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MEDIA KIT 2021

Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

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Page 1: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

MEDIA KIT 2021

Page 2: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

REPORTÉR MAGAZINEFor sophisticated readers, who demand quality content.

Monthly news magazine in print and digital versions.

The magazine appeals to readers

interested in public aff airs,

business, culture, Central Europe

and intriguing personalities.

Sales of this monthly publication begin in September 2014; via subscription and newsstand sales and via bulk sales of branded editions for partner company clients.

• Periodicity: monthly, 12 issues annually

• Number of printed pages: 132 – 164

• Print circulation: 31,000 copies per month

• Paper: 80g, LWSC bright, white glossy paper

• Digital edition: iOS, Android, PC

• Price per print issue: 69 CZK

• Annual subscription: 500 CZK

Page 3: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

MAGAZINE CONCEPT

REPORT Investigative pieces and in-depth coverage along with photo reports

CZECH ACHIEVEMENTS Interesting people or success stories

BUSINESS In-depth stories that are not covered in day-to-day news reports

CENTRAL EUROPE Cooperation with reporters from neighboring countries

INTERVIEW People you want to know more about

ART/LITERATURE Fiction, short stories and essays written only for The Reporter Magazine

Page 4: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

EXCLUSIVE READERSHIPThe Reporter Magazine targets educated, successful readers with above-average incomes and positions. These readers have sophisticated tastes and topics that interest them.

The Reporter Magazine’s branded editions will be read by premium clients of our partners:

• Česká spořitelna (Erste Group) program Erste Premier

• Fincentrum – one of the largest fi nancial-consulting companies — VIP clients

• Ekorent - Doctors and clients of top medical facilities

We expect the average monthly readership to be 110,000 readers from among premium groups.*

* (This estimate is based on average readership for business and news outlets. Source: Mediaprojekt 2019)

January 1/8/21 1/18/21

February 2/5/21 2/15/21

March 3/5/21 3/15/21

April 4/2/21 4/12/21

May 4/30/21 5/10/21

June 5/28/21 6/7/21

July 6/21/21 6/28/21

August 7/30/21 8/9/21

September 9/3/21 9/13/21

October 10/8/21 10/18/21

November 11/5/21 11/15/21

December 12/3/21 12/13/21

PUBLICATION SCHEDULEAD DEADLINE ISSUE DATE

January 1/8/21 1/18/21

February 2/5/21 2/15/21

March 3/5/21 3/15/21

April 4/2/21 4/12/21

May 4/30/21 5/10/21

June 5/28/21 6/7/21

July 6/21/21 6/28/21

August 7/30/21 8/9/21

September 9/3/21 9/13/21

October 10/8/21 10/18/21

November 11/5/21 11/15/21

December 12/3/21 12/13/21

Page 5: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

ADVERTISING PRICES INSERTED ADS (INLAYS), PACKAGING/WRAPPING ATTACHED TO THE COVERThe final price consists of technical costs and the weight of the supplement or insert.

Prices for Inserted Ads

Up to 10g 2,40 CZK per copy

Up to 20g 3,20 CZK per copy

Up to 30g 4,80 CZK per copy

Over 30g Per agreement

Technical Cost

Insert 0,40 CZK

Insert to a particular page 0,60 CZK

Plastic cover wrapping 1,20 CZK

Plastic cover insert wrapping 1,60 CZK

No bonuses applied to the technical cost.

Reporter Magazine offers a variety of non-standard ad formats; i.e. expanded cover pages, stickers. Prices for those formats are determined per individual agreement.

All prices shown in this document do not include VAT.

2nd cover 270 000 CZK

3rd cover 250 000 CZK

4th cover 290 000 CZK

First advertising page 260 000 CZK

2/1 360 000 CZK

Pages 2–3 390 000 CZK

1/1 240 000 CZK

1/2 130 000 CZK

1/3 90 000 CZK

1/4 70 000 CZK

Junior page 160 000 CZK

Bleed 5 mmNumbers in parentheses = the safe zone for the text

406×265 mm

2/1 360 000 CZK

203×265 mm(170×230 mm)

203×134 mm(170×120 mm)

1/1 240 000 CZK

1/2 130 000 CZK

1/2 130 000 CZK

Print Production Specifications

203×265 mm 203×265 mm 203×265 mm

2nd cover 270 000 CZK

3rd cover 250 000 CZK

4th cover 290 000 CZK

1/4 70 000 CZK

1/3 90 000 CZK

1/3 90 000 CZK

1/4 70 000 CZK

1/4 70 000 CZK

Junior page 160 000 CZK

TECHNICAL PARAMETERS:

• PDF, EPS, AI, TIFF• minimal resolution: 300 dpi• outlined texts • ink coverage limit: 300 %, • color profile: FOGRA 39

203×70 mm(170×57 mm)

126×194 mm(111×180 mm)

64×265 mm(49×230 mm)

203×88 mm(170×75 mm)

97×134 mm(82×121 mm)

52×265 mm(37×230 mm)

94×265 mm

CANCELLATION REFUND POLICY

21 days before publication no refund

30 days before publication 50 %

Page 6: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

1250 × 480 px

TECHNICAL PARAMETERS:

• soubory ve formátu: PNG, JPEG (300 dpi)

1. Banner on the homepageExclusive advert that is displayed in the list of stories on the homepage. Its size adapts to the user s device so it stays visible.

Price: 15.000 CZK weekly (VAT excluded)Format: JPG, up to 150 kB

2. Banner in a storyWidescreen adverts that are placed into all stories. They cannot go unnoticed thanks to the format that covers the entire width of the screen adapting to the resolution of the device, so that they are always legible..

ONLINE ADVERTISINGWe off er our readers a wide variety of stories and articles by excellent writers. On our website, you can fi nd exclusive reports and interviews as well as expert business analyses, original short fi ction and essays. Furthermore, we publish texts responding to breaking news and current events, e.g. opinion pieces, short commentaries and attractive picture reports.We create content that readers love to read.

2A Banner inside the text

600×300 px300×300 px (responsive)

2B Banner after the text end

970×210 px

2C Moving banner on the right side

300×600 px

Price: 20.000 CZK weekly (VAT excluded)Format: JPG, up to 150 kB

220.000monthly page views

Our website visitors read 220.000 stories a month. Your advert can appear

in each of those stories.

2.15 min. the average page visit

Readers spent 2 minutes on the website on average – enough time not only to see

your advert but also to remember it.

105.000unique users per month

60 % of the visitors are male, 40 % female. The number of readers

is going up every day.

600 × 300

970 × 210

300×

600

300 × 300

Page 7: Media kit 2019 · 2018. 12. 20. · Někdy se povedlo prodat i za dobrou cenu, jenže jindy jsem zase ne prodal vůbec nic,“ vypráví o tom, proč nakonec změnil obor. Pak Anan

Kontakt

Reportér magazín, s.r.o.

Truhlářská 20Prague 1

www.reportermagazin.cz

Editor-in-chief, publisher:

Robert Čásenskýcellphone: +420 724 019 911

e-mail: [email protected]

Advertising Sales:

jana štruncovácellphone: +420 602 436 270

e-mail: [email protected]

lucie langovácellphone: +420 603 853 590

e-mail: [email protected]

Our general business terms and conditions can be found at

www.reportermagazin.cz