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ASSURANCE VOLUME 04 / DECEMBER 2012 LIFESTYLE FAMILY HEALTH INSURANCE TECHNOLOGY AVOID SCAMS Roofers . Builders . Public Adjusters . Attorneys afteradisaster CHOOSING NATURAL BABY PRODUCTS INSURANCE COVER FLOOD ? UMBRELLA INSURANCE 40 PAGE HOW TO IMPROVE YOUR CHILDS VOCABULARY McMahon Agency

McMahon Assurance Magazine October 2012

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Page 1: McMahon Assurance Magazine October 2012

ASSURANCEVOLUME 04 / DECEMBER 2012

LIFESTYLE FAMILY HEALTHINSURANCE TECHNOLOGY

AVOID SCAMSRoofers . Builders . Public Adjusters . Attorneys

after a disaster

CHOOSINGNATURAL BABYPRODUCTS

INSURANCE COVER FLOOD ?

UMBRELLA INSURANCE

40PAGE

HOW TO IMPROVE YOUR CHILDS VOCABULARY

McMahon Agency

Page 2: McMahon Assurance Magazine October 2012

From the EDITOR

FAMILY & THE HOLIDAYS

Family. As the holidays get closer family is on our minds more and more. It’s what the holidays are all about. Relationships, memories, good times. As we enter this holiday season I want to encourage you to think about the meaning of family. There are so many crazy things going on in our world today, many of them negative and unsettling. However, in the midst of all of the craziness is family. It brings a sense of stability in an otherwise uncertain world. For some family may have moved away or be a memory but even in those times the idea will bring strength and warm feelings.

We see our agency as an extension of your family, a part of your lives. We want to be involved as your children grow up and as you make your way through life. We see people buying new houses, new cars, putting their kids through college and moving into retirement. We are proud to be a part of that journey and having a part in making it happen.

So during this holiday season, we ask that you think of us as you dwell on family. From our family to yours Happy Holidays and looking forward to a prosperous New Year.

Ted BakerExecutive Editor

FROM THE EDITOR

I N S U R A N C E & F I N A N C I A L S E R V I C E S

Group

Page 3: McMahon Assurance Magazine October 2012

CONTENTSHOW CAN I AVOID SCAMS AFTER A DISASTER

HURRICANE PREPAREDNESS CHECKLIST

CULTURE OF PREPAREDNESSCULTURE OF PREPAREDNESS

PREPARING YOUR BUSINESS / COMMUNITY

DISASTER RECOVERY KIT CHECKLIST

If your home was destroyed by a hurricane, wildfire or other disaster, be cautious.

Not until a disaster strikes is the link between business and community truly realized.

A disaster, no matter how great or small, can be a hectic time in both your professional and personal life.

HOW TO CHOOSE NATURAL BABY PRODUCTS

QUOTE AND WISDOM

PIECE OF MIND

IMPROVE CHILDS VOCABULARY

GOING GREEN

Watch a video on which natural baby products to use.

For many parents, encouraging their child to become an active reader can be difficult.

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LIFESTYLE

FAMILY

HEALTH INSURANCE OPTIONS

ATTEMPT THESE FACIAL EXERCISES TO APPEAR 10 TO 15 YEARS YOUNGER WITHIN DAYS

FITNESS MYTHS

TEST YOUR INSURANCE IQ: AUTO INSURANCE

WHAT TO DO WITH YOUR OLD ELECTRONICS

CARTOONS

DOES HOMEOWNERS INSURANCE COVER FLOOD

UMBRELLA INSURANCE

SEO MARKETING

10 SIMPLE CHANGES FOR HEALTHIER LIVING

In the current economy, many families are in a state of crisis when it comes to their health insurance.

HEALTH

INSURANCE

TECHNOLOGY

HUMOR

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HOW TO AVOIDSCAM IN A DISASTER!If your home was destroyed by a hurricane, wildfire or other disaster, be cautious.

Unfortunately, there are dishonest service providers that prey on disaster victims. They know that people who have lost their homes and valuables may not be thinking clearly. If you have suffered this type of loss, don’t make any rash decisions. Talk to your insurance agent, who may recommend service providers in your area.

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Don’t be rushed into signing a contract with any company. Instead, collect business cards and get written estimates for the proposed job.

Beware of building contractors that encourage you to spend a lot of money on temporary repairs. Payments for temporary repairs are covered as part of the total settlement. If you pay a contractor a large sum for a temporary repair job, you may not have enough money for permanent repairs. In most cases, you should be able to make the temporary repairs yourself. Ask your insurance agent. And remember to keep receipts.

Investigate the track record of any roofer, builder or contractor that you consider hiring. Look for professionals that have a solid reputation in your community. You can call your Better Business Bureau for help. Also, get references and never give anyone a deposit until after you have thoroughly researched their background.

A common fraud scheme is for a so-called “contractor” to convince a homeowner that a large deposit must be provided before repair work can begin. Frequently, the job will be started, but not completed. Unfortunately, these con artists are never seen or heard from again.

Don’t make any rash decisions about hiring someone to handle your claim. Be especially wary of individuals who go door-to-door soliciting business in the aftermath of a catastrophe. Most importantly, don’t let anyone scare you into signing a contract. You don’t want to be victimized by someone who comes into town, hoping to make a fast buck. You could end up forfeiting a significant portion of your insurance dollars.

Before hiring a public adjuster or an attorney, try to settle your claim directly with your insurance company. Your insurer provides an adjuster at no charge to you. Ask your insurance agent or company representative to help you with your claim and don’t be afraid to ask questions. If you decide to work directly with your insurer, you still have the right to hire a third-party professional to help you.

If your claim is complicated and you want to hire a public adjuster or attorney, make sure that person is qualified to handle your case. Ask your friends, relatives or business associates for the names of well-regarded professionals in your community. Also, call your state insurance department regarding a public adjuster, and your state or county bar association about a prospective attorney.

Understand that you will have to pay a public adjuster 15 percent and an attorney as much as 30 percent of your total claim settlement.

Roofers and Builders

Public Adjusters and Attorneys

Page 8: McMahon Assurance Magazine October 2012

A disaster, no matter how great or small, can be a hectic time in both your professional and personal life.

This disaster recovery kit checklist will provide a breakdown of the items necessary to initiate recovery procedures in the wake of an

interruption. One of the primary functions of any recovery kit should be protecting the important records and emergency items of a

business in order to ensure a smooth reconstruction of vital information and operations following any disaster. Several kits should be

prepared and be easily accessible so that restoration procedures can begin immediately.

