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SUMMER DRESS WEEK COLLECTION 2013 NINTH
edition
a gift with purchase like no other
introducingmoochi bridesmaid collection
limited edition dresses designed and made in nz
dress it up occassion wear from cocktails to racewear
02
enjoy being in
kellie taylor - creative director
7-10 november 2013a line-up of must-have moochi styles in limited numbers
to dress a girl for all her summer events and occasions.
FRESH DESIGNS SITTING ASIDE A SELECTION OF FAVOURITE MOOCHI DRESS STYLES from recent times
+NEW SEASON COLOURS AND LUXURY FABRICS,
dress week is a celebration of summer where lace, prints, sequins and silk shine.
+IN STORE FASHION AND BEAUTY EVENTS
to celebrate the launch of the collection
+PREMIUM GIFT WITH PURCHASE
on offer while stocks last to sweeten the moment
facebook @moochi
instagram @moochi_nz
join the celebrations
#DRESSWEEK
03
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
tie your outfit together with matching nails
- orly peaceful opposition
easy summer dressing strikes the right chord in these simple black and
white pieces which are quietly cool and beautifully made.
MONOCHROMEMODERN
this high-low maxi tank looks great layered with a cate slip or
strappy slip in black or white
01 fluid maxi, strappy slip 02 surge dress 03 wrap jumpsuit 04 surge dress 05 joy dress
01 02 03 04 05
camisole dressing at its best! you wil l love this
number with its side pockets, swinging sil houette and
intention to have fun
WRAPTHEEL
they're back! so go on - get pedi ready!
04
enjoy being in
tie your outfit together with matching nails
- orly shockwave
colourPOP
it wouldn’t be summer without turning up the heat in these hot hues
you’l l feel like movin’ in this high-impact orange tank dress with angled
pleat detail
the action moves to the back in these show-stopping,
surprise and delight styles
it's all in theBACK
this shape is a moochi fave, now
in f luro orange to brighten up your look
PLAINCLUTCH
a beautiful broderie lace back completes this feminine but cool dress and sets you
up for a great night out
loft
dres
s
twirl
tank
dre
ss
fluid
dre
ss
sprin
g dr
ess
ZIG SANDALS
05
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
05
off to the races? achieve chic, summer style in our maxi options – the ultimate in trackside glamour
wear this style loose or pul l it in at the waist
with the sash belt
amou
r m
axi
amou
r m
axi
wan
ted
max
i
MAXIMISE
ACCESSORISE
PLAIN CLUTCHCHAIN CLUTCH CHAIN SLIDE
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enjoy being in
beneath IT ALL
this strappy slip and strappy crop are perfect to wear
under sheer dresses or garments with low-cut necklines
me...EMBELLISH
embrace all that glitters with sequin detail and elevate your summer
style for those special soirees!
a strong, sexy dress with sequin contrast. definitely
a moochi team fav!
cusp
dre
ss
beet
le to
p, k
iller
jean
beet
le d
ress
part
ner
dres
s
beet
le d
ress
stra
ppy
slip
stra
ppy
crop
07
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
07
dermalogica four top selling skincare pack in limited edition moochi designed makeup purse, redken full size control addict 28 hairspray, cointreau mini liquor, orly full size nail
lacquer, qvs false eyelashes, go healthy go hair skin and nails
*while stocks last, terms and conditions apply. mini cointreau bottles will only be given to persons 18 and over. (ID may be required)
to celebrate dress week, dermalogica is also offering customers $30 off when you spend $150 or more online at dermalogica.co.nz
type code: moochiemail in at the checkout to redeem this offer – one per customer and available until 15/11/2013.
A GIFT for youNO DRESS WEEK IS COMPLETE WITHOUT AN OUTSTANDING GIFT! AND THIS YEAR
IT IS SET TO KNOCK YA SOCKS OFF! receive this gift valued at over $250
when you spend $350 or more*
PLUS every dress purchased will come with a moochi dress bag valued at $29.99
08
enjoy being in
SUMMER loveour friends at cointreau know all about how to get the
summer party started, with the new cointreau fizz cocktail selection on offer each sunday at the cointreau
garden party at tom tom bar & eatery in auckland.
THE COCKTAILFOR SUMMER
50 ml cointreau
½ fresh lime
100 ml soda water
into the glass squeeze the wedges of ½ lime, fill the glass with ice and add Cointreau and top off with soda water.
twirl tank dress - the ultimate summer
LBD (little blue dress)the spring dress is
perfect for taking you from the beach
to the bar!
