MicroStrategy Mobile

5/22/2018 MicroStrategy Mobile

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CONFIDENTIALThe Information Contained In This Presentat ion Is Confidential And Proprietary To MicroStrategy. The Recipient Of This Document Agrees That They Will Not Disclose I ts Contents To AnyThird Party Or Otherwise Use This Presentation For Any Purpose O ther Than An Evaluation Of MicroSt rategy's Business Or It s Of ferings. Reproduction or Distr ibution I s Prohibited.1

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MICROSTRATEGY : The Future of SMART Working


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CONFIDENTIALThe Information Contained In This Presentat ion Is Confidential And Proprietary To MicroStrategy. The Recipient Of This Document Agrees That They Will Not Disclose I ts Contents To AnyThird Party Or Otherwise Use This Presentation For Any Purpose O ther Than An Evaluation Of MicroSt rategy's Business Or It s Of ferings. Reproduction or Distr ibution I s Prohibited.

Better Meetings with MicroStrategy

YouTube URL : http://www.youtube.com/watch?v=XfOLQPyrHM0&rel=0


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About MicroStrategy

Innovator and Leader In Enterprise Analytics

Company

Top independent analyticssoftware platform vendor

20+ years old, publicly traded

Approximately $600M revenue in 2012.No debt, $200M+ cash in the bank

Global presence with operations in 23countries

Technology

Long-time market leader a

ndinnovator in analytics

Unique unitary architecture,known for high performance and scalability

Revolutionary Cloud-based analytics services

Innovations in mobile commerce and identity

Analysts

Leader for six consecutiveyears in Gartners BI

Magic Quadrant

Leader in Forrester BI Self Service Wave

#1 Ranked Mobile BI Vendor by Gartner &

Dresner Advisory

Top ranking BI vendor in the BI Scorecard

Customers

Mill ions of business users

Thousands of mission-critical

applications

Nearly 4,000 customer institutions globallyacross all industries and government

Customers range from Global 500 giants likeChevron and Carrefour to cutting edge

technology innovators like eBay and LinkedIn


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Positioned As A Leader Six Consecutive Years

Superior Unified Architecture and Product Quality

Source: Gartner Magic Quadrant for Bus ines s Intel ligence and Analytics Platforms Feb 2013.

[MicroStrategys] BI platform was built from the

ground up through completely organicdevelopment. The high level of integration of

the individual platform components and the

reusability of MicroStrategys well-architected

and object-oriented semantic layer are theresult of this strategy. Another consequence is

that customers identify product quality (whichincludes stability, reliability, and being bug-free)

as one of the top reasons for selecting

MicroStrategy.

GartnerMagic Quadrant for Business Intelligence and

Analytics Platforms, February, 2013


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MicroStrategy Mobile Debuts Strongly in Gartner's Mobile AppDevelopment Platform (MADP) Magic Quadrant 2013

Source: Gartner Magic Quadrant for Bus ines s Intel ligence and Analytics Platforms Feb 2013.

Widely known as a business intell igence vendor,MicroStrategy offers a comprehensive MADPsupporting the creation, deployment and measurement

of transactional, as well as information centric,applications. Cross-platform development is performed

using a visual tool to compose and configure UI andfunctional elements, and to tune the layout for the

necessary screen sizes and form factors. Client-sidefunctionali ty is delivered through a MicroStrategy-developed container, leveraging native widgets on each

of the supported platforms. The result is a cross-platform application that has a native user experience.In addition to MicroStrategy's analytics server, a mobility

server is provided to support user management,security, data storage, back-end integration and

dynamic provisioning of applications to the clientdevices. Somewhat unusual for a vendor at theenterprise end of the MADP landscape, MicroStrategy

offers a hands-on approach to platform evaluationthrough a downloadable free trial, as well as a free

perpetual license for up to 10 users. It also offers a paidtwo-week QuickStrike program that includes strategic

guidance, professional graphics design, developmentsupport and user testing. Appropriate Use:MicroStrategy is a good choice for mobile scenarios

that span the l ife cycle of data creation, capture andanalysis, or where the desire for reduced time to b enefitor to support rapidly evolving business requirements

outweighs the need for standards-based development.


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Operations Command Center

YouTube URL : https://www.youtube.com/watch?v=dCjTFa2S7fI


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MicroStrategy Mobile


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Has Mobility been discussed at the Board level?

DO you have an Enterprise Mobility initiative?

Have you already procured or plan to procure 100s of tablets /smartphones in recent times?

Do you have a vision of leveraging mobility beyond basic Email &SFA?