Fixed Asset Inventory

Contracts

Employee Information

Software licensing keys

Hardware serial numbers

Stamps

Writing utensils & notepads

Stapler & staples

Tape

Printer paper

Calculators

Letterhead

Cash

Water (one gallon per person per day)

Map of the area

Three day supply of non perishable food

Battery powered/crank radio

Flashlight

Extra batteries

First aid kit

Whistle to signal for help

Can opener for food (if kit contains food)

Blankets

Sanitation Dust/filter masks

Moist towelettes

Plastic garbage bags

Paper towels

Tools Duct tape

Pocket knife

Wrench or pliers to turn off utilities

Screwdriver

Lighter/matches (sealed in plastic bag)

First aid kit

Cash

Emergency contact information

DISASTER RECOVERY KIT CHECKLIST

Yes No Business Continuity Plan Important Records Insurance Policies

Operating System Installation Disks/Software Licensing Keys/Office Supplies Software installation disks

Emergency Items

Grab & Go Kits for Employees Medications

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A disaster, no matter how great or small, can be a hectic time in both your professional and personal life.

Page 10: McMahon Assurance Magazine October 2012

HURRICANE PREPAREDNESS CHECKLISTA disaster, no matter how great or small, can be a hectic time in both your professional and personal life.

LIFESTYLE

Page 11: McMahon Assurance Magazine October 2012

Stay up-to-date on the storm’s progress via radio, TV or NOAA

Weather Radio All Hazards receiver.

Determine safe evacuation routes inland as well as alternative

routes. Review your Shelter-in-Place Plan, making sure your

Disaster Kit is fully stocked and fresh batteries & supplies

are included. Ensure you have an emergency communication

plan in place prior to the storm, evacuation, or threat. Backup

all data on servers and personal computers. If the backup

site is within the area that may be affected by the storm, take

backup tapes with you in the evacuation. Ensure remote access

to your company website, and establish a team to manage

updates to the site during and after the storm. Turn off all non-

critical devices such as server monitors and workstations and

other non-essential electrical equipment. Check the integrity

of the uninterruptible power supply (UPS). Move the UPS to

the highest level possible above the floor. Inspect and make

emergency repairs to drains, gutters and flashing. Strap or

anchor to the roof deck support assembly (e.g., the joists) all

roof-mounted equipment such as HVAC units and exhaust

vents. Call Agility to go on Alert. Alert a third party about your

company’s relocation plan in the event the storm makes your

location inaccessible. Protect/relocate vital records including

your insurance policy. Be sure your risks are protected. Install

windstorm shutters/plywood over windows and doors. Take

the following steps to ensure items outdoors will not blow

away or cause damage:

o Remove all loose debris o Anchor or relocate all nonessential

equipment to a safe indoor location o Secure storage of

flammable liquid drums, or move them to a sheltered area (but

never into main facility areas) o Anchor all portable buildings

(e.g., trailers) to the ground o Secure large cranes and other

heavy equipment o Make sure outdoor signs are properly

braced Ensure that the employees who volunteered to stay

on site have proper supplies and equipment (drinkable water,

nonperishable food, medical, flashlights, walkie-talkies). Have

cash on hand for post-windstorm needs, such as buying food

and supplies, or paying employees and contractors. Ensure you

know which employees are certified in CPR, EMT, etc.

Repair and fill above-ground tanks with fresh water. Fill fuel

tanks of generators, fire pumps, and all company-owned

vehicles. Remove as many goods as possible from the floor,

or ship them out of the facility. Shut off natural gas supply to

minimize fire loss. Disconnect the main electrical feeds to the

facility, if possible, to prevent a potential fire caused by short-

circuiting of damaged equipment.

Patrol the property continuously and watch for roof leaks, pipe

breakage, fire or structural damage. During the height of a

windstorm, personnel should remain in a place that has been

identified as safe from wind and flood. Constantly monitor any

equipment that must remain on line. During power failure, turn

off electrical switches to prevent reactivation before necessary

checks are completed. ✓

Keep listening to radio, TV or NOAA Weather Radio All Hazards

to make sure the storm has passed. Wait until an area is declared

safe before entering to secure the site and survey damage.

Secure 24 hour security if needed. Watch for closed roads.

If you come upon a barricade or a flooded road, turn around,

don’t drown. Call Agility and move forward from alert or stand

down. Survey for safety hazards such as live wires, leaking

gas or flammable liquids, poisonous gases, and damage to

foundations or underground piping. Continue to communicate

with all key audiences until the crisis has passed. Consistency

is important, especially with members of the media. Call in key

personnel and notify contractors to start repairs. Make sure

safety systems are fully implemented before work is allowed

to begin. This means controlling smoking and other open

flame sources. Require contractors to share responsibility for

establishing fire-safe conditions before and during the job.

Begin salvage as soon as possible to prevent further damage:

o Cover broken windows and torn roof coverings immediately

o Separate damaged goods, but beware of accumulating too

much combustible debris

inside a building Clean roof drains and remove debris from roof

to prevent drainage problems.

Have all employees, vendors, client contact information on

hand. Use the Alert Notification System on myAgility to keep

all parties posted on status updates and next steps. During

evacuation have a central point of contact for all employees,

and ensure you know where your people are located. During

evacuation consider your phones lines - redirection to cell

phones, answering service, Google Voice, or Agility lines could

be critical. Following the storm, notify all critical people of next

steps, based on damage.

In flat areas, storm surges may rush many miles inland.

Hurricanes often generate heavy rainfall, which can cause

severe flooding over wide areas. Hurricanes also may spawn

deadly tornadoes. Flooding and tornadoes may affect areas

well inland. You should also prepare for these potential

interruptions.

BEFORE THE STORM DURING THE STORM

YOUR PEOPLE

Page 12: McMahon Assurance Magazine October 2012

CULTURE OF PREPAREDNESS: THE 72 HOUR RULE2011 was a year for the record books. Hurricane Irene, numerous blizzards, floods, forest

fires, earthquakes, tornadoes and tropical storms have all been vivid reminders of the

importance of preparedness. As we have seen, when disaster strikes, roads may be blocked

or impassable and it may be several days before disaster assistance can reach you. It is

critical that you are prepared to be on your own for the first 72 hours after a disaster. The 72

hour rule is the need for all individuals, organizations and communities to be self-sufficient

for up to 3 days following an interruption or disaster. This culture of preparedness is the

responsibility of every part of our society – government, communities, businesses and

individuals/families – and municipals play a major role.

According to the White House Report following Hurricane Katrina, a preparedness culture is founded on four principles:

1. A shared acknowledgement of the certainty of future catastrophes and that creating a prepared Nation will be a continuing challenge

2. The importance of initiative and accountability at all levels of society

3. The role of citizen and community preparedness

4. The roles of each level of government and the private sector in creating a prepared Nation

CULTURE OF PREPAREDNESS

LIFESTYLE

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A preparedness culture is founded on the shared understanding that future disasters WILL

OCCUR and that every entity, organization and citizen has a responsibility to prepare for and

respond appropriately to these incidents. To create this culture, we must understand that

the burden of preparedness isn’t the sole responsibility government, but that fostering a

culture of preparedness throughout a community is an aspect of government responsibility.

Also, our lack of a sense of individual responsibility negatively impacts citizens’ ability to

prepare for and cope with disasters, so we really need to promote a shift in thinking. It

is government’s responsibility to change the way academia, private industry, community

groups, and individual households think about preparedness.

