies,his clients include some of thelargest corporations in Europe andthe United States. He has written,co-authored and contributed tonumerous publications on marketresearch, its tools and techniques.

Nick Hague is a founder memberof B2B International. He hasextensive experience in the designand execution of market researchprojects across a wide variety ofindustries, and has managedresearch projects in 30 countries.

Carol-Ann Morgan is a Director atB2B International and is in chargeof research techniques. Before thisshe worked as a lecturer and socialresearcher at Salford University.

Sales and Marketing


2


Online PublicRelations

David Phillips, Philip Young

David Phillips is Professor ofOnline Public Relations atEscola Superior deComunicação Social, Lisbon,lectures at Gloucestershire andQuadriga (Berlin) University,and has written three booksabout online PR. A Fellow ofthe CIPR and Society of NewCommunications Research, heis a Director of Klea Global, adigital monitoring andevaluation company.

Philip Young is project leaderfor NEMO: New Media, ModernDemocracy at Lund University,Sweden. Before this he lecturedin PR at the University ofSunderland and was a leadresearcher on EUPRERA’sEuroBlog project. He has runthe Mediations weblog on PRtheory and practice since 2004.

03/10/2013£24.99ISBN 9780749465452EBK ISBN 9780749465469


Sales and Marketing

The internet, social media and advances in mobiletechnology have totally revolutionized the practice of publicrelations; a revolution that has not only affected the way PRprofessionals communicate but has transformed the natureof communication itself. This thoroughly revised third editionof Online Public Relations shows readers how to use onlinetools - now integral to most areas of PR practice -intelligently and effectively. David Phillips and Philip Youngexplore the growth of social media, mobile apps and virtualcommunities and environments, providing valuable guidanceon developing a strategy to make the most of these keyplatforms for communication. Essential reading for studentsand practitioners of PR, this book offers a timely andauthoritative review of the ever-changing world of online PR,and a wealth of practical advice.

18 | KoganPage 2013

3


In the UK’s current climate of budget cuts and policychanges, local government officials need to be aware of bestpractice in both broadcasting their services and respondingto crises in their communities. Meanwhile, changes in themedia - from the rise of social communications through toweb access for older consumers - present new challenges forlocal councils about how to best convey their key messagesand protect their brand. Full of expert advice, tools and casestudies, PR and Communication in Local Government andPublic Services is a practical reference guide to internal andexternal communication issues for anyone working in localcouncils or regional governmental offices. It offers a detailedanalysis of the issues that are unique to this challenging andfast-moving environment, whilst reinforcing the importanceof effective and meaningful communication to both localdemocracy and the planning and delivery of quality services.

03/07/2013£29.99ISBN 9780749466169EBK ISBN 9780749466176


PR andCommunication inLocal Governmentand Public Services

John Brown, Pat Gaudin, Wendy Moran

John Brown has over 35 years’experience in the media and localgovernment public relations. He wasHead of PR & marketing forStrathclyde Regional Council andGlasgow City Council from 1996-2004.

Pat Gaudin has more than 30 years ofexperience in PR and communicationsin local government. Previously, Patwas the head of PR and CorporateStrategy for Chelmsford BoroughCouncil, and a past chair of the CIPR’sLocal Government Group.

Wendy Moran is a Senior Lecturer inCommunication at ManchesterMetropolitan University, and acommittee member of the CIPR’sLocal Government Group.

Sales and Marketing



02Management &

Leadership

Management &Leadership

22 | KoganPage 2013

03/08/2013£14.99ISBN 9780749469900EBK ISBN 9780749469917




The 30 Day MBAColin Barrow

Colin Barrow has lectured,researched and collaboratedwith colleagues in businessschools in the UK, USA,Canada, Australia, the Far Eastand throughout Europe.Currently a visiting fellow atCranfield University, he is alsothe author of The BusinessPlan Workbook, FinancialManagement for the SmallBusiness as well as The 30 DayMBA in Business Finance, The30 Day MBA in InternationalBusiness and The 30 Day MBAin Marketing, all published byKogan Page.

3

Drawing on the twelve core disciplines of business, includingbusiness law, economics, marketing and finance, this third editionof the hugely successful The 30 Day MBA shows you to use keybusiness concepts and tools to assess business decisions andimplement strategy.

Now with a new concept for each chapter - includingcrowdfunding, digital marketing, business incubators and the80/20 principle - it also provides coverage of the key optionalmodules: Mergers and Acquisitions and International Business.New case studies include Volkswagen Group China, Google inChina, IKEA, Meraki, Ocado, Ford, IBM and McDonalds, amongothers.

Including a range of free online resources that enable you to reviseand test your knowledge, this bestselling classroom-free guide isbrimming with models, international case studies and practicalapplications of key theories, placing MBA skills within reach of allprofessionals and students.

Communicateto Inspire

Kevin Murray

Kevin Murray specializes instrategic communications,reputation management andleadership communicationscoaching. He has almost 40years’ experience incommunications, includingappointments as Director ofCommunications of BritishAirways and Director ofCorporate Affairs at the UKAtomic Energy Authority. He iscurrently Chairman of the BellPottinger Group, the PublicRelations Division of ChimeCommunications, a London-based international marketingservices company.

03/10/2013£24.99ISBN 9780749468149EBK ISBN 9780749468156



Inspiring leaders make us want to achieve more. Theypersuade us to their cause, win our active support, help us towork better together and make us feel proud to be part ofthe communities they create. So, if we want to be betterleaders ourselves, how do we communicate in a way thatinspires? What do we need to think about when framing ourown leadership communication? Is there a system thatexperienced leaders use? Communicate to Inspire is anessential manual for any aspiring leader, answering these keypractical questions. The author presents a model that chartsthe leadership process and draws stories from the years ofexperience he has had coaching leaders. He examines andanalyses some the key success (and failures) in leadershipand provides a unique and successful model for developingyour own leadership skills.

24 | KoganPage 2013

Ethical Leadership shines a light on the role of both cultureand ethics in organizations by making the issues moretransparent, accessible and above all, connected. Businessleaders are now accountable for showing that they have thecorrect ethical policies and culture in place. Andrew Leighfocuses on the fact that ethical culture is manifest in theactual behaviour and attitudes of all staff, rather than inpolicy documents. His book is full of practical strategies, casestudies and action points which will help leaders to improveand manage ethical culture and climate in theirorganizations.

03/10/2013£34.99ISBN 9780749469566EBK ISBN 9780749469573


EthicalLeadership

Andrew Leigh

Andrew Leigh is a founder ofMaynard Leigh Associates, aleading UK developmentcompany specializing in helpingclients such as KPMG, Ernst &Young and Barclaycard achievebehavioural and cultural change,at the individual, team andcorporate levels. He is theauthor of over a dozen books onmanagement.




PQ is the New EQ

Gerry Reffo, Valerie Wark

Valerie Wark was a seniorfaculty member at AshridgeBusiness School and is now anAssociate, acting as LeadershipTutor and Executive Coach. Herinternational corporate clientsinclude Vodafone, The BodyShop, BBC Worldwide, KerryFoods and BG Group.

Gerry Reffo is a seniorindependent HR consultant andAshridge accredited executivecoach working mainly in thepublic sector. She waspreviously Head of Learningand Development in theForeign and CommonwealthOffice, where her contributionto leadership development wasrecognised in the Queen’sBirthday Honours list (2009).

03/12/2013£29.99ISBN 9780749469603EBK ISBN 9780749469610



IQ and EQ are not enough. Political Intelligence (PQ) iscritical in determining the success of large organizations.Successful leaders have built the capability to interactstrategically in a world where government and businessshare power to shape the future. Traditionally, largebusinesses have relied on public affairs specialists to helpthem lobby government. In turn, government has banked onoccasional secondments to business to guide them. Thisoutdated model cannot cope with the challenge of increasinginter-dependency. PQ is a new generic leadershiprequirement that all effective leaders need to possess. It willallow governments and businesses to build relationships andwork together in a new context. PQ is the new EQ explainswhy PQ is now a critical leadership requirement expandingbeyond IQ and EQ; presents case studies to demonstrate theimpact of PQ in action; and provides practical advice toindividuals and organizations on how to develop it.

