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| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 1
15 November 2010
Moving a step closer to next generation mobile services
Luis Alveirinho
Portugal Telecom
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 2
Important notice
This release contains forward-looking statements within the meaning of the U.S. Private Securities Litigation Reform Act of1995. Such forward-looking statements are not statements of historical fact, and reflect goals of the company'smanagement.
The words "anticipates," "believes," "estimates," "expects," "forecasts," "intends," "plans," "predicts,” "projects" and "targets"and similar words are intended to identify these forward-looking statements, which necessarily involve known and unknownrisks and uncertainties. Accordingly, the results of operations of the company to be achieved may be different from thecompany's current goals and the reader should not place undue reliance on these forward-looking statements. Forward-looking statements speak only as of the date they are made, and the company does not undertake any obligation to updatethem in light of new information or future developments.
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 3
One PC per
home
One data
communicating
device per
person
One data
communicating
device per
“thing”
Evolving times that will lead to huge data growth and BB4all
One mobile
phone per
person
One PC per
person
Multiple
mobile
phones per
person
Mobility
One fixed
phone per
house
Fixed and
Mobile
Penetration
One PC per
desk
Multiple data
communicating
devices per
person
Trend
Broadband and Convergence
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 4
Mobile Traffic Data Forecast
TB per month. Thousands
CAGR*+125%
2013
2,184
1,032
1,152
2012
1,076
592
484
2011
482
288
194
2010
207
13077
2009
85
55 30
+149%
Laptops
Handsets
+108%
* Compound Annual Growth Rate
Source: CISCO 2009 Report
CAGR*
WORLD
New needs will drive exponential mobile data traffic growth
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 5
7,36,9
6,3
5,75,3
4,9
3,9
2
0,8
In Portugal TMN has lead the development of the mobile
market through two waves
MIMO:
1st mobile
prepaid in the
world
First 3G phone
launched
Mobile data
democra-
tization
1st wave of growth: Voice 2nd: wave of growth: Data
Launch of no-
frills brand
New brand
Innovative
services
Smartphones
Source: Company Reports; Press Releases1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 6
TMN mobile broadband success brought Portugal to the
forefront in Europe
Second highest penetration of broadband in Europe
Mobile broadband penetration rate - dedicated
data service cards/modems/keysJanuary 2010
* “INFORMAÇÃO ESTATÍSTICA DO SERVIÇO DE ACESSO À INTERNET 2.º TRIMESTRE DE 2010” ANACOM,
Broadband users in Portugal
Millions
0.3
0.5
0.7
0.9
1.1
1.3
1.5
1.7
1.9
2.1Mobile*
Wireline*
2T1T4T3T2T1T4T3T2T1T 3T 4T
2007 2008 2009
More broadband users in mobile platform
17.0
16.1
15.1
11.9
10.7
10.5
6.8
6.7
4.0
3.8
3.3
1.72010
2T1T
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 7
Internet data traffic growth in Portugal
* “INFORMAÇÃO ESTATÍSTICA DO SERVIÇO DE ACESSO À INTERNET 2 º TRIMESTRE DE 2010” ANACOM,
Wireline broadband represents 95% of total internet traffic in Portugal
4954
67
87
98103
116
132 135
3.1 3.5 3.8 4.1 4.2 4.5 5.4 6.7 7.2
0
20
40
60
80
100
120
140
160
2Q08 3Q08 4Q08 1Q08 2Q09 3Q09 4Q09 1Q10 2Q10
Wireline
Mobile
Broadband internet data traffic
PB per Quarter
TB = Terabyte (1000 GB)
PB = Petabyte (1000 TB)
EB = Exabyte (1000 PB)
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 8
LTE will increase data usage on the mobile world closing
some gaps against fixed networks through increased
efficiency and performance
Voice
Internet
Mobile TV
Music
3D TV
Kbps
40
Mbps
15010 20170 384 60
2G (GSM)
3G (UMTS)
LTE
HDTV VoD Remote
AppsHealth
Multiplayer
Gaming
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 9
Although spectrum is not yet available, TMN showcased
services over LTE in collaboration with equipment suppliers
Live TV
LTE connected car Remote classroom
Online gaming 3D-TV
Remote Healthcare
•1st Live TV via LTE in the world
•Remote Healthcare demo
•PT Inovação Medigraf , used in
emergency vehicles
•Remote classroom
•Contents provided by PT
Inovação
•Toyota Prius with LTE
•Videos, file download
•Players interacting
through the LTE
network.
•High definition 3D
television and
telepresence
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 10
EU Regulatory Context
Digital Agenda
• By 2013 basic broadband coverage for
all EU citizens .
• By 2020, fast broadband coverage at
30 Megabits per second available to all
EU citizens, with at least half European
households subscribing to broadband
access at 100 Megabits per second.
Radio Spectrum Policy Programme
• by 2012 EU countries should complete
the process of giving licences to
operators to use spectrum bands which
have already been technically
harmonised at EU level for the use of
wireless broadband, (the 900/1800 MHz
bands, the 2.6 GHz band and the 3.4 –
3.8 GHz band).
• by 1st January 2013 EU countries are
asked to open up the 800 MHz band to
wireless broadband, while foreseeing
possible derogations until 2015 in
exceptional cases.