The benefits of a culture of preparedness during a disaster are plentiful. Specifically,

municipal insurance pool members will be able to continue operating and meet the needs of

citizens, while the pool administrators themselves can continue operating and meeting the

needs of affected member cities. Emergency response professionals will be able to perform

critical tasks more quickly and effectively, and recovery from disasters in general will be

faster and more efficient. Data from The Red Cross shows that preparedness saves money,

time and effort during disaster response and recovery.

Preparedness starts at home. Pool administrators can and should assist with, and encourage

cities to help employees with personal/family planning. Here are some ideas to help

individuals and families get started:

• ✓ Create home disaster kits

• ✓ Make evacuation plans

• ✓ Shelter in place plan

• ✓ Practice drills with children

• ✓ Make a plan for family pets

• ✓ Address unique needs – medications, special needs/mobility issues, etc.

Full checklists for each of these are available online at www.PrepareMyBusiness.org, www.

FEMA.gov, www.RedCross.org, and www.Ready.gov. The next step in preparedness is making

sure organizations are well-prepared for disasters as well. Organizational preparedness

should follow a 10-step plan, as outlined below:

1. Assess your risk – both internally and externally

2. Assess your critical business functions

3. Prepare your critical service providers and suppliers

4. Create an emergency management plan

5. Back-up your data

6. Create a crisis communication plan

7. Assemble an emergency kit

8. Review your insurance coverage

9. Plan for an alternate location

10. Test your plan

If government, businesses, communities and individuals work together to foster this culture

of preparedness, the timeframe for recovery drastically lessens. This culture is becoming the

“new normal” for how we can survive disasters and thrive afterwards.

WHERE TO START

Page 15: McMahon Assurance Magazine October 2012

CULTURE OF PREPAREDNESS

THE 72 HOUR RULE

Page 16: McMahon Assurance Magazine October 2012

Preparing your Business for Disaster Can Also Save your Community By David Paulison

Not until a disaster strikes is the link between

business and community truly realized.

Some statistics indicate that anywhere

from 40 – 60 percent of America’s small

to medium sized businesses close after

experiencing a disaster. These businesses

are simply lost forever; never to reopen

their doors to the communities they serve.

Historically, when businesses shut their

doors, the surrounding communities are

very slow to respond as one is connected to

the other – the true meaning of community.

In 1992, Hurricane Andrew displaced more

than one million people in Florida and parts

of Louisiana. Until Hurricane Katrina in

2005, Andrew’s heavy rains and tornadoes

resulted in what was the most expensive

hurricane in U.S. history. In the aftermath

of the storm, countless businesses were

lost and it took over 10 years for South

Dade County to recover. In recent years, the

community is finally showing signs of its

previous life. Therein lies the key.

Why is preparedness vital? These events,

either natural or manmade are happening

all the time and with increasing frequency,

most of the time with little or no warning.

Case in point would be the tornado

outbreaks this spring in the Midwest and

Southeast, and the earthquake of August

23rd in Virginia. Most firms tend to react too

late with little or no time to prepare - most

operating completely behind the curve.

Fortunately for those in the Northeast, the

scope of damage associated with Hurricane

Irene was less catastrophic than some had

predicted. Though residents throughout

the Northeast are still dealing with the

after effects of the storm, it is now evident

that preparedness efforts were extensive,

ensuring no further loss of life and property.

Hurricane Katrina in 2005 was one of the

most destructive disasters the country has

faced, but the faults in the response and

recovery following the storm were mostly

due to a lack of preparedness. As I walked

the coast of Mississippi after the storm and

saw the destruction of the tidal surge it

was the most remarkable thing I had ever

seen. Katrina was a national catastrophe – it

affected the environment and the economy,

our infrastructure and our national pride. A

late evacuation notice resulted in 12,000

people stranded in the Super Dome – no

food, no water, minimal security, and almost

no medical care. There was rioting in the

streets because no one thought to pre-stage

the National Guard.

However, what Hurricane Katrina really did

was expose a nationwide lack of planning

and preparedness. And it doesn’t stop with

hurricanes. The four years I spent as the

Administrator of the Federal Emergency

Management Agency (FEMA) evaluating

disasters across the country I saw the same

thing in almost every city – most places were

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Page 17: McMahon Assurance Magazine October 2012

not prepared. Businesses were not prepared,

individuals were not prepared, and the cities

themselves were not prepared.

Hurricane season comes around every year

and the U.S. has witnessed some big ones –

Camille, Andrew, Katrina. The affected states

should have been ready, but in retrospect

were not. And it’s not just hurricanes. This

problem exists whether it is a flood, ice

storm, or tornado – the same pattern time

after time. What did we do? We focused on

analyzing the failure, looking at the lessons

we learned, and how to fix the problem.

These failures can be broken down into

three deficiencies: (1) lack of imagination,

(2) lack of investment, and (3) a lack of

willingness to act. Individuals, businesses

and government cannot imagine the types

of events that can occur in their city or

region and therefore are reactive in their

decision making rather than proactive. A

lack of investment in preparedness includes

planning, training, and the durability of

facilities. Time after time I’ve gone to

hospitals that have generators stored in

the basement, so any time there’s a flood

these become inoperable. Often times we

recognize these things that have to be done,

but we lack the willingness to act.

There is no clear blueprint to preparing

your business for a disaster, but there are

several key actions a leader should take

regardless of the size of your organization

or geographic location: perform a risk

assessment, plan for the unknown, make

sure you have an emergency response plan

and kit readily available, and be prepared to

survive alone for at least 72 hours.

“Hurricane Katrina in 2005 was one of the most destructive disasters the country has faced, but the faults in the response and recovery following the storm were mostly due to a lack of preparedness.”

A business leader must be informed,

knowing what could affect the business

and its operations. What in your community

could cause the most damage and what

is most likely to happen? When I ask a

local business leader, “Who is your local

emergency manager?” 80 percent of the

time they do not have a clue. Business

leaders can utilize these emergency

managers to determine the most vulnerable

aspects of their organization and what’s

most likely to happen in the community.

Also, plan for the unknown. Be creative, yet

practical. No one would have ever predicted

half of the states in the northeast would go

without power because someone threw the

wrong switch. Unforeseen events are going

to happen, so everyone…everywhere must

be prepared.

Easy access to an emergency plan and

kit, both in your home and office, is very

important. Not too long ago, I invited

the media to come into my house to see

how we as a family were prepared for a

storm and the supplies we had in stock.

It’s not tough to have a kit ready and well

worth the investment of time and money

compared to the potential losses of both.

PrepareMyBusiness.org provides a checklist

of items for a business disaster recovery kit.

Page 18: McMahon Assurance Magazine October 2012

Businesses must also be prepared to act alone in their recovery for a minimum of three days.

Where are the weak points in your communication plan? Where will you relocate your office

if it is inaccessible? And don’t forget to ask yourself what you personally need proof of if you

are without access to your home – passport, drivers license, credit cards, insurance papers,

photos of the rooms in your house. Take all of this information and put it in a ‘go’ kit to take

during an evacuation. And don’t forget to consider how you will contact your family and a

central meeting location should you become separated. The recent earthquake in Virginia

affected cell networks all over the northeast, with voice calls nearly impossible in some

areas. Be sure you, your family and your coworkers know that text-based messaging may be

the only means of communication.