26 | KoganPage 2013

Both timely and relevant, the topic of strategic partnering isof utmost importance today in terms of driving businessgrowth, yet past records suggests that the large majority ofsuch partnerships fail. Written by Luc Bardin, a BP Vice-President, this book presents a unique but practical, welltried set of rules and processes that take out ‘chance’ andguarantee success in almost every case when used in asystematic manner. Bardin shares his experience of buildingstrategic co-operations with organisations as diverse asToyota, GE, FedEx, BMW, the Olympics, Universities, Banksand State Agencies, as a case and validation for a disciplinedpartnering model which will deliver consistent results.

03/09/2013£19.99ISBN 9780749468804EBK ISBN 9780749468811

272 pagesHB, 234x156

StrategicPartnering

Luc Bardin

Luc Bardin is a member of theSenior Executive Committee inBP Plc. He is also Group Vice-President in the Refining &Marketing Segment, whichoversees BP customer facingbusinesses, employing some80,000 people worldwide. Luc isin charge of the StrategicPartnerships organization, whichmanages the relationships withBP’s largest global businesspartners and customers. He alsooversees the Procurement,Sustainability Mobility and R&MEurope areas, and wasinstrumental in developing BP’ssponsorship of the 2012Olympics.



ThoughtLeadership

Laurie Young

Laurie (Laurence) Young is abusinessman who likes to write.During his line career he heldsenior positions at BT, Unisysand PricewaterhouseCoopers.He has advised companies suchas Ericsson, Motorola, BritishGas, Hitachi Data systems,Datex Engstrom, Phillips andNokia.

03/10/2013£34.99ISBN 9780749465117EBK ISBN 9780749465124



Thought Leadership is a powerful business tool used by someof the world’s leading organisations. It is used extensively inthe professions and technology industries. Some budgets forit are bigger than those for global advertising. It has beenused by famous individuals to create some of the world’sleading advisory businesses, but how do they achieve thatposition?

Thought Leadership is the first book to critically evaluatethought leadership as a serious professional discipline andbusiness tool, exploring how it works, how to create athought leadership strategy, and the potentially vast rewardsof doing so. Laurie Young provides business leaders, seniormarketers, individual advisors and functional specialists withthe tools and knowledge required to fully exploit theintricacies of this mysterious and often underused, but highlyeffective, business tool.

28 | KoganPage 2013


Business Analysis and Leadership is for anyone involved inbusiness analysis working in any organization worldwide,from financial services to charities, government tomanufacturing. It takes you beyond standard textbooks fullof techniques, by showing you how to lead and gaincredibility throughout the organization. It will help you withthe very tricky role of working with people from the shopfloor to board directors and give you the confidence tochallenge the easy way forward and point out what will reallywork in practice.

This inspirational book consists of contributions from leadersin the international business analysis field who focus on theirspecialist topics, while blending in the common themes andthreads running throughout the book. The case studies andpractical advice will help you to become an outstandingcatalyst for change.

03/09/2013£24.99ISBN 9780749468620EBK ISBN 9780749468637


BusinessAnalysis andLeadership

Edited byPenny Pullan, James Archer

Penny Pullan is director ofMaking Projects Work. Herclients include Rolls Royce, UKGovernment, Skandia, PWC,Novo Nordisk, AstraZeneca,Abbott Laboratories, Cummins,Capital One, National Grid, OpenUniversity, CAFOD, Save theChildren and Christian Aid, acrossEurope, the Middle East andAustralasia. In addition, she’s aSenior Instructor in BusinessAnalysis for ESI, a leadingtraining organization.

James Archer is a practisingBusiness Analyst. He was the UKBusiness Analyst of the Year in2009 and he is currently leadingwork to re-design services andprocesses across three Londonboroughs and community health.



Closing theCommunicationGap

Chris Parker

Chris Parker is PrincipalLecturer in Sport & LeisureManagement at NottinghamTrent University and abusiness/managementconsultant specializing incommunication and influencingskills.

03/11/2013£14.99ISBN 9780749467616EBK ISBN 9780749467623



The ability to communicate is a key part of our everydaylives, a basic and necessary skill. In the workplace it becomeseven more vital, shaping both internal and externalrelationships, affecting every aspect of our roles whateverthe line of business, and determining both individual andbusiness success. Using a number of scenarios familiar to usall, from informal colleague interactions to presenting tocorporate clients, Chris Parker breaks down the manycommunication challenges we face in the workplace,identifying what makes effective communication in theprocess, providing valuable advice which can be quicklyapplied to our working lives.

Featuring a wide range of examples of good and badpractice, Closing the Communication Gap will provideevery reader with their own powerful communication toolkitand empower them to bridge their own communication gap.

30 | KoganPage 2013

All organizations acknowledge the importance of strategycreation and execution. In essence, strategy is a process ofdeveloping the corporate future. All too often, however, itdoesn’t generate the required results. The 8 Steps toStrategic Success presents a process for creating a strategythat really delivers. For each step, the book describes the keyparts of the process, how to avoid the potential pitfalls, andpoints to the most useful strategic models and frameworks.Readers can see the process in action by following the casestudy that unfolds throughout the book. One of the criticaldeterminants of strategic success is to see strategy not justas planning but also as a process that involves dialogues withmultiple stakeholders, both within and outside the company.This concept of dialogue is integrated into every phase of the8-step approach and is at the heart of its effectiveness increating strategy that delivers in practice.

03/11/2013£24.99ISBN 9780749469191EBK ISBN 9780749469207


The 8 Steps to StrategicSuccess

Paul Pietersma,Gerben van den Berg

Paul Pietersma is a strategyconsultant and managingdirector of Business Strategies atBerenschot. He is the (co)authorof two leading Dutch strategybooks Het Strategieboek 1 and HetStrategieboek 2. He is also(co)author of Key ManagementModels.

Gerben van den Berg is seniorstrategy consultant atBerenschot. Based in theNetherlands, he has advisedclients in a range of industriesand across Europe and theCaribbean. He is the author ofmultiple books and articles onstrategy and strategicmanagement including HetStrategieboek 2, StrategischeConversatie (both in Dutch) andco-author of Key ManagementModels (2nd edition).



Dutch translation rightsunavailable

32 | KoganPage 2013

03/10/2013£19.99ISBN 9780749469665EBK ISBN 9780749469672




InnovationKim Chandler McDonald

Kim Chandler McDonald isthe founder/ editor of the‘Capital I Innovation’Interview Series, whichcelebrates internationalthought leaders, Innovatorsand Innovations. Formerly,she was a writer and editorfor various national andinternational newspapers andmagazines as well as beingthe host/producer of an awardwinning radio/TV program.She is a member of theGriffith Enterprise AdvisoryBoard for Griffith Universityand the Scientific AdvisoryBoard for Cloud-Com 2012.

Any business looking to succeed in today’s and tomorrow’s global,digital economy must innovate or die. Innovation introduces youto the pioneers who have broken the mould and led the pack inevery field, from IT to food, fashion to healthcare. It highlights thecommon denominators linking these highly creative people, suchas their compunction to tell their truth, unpalatable or not; theirentrepreneurial instincts; and their steadfast protection of their‘brands’. Innovation showcases interviews with 100+ people whohave pushed aside the boundaries in their field. It presents theinside track on who’s done what, how they did it, what drives themon and why innovation is so critical to individuals, economies andto our society as a whole. It sets the standards you need to live upto if you want your business to be innovative too.


Orbit ShiftingInnovation

Devika Davaiah, Rajiv Narang

Devika Devaiah is a Director ofErehwon and a globallyestablished speaker, trainer andmentor, having worked with anumber of leading businessesfrom ESPN to Unilever.

