Mix Mag

Music magazine case study.

Type of magazine

• Similar genre: Dance / Popular music.

• Same target audience – students and young adults.

The Facts.

• Published By:• First Published: 1st February 1983• Distribution: Monthly (3rd Thursday of every

month)• Price: £3.95• Editor: Nick Decosemo

Dark background with white / light pink text on the background – makes it easier for the reader to read.

Tag line – ‘The world’s biggest’ suggests that its the best dance and clubbing magazine out there.

Puff- Free CD for the reader, they want to give something back to the reader.

Bold masthead – Bold, recognisable.

Larger text for the articles, smaller for article information / taster of the article.

‘What is the greatest dance track of all time?’ Pulls the reader in as they’ll be intrigued.

Cover image- Lighting reflects the style of the magazine, bright colours (pink/yellow).

Barcode – conventional (bottom right of the page)

Black background, follow colour scheme – house style.

White text against the black background easy to read stands out.

Main image takes up the majority of the page, follow the style of the magazine with the lighting (pink/purple/yellow)

Magazine name, issue and page title at the top of the page, conventional.

Larger text for the articles, smaller for article information / taster of the article.

Different font for the title of the page (Contents), follow the style of the magazine with a funky / modern / stylish font.

Small article at the bottom about the free CD included with the magazine. Different / bold font for the title and smaller simple font for the article.

Page numbers smaller of the left of the articles, not too bold – they don't take away from the information of the articles.

Bolder titles for the articles and smaller lighter font for article information.

Colourful title – parts of letters coloured in. Follows the house style of the magazine with the colours (black/white/yellow/purple/orange/pink)

Font – simple to read for the title.

Different font for the main article, simpler to read.

Different font for the main article, simpler to read.

Main picture in the centre of the double page, text around it, breaks up the page and makes it look more appealing to readers.

Small text for the main article / paragraphs – 8?

Text in columns either side of the main image.

Influences on my magazine.

• Medium close up on cover page.• Bold coloured title on a darker background or

vice versa.• One large image on the double page spread.• Large single image on the contents page.• Smaller page numbers on contents page.• Bolder article titles.