Preparing for a disaster also entails the access to key assets to get your business up and

running quickly and efficiently. Ensure access to things like power generators, office

equipment, IT infrastructure, and the satellite bandwidth to ensure communications. This

can be a fairly large undertaking for small and midsized businesses, so seek out a reputable

business continuity solution provider to handle these needs.

When you can ensure access to the tools necessary to get your operations back up and

running in the first couple of days following a disaster, then the recovery happens a lot

quicker. In fact, if only gas and grocery stores can remain open, that takes care of 80% of a

community’s needs. Disaster preparedness is the responsibility of every part of our society –

individuals and families, businesses, communities, and government. When any one of these

elements fails the whole system collapses.

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During an emergency, it is imperative that those within your organization know how to communicate effectively. This includes both internal

and external communications. The following checklist will highlight some recommendations for developing and executing a well-rounded

communications strategy in the face of any disaster scenario.

Start with a General Risk Assessment:

•Identifythetopthreatstoyourorganizationandanyvulnerabilities

•Analyzewhatbusinessfunctionsarecriticaltoyouroperations

•Identifytheresourcesneededtoprotectthosecriticalbusinessfunctions~People,Processes,TechnologyrequiredandCommunications

needs associated with each Establish a Crisis Management Team, and those within that group responsible for Communications

Develop and regularly update an Emergency Contact List to include:

•HomePhone

•AlternateMobile

•PersonalE-mail

•FamilyContactInformation

• Evacuation Plan Set up an Alert Notification System capable of multiple means of communication to employees, stakeholders & clients.

TEST regularly. Ensure that employee, vendor & supplier mobile voice communications are not reliant on a single network. Utilize multiple

carriers and train all critical personnel on the use of text messaging. Establish a separate, formal notification plan for employees’ immediate

families and close relatives in the event of loss of life, missing personnel, etc. Additionally, ensure that caregivers and daycare operators upon

whom employees depend on can receive appropriate information. Ensure that a formal system exists to integrate new hires into the Crisis

Communications Plan Consider establishing a public hot line, or a “dark” Website that can be activated on short notice to provide information

during an emergency to everyone in the community Consider an Online Social Networking Platform for web-based crisis communications

(Facebook, Twitter, LinkedIn, etc.) Establish a universal and easily accessible database of information about the company. Database should

include company background information, critical documents, key contacts, passwords, etc. Consider setting up a password-protected online

message board specific to your organization Establish remote hosting for your corporate website

•Ensureproperbandwidthcapabilityforspikesintrafficduringcrises

• Ensure remote access to your website, and establish a team tomanage updates to the site during disasters Develop a tactical response plan

for Voice/Phone redirection Establish processes & plans to re-establish your network connectivity

•E-mail

•CoreProcessing

•VirtualPrivateNetwork(VPN)

•RemoteServicesCoordinateallCrisisCommunicationsPlanningwithkeyvendorsandsupplierstoensureseamlesstransition

CRISIS COMMUNICATIONSPLANNING CHECKLIST

DEVELOPING YOUR COMMUNICATIONS PLAN

LIFESTYLE

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Appealing Sunrooms Add beauty to your homes

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Everyone would love to have modern home exteriors for attractive

look. It’s because excellent sunrooms and fantastic outdoors would

improve the quality of your homes. You may have seen sunrooms in

your neighbors’ and friends’ houses. Have you ever thought of the

benefits these sunrooms offer you? Along with providing wonderful

appearance to your outdoors, sunrooms have amazing other

benefits. It provides excellent atmosphere to enjoy with your family

and friends in times of parties and special occasions. Sunrooms are

the perfect place for relaxation. Usually after the whole day of hard

work, your mind would long for a place to relax for a while. With

sunrooms, you would love spending evenings outdoors.

Sunrooms look excellent with beautiful replacement windows

during winter season as you can enjoy the sun by staying indoors

itself. This is the safe way of getting lots of sunlight. One of the

useful investments you make in your life is for home remodeling

since it is the first impression which decides the value of your

homes. Covering your homes with vinyl siding and installing finest

replacement windows is an excellent way of impressing your guests.

Sunrooms can help you stay free from unwanted noise and bugs.

Replacement windows reduce the energy bills and make your house

look fantastic. You can enjoy peaceful atmosphere in your indoor

living spaces. Vinyl siding and windows are easy to install and

maintain and so your house will have a natural look. During winter

season, you can better understand whether the windows of your

home are providing enough insulation or not. If you feel the cold

inside, then your windows are to be replaced.

It is now simple to remodel your homes with appealing replacement

windows and vinyl siding. Choose for windows made of materials

which could save your monthly bills and are easily maintained. If you

are looking for durable Missouri sunrooms for pleasing outdoors,

various options are available to fulfill your dreams. Sunrooms can

be installed in fascinating designs, styles and shapes. Your decision

regarding the selection of windows and siding is much important as

this can increase the value of your homes. Studies have proved that

you can improve health by relaxing in sunlight atmosphere.

Whether you look for a place to relax after work or to enjoy with

family and friends, sunrooms will be the best option. Remodeling

companies in Springfield MO provides all of these rebuilding options

for your homes. Experienced and qualified professionals can help

you fulfill your home improvement needs. You have an option to

select from the fascinating designs and styles of Missouri siding and

sunrooms to enjoy its excellent benefits. Forget painting repairs and

other maintenance costs by using vinyl siding and windows. Add

beauty, comfort and style to your homes with amazing exteriors.

Page 24: McMahon Assurance Magazine October 2012

GOING GREEN IS SO MUCH SIMPLER THAN MOST PEOPLE THINK

FAMILY

Page 25: McMahon Assurance Magazine October 2012

An increasing number of people are now

wanting to do their part to save the planet

due to the worsening problems caused by

global warming. Unfortunately, numerous

people assume that going green is costly

and time consuming. Read on to discover

several immediate things you can do to get

on on the path to living green.

Recycling is the top way to start. A lot

of people continue to place glass and

aluminum items in their normal garbage

even though recycling is not that hard

to do today. In the US, it’s not hard to

locate a trash service that offers glass and

aluminum recycling choices. Many people

still continue to discard these items even

though recycling bins are not hard to find. It

merely takes a few minutes to wash off the

cans and bottles before placing them into

the recycle bin.

Newspapers are another item that

overburden our landfills. Virtually all people

will merely take their daily paper and toss it

in the garbage when they are done with it.

But, there are many other uses that you can

get out of your newsprint other than poring

over it it. Did you know that you can keep

your windows clean using newspapers? If

you’re tired of seeing small white fragments

and streaks on your windowpanes after you

clean them with paper towels and cleaner,

try to use old newspapers instead. Several

community groups run regular paper

drives. Merely compilepile all of your old

newspapers, put them in a stack, and see if

the paper drive organizers will come to your

location and pick them up.

