19
KIDNEY CLUBS National Kidney Foundation National Kidney Foundation Golf Club Donation Program Golf Club Donation Program

National Kidney Foundation Golf Club Donation Program

  • Upload
    lyneth

  • View
    23

  • Download
    0

Embed Size (px)

DESCRIPTION

National Kidney Foundation Golf Club Donation Program. NKF Golf Club Donation Program. 3balls Background NKF Golf Club Donation Program Questions. 3balls Background. 3balls is a leading internet retailer of used/like-new brand name golf equipment (incorporated in 1998) - PowerPoint PPT Presentation

Citation preview

Page 1: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

National Kidney FoundationNational Kidney FoundationGolf Club Donation ProgramGolf Club Donation Program

Page 2: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation Program

1. 3balls Background

2. NKF Golf Club Donation Program

3. Questions

Page 3: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

3balls Background3balls Background

• 3balls is a leading internet retailer of used/like-new brand name golf equipment (incorporated in 1998)• 3balls has over 50 years combined experience in the golf industry• 3balls procures used/like-new golf equipment in a few main ways:

• Opportunity Purchases (w/ golf club manf.)• Program Purchases (w/ golf club manf.)• Trade-Ins/Donations (consumer & retailer)

Page 4: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

3balls Background3balls Background

•The golf club marketplace has been very inefficient up until the past 5 years

•No value standards (Kelley Blue Book or Edmunds)•Limited opportunities for consumers to trade-in/donate used golf clubs at fair market values

•87% of golfers in U.S. have, on average, $100 worth of clubs to trade-in/donate

•$2.3 Billion of used golf clubs = HUGE latent supply of used golf clubs!

Page 5: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

3balls Background3balls BackgroundAddressing Inefficiencies

PGA.com Value Guide – “Blue Book” for golf clubs– Over 4,600 golf club models– 1.7 million club searches/month– 250,000 visitors/month– Industry-wide adoption

PGA Trade-In Network – 6,000 facilities nationwide– Allows consumers to trade-in & save– Gives retailers resources to accept & promote trade-ins– Quick & easy liquidation of trade-ins

Page 6: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

3balls Background3balls Background

Golf Club Donations• Rally for the Cure

Page 7: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation Program

Increase donations by tapping into the $2.3+ billion of used golf clubs

sitting in consumers’ garages, closets, bags, etc.

Page 8: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramHow It WorksHow It Works

• Promote the golf club donation program through all marketing channels to increase awareness

• Pop-up ads• Email to golfers• Brochures• Auto signature on all related emails

• Golfers can either donate clubs at an NKF event OR directly through the donation website on their own at any time

Page 9: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramHow It WorksHow It Works

• All golf club donations will be entered into the NKF Golf Club Donations Center website (user will get the total donation value and be able to print a UPS shipping label and packing slip)

• Club donations can then be dropped off at any The UPS Store (over 4,100 nationwide) to be shipped in (30% discount on packaging)

• Donations are received and payment is forwarded directly to NKF Affiliates & Divisions

Page 10: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramDonation ExampleDonation Example

Club Donation Value

Ping G5 iron set $262.07

Titleist 905R driver $76.70

Nike Sasquatch fairway wood $43.86

Odyssey 2-Ball putter $39.22

Cleveland CG 12 wedge $36.83

------------------------------------------------------------------------------------

Donation Sub-Total: $458.68

Shipping : ($15)

Donation Total (sent to NKF): $443.68

Page 11: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 12: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 13: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 14: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 15: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 16: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 17: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation ProgramGolf Club Donation CenterGolf Club Donation Center

Page 18: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation Program

Page 19: National Kidney Foundation Golf Club Donation Program

KIDNEY CLUBS

NKF Golf Club Donation ProgramNKF Golf Club Donation Program

Kristin SulekKristin Sulek

National Corporate Relations DirectorNational Corporate Relations Director [email protected]

212-889-2210212-889-2210