Enterprise Mobility :


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Does the same apply to Enterprise Mobility?


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CONFIDENTIALThe Information Contained In This Presentat ion Is Confidential And Proprietary To MicroStrategy. The Recipient Of This Document Agrees That They Will Not Disclose I ts Contents To AnyThird Party Or Otherwise Use This Presentation For Any Purpose O ther Than An Evaluation Of MicroSt rategy's Business Or It s Of ferings. Reproduction or Distr ibution I s Prohibited.The Information Contained In This Pres entation Is Confidential And Proprietar y To Micro Strategy. The Recipient Of This Do cumentAgrees That They Will Not Disclose Its Contents To Any Third Party Or Otherwise Use This Presentation For Any PurposeOther Than An Evaluation Of MicroStrategy's Business Or Its Offerings. Reproduction or Distribution Is Prohibited.

Smartphones are becoming ubiquitous, they are the digital Swiss Army

knives of our generation

By 2017 India will be the 3rd Largest Smartphone market in the world

shipping 158 MN Units

With tumbling prices & 4G rollouts, going forward, Mobile will become a key

platform for organizations to engage with their employees, consumers and

value chain

Why Mobile and Why NOW?


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Information Available 24 x 7

Information Opportunities24 hrs x 7 days =

168 hrs/week

Manager at Desk3 hrs X 5 days =

15 hrs/week

12am

12pm

6am6pm

vs.

12am12am

6am6am6pm6pm

Every Location Becomes Your Off ice

Information Access Is Limitedto time in office at desk

Information Opportunities Everywhere

vs.

Everyone Who Has a Phone

vs.

5Billion cell phone users

1Billion PC users

All The Time Everywhere Everyone

12pm12pm

Mobile Apps are better than PC / Laptop Apps


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Tablet sales are eclipsing PC sales

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Tablet Sales Will Exceed PCSales

A Growing ValueGap

Weighed down bycosts

Buoyed up by productivitygains

Growing ValueGap

UnitSales

PCs

Tablets

Source: Gartner Group "Forecast: PCs, Ultramobiles, andMobile Phones, Worldwide, 2010-2017, 4Q13 Update"


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PCUsage

MobileUsage

Impact

MappingPoint and clickmouse controls

Gesturenavigation 30Seconds vs. 2Seconds

Data Capture(URL or SKU)

Keyboard data entry QR Codes, NFC, barcode 15Seconds

vs. 1Second

AddressType in address,street, city, zip GPS Lookup 20Seconds vs. 1Second

Image CaptureCamera and wires and

sync...Built-in camera Infinitely Better

Readability

Nobody reads novels

on a PC iBooks / Kindle / Nook Infinitely Better

Accelerometer Not available Any movement as input Infinitely Better

Availability At a desk Anytime, anyplace

Infinitely Better

Mobile Apps are 15x Faster and Infinitely Better than PC / Laptop Apps


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Human Resources General Mgmt Sales Force

Hiring Lead tracking

Carbon Emissions

T&E Tracking PipelineCorporate Events

Bonuses T&E TrackingHot Desk Locator

Time-off Request Churn RatesProduct Sales

Salary Review ServicesFacilities

Training Mgmt Customer Info

Employee Info

Expense Approval QuotasPartner Sales

Apps for Every Customer-Facing Process

Apps for Every Internal Business Process

Businesses Will Want to Mobilize 100s of Processes


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CONFIDENTIALThe Information Contained In This Presentat ion Is Confidential And Proprietary To MicroStrategy. The Recipient Of This Document Agrees That They Will Not Disclose I ts Contents To AnyThird Party Or Otherwise Use This Presentation For Any Purpose O ther Than An Evaluation Of MicroSt rategy's Business Or It s Of ferings. Reproduction or Distr ibution I s Prohibited.The Information Contained In This Presentation Is Confidential And Proprietary To MicroStrategy. The Recipient O f This DocumentAgrees That They Will Not Disclose It s Contents T o Any Third Party Or Otherwise Use This Presentation For Any PurposeOther Than An Evaluation Of MicroStrategy's Business Or Its Off erings. Reproduction or Distribution Is Prohibited.