09
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
FASHION festivalmoochi dress week is a festival of fashion not to be missed!
check out the schedule to see what’s happening in your local moochi store
divine night6-7pm
moochi wardhamilton
live photoshoot12-4pm
moochi corner high street
nail bar12-3pm
moochi conservatoryponsonby
styling session11am-3pm
moochi undercovermilford
dry styles11am-1pm
moochi refinery & light capsule
fashion in the field11am-3pmmoochi innballantynes
bridesmaid breakfast9.30am
moochi refinerynewmarket
wardrobe workshop11am-3pm
moochi lane, wellington
dry styles11am-1pm
moochi corner, high street & moochi inn, ballantynes
thursday
7nov
friday
8nov
saturday
9nov
sunday
10nov
THE SCHEDULE
facebook @moochi
instagram @moochi_nz
join the celebrations
#DRESSWEEK
10
enjoy being in
WHAT'S ON fashion
11 – 3pm, friday 8 november moochi undercover, the milford centre, milford
former fashion magazine editor and creator of the style insider, leonie barlow has been in the inner circle of the fashion magazine world for more than 20 years. when it comes to personal styling and dressing for any occasion, this insider knows all. join leonie for a personal styling session, where she will apply her vast knowledge to help you interpret this season’s trends into a look that works for you.
leonie barlow - styling session
12 – 4pm, thursday 7 novembermoochi corner, corner high street & vulcan lane, auckland
katherine lowe is the mastermind behind new zealand’s favourite quirky fashion blog, katherine is awesome (dot com).
katherine is partnering with moochi to host an in store shoot where you're the stylist! fancy yourself a bit of a great "outfit-put-togetherer"? come and show us what you've got.
katherine is awesome - live photoshoot
the best moochi outfit wins a prize package including their winning outfit, redken hair styling package and a retro cointreau fizz cruiser push bike! open to one and all.
WIN
11 – 3pm, saturday 9 november moochi lane, 111 customhouse quay, wellington
stylist, presenter and founder of online magazine CRAZY CHIC, bronwyn williams is hosting a workshop to help you get the best out of your wardrobe. find out how to dress for your body shape, decipher fashion trends, and learn tricks to making the most of your wardrobe.
moochi in association with crazy chic is giving away a $500 moochi wardrobe to one lucky winner. enter via crazychic.co.nz
bronwyn williams - wardrobe workshopsign up to crazy chic
and win!!!
11.00am – 3.00pm, friday 8 november moochi inn, ballantynes, 43-48 lichfield street, christchurch
with numerous fashion in the field wins under her belt, style expert and tv host samantha hannah is a regular commentator on all things racewear, including trends, colours and the all-important accessories. in preparation for christchurch cup week, samantha will be hosting a racewear fashion and style workshop at moochi inn, ballantynes to give track-goers all the tips and tricks to put them in the running for the fashion in the field.
samantha hannah - fashion in the field
WIN
011
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
11
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
WHAT'S ON beauty
6.00pm – 7.00pm, thursday 7 november moochi ward, centre place, hamilton
M.A.C artists share their party and night-out beauty tricks using M.A.C’s latest colour collection ‘divine night’ at moochi ward, hamilton.
creating a 'divine night' look with M.A.C cosmetics
get makeup tips for summer from the pros!
12 – 3pm, friday 8 november moochi conservatory, 282 ponsonby road, auckland
internationally recognised, celebrity nail stylist leah light has been in the industry her whole life. nails are her passion and has allowed her the opportunity to work with and be requested by some of the biggest celebrities in the world. katy perry, taylor swift and eva longoria to name a few. enjoy a mini manicure using some of the latest orly shades and even walk away with a couple of feature nails customised especially for you!
leah light - nail barget feature nails
by leah light
11.00am – 1.00pm, friday 8 november moochi refinery cnr osborne & teed st, newmarket moochi light capsule, 21 devonport road, tauranga
11.00am – 1.00pm, saturday 9 november moochi corner, cnr high st & vulcan lane, auckland moochi inn, ballantynes, 43-48 lichfield street, christchurch
some of redken’s leading new zealand stylists will be in store at different locations throughout the country over friday and saturday offering quick dry styles to prep hair for a night out as well as providing styling tips and one-on-one how-to’s for achieving the season’s hottest looks at home.
redken - dry styles
all customers to book an appointment at dry & tea over dress week and quote ‘moochi’ will receive a
complementary redken diamond oil medium (valued at rrp $20) with your service. while stocks last.
enjoy being in
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moochi has thoughtfully curated a selection of its most loved dresses to present the moochi bridesmaid collection. soon-to-be brides can choose from a variety of style and colour options tailored to suit their special day, offering
them a complete selection of more than 100 dress options their bridesmaids will cherish
introducing
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
13
jasm
ine
dres
s
frees
ia d
ress
verb
eena
dre
ss
popp
y dr
ess
peon
y dr
ess
nero
li dr
ess
blos
som
dre
ss
dais
y dr
ess
join us at the bridesmaid breakfast and go in the draw to win...