Rajiv Narang is founder,Chairman and ManagingDirector of Erehwon.Recognised as India’sInnovation Thought Leader,Rajiv is part of NationalPlanning Commission panel torecommend ‘India’s InnovationStrategy’, a Council member ofthe ‘Innovation for India’Foundation and Co-chairpersonof the FICCI InnovationCommittee.

03/11/2013£24.99ISBN 9780749468750EBK ISBN 9780749468767



Orbit shifting innovation occurs when an area that needstransformation meets an innovator with the desire to create,and not follow, history. Orbit Shifting Innovation willcompel and empower individuals, businesses and socialenterprises to break through the limiting boundaries ofcurrent development and realize the potential of theircommercial ideas, with insights drawn from over 40 leadingorbit shifting organizations and individuals. At the heart ofeach of these innovations is a seismic shift: rather than beginwith a business idea, they started with a transformativechallenge at the scale of a country, community, society oreven an individual level. This vast spectrum of orbit shiftinginnovations brings new insight that forces us to question, re-examine and recast the very meaning of what it takes toconceive, develop and execute innovation and how to do iteffectively.

34 | KoganPage 2013

Strength-Based Lean Six Sigma is a new way ofapproaching process improvement that combines the bestpractices of two established methodologies to help youdevelop and deliver increased high performance in anyorganization. It is the first book to use approaches inbusiness improvement as well as organizational change foroptimum organizational performance and improved agility.

Combining the energy and motivation released through astrengths-based approach with the focus on quality andefficiency generated by lean six sigma, it offers practitionersfrom all disciplines the opportunity to understand each otherand work successfully together to drive effective andpowerful change programmes.

03/11/2013£44.99ISBN 9780749469504EBK ISBN 9780749469511


Strength-BasedLean Six Sigma

David Shaked

David Shaked is a certified LeanSix Sigma Master Black Belt withmany years of experience on theground implementing andteaching these approaches withdifferent organizations andfunctions. He is also an AIpractitioner and trainer, certifiedby NTL, the leading organizationin the US for teaching ODpractice. David founded AlmondInsight, a change managementconsultancy which helpsorganizations solve businesschallenges in sales, marketing,finance, customer services,distribution and humanresources.




The MindfulInternationalManager

Jeremy Comfort andPeter Franklin

Jeremy Comfort founded YorkAssociates, UK, nearly thirtyyears ago with the mission todevelop people internationally.He has trained and coachedhundreds of individuals andteams who face the ever morecomplex challenges of workinginternationally.

Professor Peter Franklinlecturers in interculturalcommunication andintercultural management andadvises and trains manycorporate and institutionalclients - he focuses oninternational changemanagement and interculturalleadership competence.

03/12/2013£24.99ISBN 9780749469825EBK ISBN 9780749469832



The Mindful International Manager tackles themanagement situations that international managers have tohandle every day. Accessible and jargon-free it explains howto clarify local versus international roles, support anddevelop a team, organize and coordinate boundaries of timeand distance, and win commitment toward common goals.The authors, both interculturalists, include exercises and bestpractice advice and the experiences and insights of practisinginternational managers. They combine their practicalapproach with great depth of insight into the challenges ofworking and managing internationally and include the resultsof new research findings and cutting-edge case studies ontopics such as leadership, global nomads, cultural hybridity,virtual teams, coaching and mentoring across cultures anddecision-making.

36 | KoganPage 2013


Practical Statistics is a clear and concise introduction andreference guide for postgraduate students of business, MBAstudents and professionals. It gives the reader a solidunderstanding of statistics without being too simple or mind-numbingly complex. It turns statistics, often perceived asbeing difficult and pointless, into something approachableand sensible. John Buglear emphasizes the importance ofworking back from results rather than working out results. Hestarts the book with basic concepts which get increasinglyharder, uses simple metaphors to aid understanding andtables and diagrams throughout.

03/11/2013£24.99ISBN 9780749468460EBK ISBN 9780749468477


PracticalStatistics

John Buglear

John Buglear is Acting Head ofthe Division of Management,Nottingham Business School. Heteaches Quantitative Methodsand Basic Accounting onundergraduate andpostgraduate programmes. Hehas lectured in Statistics,Operational Research andResearch Methods onpostgraduate internationalprogrammes: Azerbaijan (incollaboration with BPExploration); the Czech Republic(in collaboration withPricewaterhouseCoopers) andUzbekistan; corporateprogrammes for LinklaterAlliance and Lloyds TSB inMalaysia.




BusinessResearch

Wilson Ng, Elayne Coakes

Dr. Wilson Ng leads anddelivers business researchmethods modules forundergraduate andpostgraduate students at theUniversity of Roehampton. Heis a Visiting Professor at twoEuropean universities: UNICA(Università degli studi diCagliari) in Italy and BEM(Bordeau Management School)in France. Prior to his academiccareer, Wilson was a seniorinvestment banker with NMRothschild in London andSingapore.

Dr. Elayne Coakes has taughtbusiness research methods atthe University of Westminsterfor many years. Herconsultancy experience in largeand small enterprises hasprovided Elayne with extensiveapplied business experience.

03/09/2013£24.99ISBN 9780749468958EBK ISBN 9780749468965



Business Research is a groundbreaking book for studentresearchers who need to conceive, conduct, and complete anew research project for the first time. It concentrates on thebusiness organization and gives invaluable practical adviceon going out into the field and conducting interviews,researching problems and learning about organizations.Through its conversational, accessible style and its adoptionof a student’s perspective, this book will make the process oflearning about research enjoyable and the resulting researchproject outstanding.

38 | KoganPage 2013


With increasing pressure on margins, growing internationalcompetition and a rise in tough procurement practices, thepressure on professional service firms (PSFs) has never beenhigher. If you want to charge the fees you know reflect thevalue you bring, you need the high impact, practicalguidance that this book offers. Learn how to apply apowerful, consistent approach ensuring that the ‘goldentriangle’ of setting, getting and keeping the price works inyour favour. Develop a strategy to enhance the profitability ofyour engagements through pricing, fee structuring, scoping,and negotiating. Understand the key steps managementneed to take to embed supporting processes and theappropriate culture. Ori Wiener’s invaluable guide gives youthe skills, tips and techniques that will work in the PSF sectorin general and also covers the specific contexts and issuesfaced by law, accounting, consulting and coaching firms.

03/09/2013£39.99ISBN 9780749467692EBK ISBN 9780749467708


High Impact FeeNegotiation andManagement forProfessionals

Ori Wiener

Ori Wiener is a strategic businessdevelopment consultant andexecutive coach to seniorexecutives of professional servicesorganizations. He also delivershigh impact fee negotiation andfee management skills training.Ori founded GARA Consulting andco-founded the Møller PSF GroupCambridge, one of Europe’sleading firms specializing in thesupport of professional servicesfirms. He previously led globalbusiness development andmarketing at Linklaters, andworked as an investment bankerfor S.G. Warburg/ UBS andLehman Brothers in London, NewYork, Mexico and other locations.



The PublicSector

Alexander Stevenson

Alexander Stevenson workedfor the Financial Times and wasa key member of the teamwhich launched FT.com. Hethen set up a public sectorconsultancy which grew into amulti-million pound business.He has advised over 150 publicsector organizations.

03/07/2013£19.99ISBN 9780749467777EBK ISBN 9780749467784



The Public Sector: Managing the Unmanageable offerspractical advice to public sector managers on how to developtechniques to deal with the challenges they face, particularlyin the areas of accountability, setting targets, riskmanagement/encouraging innovation, managing people,decision making and working with politicians. Based onoriginal interviews with politicians and senior public sectormanagers, including the last four cabinet secretaries, it is fullof anecdotes, actionable lessons and insights. Each chaptertakes a specific aspect of management and starts byexplaining why it is different in the public sector, then setsout ways for public sector managers to handle thosedifferences and ends with an executive summary and achecklist to prompt managers to think about how they mightchange what they currently do.

