Did you know?

The medium your message is sent

through can make all the difference.

In fact, the very medium you

choose says a lot about the message

you send.

Need some proof?

We gave participants this

scenario:

You just received a text message from

someone you think is cute. The text asked “What are you doing

tonight?”

The reaction:

How they would respond:

What if you got an email from the same person asking, “What

are you doing tonight?”

So obviously an email means something

different than a text. Let’s hear some commentary

about that

Let’s change the subject matter a little and see if

anything changes.

You just received an email from someone in class. The email said, “Can you help me on

this assignment?”

Now how about a text that said, “Can you help

me on this assignment?”

Now let’s get rid of technology…(Gasp!) What if those same

conversations occurred in-person?

So let’s sum things up!

The media we asked about:

Text messageEmail

In-Person

Emails are perceived as formal and professional

Texts are perceived as casual and personal

And in-person communication is

considered the best way to convey your

message.

So the next time you go to send an important

message…

Take some time to think about which medium

would be most appropriate for your

subject…

Because the medium itself conveys a

message!

Comms 101 Project

Created by:

John SmithNick Wenger

Paris Sorbonne