One more thing that could help you to

start to live green is to begin walking a bit

more. Lots of people routinely drive short

distances merely to buy one thing at their

local corner market. If you just walk to

the store, not only could it take less time,

because you won’t have to locate a parking

spot, but you will be saving money on gas

and helping to save planet Earth by not

burning those fuels.

If you wish to save even more on gas, take the chance to car pool when you can and only

mow your lawn two times a month instead of weekly. A gorgeous lawn is good to have but

skipping an additional week before you mow again shouldn’t significantly affect it. Using a

manual push mower like those more normally used many, many years ago will help to save

the environment even more. Numerous hardware shops still carry this type of mower.

When people make up their mind to try green living, it’s easy to make a few lifestyle

modifications that will benefit our environment. Likewise, you can find lots of info all over

the Internet on other ways to start living green, you only have to look for it.

Page 26: McMahon Assurance Magazine October 2012

Family“The bond that links one’s true family is not necessarily one of

blood but of respect and joy in each other’s life.”Richard Bach

I like this quote from Richard Bach’s

“Illusions” because it gives us the

opportunity to become purposeful about

who we hold dear in our life and call

“family.” Now, don’t misunderstand, this is

in no way meant to diminish the value of

one’s biological family. In fact, when our

biological, familial relationships are created

and maintained around the concepts of

respect and joy, they offer an opportunity

for love and fulfillment that is almost

unparalleled in our experience of life. The

sense of shared history combined with

quality familial bonds can be very powerful

factors in the creation of “the best of all

worlds” as it applies to relationships.

The problem seems to arise when we find

ourselves beating our heads against a

wall, trying to create relationships with

people based upon “should,” obligation,

and/or the fact that in the past someone

had sex with somebody else and we were

the result. Chances are these are people

that we wouldn’t dream of spending time

with, were they not part of our biological

family. Chances are also good that these

relationships aren’t being created and

maintained around the concepts of “respect

and joy in each other’s life.” So, how’s that

working for you? Probably not very well, and I

am going to suggest that it isn’t even serving

the other members of your biological family

either. Why not? Well, when we continue

to interact with people even when they are

being dysfunctional (treating us and others

with a lack of respect and love), the message

that we are inadvertently sending is that

their dysfunctional behavior is acceptable,

even effective. They then have no reason

to change, and every reason to continue to

treat us with a lack of respect and love. We are not giving them very good information, and

are in a sense colluding with, or supporting their problematic behavior.

So, what can we do ... try and make them change? Well, we can try, however, my guess is that

they are not going to respond with “What a wonderful idea. Thank you for sharing.” Further,

they are not likely to feel very “respected” by our pointing out what’s wrong with them.

Instead, I suggest that we first become clear about the qualities, core values, and/or criteria

that are important to us in creating and maintaining all of our relationships (respect and

joy in each other’s lives, for example). We can then take responsibility for modeling these

qualities (this is a very important step because we can’t expect others to treat us in ways

we are not willing to model). Further, we can let others know what’s important to us in a

relationship and see who chooses to join us in our declaration of respect and joy. Those that

agree with these concepts and are willing to take responsibility in co-creating relationships

in these ways become part of our real family, and we go on to strengthen and deepen these

quality relationships. For those who choose not to join us in our commitment to a quality

relationship, we bless them, and let them know that if they ever change their mind, we would

love to have them back in our lives.

The blessing is that they receive good information about the effect of refusing to treat people

with love and respect. Maybe if they hear this from enough people, they may choose to

change. Either way, however, we have chosen to avoid participating in (and thus supporting)

dysfunctional relationships, and are now taking 100% responsibility for creating the type of

relationships in which we believe. The type that reflects a “family” where respect and joy in

each other’s life is the bond that lasts forever.

Take care and God bless, Dr. Bill

FAMILY

Page 27: McMahon Assurance Magazine October 2012
Page 28: McMahon Assurance Magazine October 2012

For Families, Peace of Mind Is Priceless

(Family Features) American families

understand the importance of protecting

their assets and possessions. For a growing

number of homeowners and renters,

protection plans provide peace of mind

that their possessions can be repaired or

replaced if the unexpected happens.

Renters Insurance

For about 37 million Americans, renting

a house or apartment is more affordable,

and sometimes even preferable, to

home ownership. But there are some

disadvantages to renting. According to

the Bureau of Justice Statistics, renters are

50 percent more likely than homeowners

to be robbed. Likewise, the National Fire

Protection Association reports that 270

apartment fires break out each day in the

United States. While homeowners are

required to have insurance against these

types of problems, most renters are not.

In fact, a survey by Apartments.com found

that 67 percent of respondents did not have

renters insurance.

Why don’t more renters insure their valuable

possessions? Here are three common

misconceptions that could be standing in

the way of peace of mind.

“I can’t afford it.” The average renters

insurance policy costs less than $200 per

year, according to the National Association

of Insurance Commissioners (NAIC).

“I don’t have anything worth protecting.”

Clothing, appliances and electronics can

all be covered under renters insurance. The

cost of replacing your computer, television,

smart phone or gaming system will likely be

higher than the cost of insuring them.

“I’m covered by my landlord’s insurance.”

Landlords carry insurance to cover structural

damage to the building, but it does not cover

your personal property. Nor does it protect

you from liability for structural damage you

might cause.

“Renters insurance is one of those things

you hope you never need, but accidents

do happen - and it pays to make sure you

and your property are fully protected,”

said Kathy McDonald, president, Property

Solutions at Assurant Specialty Property.

“In addition to protecting your possessions,

renters insurance can protect you against

personal liability, too. If you accidentally

start a kitchen fire or flood in the bathroom

and it damages your apartment, or a

neighbor’s apartment, you’re the one that’s

liable, not your landlord.”

Get the Right Coverage

The amount of insurance you need will

depend on what you want to protect and

the types of hazards you want to safeguard

against. Your insurance agent can give you

specifics based on your state and the kind of

policy you want. Ask questions such as:

What hazards are included? Do I need a

separate policy for specific circumstances?

Are my roommates covered by the policy?

What optional coverage is available (such as

flood or earthquake coverage)?

How much liability coverage is provided?

Will I receive additional living expenses if I

have to live elsewhere while my apartment

is being repaired?

Do I need additional coverage for damages

or injuries caused by my pet?

Does my policy cover items stolen or

damaged while not on the property (i.e.

stolen from your car)?

McDonald recommends making sure you

are covered for replacement costs. “If

you file a claim without replacement cost

coverage, you’ll get paid what the item is

worth now, not for the cost of replacing it

with a brand new item. It’s definitely worth

the investment,” she said.

Learn more and get a quote at www.

rentersecurity.com.

Protecting Your Possessions

Whether you are a renter, a homeowner

or are just living with one, it’s likely that

you have possessions that you care about.

Extended service contracts can help you

protect your valuable possessions from

mechanical failure, breakage and other

perils after the manufacturer’s warranty

expires.