40 | KoganPage 2013

The Growing Business Handbook is a superb reference toolfor all businesses with growth potential, filled with invaluableinsights and guidance from SME specialists in finance, HR,marketing, innovation, people and IT, as well as help onenterprise risk and useful legal advice. It is the referencesource of choice to help you ensure and manage businessgrowth, particularly in challenging economic conditions. Nowin its 15th edition, this book looks at all the areas ripe forexploitation by your growing business and discusses waysyou can manage the associated risks. It gives acomprehensive insight into the challenges involved inbuilding a high-growth venture in 2013 and beyond.

03/11/2013£29.99ISBN 9780749470371EBK ISBN 9780749470388


The GrowingBusinessHandbook

Adam Jolly

Adam Jolly is a business writerand editor specializing in themanagement of growth,innovation, technology and risk.He is Consultant Editor on anumber of Kogan Page titles,including: The Handbook ofEuropean Intellectual PropertyManagement; Clean Technology,Clean Profits; and The InnovationHandbook



15

ManagingBusiness Risk

Jonathan Reuvid

Jonathan Reuvid is aneconomist and was formerlyengaged in investmentbanking, general managementof a Fortune 500 multinationaland business development inChina. He is the consultanteditor for a number of KoganPage titles, including BusinessInsights: China, Personal WealthManagement and The BusinessGuide to Credit Management.

03/11/2013£64.99ISBN 9780749470432EBK ISBN 9780749470449



Effective risk management - the identification, assessmentand prioritization of risks - is a vital consideration whenlooking to safeguard your company’s commercial future anddeal with the latest regulatory requirements. ManagingBusiness Risk will enable your company to maintain controlson risks that may threaten your business while at the sametime delivering transparent reporting to your stakeholders.The book examines the key areas of risk in today’scompetitive and complex business market. Drawing onexpert advice from leading risk consultants, lawyers andregulatory authorities, it shows you how to protect yourbusiness against a rising tide of business risks. If you don’tbuild risk controls into the structure of your company, fromthe boardroom down, then your business could be vulnerableto a number of threats - both internal and external. Identifyand neutralize them now, and give your company acompetitive advantage.

42 | KoganPage 2013

10


In fast-moving markets, no organization can expect toidentify and keep the best ideas by working in isolation;innovation is now running on an open model, with inputfrom a variety of disciplines and sources, includingspecialists, employees, suppliers and, in particular, customersand clients. But how can you stimulate new innovation? Andhow can you protect your best ideas once they are in acompetitive and aggressive marketplace? Endorsed by theUK’s Intellectual Property Office and the Technology StrategyBoard, The Innovation Handbook offers advice andcommentary from leading players in the technology,branding, design, intellectual property and innovation fields.

03/08/2013£29.99ISBN 9780749465339EBK ISBN 9780749468842


The InnovationHandbook

Adam Jolly

Adam Jolly is a business writerand editor, specializing in themanagement of growth,innovation, technology and risk.He is the consultant editor for anumber of other titles, includingThe Growing Business Handbook;Clean Tech, Clean Profits; TheHandbook of European BrandRights Management and TheHandbook of EuropeanIntellectual PropertyManagement.



3


03Careers, Development

& Education

Careers, Developmentand Education

46 | KoganPage 2013

03/07/2013£14.99ISBN 9780749469238EBK ISBN 9780749469245




Great Days at WorkSuzanne Hazelton

Suzanne Hazelton runs herown coaching, training andconsultancy business workingwith people and organizationsto help them thrive.Previously she worked at IBM,specializing in thedevelopment and delivery ofpersonal developmenttraining courses to bothprofessionals and trainers.Suzanne is a practitioner inTransactional Analysis, NLP,positive psychology, Myers-Briggs and Firo-B and hastrained or coached more than3500 people. In her sparetime she is a volunteer withthe charity Action forHappiness.

Great Days at Work will enable you to become more enthusiasticat work, feel more positive and work more effectively with others.Drawing on the latest insights from positive psychology, it outlinespractical day-to-day changes you can make immediately for instantbenefit, as well as helping you develop a longer term version thatmeans you’ll get more out of work. The book is based on a three-layered framework, with the first layer focusing on the mindset forchange, the second on personal responsibility, and the third onvision and choice. It reveals how to use these layers to develop aneffective perspective on time, embed productive new habits, gain aclear sense of self and work better with others. As a result you willmake a bigger contribution to your organization, as well as feelingmore engaged, satisfied and in control of your own work andcareer. Discover how to have a great day at work, every day!

03/07/2013£14.99ISBN 9780749466664EBK ISBN 9780749466671



48 | KoganPage 2013

Creativity at WorkRos Taylor

With the latest theories on creative thinking,psychologist Ros Taylor investigates the pre-requisites needed in any organization forcreativity to flourish. With a ground-breaking newstudy taking in 1000 participants fromorganizations around the world, Creativity atWork delivers astounding results, revealingcommon misconceptions around what creativityis and how it manifests itself and helping you todiscover how to maximize your own uniqueapproach to creativity.Providing a fascinating journey through thehistory of psychological thinking and anilluminating take on the neuroscience behindevery idea, Creativity at Work provides toolsand techniques to ensure teams andorganizations can innovate effectively and sustainthat competitive edge. Along with examples ofcreative practices in organizations around theworld, this fascinating and practical guide willhelp you enhance your creativity, deliver anddevelop initiatives with confidence and ensureyou are never stuck for an idea again.

03/07/2013£12.99ISBN 9780749467753EBK ISBN 9780749467760




2

Confidence at WorkRos Taylor

Confidence is the foundation of success. Itempowers you to do more and do it better. Whilemany of us have learnt to fake it to limited affect,how many of us can say that we have cultivatedself-belief from within? By navigating thefascinating psychological theories and latestthinking, Confidence at Work takes you on ajourney of self discovery to help you become bold,charismatic and influential at work. Beginningwith an in-depth questionnaire to understandyour ‘confidence quotient,’ it encompassesleading theories and insights including those ofDaniel Goleman and Tony Buzan.

Including twenty case studies of successful peoplefrom all walks of life, Confidence at Work willhelp you understand the reasons behind lack ofconfidence and overcome any hindrances,ensuring that you can handle difficult people withelegance, create your own personal brand andexcel in your career.

Ros Taylor is a leading UK psychologist, executivecoach, successful businesswoman, an accomplishedauthor and a TV and radio presenter. Newspapers havedescribed her variously as ‘the guru of personaldevelopment’ and ‘the best motivational speaker heardthis year’. She was named by The Independent onSunday as one of the top ten coaches in Britain. She hasbeen one of the main presenters on numerous TVprogrammes for the BBC.

How to Pass theProfessionalSkills Test forInitial TeacherTraining (ITT)

Chris Tyreman

Chris Tyreman has 12 years’experience coaching candidatesin Maths, English and IQ tests.He is a tutor for distancelearners studying for GCSEMaths and the QTS skills testsand the author of learningmaterials used in colleges offurther and higher education.He is also the author of How toMaster Calculations, alsopublished by Kogan Page.

03/07/2013£12.99ISBN 9780749470210EBK ISBN 9780749470227



How to Pass the Professional Skills Test for InitialTeacher Training (ITT) provides complete practice for thenew teacher training entry tests. The only book whichcombines all aspects of the test, including numeracy, literacyas well as the new reasoning questions, it covers basicpractice as well as more challenging questions. It providesmental arithmetic training to help you answer questionsconfidently without the use of a calculator as well as realistictest practice.

With over 1000 questions and detailed answers withexplanations, How to Pass the Professional Skills Test forInitial Teacher Training (ITT) is the only resource you’llneed to pass the exam and start your teacher training withconfidence.

52 | KoganPage 2013

Every parent wants their child to flourish throughout theireducation, and few decisions are more difficult than choosingthe right school. Created by Gabbitas’ panel of experts, thisnew guide highlights the best in independent education,including a listing of the most exceptional schools, selectedfor their all-round academic excellence; opportunities;history, culture and ethos; prospects for school leavers;facilities and staff-to-student ratios. With its unique emphasison the overall development of the student, taking intoaccount a range of important criteria, The Gabbitas Top 500Independent Schools offers a more genuine reflection of thebest schools than relying solely on league tables.

