[email protected]+44 (0)20 8340 7989
media
Media Pack 2012/13
www.boutiquehotelnews.com www.boutiquehotelsummit.com
www.facebook.com/BoutiqueHotelNews@BoHoNews Boutique Hotel
News
[email protected]
+44 (0)20 8340 7989
Boutique Hotel Media is a vibrant young company based in London,
which offers a range of services and events targeted specifically
at the international boutique and lifestyle hotel sectors. We have
three main strands to our business Boutique Hotel News, an online
b2b news and information resource; the annual Boutique Hotel
Summit, Europes only b2b conference for the sector; and regular
industry networking events in London and around the UK.
In contrast with many industries, the boutique hotel sector is
booming its outperforming many other areas of the hospitality
market and showing no signs of slowing down. Both small
independents and large multi-nationals are investing heavily to
establish a presence in this exciting market.
Initsfirstthreemonthspost-launch,BoutiqueHotelNewsreportedon
over 100 new boutique hotel openings in 35 different countries
HospitalityconsultancyHVShasreportedthatLondonwillseethenumber
of design-led hotel rooms double between 2011 and 2013, adding more
than 2,500 rooms to the market
HVSalsopredictsthatafurther18Londonboutiquehotelswill open in
2013
BoutiqueHotelSummitattractsdelegatesfromalloverEuropeandasfar
afieldasScandinavia,theAmericas,AsiaandTheMiddleEast.
If you are looking to promote your products and services to this
fast-growing
market,BoutiqueHotelMediacanprovideyouwithawiderangeofoptions,including
bespoke combinations of online and event-based packages.
We have an unrivalled database of boutique hotel owners,
operators, developers and general managers if these are the people
you want to reach, we are here to help you raise awareness and
drive sales of your product and service.
About
PinkSandsHotel
PinkSandsHotel-PhotobyJasonCohen
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
[email protected]
+44 (0)20 8340 7989
BoutiqueHotelNewsistheonlyonlinenewsandinformationresourceexclusively
for boutique and lifestyle hotels. We keep our readers up todate
with whats happening in the industry worldwide, as well as bringing
them comment and thought-provoking opinion pieces from industry
leaders. If you have a story to tell the industry, whether as a
hotel owner, developer, operator or supplier, email your latest
news to:[email protected]
We also have a comprehensive directory of products and services
suppliers, and an industry jobs section.
Advertising withBoutiqueHotelNewsisagreatwaytogetnoticedby the
decision makers in this sector you will be seen by a highlytargeted
audience.
Options include:
Homepagedominatorsides,banner+MPUbox:1,000permonthHomepagedominatorbannertop:500permonthHomepageMPUbox:250permonth
Newsdominatorbannertop:400permonthNewsMPUbox:200permonth
Run
ofsitedominatorbannertop:300permonthRunofsiteMPUbox:200permonth
Basic
ListinginSupplierdirectory:100for12monthsFeaturedListinginSupplierdirectory:250for12months
Suppliercategorysponsor:1,000for12monthsSuppliercategorydominatorbannertop:200permonthSuppliercategoryMPUbox:100permonth
Weekly Newsletter Sponsorship:
14editions:200perissue59editions:175perissue10+editions:150perissue(includesTitleMPUbanner,Topbanner,Midbanner)
TitleMPUsponsoredbybanner-100Topbanner-100Midbanner-75
BespokeE-Shottodatabase:500perdistributionQuantity discounts
apply
Boutique Hotel News
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
[email protected]
+44 (0)20 8340 7989
BoutiqueHotelSummitwaslaunchedinLondonin2011asanalternativetothemyriadeventswhichaimtocaterfor
the hospitality sector as a whole. We recognised the need for a
bespoke event aimed solely at the boutique and lifestyle hotel
market, and were glad to say the industry agreed with us and has
embraced the event wholeheartedly.
Acombination of high quality seminars featuring industry-leading
speakers from around the world, and great
networkingopportunitieshasseentheeventboostattendancefrom155in2011to240in2012.Europesonlyb2bconference
for the boutique hotel sector has attracted delegates from around
the world, and is a great way to learn and meet potential news
business contacts, and showcase your product.
We
offerawiderangeofsponsorshipoptionsfortheSummit,aswellasthechancetotakeanexhibitionstandat
the event.