iPadiPadiPhoneiPhoneBrowserBrowser BlackBerryBlackBerry

Full Spectrum ofAdmin ToolsFull Spectrum ofAdmin Tools

CommandManagerCommandManager

Object

Manager

Object

Manager

IntegrityManagerIntegrityManager

EnterpriseManagerEnterpriseManager

Full Spectrum ofDeveloper ToolsFull Spectrum ofDeveloper Tools

DesktopDesignerDesktopDesigner

ArchitectArchitect

SDKSDK

WebProfess ionalWebProfess ional

Databases CubeDatabases

TransactionalApplications

WebsiteContent

MicroStrategyIntelligence ServerMicroStrategyIntelligence Server

MicroStrategyWebMicroStrategyWeb

MicroStrategyMobileMicroStrategyMobile

MobileDesktop / Laptop

OfficeOfficeWindowsWindows

email

PortalsPortals AndroidAndroid

TransactionServ icesTransactionServ ices

ReportServ icesReportServ ices

DistributionServ icesDistributionServ ices

OLAPServ icesOLAPServ ices

Businesses will need an Enterprise Class Industrial Strength Platform


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A Powerful Platform approach to mobile apps

Beautiful and durable mobile apps in one tenth the time.

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Native Mobile App

iOS & Android | Phones &

Tablets

MobileApps

Click-to-Configure

No Coding

Required

Pre-built Infrastructure

Secure | Scalable |

Performance

Mobile DevEnvironment

Mobile AppServer

BeautifulFast Durable


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Native Code VS

One code-freePlatform.Produce More Enterprise-Class Apps in Less Time.

MicroStrategy

App Platform


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Analysts rate MicroStrategy Mobile #1

MicroStrategy Mobile is Rated #1 for 3 years in a row with most major analysts

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Mobile AppDev MQ

2013

GartnerMicroStrategy Mobi le Excellent

CriticalCapabilitie

sOf MobileBI 2012

GartnerMicroStrategy Mobile #1

MobileComputing

MarketStudy

2011 - 13

Dresner AdvisoryServicesMicroStrategy Mobile #1

OVUM

2012

OVUMMicroStrategy Mobile #1

BIScorecard2011-13

BI ScorecardMicroStrategy Mobi le#1

BISurvey2012 -

13

BARCMicroStrategy Mobile #1

iTunesRew ind

2011

iTunesBest Busines s App

TechAccess2012

Tech Access10 of the Best Mobile Enterprise Apps

Network

World2012

Network World20 iPad Apps Every CIO Should Want

Tabby

Awards2013

TabTimes and the Application Developers

AllianceIntelligence, Information and Reference


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4th Generation Development Environment- Click-to-configure

- Assemble apps instead of coding them

- 10,000 person-years of engineering invested in the platform- Build amazing cross-platform apps for iOS and Android

Proven & Scalable- Hundreds of customers in production

100x Faster than writing Native Code



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YouTube URL : http://www.youtube.com/watch?v=CliS900PfJY&feature=player_embedded


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A Mobile Work Bench Combines Three Types of Content

TransactionsTransactions MultimediaMultimediaInformationInformation

Graphs Analytics MappingDataExploration

DesktopPublishing

DataVisualizations

PDFs ePubs VideoApprovalmgmt.

EditableGrids

Dataentry

BrowserContent

PaymentsGrids Alerting

Multimedia Content Mobile Information Channels

Mobile Front-end to ERP/CRM Sell Products and Schedule Services

Analytics, Grids, & Graphs Data Visualizations & Exploration


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Other Vendors

Is your mobi le app native, or does it look and act like i t was bui ltfor a web browser?

Got lots of data and content? Automatically download it at nightwhil e youre sleeping, for great performance when youre awake.

Native AppExperience

Big DataPerformance

Take acti on from anywhere on the planet with mobile transactions.Mobi lize your most important video and docs.

Transactions,Multimedia andAlerts

Mobi le apps pose unique security chal lenges. Make sure yourefull y protected.Military-GradeSecurity

Offline Mode You wont always have a great i nternet connection. Beprepared.

Only MicroStrategy delivers a complete mobile experience

The Five Mobile Must-Haves

Mobile BI that doesnt deliver ALL these critical capabilities is deficient and will fail.

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MicroStrategyConfiguration time

Custom CodeDevelopment time

4 hours 5,000 hours

Secure Asynchronous Content Delivery Included

Patent Pending Technology

Encrypted Newsstand Content Delivery

Deliver GB

s Data to iOS devicesovernight

Content synced for offline access

Takes advantage of wifi availability at night

Fully encrypted

Tailored channel to deliver

personalized video, presentation, and

data content

Personalized content based on role and security

Broad support of data and content formats


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Single Sign-on

LDAP, Tivoli Siteminder, NT Integration,Trusted Integration

Link Encryption

VPN, HTTPS, WPA2 (128-bit encryption),SSL

Integration with Mobile Securityand MDM Partners

AirWatch

Good Technologies

AES encryption

256bit encryption for traffic

256bit encryption for app data/credentials

Two-way Authentication

Distribute and authenticate security certificates

Remote wipe

Remote revocation of access

Confidential Project Mode

Force login after opening or after inactivity,online and offline.