Fully supported by Gabbitas consultants’ accompanyingwebsite, this guide will allow parents to make the mostinformed decision about their child’s education.

03/09/2013£14.99ISBN 9780749470357EBK ISBN 9780749470364


The GabbitasTop 500IndependentSchools

Gabbitas

Celebrating its 140thanniversary this year, GabbitasEducational Consultants isBritain’s most respectededucational consultancy and theonly one offering individual,unbiased and sympatheticadvice at all levels of education.With extensive knowledge ofindependent schools and acomprehensive database ofinformation, Gabbitas has anunrivalled reputation as anauthoritative source of adviceand guidance for parents on thechoice of independent schoolsand colleges.



Schools forSpecial Needs2014

Gabbitas

Celebrating its 140thanniversary this year, GabbitasEducational Consultants isBritain’s most respectededucational consultancy andthe only one offering individual,unbiased and sympatheticadvice at all levels of education.

03/11/2013£24.99ISBN 9780749470395EBK ISBN 9780749470401



Special needs provision continues to be the focus of muchattention. A growing emphasis on the importance of meetingindividual and often complex needs means that finding theright school for your child can be a complicated process.Schools for Special Needs is an indispensable aid foranyone investigating the legal and practical aspects of SENprovision for children and young people at all stages ofeducation. This fully updated guide covers: assessment andidentification of needs, statementing, suitable provision andschool choice; all special needs from ADHD and Autism toSpeech and Language Difficulty and Visual Impairment;where to seek help, parents’ rights and the role of the localauthority; the Special Educational Needs Code of Practice;directories of independent and non-maintained specialschools, colleges and support services; state-maintainedspecial schools, and mainstream independent schools withspecialist provision.

54 | KoganPage 2013

19

Now in its 44th edition, British Qualifications is thedefinitive one-volume guide to every qualification on offer inthe United Kingdom. With full details of all institutions andorganizations involved in the provision of further and highereducation, this publication is an essential reference sourcefor careers advisors, students and employers. It also includesa comprehensive and up-to-date description of the structureof further and higher education in the UK. The book includesinformation on awards provided by over 350 professionalinstitutions and accrediting bodies, details of academicuniversities and colleges and a full description of the currentframework of academic and vocational education. It iscompiled and checked annually to ensure accuracy ofinformation.

03/12/2013£69.99ISBN 9780749470937EBK ISBN 9780749470944


BritishQualifications2014

Kogan Page

British Qualifications is compiledand updated by Kogan Pageeditorial staff using detailsdirect from the universities,professional institutes andawarding bodies to ensure thatthe book contains the mostcurrent, correct informationavailable.



44

04Human Resources

& Coaching

Human Resources and Coaching

58 | KoganPage 2013

03/12/2013£34.99ISBN 9780749468194EBK ISBN 9780749468200




HR in New andEmerging MarketsJim Matthewman

Jim Matthewman is a leadinghuman capital consultant withover twenty five yearsexperience in more than fortycountries. He has advisedover 2,300 private, public andvoluntary sector organizationsand was formerly a lecturer,journalist and ManagingDirector of HR-BC.In a global market place the ultimate challenge is diversity. The

degree of economic development and pace of change differswhether the country is a Frontier Market, Emerging Market or aRapidly Developing Market and hence the role of human resourcesin attracting, motivating and retaining employees takes on adifferent character. HR in New and Emerging Markets examinesthe macro and micro socio-economic factors in emerging marketsby country in order to develop a clear agenda and roadmap for anew approach to HR. The book is based on extensive research withhundreds of practitioners in order to critique the success of the HRfunction within the business strategy overall. It contains bestpractice case studies from all the markets covered and provides abespoke solution for each region.


Strategic TalentDevelopment

Janice Caplan

Janice Caplan is aninternational HR consultant,board level coach-mentor, non-executive director of Universityof Portsmouth and former CIPDVice-President. As co-lead ofThe Scala Group, a UK based HRconsultancy and ACE, aconsortium of European HRconsultancies, Janice hasadvised big-name clients ontalent management andorganization development inthe diverse fields ofprofessional services, retail,media, engineering, technologyand the nuclear industry. Janiceis also a sought afterinternational conferencepresenter and the author of The Value of Talent (alsopublished by Kogan Page).

03/09/2013£29.99ISBN 9780749469368EBK ISBN 9780749469375



In recent years globalization and technological advanceshave changed the business world. In this new world of ideas,which may come from anywhere within the company,businesses must be sufficiently agile, future-focused, andinnovative to keep pace with rapid change. In these newconditions, command and control systems no longer workeffectively and nor do extended hierarchies of management.To be successful, tomorrow’s leaders will have to recognizethe importance of their people. Strategic TalentDevelopment will help them to develop talent for the future,encourage an organizational culture that is collaborative andinnovative, direct and coordinate their people to encourageflexibility and rapid responses and actively harness employeeengagement.

Structured around a unique new model, the Four-Pointframework, Strategic Talent Development will enableleaders to transform their employees’ talent as a competitiveadvantage in order to deliver strategic success.

60 | KoganPage 2013

For professionals in the business of talent development,assessing competence and capability is crucial, especially inrelation to recruiting the right leader; getting the right talentis a risky and costly business. Yet talent professionals canalso use leadership assessments as a positive and powerfultalent development tool, enabling them to honedevelopment efforts and budgets to maximize return oninvestment. Going beyond the recruitment process whereassessments are used primarily to select, LeadershipAssessment for Talent Development is the first book thatconsiders assessment as a tool within leadershipdevelopment; a connected process that enables behaviouralchange in identified talent development areas. Engaging andaccessible for HR and talent professionals, it is drawn fromthe extensive experience and research of practitioners in thefield of leadership talent development.

03/09/2013£29.99ISBN 9780749468606EBK ISBN 9780749468613


LeadershipAssessment for TalentDevelopment

Tony Wall, John Knights

Tony Wall is a senior lecturerand international consultant atthe University of Chester’sCentre for Work Related Studies.He is a co-editor of the bookMaking Employer and UniversityPartnerships Work, author ofLearning Through Work, andwrites and reviews articles forinternational journals.

John Knights is a co-founderand chairman of LeaderShape,and is an experienced coach,mentor and facilitator of seniorexecutives, teams and peergroups. John developed LEIPAand 8ICOL, some of the mostsophisticated 360 degreeleadership assessments everdeveloped.



DevelopingResilientOrganizations

Charles Elvin, Doug Strycharczyk

Doug Strycharczyk isManaging Director of AQR, aconsultancy that works toimprove the ‘mental toughness’of organizations. He is the co-author of Developing MentalToughness with Peter Cloughand a contributor toPsychometrics in Coaching, bothpublished by Kogan Page.

Charles Elvin is Chief Executiveof the Institute of Leadershipand Management (ILM). He is ahighly experienced Directorachieving significantcommercial results in thebusiness services sector, inparticular driving revenue andprofit growth in the learning,training and professionaldevelopment industry.

03/12/2013£29.99ISBN 9780749470098EBK ISBN 9780749470104



Much of the fear and uncertainty surrounding the globalrecession is concerned with the adverse impact it will haveon organizations and society. However, recessions arenothing new. We know from past experience that when arecession is over, there always emerge organizations andindividuals who have not only survived but have thrived.They often emerge stronger, fitter and better performing.Developing Resilient Organizations argues that one of thefundamental keys to survival in these circumstances isresilience or mental toughness. It can make challenge andchange an opportunity rather than a threat. The bookaddresses a wide variety of organizational issues includingmotivation, performance, staff retention, behaviour, trust,attention span and teamwork. With case studies from leadingorganizations across the public and private sectorinternationally, it will show you how to developorganizational performance, wellbeing and a positiveapproach to adversity and change in your organization.