Boutique Hotel Summit
Silver Sponsor Membership of the Boutique
HotelSummitAdvisoryBoard
Two free registrations (includingspeakersifinvited)
RecognitionasaSilver SponsoronBoutiqueHotel
Summitwebsite,including linktoSponsorswebsite,
priortoConference
Recognition signage as a SilverSponsorinGeneral Sessionroom
Company name listed on all officialpressreleases
1/2 page advertisement in the EventGuide(seefootnote*)
Gold Sponsor MembershipoftheBoutique
HotelSummitAdvisoryBoard
Threefreeregistrations (includingspeakersifinvited)
Logoplacedonall primary marketing and promotional
communications
RecognitionasaGoldSponsor onBoutiqueHotelSummit
websitepriortoConference
Recognition signage as a GoldSponsorinGeneral Sessionroom
Companynamelistedonall officialpressreleases
6 wide table space in ExhibitRoom,withpriority location, to
display company marketing materials and to
interactwithBoutiqueHotel Summitattendees
Full page advertisement in the EventGuide(seefootnote*)
Recognition from podium asaGoldSponsorduring opening remarks
Alistofattendeestwotofour weekspriortotheConference
Platinum Sponsor MembershipoftheBoutique
HotelSummitAdvisoryBoard
Sixfreeregistrations (includingspeakers,ifinvited)
Logoplacedonall primary marketing and promotional
communications
Recognition as a Platinum SponsoronBoutiqueHotel
Summitwebsite,includinglink to sponsors website, prior to and for
the entire year following the conference
Companynamelistedonall officialpressreleases
Recognition signage as a PlatinumSponsorinGeneral
Sessionroom
12 wide table space in ExhibitRoom,withpriority location, to
display company marketing materials and to
interactwithBoutiqueHotel Summitattendees
Full page advertisement in the EventGuide(seefootnote*)
Recognition from podium asaPlatinumSponsorduring opening
remarks
Alistofattendeestwotofour weekspriortotheConference
Logointradepublicationads forBoutiqueHotelSummit
ReservedPlatinumSponsors areaatConferencelunch
TheGoreHotel
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
BoutiqueHotel SummitAdditional Sponsorship Options
CocktailReceptionSponsor-4,000 (inclusiveofdrinks)
VIP/PressBloggerLoungeSponsor-3,000
SponsorsSession(exclusive)-3,000
SeatBackCoversSponsor (Exclusive-upto250)-3,000
(excludesproductioncosts)
BusinessCardSwapSponsor-2,500
CoffeeAreaSponsor-2,500
DelegateNotePadsSponsor-2,500 (excludesproductioncost)
DelegateMaterialBagsSponsor-2,500 (excludesproductioncost)
HotelAmenitiesSponsor -2,500
NewMediaSponsor -2,500
NewMediaandTwitterfeedSponsor-2,500
DelegateListSponsor-2,500
DelegateBadgesSponsor-2,500
BreakfastSponsor-1,500
SeatBackCoversSponsor (Non-Exclusiveupto50)-1,500
(excludesproductioncosts)
DelegateLanyardsSponsor-1,500 (excludesproductioncost)
DelegatePensSponsor-1,000 (excludesproductioncost)
PanelSessionSponsor-1,000
Seatdropliterature-1,000
Delegate bag insert -500
(AllSponsorshipsof3,000ormoreincludetheoption of 2m x
2mexhibitorspace)
2m x 2m exhibitor space only-1,500
TheBinghamHotel
PinkSandsHotel-PhotobyPeterBrown
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
[email protected]
+44 (0)20 8340 7989
Boutique Hotel SummitFeedback from Boutique Hotel Summit 2011
and 2012A very useful forum for all those involved in the boutique
hotel sectorwith an excellent delegate list and well planned
sessions. Our team learnta lot and made some good new contacts.
ChrisBoulton,CEO,yoo
Excellent content, great networking opportunities and very
goodvalue for money.
RickyKapoor,commercialdirector,TheEdinburghCollection
Heavyweight speakers and guests, an interesting range of
speakersand a diversity of attendees. Well done.
JamesFry,founder,SSAPLLP
The standard of the speakers has been excellent and all the
content has been relevant and inspiring to boutique hotels.
HeidiFitzpatrick,marketingexecutive,TheHotelandExtremeAcademy,WatergateBay
Worth flying over from Malta for!