Military-Grade Security Included



1 hour 10,000 hours


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Visualization Library and Transaction Controls Included



1 hourper Viz

1,000 hours perViz

3. Howold is yourpe t wallaby?

Bubble Maps

Timeline HeatmapTime Series

Word CloudRapid Reporting

Calendar

Graph Matrix

Map Network

Density Maps

Network Viz

Image Layout

Signature

Capture

InteractiveGrid

Transaction Grids

SurveyWidget

BarcodeScanner

PhotoUploader


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Server-side Usage Monitoring

Real-time and historical data analysis

Client-side Usage MonitoringPage and manipulation level tracking

Time-motion studies

Deep Diagnostic Logging

Client, Mobile Server, and Application Serverdiagnostics

Production Systems Support Included



1 hour 10,000 hours

App Life-Cycle Management

Migrate through Development, Test, Production

Script-based Admin ToolsAutomate key processes to avoid human error

Automated App Integrity Management

Verify data across versions and deployments


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Optimized Query and Access to Any Data Source Included

Big Data andRelational Sources

Hadoop SQL Server

IBM DB2

Informix

MySQL

Netezza Oracle

ParAccel

PostgreSQL

Salesforce

Sybase Teradata

Vertica

etc.

ERP& CRM

Movies

PDF

Presentations

Spreadsheets

ePub

Email

Sharepoint

Facebook

Twitter

etc.

MultiMedia andWeb Sources



8 hour 20,000 hours


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Thank You

MicroStrategy-Analytics-No-Compromises-No-Dead-Ends

YouTube URL : https://www.youtube.com/watch?v=p5t4SCTZCdQ


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Backup Slides


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Demonstrated 100x Time Savings: Sales Rep App (Slide 1 of 2)

Videos andPresentations

SFAIntegration

Pre-MeetingAnalytics

5000 Users

Offline Access

Personalization

Data-driven Alerts

Analyze 500GB Data

Monitor Rep Activity

Single Sign On

Data Wipe


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iOSDevelopment

AndroidDevelopment

TotalDevelopment

Time

MicroStrategyMobile

Configuration

Layout and Workflow 500 500 1,000+ 30

Visualizations 5000+ 5000+ 10,000+ 30

Content Management 500 500 1000+ 8

Transaction Controls 500 500 1000+ 8

Offline Support 5000+ 5000+ 10,000+ 0

Internationalization 5000+ 5000+ 10,000+ 4

Security 10,000+ 10,000+ 20,000+ 8Life Cycle Tools 500+ 500+ 1000+ 4

Analytical Engine 10,000+ 10,000+ 30

Alerting and Content Engine 5000+ 5000+ 30

Transactions Gateway 2000+ 2000+ 8

Monitoring Infrastructure 10,000+ 10,000+ 4

Multi-source Engine 5000+ 5000+ 8

Caching Engine 10,000+ 10,000+ 4

Personalization Engine 5000+ 5000+ 4

74,000+ hours 74,000+ hours 101,000+ hours 180 hours

Demonstrated 100x Time Savings: Sales Rep App (Slide 2 of 2)


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BigInsightsElastic Map Reduce Distribution

User /DepartmentalData

Data WarehouseAppliances

MapReduceDatabases &NoSQL

Relational

Databases

MultidimensionalDatabases

ColumnarDatabases

SaaS-Based App

Data

HANAParallel Data WarehouseExadata

Analysis Services

Redshift

BringAllRe

levantDatato

Decisio

nMakers

Optimized access to your entire Big Data ecosystem as if it were a single database

No Data Left Behind

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The BIScorecard Summary 2013 Q4

MicroStrategy is the top rated vendor in the Product Capabilities scorecard

Critical Capabilities for Mobile BI April 2012

MicroStrategy ranked #1 in 6 of 7 Critical Capabilities

Wisdom of Crowds Mobile Computing/Mobile Business Intelligence Market Study

MicroStrategy ranked #1

Gartner Magic Quadrant for Business Intelligence Platforms Q1 2013

MicroStrategy in Leader Quadrant for 6 consecutive years

The BI Survey 12 Nov 2012

MicroStrategy ranked #1 in more categories than any other vendor

Forrester Wave: Self Service Business Intelligence Platforms Q2 2012

Ranked as a Leader

Leading Analyst Evaluations and Customer Surveys Agree:MicroStrategy is the Best Analytics Platform

Documents

MicroStrategy Mobile