62 | KoganPage 2013

Effective internal communications is a much-neglected areain the world of business. Strategic InternalCommunication offers a holistic approach to buildingengagement, performance and cultural integration in anyorganization. It looks at the relation between the traditionalsilos of internal communication, HR and employeeengagement and demonstrates how communication is a keyfactor in breaking down barriers. Using the Dialogue Boxapproach, an efficient framework for assessing the needs andimpact of internal communications, it allows mangers andleaders to understand the intelligence and emotions of theircompany, and how this links to the ways employees interpretevents and information as well as the narrative whichemerges within their organization.

03/11/2013£34.99ISBN 9780749470111EBK ISBN 9780749470128


StrategicInternalCommunication

David Cowan

David Cowan has worked at thehighest levels ofcommunications within majorglobal organisations such asArcelorMittal, where he wasHead of InternalCommunications with globalresponsibility for internal,branding and onlinecommunications to 320,000employees in 65 countries. Sincejoining Weber Shandwick, hehas advised a variety of clients,including Honeywell Aerospace,SAP, Vimpelcom, University ofCentral Lancashire andNespresso.



ExperientialLearning

Colin Beard, John P. Wilson

Colin Beard works with manyglobal organizations onlearning and development,designing and facilitatingexperiential learning fornational and internationalclients. He is Professor ofExperiential Learning atSheffield Business School, andwas awarded a NationalFellowship from the UK HigherEducation Academy. He isauthor of The ExperientialLearning Toolkit (published byKogan Page).

Dr John P Wilson is aconsultant and researcher andholds positions at Oxford,Sheffield and BradfordUniversities, UK. He is editor ofInternational Human ResourceDevelopment (published byKogan Page) and Director of theEU Commission project CallCentre Training and KnowledgeTransfer.

03/08/2013£29.99ISBN 9780749467654EBK ISBN 9780749467661



Experiential Learning enables educators, trainers, coachesand facilitators to unleash some of the more potentingredients of learning through experience. It presents asimple model: the Learning Combination Lock, whichillustrates the wide range of factors that can be altered toenhance the learning experience. The theory is brought tolife with hundreds of examples from around the world andcovers issues such as: experience and intelligence;facilitation, good practice and ethics; learning environments;experiential learning activities; and working with the sensesand emotions. Experiential Learning offers the skills thatcan be successfully applied to a variety of settings includingmanagement education, corporate training, team-building,youth-development work, counselling and therapy, schoolsand higher education and special needs training. This fullyupdated third edition includes guidance for coaches, cuttingedge new material on sensory intelligence and updatedmodels, tools and case studies throughout.

64 | KoganPage 2013

3


Performance Coaching offers a guide to the fundamentalsof coaching with key principles, tools and case studies todevelop more advanced knowledge. Whether you’re thinkingabout becoming a coach, already running a professionalcoaching practice or thinking about how you can embed acoaching culture in your organization, Carol Wilson illustrateshow to develop a best practice approach. Using practicaltools throughout the text and international case studies toillustrate the various cultural challenges, PerformanceCoaching is a complete resource for developing coaching inany organization.

The new edition is completely updated to offer a greaterfocus on building a coaching culture in organizations and thechallenges that leaders face in understanding and developinga coaching approach. It also features forewords by Sir JohnWhitmore and Sir Richard Branson.

03/10/2013£29.99ISBN 9780749470319EBK ISBN 9780749470326


PerformanceCoaching

Carol Wilson

Carol Wilson is former Head ofProfessional Standards andcurrently on the Global AdvisoryPanel at the Association forCoaching. As founder ofPerformance Coach Training Ltd,she designs and deliverscoaching programmes tocommercial organizations allover the world as well as schoolsand county councils in theUnited Kingdom. Sheexperienced the value of acoaching culture first hand whileworking at board level with SirRichard Branson at Virgin, andbecame the first woman in theworld to found a successfulrecord company.



2

LeadershipTeam Coaching

Peter Hawkins

Peter Hawkins is Professor ofLeadership at Henley BusinessSchool, founder and emeritusChairman of Bath ConsultancyGroup and chairman ofRenewal Associates. He is aleading consultant, writer andresearcher in leadership andleadership development and athought leader in executivecoaching, team coaching andcoaching supervision. He isvisiting professor in Leadershipand Change at the University ofBath, School of Managementand in Executive Coaching atOxford Brookes UniversitySchool of Management.

03/10/2013£29.99ISBN 9780749469702EBK ISBN 9780749469719



Organizations are most effective when the teamsaccountable for the organization’s success are performing tothe best of their abilities. When the relationships within theteam work well, and all members of the team have a clearfocus, the team has a significant impact on achieving goalsand building business. Leadership Team Coaching is aimedat anyone whose role it is to encourage and develop a team.It provides a thorough understanding of the role andimportance of the team to organizational objectives, offeringpractical tools and techniques to facilitate effective teamperformance. Offering a practical road map with numerousexamples, Peter Hawkins brings together the latest researchto teach you how you can develop people from disparategroups into a high performing team to transform yourbusiness. The second edition is completely updated to look atthe latest changes at the world of leadership teams and teamcoaching. It takes an in-depth look at the area of coachingthe board and includes a new chapter on training leadershipteam coaches as well as new case material across sectorsinternationally.

66 | KoganPage 2013

2

What does it take to be a successful coach? Assuming thatyou already possess the right skills, characteristics andtraining then success simply lies in finding and winningclients that you can coach successfully. Personal fulfillmentand profitable fee revenue will be direct results.Unfortunately this isn’t as simple as it might seem.

Success as a Coach is your complete guide to businessdevelopment whether you’re newly qualified or anexperienced coach. It covers all the crucial factors that willhelp you build your clients and your business including:Finding the right clients; extending your professionalnetwork; planning and running meetings; delivering value forthe client; calculating fees; structuring and deliveringsessions; structuring your Business; strategic Clientleadership and systematically growing your business.

Additional downloadable tools and templates will beavailable from www.successasacoach.com

03/10/2013£24.99ISBN 9780749469092EBK ISBN 9780749469108


Success as a Coach

Stephen Newton

Stephen Newton is a businesscoach and consultant throughhis business, DLO Associates. Heis the author of The ProfessionalsGuide to Business Developmentpublished in December 2012. Heis currently working with MeylerCampell, a business coachtraining organization which runsa Business DevelopmentBootcamp.



05Logistics and

Transport

Logistics and Transport

70 | KoganPage 2013

03/10/2013£34.99ISBN 9780749468088EBK ISBN 9780749468095




The Logistics Toolkit

Gwynne Richards

Gwynne Richards has overthirty years’ experience inlogistics and supply chain. Aswell as running his ownsuccessful logisticsconsultancy he provides anumber of courses onwarehouse and transportmanagement for practitioners.He is also a visiting lecturer atthe University of Warwick andthe University of Aston. He isthe author of WarehouseManagement also publishedby Kogan Page (2011)

The Logistics Toolkit provides logistics managers in the areas oftransport, warehousing and inventory with a comprehensive set oftools to tackle many of the day to day issues in order to driveefficiency and business success. In a busy, rapidly movingenvironment it offers quick, reliable advice and combines cruciallogistics tools with key business techniques including SWOTanalysis, Gantt Charts, Cause and Effect Analysis and Maister’s rule.Each tool is explained and put into context and examples are givenof how it can be used within logistics.


Logistics and RetailManagement

John Fernie, Leigh Sparks

John Fernie is Professor ofRetail Marketing at Heriot-WattUniversity. He is a Fellow of theInstitute of Logistics andTransport and a member of theChartered Institute ofMarketing.

Leigh Sparks is Professor ofRetail Studies at the Institutefor Retail Studies, University ofStirling. He is a member of theChartered Institute of Logisticsand Transport and Chair of theAcademy of MarketingResearch Committee.