Gaming systems, televisions, smartphones,

tablets, laptops and other electronics are

now an important part of everyday life, and

you don’t want to be without them for long.

But when an electronic device gets damaged

or simply breaks down, renters insurance

won’t cover it, and the manufacturer’s

warranty might not be enough to pay

for repair or replacement. Many product

warranties only cover parts and labor for up

to 90 days after purchase.

“If you’ve invested your hard-earned

money into an expensive electronic device,

you want to know you can get it repaired

quickly,” said Joe Erdeman, president

of Assurant Solutions’ extended service

FAMILY

Page 29: McMahon Assurance Magazine October 2012

protection business. “Extended service contracts provide important coverage for the items

you just can’t live without.”

An extended service contract provides for normal wear and tear as well as accidental

damage, and provides additional coverage that your renters insurance won’t cover. You get

24/7 customer and technical support, coverage for 100 percent of the parts and labor cost,

and assistance from licensed and insured trade professionals.

When looking for an extended service contract, ask yourself these questions.

What are the terms and conditions of the coverage?

Does it provide toll-free telephone and/or online access to technical support?

Who pays for shipping and handling if a product must be returned?

Does the contract include a “no lemon” policy?

Does it provide in-home service?

Does the contract include accidental damage coverage?

Erdeman noted that extended warranties for computers now provide a variety of ways to get

support. Online chat and telephone technical support provide services that range from basic

troubleshooting to defragging drives, optimizing speed and addressing malfunctioning keys.

At any time of the day or night, consumers won’t be left in the dark. Help is always available

to provide answers to common questions about computer troubles.

To learn more about protecting your possessions, visit www.assurantsolutions.

com/extendedprotection or visit them on Facebook at www.facebook.com/

AssurantSolutionsSocial.

Take Inventory

A home inventory is one of the best ways to make sure your property is fully protected. A

well-documented list of your possessions will help you get the right amount of coverage to

fully protect your valuables. And the information stored in your inventory could help with

repair or replacement if you need it. The

NAIC recommends taking these steps to

create your own home inventory:

Make a list of your possessions, including

jewelry, electronics, fine art, family

heirlooms, collections, furniture, toys, CDs,

clothing, sports equipment, tools, etc.

Photograph or videotape each item, and

document a brief description including age,

purchase price and estimated current value.

Remember to open drawers and closets to

document what’s inside.

Attach copies of original sales receipts and/

or appraisal documents. Be sure to note

model and serial numbers.

Store your inventory and related documents

in a safe, easily accessible place such as a

secured online site, a fire-proof box or in a

safe deposit box. You may want to share a

copy with your insurance provider so he or

she can make necessary updates to your

coverage.

Review and update your inventory annually

and whenever you make a significant

purchase.

The NAIC offers a free mobile app that

captures and electronically stores images,

descriptions, bar codes and serial numbers.

You can download the myHOME Scr.APP.

book app for iPhone users at the App Store.

cLICK TO VIEW How To choose natural baby products VIDEO

Page 30: McMahon Assurance Magazine October 2012

Unlock Your Child’s, Reading Potential

(Family Features) For many parents,

encouraging their child to become an active

reader can be difficult. And because each

child learns at a different pace, it can be hard

for parents to determine how to best further

their child’s reading skill growth.

The experts at K12 Inc., America’s leader

in online learning for students in grades

kindergarten through 12, are familiar with

the need to individualize lesson plans, as

well as reading lists, to best support the

success of each child. Importantly, children

often mirror the habits of their parents,

including their reading habits.

“Get caught reading! Nothing motivates the

youngest learners like mom and dad can. If

you read for pleasure, your kids will want to

read for enjoyment, too,” said Director of

Primary Literacy, Kristen J. Kinney-Haines,

Ed.D. “Also, read as a family. No matter your

age, we never outgrow the enjoyment and

comfort of hearing a great story read to us.

Allow everyone a chance to be the reader -

even the littlest ones, who can chime in with

sight words.”

Here are more tips for encouraging your

child to read, which in turn expands their

vocabulary and helps aid in further studies.

Early Readers

For those children beginning to learn letters

and words, remember that story time

alone is not the only key to unlocking their

reading potential. Reading programs such

as the PhonicsWorks(tm) program created

by the experts at K12 are designed to help

children recognize the relationship between

sounds and letters, to develop fluency, and

to continue to develop a more extensive

vocabulary. Learn more at www.k12.com.

Start with picture books. Remember that

you must make the act of reading a story

exciting. Picture books are a great way to

introduce the act of reading - or simply

flipping through a book - to young children.

Let them read with you. As you read to your

child, ask them to help you spell out words.

Make sure you point out words as you read,

to reinforce the sounds each letter, and

combinations of letters, makes.

FAMILY

Page 31: McMahon Assurance Magazine October 2012

Recommended books for early readers:

“The Doorbell Rang,” by Pat Hutchins, the

“Frog and Toad” series by Arnold Lobel, and

the “Amelia Bedelia” series by Peggy Parish.

Independent Readers

As your child continues to develop their skill

level, look to books they can enjoy on their

own.

Visit the library often. Updating your child’s

book shelf is crucial for independent

readers. Parents should ensure their child

has access to books that will garner their

attention and challenge their vocabulary.

Study challenging words. Because new

reading materials will provide further

vocabulary, practice looking up tricky

words in the dictionary with your child and

encourage them to keep a list of new words

and definitions learned from each new

book.

Recommended books for independent

readers: “The Chronicles of Narnia” series by C. S. Lewis, “Chocolate Fever,” by Robert Kimmel

Smith, and “The Borrowers” series by Mary Norton.

Advanced Readers

For children reading at an advanced level, it is important to ensure they are exposed to an

ever-increasing library.

Find a reading program. Enroll your child in a regional or national reading program to help

further motivate their reading practices.

Start a book club. Encourage your child to start a book club with friends. Making the act

of reading a more social practice is important as your child gets older. In addition, you are

preparing your child for classroom conversations focusing on reading materials for when

they attend a higher educational institution.

Recommended books for advanced readers: “The Catcher in the Rye,” by J. D. Salinger,

“Sense and Sensibility” by Jane Austen and “Fahrenheit 451 by Ray Bradbury.”

Want more recommendations for your readers? K12 provides a free, downloadable list

based on reading skill level, visit www.k12.com.

Page 32: McMahon Assurance Magazine October 2012

HEALTH

Health Insurance Options That Don’t Break the Bank

In the current economy, many families are in a state of crisis when it comes to their health

insurance. From lay-offs to business closing completely, many people now find themselves

without a job or any kind of insurance for their family. With the high price of COBRA, those

who have experienced downsizing don’t even have that as an option.

Most recently, the unemployed or uninsured need to find cheap health insurance for

themselves or family and wondering what are the options. Sometimes, reading a health

insurance policy can leave you more confused than before. Readers are often left wondering

exactly what their coverage is and under what circumstances. With every penny counting, it

is important to make an informed decision.