+ 1 year (4 issues) subscription to new zealand weddings magazine
+ $500 towards any new event package from ps i love you events
+ $200 gift voucher towards mildred & co gift registry+ 8" two tier rosette cake from bluebells cakery + a moochi bridesmaid dress gifted with order
rsvp your interest to [email protected]
WIN
enjoy being in
14
join us at the
BRIDESMAID BREAKFASTwhat
hear from some of New Zealand’s leading wedding experts & exclusively preview the new moochi bridesmaid collection
when 9.30am sunday 10 november
where moochi refinery, newmarket
plusall bridesmaid dresses ordered on the day will receive a set of moochi earrings
rsvp your interest to bridesmaids @moochi.co.nz
15
there are many more styles in the collection, to view them all pop in store or visit moochionline.co.nz
MILDRED&COmildredandco.com
a one-stop-shop wedding gift registry, midred&co features beautiful & unique gifts for the home & beyond. from cake mixers to barbeques, bed linen to artwork, create your dream gift registry online or by visiting mildred&co’s auckland showroom. at the bridesmaid breakfast, founder milly nolan will talk you through the do’s and don’ts of setting up a wedding gift registry and what items are must-haves.
for a limited time only, mildred&co is exclusively offering moochi brides-to-be a $100 mildred&co voucher on any completed
wedding gift registry. to redeem email [email protected] and quote ‘moochi’. terms and conditions apply.
BLUEBELLS CAKERYbluebellscakery.co.nz
boutique, vintage-style bakery specialising in cupcakes, cakes and sweet treats, bluebells cakes have featured in editorials ranging from
nz weddings to cuisine magazine due to their artisan baking. bluebells’ creations are lovingly made in small batches using only the finest ingredients and can be tailor made to order too. with a variety of
options available to suit all occasions bluebells will deliver your fairytale wedding cake. join us at the bridesmaid breakfast to try a taste!
to celebrate the release of the new cookbook bluebells will gift all moochi customers with a free cupcake
on any book purchase.
*save 40% on retail cover price. offer only available until 31 december 2013.
NEW ZEALAND WEDDINGS MAGAZINEmelissa gardi - editor
join new zealand weddings editor melissa gardi for an exclusive opportunity to get tips on everything you need to know when it comes to your bridal party. where do you start for ideas with their shoes, bags and jewellery? should your bridesmaids have the same dresses? how far in advance should everyone get their hair and makeup done on the day? which bridesmaid is responsible for what? get all your questions answered from someone who really knows!
soon-to-be brides are treated to 40% off 1 year subscriptions to new zealand weddings magazine - only $28.60 for 4 issues!
subscribe today at newzealandweddings.co.nz/subs
join us for a morning of wedding planning and prep (the fun fashion and styling stuff!), with guest speakers from the industry who are leading experts in their field
rsvp your interest to bridesmaids @moochi.co.nz
PS. I LOVE YOUthe hand-picked specialists at ps. i love you events are coordinators,
stylists, planners, and idea-makers, bringing the most simple or complex of ideas to life and taking each event from ‘lovely’ to ‘incredible’.
from full event planning, through to setting the scene or basic on-day coordination, ps i love you events can meet any couples needs and today gemma hogg is in store to share her planning tips and styling
advice to make your big day extra special.
ps. i love you events is offering all new moochi customers $100 towards any of their ps. i love you wedding or events package
enjoy being in
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STYLE me vivawe had so much fun creating ashley’s natural, summer hair and
make-up style for our exclusive viva photoshoot. here, our fav beauty experts from dermalogica, M.A.C, dry & tea and redken spill
the beans on how to get the look – from prep to polish!
the dream team!the finishing touches
dry & tea weaving their magic
GET THE LOOK
the lovely josie from M.A.C
EYES perfect summer eyes with tailor grey paint pot, mystery eye shadow, and in extreme dimension mascara
josie / artist from M.A.C
1. firstly dry some REDKEN SATINWEAR BLOWDRY LOTION into the hair. part the sides of the hair out of the way and starting from the back take sections a couple of inches deep and wrap the hair around the curling wand. work up the head, curling the hair all in the same direction
emily / DRY & TEA
2. when you've finished, apply 1-2 drops of REDKEN DIAMOND OIL through the mid-lengths and ends. using a paddle brush, brush through all of your hair
3. finish with some REDKEN FASHION WORKS 12 HAIRSPRAY for a natural flexible hold
skin prep / dermalogica
SPECIAL CLEANSING GEL Start by cleansing your skin with this soap-free, foaming gel designed to thoroughly remove impurities without disturbing the skin’s natural moisture balance.
CHEEKS create a warm glow with warm soul mineralize blush and pink opal pigment to highlight
LIP pack some punch with girl about town lipstick - summer fun!
SKIN prep skin with strobe liquid and finish with studio sculpt foundation
SKIN SMOOTHING CREAM finish with this medium-weight moisturiser with soothing botanicals and antioxidant vitamins that will improve the texture of your skin.
DAILY MICROFOLIANT® gently exfoliate your skin with this unique rice-based enzyme powder leaving you with a smooth and polished canvas.
moochi corner cnr high st / vulcan lane
auckland city 09 373 9823
moochi refinery cnr teed / osborne st
newmarket 09 523 4640
moochi undercover the milford centre
north shore 09 486 1060
moochi light capsule 21 devonport road
tauranga 07 571 1300
moochi lane 111 customhouse quay
wellington 04 499 3789
moochi ward centre place
hamilton 07 838 0103
moochi inn ballantynes christchurch 03 378 1910
moochi conservatory 282 ponsonby road
auckland 09 378 7577
STORESsee you thursday!