03/12/2013£44.99ISBN 9780749468231EBK ISBN 9780749468248



The fourth edition of Logistics and Retail Management hasbeen substantially updated to take account of recentdevelopments in retail logistics. Retailers have recognizedthe need to have more involvement in supply chains andnoted that benefits can be achieved in both service levels andcost reduction. Notwithstanding the major strides made,numerous challenges remain, and new issues are constantlyemerging.

This book brings together well-known academics andpractitioners, who share their research, ideas and experienceof current thinking on supply chain management in retail.Reflecting the changing needs of the global marketplace andresponding to the challenges faced by retailers, the new bookwill have a chapter on International Fashion Supply ChainManagement and another on CSR and the textile supplychain.

72 | KoganPage 2013

4


Sustainable Logistics and Supply Chain Management isthe essential guide to the principles and practices ofsustainable logistics operations and the responsiblemanagement of the entire supply chain. It offers practitionersand students the required understanding of sustainabilityscience as well as an understanding of sustainability as itaffects the supply chain.

Examining the subject in an integrated manner and from aholistic perspective, it examines all the key areas, including:product design; procurement; cleaner production; freighttransport; warehousing and storage; purchasing; supplymanagement; reverse logistics; recycling; strategy and more.

Written by three leading experts on the subject, SustainableLogistics and Supply Chain Management is acomprehensive, academic book that provides research-ledapplications and case studies.

03/09/2013£44.99ISBN 9780749468668EBK ISBN 9780749468675


SustainableLogistics andSupply ChainManagement

David B. Grant,Alexander Trautrims,Chee Yew Wong

Professor David B. Grant isDirector of the Logistics InstituteUniversity of Hull. He has over125 publications and is on theeditorial boards of six journals.

Dr Alexander Trautrims is aLecturer in Logistics and SupplyChain Management at theLogistics Institute, University ofHull. He also teachessustainable logistics at theUniversidad de los Andes(Colombia) and at the InstitutSupérieur d’Éstudes LogistiqueLe Havre (France).

Professor Chee Wong is Chairof Supply Chain Management atLeeds University BusinessSchool.




Negotiation forPurchasingProfessionals

Jonathan O'Brien

Jonathan O’Brien is a Directorand co-owner of theinternational purchasingconsultancy and trainingprovider; Positive PurchasingLtd. With over 20 yearsexperience working inpurchasing, he has worked allover the world to help globalorganizations increase theirpurchasing capability throughtraining, education and workingdirectly with practitioners andexecutive teams to drive in theadoption of categorymanagement and otherstrategic purchasingmethodologies. He is theauthor of Category Managementin Purchasing (Kogan Page)

03/08/2013£29.99ISBN 9780749467715EBK ISBN 9780749467722



Based upon the author’s proven Red Sheet methodology,Negotiation for Purchasing Professionals provides a step-by-step approach to delivering winning negotiations andgetting game changing results.

The author shifts the emphasis away from relying mostlyupon personality and tactics used during the negotiation, toa more structured and planned approach that enables anyoneto negotiate effectively, even when up against a formidableopponent. This approach allows the purchasing professionalor team to evaluate the supplier in advance, assess the salesteam, and tailor their negotiation strategy depending oncultural differences, personality traits and game theory. Itcreates a strong framework for discussion in advance of themeeting, allowing the negotiator to plan their agenda,objectives and tactics.

If you are in a buying role, this book will increase yourconfidence and transform your ability to secure winningoutcomes for business results.

74 | KoganPage 2013

This bestseller for busy fleet operators, now in its 44thedition, provides essential information and advice ontransport legislation, technical standards and goods vehicleoperations. Lowe’s Transport Manager’s and Operator’sHandbook 2014 is a truly comprehensive guide to the legal,operational and environmental factors that are of the utmostimportance in today’s road transport industry - includingprofessional competence, working times and driving hoursrules, speed cameras and penalties, the international roadhaulage market, and drugs testing for drivers. The Handbookis the essential reference source for any transport manager,fleet operator, owner-driver haulier or student with aninvolvement in the industry.

03/12/2013£54.99ISBN 9780749470470EBK ISBN 9780749470487


Lowe'sTransportManager's andOperator'sHandbook 2014

David Lowe

David Lowe has been involvedin the road haulage industry formany years, and is anexperienced consultant andfreelance writer.



44

06Finance andInvestment

Finance and Investment

78 | KoganPage 2013

03/08/2013£49.99ISBN 9780749469528EBK ISBN 9780749469535




Masterminding the DealPeter Clark, Roger Mills

Peter Clark is a Lecturer atUniversity College London,within the Department ofManagement Science andInnovation, where he teachesfinance at both undergraduateand postgraduate levels. He hasmore than 20 years’ experiencein M&A, involving more thanUS$3bn in transaction values.

Roger Mills is EmeritusProfessor of Finance andAccounting at Henley BusinessSchool, University of Reading,and, most recently, was Professorof Fundamental Analysis andBusiness Valuation at the VUUniversity in Amsterdam.

Global M&A activity may have seemed to quieten in recent years,but a new megaboom is already underway - exemplified byFacebook’s pursuit of Instagram in early 2012 for US1bn in cash andstock. But in an age where two-thirds of all merger deals can besaid to fail (where deals fall short of the minimum requiredfinancial returns to the acquiring company), how can future successbe guaranteed? And what can acquirers, and their shareholders andadvisers, do to improve the chances of success?

Masterminding the Deal looks at performance in two criticalareas - merger segmentation (the identification of criticalcharacteristics and attributes separating more successful mergersfrom the rest) and category-specific synergy diagnosis (thedifferentiation of synergy benefits - expenses, revenues, tax - toensure maximum rewards). Using this in-depth analysis, the bookcan therefore provide the managers and advisers of acquiring firmswith concise and actionable frameworks to improve and enhancemerger performance.


The Handbookof InternationalTrade andFinance

Anders Grath

Anders Grath has over 25years’ experience ininternational trade and financewithin major European financialinstitutions, as head of bothinternational departments andcorporate units. He is theauthor of a series of similartitles on individual countrymarkets.

03/12/2013£39.99ISBN 9780749469542EBK ISBN 9780749469559



Intended for use by anyone involved in international sales,finance, shipping and administration, or for those studyingfor academic or professional qualifications in internationaltrade, The Handbook of International Trade & Financeoffers full explanation of the key finance areas - includingrisk management, international payments and currencymanagement. This essential reference resource provides theinformation necessary to help you to reduce risks andimprove cash flow, identify the most competitive financealternatives, structure the best payment terms, and tominimize finance and transaction costs.

For all business, regardless of size and business sector, thisfully revised and updated edition also describes thenegotiating process from the perspectives of both the buyerand the seller, providing valuable insight into the completefinancing process. For students, the Handbook gives acomplete and thorough assessment of all the issues involvedin constructing, financing and completing a cross-bordertransaction.

80 | KoganPage 2013

Full of authoritative and jargon-free advice on how tostructure personal and business-related finances, TheHandbook of Personal Wealth Management incorporatescommentary and analysis of both the traditional (assetmanagement, property, etc) and alternative (renewableenergy, farmland, fine wines and antiques) investmentoptions that are increasingly available to those with sufficientcapital. At the same time, the book offers guidance on keyissues such as taxation and inheritance planning, as well asspecial chapter on philanthropy and charitable giving. Thebook concludes with a regional directory of investmentmanagers and independent financial advisers across the UK.

03/11/2013£50.00ISBN 9780749468828EBK ISBN 9780749468835


The Handbookof PersonalWealthManagement

Jonathan Reuvid

Jonathan Reuvid was formerlyan economist, an investmentbanker and an internationalcorporate developmentconsultant. He has edited andco-authored a number of titlesfor Kogan Page, includingManaging Business Risk, BusinessInsights: China and The CorporateGuide to Expatriate Employment.