Getting Informed

Finding cheap health insurance is not just about finding one that is affordable. It is also about

one that covers the things most important to your life and the circumstances surrounding

your needs. One of the most valuable things you can do before choosing an insurance is get

informed. Understanding some of the terms will go a long way in getting proper coverage:

Family and Individual Coverage

Individual or family coverage is obtained by the individual and separate from any company

or group. One of the most important things

to understand about individual health

insurance plans is that they are typically

more difficult to obtain. Since it is for an

individual or family, the medical history of

each person will be looked at much more

carefully than under a group plan, where the

risk is spread over all paying members.

Short Term Health Insurance

For those who are in-between jobs, short

term insurance plans may be a good option.

Coverage ranges from one to six months

and can help if there is a medical crisis in

an already difficult time. They are limited

however. They will not cover a pre-existing

condition or preventative care.

Student Health Insurance

Another group usually in need of cheap

health insurance are students. Increasingly,

schools are making having health insurance

one of the requirements of enrollment. To

make sure that medical insurance continues

uninterrupted, families should be shopping

for cheap health insurance plans long before

school enrollment.

Defined Benefit

For those who have been turned down by

major insurance companies for preexisting

conditions, a defined benefit may be a

cheap health insurance option. These

plans provide defined coverage and do

not cover catastrophic coverage. They are

easy to understand and provide first dollar

coverage. Although they may not seem to be

cheap, or exceptionally affordable, they are

a much better alternative then managing

the cost of a serious illness alone.

Page 33: McMahon Assurance Magazine October 2012

Good Questions to Ask About Health Insurance Obtaining cheap health insurance can be a difficult and confusing process, but asking good questions

can help you get the coverage you need:

- Are there ways for individuals to gain group insurance? A health insurance agent can help an individual discover possible group plans through credit

unions or trade associations.

- What is Risk? Knowing what insurance looks at to calculate their risk, and your cost, can lower your risk and cost.

- How do I know what is covered and what is not? Knowing exactly what the plan covers as well as it’s limits will help you to choose the one that best fits

you expectations. You can trust an agent to help you understand the coverage terms as well as the limits.

Finding cheap health insurance can be a difficult, but important task. A financial downturn can cause many to consider going without coverage for a time,

but that decision can end up a very costly one both financially and for one’s health. A local agent can help you find a plan that not only meets your needs,

but is affordable as well.

Page 34: McMahon Assurance Magazine October 2012

HEALTH

Attempt TheseFacial Exercises To Appear 10 To 15 Years Younger Within Days

Page 35: McMahon Assurance Magazine October 2012

1. How to get rid of eye wrinkles:

Using your forefingers (The fingers you

point with) place them at the corners of

the eyes and with firm pressure, make little

outward circles. Do not push your fingers

into your eye. This face exercise will tone

and firm the small muscles and thin tissue

round the eyes.

2. The best way to look younger by

smoothing out laugh lines: Again with the

tips of your forefingers, situate them in the

middle of the smile, or laugh lines, and do

small, firm outward circles. Firm enough

to exercise the underlying tissue, but not

enough to cause you discomfort.

3. The best way to lift hog jowls and

firm sagging face skin: Thrust your chin out

and with the back of your hands, slap firmly

up and down along the jaw line. Your hands

must be stiff whilst you do this face exercise.

4. A way to lift and get rid of turkey

neck: Utilize the tips of your forefingers

and position them on either side of your

windpipe along your throat. Move your

fingertips firmly up and down along the

windpipe, but not enough to curb air flow.

By employing this together with the face

toning exercise for lifting hog jowls, this will

expand and stretch the muscles and pull up

any droopy neck skin.

5. Lifting sagging face skin with cheek

exercises: Yet again using the tips of your

index fingers, place them in the depression

of your cheek bones, horizontally to your

nostrils, in line with the pupils of your eyes.

Practise little, firm outward circles with your

fingertips. This will enlarge the underlying

muscle, and increase the blood flow to

the middle area of your face. As the tissue

expands, it pulls the loose skin towards the

muscle. You will obtain a healthy glow to

your cheeks.

6. A cure for bags below the eyes:

Firstly, bags below the eyes, or eye bags, are

often symptoms of other things going on in

the body. Drink a lot of water (not coffee, tea,

or soft drinks) to help with the kidneys to

flush out built up toxins. Secondly, consume

Vitamin K every day. This really helps with

diminishing rings and puffiness round the

eyes. Thirdly, take your forefingers and put

them in the ridge at the base of your eye

sockets (Just below the eyes in line with the

pupils). The position is on that bone where

the face tissue is fine. Make small outward

circles whilst keeping your eyes open.

7. Ironing out forehead wrinkles and

lines: With your forefingers, work the points

between the hairline and your eyebrows

in line with your pupils with small inward

circles. This works the supporting muscles

of the forehead which will elevate the

forehead skin.

It is always advisable to apply a moisturizing

cream when performing yoga facial

exercises because this works in the moisture

to the skin and still exercises the underlying

neck and face muscles. Since the tissue

has augmented blood flow and amplified

oxygen intake, it expands and tightens the

overlying skin towards it. Therefore wrinkles

disappear and ultimately fade away. At the

same time, the skin lifts and firms and rich

natural color is restored.

Merely using these few facial exercises tips

will make a colossal change to your looks

and may well make you look years younger

in a couple of weeks. The more frequently

you do them, the better the results.

Page 36: McMahon Assurance Magazine October 2012

HEALTH

Fitness MythsHave you been doing the same exercise routine for years without seeing

any promising results? Have you been told that a typical workout should

consist of three sets of 12 reps with the weights and at least 30 minutes of

cardio? When it comes to exercising for health benefits, there happen to be

an endless array of fitness myths in circulation. It’s time you knew the truth

about exercise myths and facts.

Page 37: McMahon Assurance Magazine October 2012

Exercise Myths and FactsThe Exercise Myth #1: The best way to strengthen your heart and prevent heart disease is through aerobic exercise.

The truth is that sprint interval training and weight lifting are superior to achieving cardiovascular health. Regular exercise is very important for overall health, however for many people, spending a large amount of time doing aerobic exercise is not very time efficient or even very healthy. Many studies note that interval training and weight training are more advantageous than a simple 45-minute walk on a treadmill. When exercising for health, incorporate spring training into your workout by doing three to five rounds of 30-60 second bursts of cardio at your highest intensity, followed by two to four-minute rest periods of walking.

The Exercise Myth #2: If workouts aren’t getting you the results you want, you must work out more.

If a half hour on the treadmill isn’t producing results, it’s time you considered your intensity level. It’s the intensity that you want to increase NOT the volume if you want to increase your results. Intensity takes effort. If you’re sitting on the bike at the gym reading a magazine or having a conversation, that’s a low-intensity, high volume workout. This type of workout is not going to be very useful. Increasing the volume of workouts can actually lead to over-training syndrome, which can cause body aches, fatigue poor performance and even heart damage. Worse yet, overtraining syndrome can last for months even after a reduction or cessation of the activity that caused the problem in the first place.

