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Narijah brand book

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A brand book for narijah. This brief was one of my Uni work that I had completed on Friday 10th feb 2013.

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Wel�ome to narijah's brandbook

Narijah is based upon three values� nature, original and trustworthy.

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Narijah you are mother nature,

Who gives me lifeYou are mother nature,

You give me strife.

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We love you not, though love we should.You give us air, you give us food

and you give us home.

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That's not enough we humans moan,

With greedy lust our mouths do foam,

With evil hopes our eyes do glow.

We trust you, we trust you,...

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Logo u sage:

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In�orre�t logo �sa ge

The na rijah logo �annot be rotated 3�� or ���

rotated. It �an not be rotated at all. It �an not have

as�uare, �ir�le or anyother shape behind the logo.

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x4

x4 x4

x4

logo g rid spa�e dimensio ns

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Narijah is based on 3 values Nature, trustworthy and original. I have based these values on my attributes. My attributes is what makes narijah.

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Matura MT Script Capitals

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z

a b c d e f g h i j k l m n o p q r s t u v w x y z

0 1 2 3 4 5 6 7 8 9

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The �eason behind this font

We used Matura MT ��ript Capi�tals be�ause it shows an uni�ue�ness feel towards our brand. Matura MT ��ript Capitals was �reated in the year ����. This font is rarely used around the world, that makes it original. It's also a natural font that des�ribes us.

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Nature �reen

C: ��� �: ���M: �� �: ���Y: ��� B: ���: ��

�riginal �urple

C: �3� �: ���M: ��� �: ���Y: �� B: ����: ��

Trustworthy Blue

C: �3� �: ��M: ��� �: ��3Y: �� B: ����: ��

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Nature �reen:

�reen is so importantBe�ause we see it all aroundIt's up very high on the trees�nd on the grass that is on the ground

�reen is the �olour ofThe plants that grow in the southIt's also the �olour of a Brussels sproutThat I refuse to put in my mouth

�riginal �urple:

�s if Im sitting on purple �loudsCovered in purple shrouds�inging purple kissed melodies loudThe �urple Master himself would be proud

�ifted, these fragrant purple flowers�oaking wet, dren�hed from purple showersLifted, high high high atop purple towers

Trustworthy Blue:

Blue sky, blue sky.

Looking at you, wishing the day by.

Blue sky, purple sky.

�torm �oming in, here it is, there's the eye.

Blue sky, grey sky.

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Business Card logo Layout:

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This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo is always in the �enter of the �ard.This is our layout for business �ards the logo

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If you are �old, tea will warm you�If you are too heated, it will �ool you�If you are depressed, it will �heer you�If you are e�hausted, it will �alm you.

� �up of tea

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Logo on the lid

Logo in the middle

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Cup layout

Take away tea �up safety �ard

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The mother nature �y�le

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You helped me give live to a tree, thats when i was about three.

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You helped me give live to a tree, thats when i was about three.

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