9

07Key Backlist

Titles

Key Backlist Titles

84 | KoganPage 2013

BoldAndy Milligan, Shaun Smith

BrandwashedMartin Lindstrom

Branded BeautyMark Tungate

Digital StateSimon Pont

03/04/2011|£16.99|ISBN 9780749463441Edition no. 1|PB|336 pages|234x156 mm

03/10/2011|£19.99|ISBN 9780749461812Edition no. 1|HB|288 pages|234x156 mm



Key Backlist Titles


Essential Law for MarketersArdi Kolah

Fashion BrandsMark Tungate

High Impact Marketing that Gets Results

Ardi Kolah

How Cool Brands Stay HotJoeri Van Den Bergh, Mattias Behrer





Key Backlist Titles

86 | KoganPage 2013

Malcolm McDonald onMarketing Planning

Malcolm McDonald

Pioneers of DigitalPaul Springer, Mel Carson

Marketing CommunicationsPR Smith, Ze Zook

Principled SellingDavid Tovey





Key Backlist Titles


Selling to WinRichard Denny

The Art of Influencing and Selling

Ardi Kolah

The Best Digital MarketingCampaigns in the World

Calvin Jones, Damian Ryan

The Better MousetrapSimon Pont





Key Backlist Titles

88 | KoganPage 2013

The Complete MarketerMalcolm McDonald, Mike Meldrum

The New Strategic Brand Management

Jean-Noël Kapferer

The Luxury StrategyJean-Noël Kapferer, Vincent Bastien

Understanding Digital Marketing

Calvin Jones, Damian Ryan





Key Backlist Titles


Valuable Content MarketingSonja Jefferson, Sharon Tanton

28 Business Thinkers WhoChanged the World

Rhymer Rigby

AdaptabilityMax McKeown

Digital WarsCharles Arthur



03/04/2012|£14.99|ISBN 9780749465247Edition no.1|PB|232 pages|234x156 mm


Key Backlist Titles

90 | KoganPage 2013

DecideDavid Wethey

Fundamentals of Risk Management

Paul Hopkin

Follow the LeaderEmmanuel Gobillot

20:20 Project ManagementTony Marks





Key Backlist Titles


How to be an Even Better ManagerMichael Armstrong

Management Stripped BareJo Owen

Managing to ManageDerek Torrington

The Director's HandbookInstitute of Directors





Key Backlist Titles

92 | KoganPage 2013

The Language of LeadersKevin Murray

The Leadership Skills Handbook

Jo Owen

The Leadership of MuhammadJohn Adair

Great Answers to ToughInterview Questions

Martin John Yate





Key Backlist Titles


Be a Free Range HumanMarianne Cantwell

Make Your Brain WorkAmy Brann

Improve Your Global Business English

Fiona Talbot, Sudakshina Bhattacharjee

Readymade CVsLynn Williams





Key Backlist Titles

94 | KoganPage 2013

The CareeristRhymer Rigby

Ultimate Psychometric TestsMike Bryon

Ultimate CVMartin John Yate

Essay Writing SkillsJacqueline Connelly, Patrick Forsyth





Key Backlist Titles


How to Get Into OxbridgeChristopher See

Soul TraderRasheed Ogunlaru

A Practical Guide toEntrepreneurship

Michael Morris

The Rebel EntrepreneurJonathan Moules


03/10/2012|£14.99 |ISBN 9780749466374Edition no.1|PB|272 pages|216x138 mm



Key Backlist Titles

96 | KoganPage 2013

50 Top Tools for CoachingGillian Jones, Ro Gorell

Armstrong's Handbook ofHuman Resource Management

Practice Michael Armstrong

Armstrong's Essential HumanResource ManagementPractice Michael Armstrong

Armstrong's Handbook ofStrategic Human Resource

Management Michael Armstrong





Key Backlist Titles


Leadership Team CoachingPeter Hawkins

Making Sense of ChangeManagement

Esther Cameron, Mike Green

The Talent WaveDavid Clutterbuck

Top Business Psychology Models

Stefan Cantore, Jonathan Passmore




03/07/2012|£24.99|ISBN 9780749464653Edition no. 1|PB|208 pages|234x156

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100 | KoganPage 2013

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We have made every effort to ensure the accuracy of the information contained in this catalogue, which is correct at thetime of going to print. However, information is subject to change, so please check www.koganpage.com for the latestnews and updates.


Index

Adland 10

Auto Brand 11

Brand Myths 12

British Qualifications 2014 55

Business Analysis and Leadership 29

Business Research 38

Business Statistics 37

Closing the Communication Gap 30

Communicate to Inspire 24

Confidence at Work 49

Creativity at Work 48

Developing Resilient Organizations 62

Ethical Leadership 25

Experiential Learning 64

Great Days at Work 46

High Impact Fee Negotiation and Management for Professionals 39

How to Pass the Professional Skills Test for Initial Teacher Training (ITT) 52

HR in New and Emerging Markets 58

Innovation 32

Leadership Assessment for Talent Development 61

Leadership Team Coaching 66

Logistics and Retail Management 72

Lowe's Transport Manager's and Operator's Handbook 2014 75

Managing Business Risk 42

Market Research in Practice 17

Marketing Value Metrics 15

Masterminding the Deal 78

Mobile Marketing 6

Multi-Channel Marketing Ecosystems 14


Index, cont.

Negotiation for Purchasing Professionals 74

Neuromarketing in Action 9

Neuro-Sell 8

Online Public Relations 18

Orbit Shifting Innovation 34

Out of Print 13

Performance Coaching 65

PQ is the New EQ 26

PR and Communication in Local Government and Public Services 19

Pricing for Profit 16

Schools for Special Needs 2014 54

Strategic Internal Communication 63

Strategic Partnering 27

Strategic Talent Development 60

Strength-Based Lean Six Sigma 35

Success as a Coach 67

Sustainable Logistics and Supply Chain Management 73

The 30 Day MBA 22

The 8 Steps to Strategic Success 31

The Complete Guide to Professional Networking 50

The Gabbitas Top 500 Independent Schools 53

The Growing Business Handbook 41

The Handbook of International Trade and Finance 80

The Handbook of Personal Wealth Management 81

The Innovation Handbook 43

The Mindful International Manager 36

The Logistics Toolkit 70

The Public Sector 40

Thought Leadership 28

Publications by month

July

Adland

Confidence at Work

Creativity at Work

Great Days at Work

How to Pass the Professional Skills Test

for Initial Teacher Training (ITT)

PR and Communication in Local

Government and Public Services

Pricing for Profit

The Public Sector

August

Experiential Learning

Leadership Team Coaching

Masterminding the Deal

Negotiation for Purchasing Professionals

Performance Coaching

The 30 Day MBA

The Innovation Handbook

September

Business Analysis and Leadership

Business Research

High Impact Fee Negotiation and

Management for Professionals

Leadership Assessment for Talent Development

Out of Print

Strategic Partnering

Strategic Talent Development

Sustainable Logistics and Supply Chain

Management

The Complete Guide to Professional Networking

The Gabbitas Top 500 Independent Schools

October

Communicate to Inspire

Ethical Leadership

Innovation

Market Research in Practice

Online Public Relations

Success as a Coach

The Logistics Toolkit

Thought Leadership

November

Auto Brand

Brand Myths

Business Statistics

Closing the Communication Gap

Managing Business Risk

Marketing Value Metrics

Mobile Marketing

Multi-Channel Marketing Ecosystems

Neuro-Sell

Orbit Shifting Innovation

Schools for Special Needs 2014

Strategic Internal Communication

Strength-Based Lean Six Sigma

The 8 Steps to Strategic Success

The Growing Business Handbook

The Handbook of Personal Wealth Management

December

British Qualifications 2014

Developing Resilient Organizations

HR in New and Emerging Markets

Logistics and Retail Management

Lowe's Transport Manager's and Operator's

Handbook 2014

Neuromarketing in Action

PQ is the New EQ

The Handbook of International Trade and Finance

The Mindful International Manager


CREATING SUCCESSThe bestselling series is back and better than ever

Because you only have one chance in life to make a good impression.

www.koganpage.com ISBN: 9780749470975

Documents

New Titles Catalogue July-December 2013