My Evaluation MEDIA

8/7/2019 My Evaluation MEDIA

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Thomas Wallbank AS Media Evaluation

Abandoned Hope

Evaluation

Question 1:

In what ways does your media product use, develop or challenge forms andconventions of real media products?

My project introduces the theme of the film but develops conventions of as in most

opening sequences you are introduced to the narrative of the story, whereas in my

project, you are meant to be left with a sense of enigma. I got my idea of Se7en to use a

montage of a man doing creepy things, and then I added my own little twist to make the

audience want and need more.

Question 2:




Abandoned Hope

Evaluation

How does your media product represent particular social groups?

My production Unthinkable

I got the idea of having a boy tortured by the film Unthinkable (2010). The facial

expressions are similar as they are both scared, in Unthinkable, Michael Sheen is

tortured because he is a terrorist, whereas Thomas Brown in my production is about to

be tortured due to bad luck, and by a psychopath. The props we used was rope, this is anold way of tying someone up, whereas in Unthinkable they use different things as they

are the police

I based my sequence on se7en montage. Just like in se7en the opening doesnt give

the representation of an average killer. The only way the audience can identify with the

killer is through his tools, as the shots I used doesnt give an insight of him, and

therefore is their only option.

Question 3:



Th s

i E u ti

Abandoned Hope

Eval ation

h t i i i stituti i ht ist i ut u u t wh ?

y A dist i ut is a company such as Lions at Fi m Dist i ut ors must connect

each f i m they release with the widest pot ential audience. As every new tit le is

uni ue and different .

y htt p://www.s illset .org/f ilm/jobs/dist ribution/article_4958_1.asp

y Lionsgate (2007) (UK) (theatrical)

y I would use Lionsgat e as our

dist ribut er as they are a wellknown dist ribut er and they dist ribut e f ilms

such as Saw . They will know where t o show the f ilm, whether it s st riaght t o

DVD/Blu-Ray or cinema. They will also know what count ry t o show in as

they are very experienced.

y Further information : htt p://www.lionsgat e.com

Ques

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¢ 4



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

Who would be the audience for your media product?

The audience for my product would be young adults at the age of 18 -

40, this is because a lot of 15 rat ed f ilms are usally more for

ent ert ainment rather than both ent ert ainment and for t rue f ilm fans

t o enjoy. Mainly males would wat ch this f ilm, as it envolves t orture

and graphical scenes, it also deals with psychological matt ers. This is

for any socio economic group, as it shouldnt matt er if you are rich or

poor, you can all enjoy the same f ilms.

They would enjoy f ilms such as The Shining, Se7en, Fight Club,

and other psychological thrillers.

The audience can like any genre of music, from Heavy Rock such as

Met allica t o Rock such as The Black Keyst o Hip-Hop/Rap such as Eminem t o

Classical music. Anyone who can

appreciat e any genre of music can

appreciat e a good f ilm.

They read magazine such as Empire, Rolling St ones, NME, Mens Fit ness, et c.



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

Also they would wat ch TV shows such as:

y Lost

y The Walking Dead

y True Blood

y Dext er

y The Sopranos

y Boardwalk Empire

y Family Guy

y The Might y Boosh

y Ext ras

They visit websit es such as:

y IGN

y Sky Sports

y Facebook

y Tumblr

y Twitt er

y IMDB



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

Ques£

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¥ 5

How did you att ract /address your audience?

This is Dave, he is 21. He

represents my target

audience. He lazes at home

playing on his PS3 playing

games with his mates online

such as Call of Duty, and

Heavy Rain. He drinks

energy drinks, water and

alcohol such as beer. He

watches football in a pub with

his mates. And listens to

Alternative Hip-Hop such as

µChiddy Bang¶ and µAsher

Roth¶



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

I att ract ed my audience by posting my video on my Facebook and Twitt er, this is a good

way t o advertise as it is free, and will also get a lot of views. People on Facebook also

send the link t o their friends, and so on. I also made a fan page on Facebook so peoplecan ask me different questions or just show they are fans.

Company name.

Direct ors name.

Edit ors name.



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

These ext reme close ups and inserts creat e enigma as they dont reveal anything about

the narrative, and dont reveal what they are doing and why.

Ques¦

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̈ 6

What have you learnt about t echnologies from the process of const ructing this

product?

This close up adds suspense

and enigma, as people dont

know what he is doing and why

he is doing it .

The way the man is crossing

out male names make the

audience wonder who they are,

and what he has done with

them, as his performance

shows he is st range.

Abandoned Hope Close up Se7en Close up




Abandoned Hope

Evaluation

I have learnt how to use different technologies during the process of conducting my

production. I have learnt to use an SLR camera as a film camera; I used this as it was HD

rather than standard definition. It was a little harder to use as you have to manu al focus.To edit the production I first used Final Cut Pro, this was to put my clips in a certain

order. To make my text I used Adobe After Effects, this is because it has a lot more

effects than Final Cut, therefore I thought it would be better to use it to make my

Abandoned Hope title.

In Final Cut I had get rid of the audio of every clip, then I replaced it with the song I used.

Once I put all my clips together to form a product, I colour corrected the whole piece, I

turned blacks up and whites down. Also adding a stylized effect. I wanted to disorie ntate

the audience with the weird colour. I used dissolve transitions to make all the clips flow.

In After effects I found a nice, creepy gothic background, and downloaded a font called

Nyctophobia from http://www.dafont.com/nyctophobia.font . I then duplicated the text

of ABANDONED HOPE and brought one forward. I then added a drop shadow and made

it 3D. After, I added a camera to make It zoom in, then drift to the right.

During this whole production process I have become better with using Final Cut Pro,

and After Effect. I am also confident with my editing skills and my cinematography skills.

Question 7

The simplest way to answer this is to use a number of screen grabs from both the

preliminary and main task to draw comparisons between the two to show how your

production skills have improved during the process. You should try to cover:

My filming skills as well as my editing skills have improved drastically!



Thomas Wallbank

AS Media Evaluation

Abandoned Hope

Eval ation

Preliminary Task

In my preliminary, the editing is dreadf ul; the speech is not synchronized with the

movement of the mouth. Also, the mat ch on action is t oo slow. Id like t o think my f inal

product is far from that .

As you can see, the camera work is a lot bett er in the f inal product t o the preliminary.

Also, the editing flows in comparison t o the preliminary, where is doesnt .

I learnt how t o colour correct , but , I had a few problems because all my clips had been

delet ed, but luckily I managed t o use the video I

made for my draf t . This made my colour correction

hard as I hard t o get it perfect , otherwise some bits

of the clip would be t oo dark or t oo light . I think I

managed t o make it look good regarded of the problems I had.

I edit ed most of my video in a mont age st yle with music over the t op. I lef t out all

diegetic sound; this is t o add more at mosphere and enigma.

The movement in the preliminary is t oo shaky. This makes it less realistic. In my f inal

product , I used a panning shot with a handheld camera t o est ablish the boy tied up in

the chair. I think I panned without being shaky. This makes it more realistic.

I downloaded a cello soundt rack, and added it t o my Final Cut timeline, then

synchronized it with the v isual action. You can t ell as when the camera is panning round,

the music changes t one.

Finally, during this production I have learnt how st ressf ul it is t o make a f ilm, but the

relief and satisfaction you get when you are f inished and you are proud of what you

have made. I also have learnt a lot in this process .

Final Pr oduct

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My Evaluation MEDIA