Ensure that sufficient spectrum is
made available for wireless broadband
Wireless broadband is essential to
deliver the targets of Digital Agenda
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 11
Ensure that sufficient spectrum is made available for
wireless broadband
Spectrum Bands for LTE
2.6 GHz
Digital Dividend
Refarming
Spectrum most likely to be used for LTE
Europe/Americas• 800 MHz (EU) / 700 MHZ (Americas)
• 1.8/1.9 GHz and 2.1GHz (1.7 or 1.9 uplink)
• 2.6GHz Global
2.6 GHz Global • Global band (2x70MHz for FDD and 50MHz for TDD)
• Higher frequencies used for extra capacity in dense urban
areas
Digital Dividend• 700/800 MHz WRC07 outcome
• Lower frequencies used for coverage in rural areas and
indoor (ex: 800MHz in EU)
Refarming existing bands• Requires at least 2 x 10 MHz for an efficient mobile
broadband service
• Most likely refarming bands are 1.8/1.9 GHz and 2.1GHz
(1.7 or 1.9 uplink)
700/800MHz 2.6GHz
Coverage Capacity
700, 850, 900MHz, 1.8, 1.9, 2.1, 2.6GHz
800MHz, 900MHz,1.8, 2.1, 2.6GHz
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 12
Available Spectrum for advanced mobile broadband
services in Portugal
470 MHz -
862 MHz
1900-1980 MHz
2110-2170 MHz
2.1 GHz470 M
Hz
862 M
Hz
WRC-07
1800 MHz
800
880 - 915 MHz
925 - 960 MHz
1710 – 1785 MHz
1805 – 1880 MHz
2.6 GHz900 MHz
790 M
Hz
DD2?DVB-H
470MHz -
646 MHz TD
D
TD
D
2010-2025 MHz
TD
D
E-GSM
FDD FDDTDD
800 MHz
2 x 30 MHz
900 MHz
2 x 10MHz
1800 MHz
2 x 30MHz
2.1 GHz
25 MHz (TDD)
2.6 GHz
2 x 70 MHz + 50MHz
Available Spectrum
New Spectrum Free Spectrum
TDD
Uplink (70MHz) Downlink (70MHz)TDD (50MHz)
Uplink (30MHz)Downlink (30MHz)
TMN Sonaecom Vodafone
TDD
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 13
Awarding of new Spectrum for LTE - Portugal
Awarding of new Spectrum
for electronic communication services
4T10 1T11 2T11 3T11 4T11
(Start)
Operators need spectrum for broadband
services
• LTE frequencies: 800/900/1800 MHz and 2.1/2.6 GHz
• 800 MHz and 2,6 GHz with main interest from operators
– 800 MHz band to be free as a result from Digital Dividend
– Probable spectrum usage rights awarding via auction vs beauty contest
• Refarming existing bands• 900/1800 MHz refarming allows
systems included in Dec 2009/766/EC annex 1.
• ANACOM - Awards under consideration in Portugal:
• 2.6GHz, 900/1800MHz, 2.1 GHz, 800MHz
• Flexibility in the use of spectrum
ANACOM: Plano Estratégico 2011 - 2013
The Portuguese national regulator has allowed PT to perform technical trials of LTE in the 2.6GHz
frequency band.
LE
(Finish)
Multiband award first half 2011
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 14
The Digital Dividend - Portugal
• ANACOM defined Analogue Switch Off process:
• Switch-off pilots in 2011
• Coastal areas on 12 January 2012.
• Azores and Madeira on 22 March 2012.
• Rest of the country on 26 April 2012.
Analogue Digital Free
1Mainland Portugal – “ANACOM - Projecto de Decisão Designação da sub-
faixa 790 – 862 MHz para Serviços de Comunicações Electrónicas”
Analogue Switch OffHow much spectrum should mobile operators secure
from broadcasters under the digital dividend?
In the short term• 2x10MHz for an efficient mobile
broadband service• 790-862MHz sub-band for broadband
uses• Aligned with multiband spectrum awards• Coordination with Spain and Morocco
In the long term• Additional spectrum to take advantage of
the full potential of LTE technology.–Digital dividend frequencies are
critical due to their propagationcharacteristics.
–The analogue TV switch-off providesa privileged opportunity to addressthese needs.
Band allocated to broadcasting in Portugal1
| November 2010 | PROPRIETARY - Any use of this material without specific permission of Portugal Telecom is strictly prohibited 15
In short…
Mobile data traffic is growing with an accelerated
pace and wireless broadband is essential to
deliver the targets of Digital Agenda
LTE will be the (next) ultimate enabler of next-generation
mobile data services through increased efficiency and
performance, and is expected by all to be an important
complementary solution to address broadband for all
initiatives
Member States and all players must work to ensure that
sufficient harmonized spectrum is made available for
wireless broadband, with special focus on spectrum re-
organisation to take advantage of the technology
evolutions