Louise Pullicino, group business development manager,
XaraPalaceRelais&Chateaux
Fantastic networking opportunity with some of the worlds most
influential hoteliers and professionals within the hotel
industry.
AngelaDingle,creativedirector,HughanDesign
A good networking opportunity with quality speakers.
MarkSkinner,partner,TheHighlandGroup
CoralSandsHotel-PhotobyEileenEdwards
NetworkingattheSummit
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
[email protected]
+44 (0)20 8340 7989
As well as organising the Boutique Hotel Summit, we also put on
regular industry networking events in London. The first of these
was about press, PR and social media, and was fully booked.
Forthcoming events are listed below:
Post Olympic debrief:Lessons learnt and what comes next? FULLY
BOOKEDApanel discussion looking at whether the boutique hotel
sector made the
mostoftheOlympicopportunity,whatcanbelearnedfromtheGamesexperience
and what the sector in general can expect over the next 12
post-Olympicmonths.TheHempel,London,September3rd2012
Winning corporate businessAsession looking at how boutique
hotels can compete with the large hotel
groupswhenitcomestowinningcorporatebusiness.Topicscoveredwill
include the most important factors in deciding which hotels get
into corporate programmes and the role of travel management
companies.TheGore,London,November12th2012
How to attract the Chinese
guestTheUKisseeingaboomintourismfromChina,withvisitornumbersupfrom360,000in2010to540,000in2011andstillrising.TheirspendingintheUKisrisingby45percentyearonyear.Howcanboutiquehotelscapitaliseonthisaffluentdemographic?Date
and venue tbc
The growth of the budget boutique
sectorBoutiquedoesntnecessarilymeanexpensive.Thelastcoupleofyearshave
seen the birth new breed of design-led hotels catering for
travellers on a budget, a trend that is rapidly gaining momentum.
What are the essentials neededforabudgetboutiqueproperty?Date and
venue tbc
OTAs and Flash SalesHow can boutique hotels best negotiate the
bewildering variety of online
routestomarket?Howcantheychoosethepartnerswhowillbringthemostbusinessatthelowestcost?Date
and venue tbc
Working with tour operatorsHow can the boutique hotel sector
gain access to tour operator business
andwhataretheopportunitiesanddifficultiespresentedbytakingbookingsthroughthischannel?Date
and venue tbc
The funding
dilemmaManyboutiquehotelprojectsarestrugglingtofindfinanceduetotheirrequirements
being below the minimum level necessarily to interest the banks.
What alternative lending channels are available, and what are their
prosandcons?Date and venue tbc
NetworkingEvents
TheScarletHotel
No.12PicardyPlace-PhotobyChrisMackenzie
No.12PicardyPlace-PhotobyChrisMackenzie
Email : [email protected] Phone: +44 (0)20 8340
7989
Fax: +44 (0)845 280 7989
[email protected]
+44 (0)20 8340 7989
Event sponsorship opportunities
If you are interested in sponsoring one of our networking
events, we
canofferthefollowingpackagefor6,[email protected]
for further information.
date selection
event management
venue search + hire or use sponsors premises option
target attendee support
panel session content input
branding on event invitation
marketing support incl. eshot distribution
promotionandreviewviaBoutiqueHotelNews, including social media
activity
basic food + beverage
Sponsorswelcomespeechatevent
ability to display branding, issue hand-outs etc
pre / post event delegate list contact information
basicAVifrequired
voxpopvideoproduction(2-3mins)
+distributionrightsfocinvitationtoallotherBoutiqueHotelNews
networkingevents(BoutiqueHotelSummitexcluded)
preferentialBoutiqueHotelSummitsponsorshipandexhibitorrates
I have attended some of the Boutique Hotel News networking
sessionsand found them a great place to network and meet industry
players. They are very useful sessions, and seamlessly organised -
a great way to find out whats going on in the boutique hotel
industry.
AndyPotsides,owner,Perlumen
NetworkingEvents
To take advantage of any of the sponsorship oradvertising
options offered by Boutique Hotel Media
Email : [email protected] or call : +44 (0)20 8340 7989
Fax: +44 (0)845 280 7989
To see video reviews of our events, visit:
http://boutiquehotelnews.com/home/video
TheScarletHotel
TheScarletHotel