The Exercise Myth #3: Athletes are examples of perfectly healthy human beings.

Athletes have a shorter lifespan than the average couch potato. The average elite

athlete will die by the age of 67, considerably lower than the 76-year expectancy of the average American. In fact, according to the NFL Players Association, the average life expectancy of an NFL player is 58 years. The excess volume of training causes “wear and tear” on the body and results in the premature aging of athletes.

The Exercise Myth #4: A very slow heart rate is a sign that you’re in great shape.

An excessively slow heart rate is actually a sign of cardiac damage. Your nervous system can become distorted by overtraining, leading to fatigue, sleeplessness and pain disorders like fibromyalgia. Your normal resting heart rate should be in the 60s or low 70s. Anything lower is a sign of a problem. When you over-train, you run the risk of decreasing your heart rate which can lead to cardiac autonomic nervous system imbalance. Long-term endurance training significantly influences how the autonomic nervous system controls heart function. Endurance training increases parasympathetic activity and decreases sympathetic activity in the human heart.

“The average elite athlete will die by the age of 67 considerably lower than the 76-year expectancy of the average American. ”

The Exercise Myth #5: Exercising a body part will reduce the amount of fat on that part.

The truth is, in order to lose fat on any part of your body, you must lose weight overall. Spot training will not cause fat loss on any particular body part, but will improve the muscle tone to the part that is trained. When exercising for health and weight loss, make sure to incorporate sprint interval training and weight training.

The Exercise Myth #6: Sit-ups and crunches will reduce your waist size.

These exercises will actually build up the muscles of your abdomen increasing the size of your waist. In order to shed flab around your waist, you must lose weight overall.

The Exercise Myth #7: Sports drinks keep you from getting dehydrated and encourage athletic performance.

These beverages are high in sugar levels and often contain high fructose corn syrup. They will actually cause dehydration and worsen athletic performance. You’re better off drinking water.

When it comes to exercise, less is often better than more. To get the most out of your workouts, keep these fitness myths in mind and you’ll be on your way to better results when exercising for health. For the best results, keep the tips in mind as well:

•Trainnomorethantwo-three hours per week, and make sure to take two full days off each week•Weighttraineachbodypartonce or twice a week and incorporate interval training on the days that you do not do weights•Chooseappropriateweightin which you can one set of six to 12 reps to exhaustion•Usecorrectposture,proper technique, full range of motion, proper isolation and constant tension when lifting weights•Don’tworkoutwhensick,lateat night or when you experience symptoms of overtraining.

For over 20 years, Dr Michael E. Rothman has dedicated his life to helping his patients understand the “how & why” of their health. At MD Wellness, he will help find the cause of your symptoms via his Metabolically Directed Functional Medicine approach. He is a true blend of traditional & alternative medicine, integrating Eastern & Western methods. http://www.mdwellnessmd.com

Page 38: McMahon Assurance Magazine October 2012

HEALTH

10 Simple Changes For Healthier Living

Improving your overall health doesn’t have to be difficult. To get on the right track, here are

ten simple changes you can make to begin living a healthier life:

Start Stretching

You don’t have to be an athlete to benefit from stretching. As little as 5 minutes of stretching

a day can improve your flexibility and help you avoid a wide range of mobility problems.

Put One or More Live Plants Inside of Your Home

Multiple studies have found that people who have at least one live plant inside of their home

experience less stress and are happier on a daily basis. What’s really neat about this change

is not only will it make you healthier, but it will also add character to your home’s interior.

Stop Drinking Calories

One of the biggest nutritional shifts of the last few decades is the number of calories that

people now consume from drinks. Fancy coffee drinks and elaborate cocktails can have

anywhere from 300 to 700 calories.In addition to water, if you still need something warm to

drink try decaf green tea….its a healthier choice than coffee and has far less calories.

Complete a Body Cleanse

Following a 10 or 20 day program to

eliminate toxins from your body can

significantly improve your overall health.

Some of the benefits of detoxing include

lower cholesterol, more energy, better sleep

and less joint pain.

Don’t Rush Through Your Meals

One reason people eat more than they

actually need is because they don’t give

their body time to digest.By slowing down

and enjoying your meals, you will give your

brain time to register the fact that your

stomach is full.

Avoid Sitting for More than an Hour at a Time

Recent studies have found multiple

problems that can arise from sitting all day.

If you have a desk job, make sure you at least

stand up for a few minutes at the beginning

or end of every hour.

Start Lifting Weights

Free weights aren’t just for bodybuilders.

Not only can resistance exercises help you

build lean muscle that will give your entire

body a toned appearance, but they can

actually increase your body’s ability to burn

calories.

Go for a Daily Walk

A lot of people believe that they don’t have

time for cardio.However, cardio isn’t limited

to 75 minute sessions on a treadmill. You

can improve your cardiovascular health with

a simple 15 minute daily walk.An additional

benefit is the exposure to sunlight will help

keep your circadian rhythm in sync.

Page 39: McMahon Assurance Magazine October 2012

Ask for a Different Side

Most restaurants serve sides that are

some form of highly processed carbs.

Instead of settling for these less than

ideal complements to your meals, simply

ask to substitute raw, grilled or steamed

vegetables.

Smile

As silly as it may sound, smiling can make

you healthier by improving your overall

psychological state.This simple change

is so effective that health professionals

often incorporate it into their treatment of

various conditions.

Page 40: McMahon Assurance Magazine October 2012

INSURANCE

Page 41: McMahon Assurance Magazine October 2012

DOES MY HOMEOWNERS INSURANCECOVER FLOODING?

Standard homeowners and renters insurance does

not cover flood damage. Flood coverage, however,

is available in the form of a separate policy both

from the National Flood Insurance Program - NFIP (

888-379-9531 ) and from a few private insurers.

The NFIP provides coverage for up to $250,000 for

the structure of the home and $100,000 for personal

possessions. The NFIP policy provides replacement

cost coverage for the structure of your home, but

only actual cash value coverage for your possessions.

Replacement cost coverage pays to rebuild your

home as it was before the damage. Actual cash value

is replacement cost coverage minus depreciation so

that the older your possessions are, the less you will

get if they are damaged. There may also be limits on

coverage for furniture and other belongings stored

in your basement.

Flood insurance is available for renters as well as

homeowners. You will need flood insurance if you

live in a designated flood zone. But flooding can also

occur in inland areas and away from major rivers.

Consider buying a flood insurance policy if your

house could be flooded by melting snow,

an overflowing creek or pond or water

running down a steep hill. Don’t wait for a

flood season warning on the evening news

to buy a policy—there is a 30-day waiting

period before the coverage takes effect.

Excess flood insurance is also available

from some private insurers for those who

need additional insurance protection

over and above the basic policy or whose

community does not participate in the NFIP.

Depending on the amount of coverage

purchased, an excess flood insurance policy

will cover damage above the limits of the

federal program on the same basis as the

federal program—replacement cost for

the structure and actual cash value for the

contents.

Excess flood insurance is available in all

parts of the country—in high risk flood zones

along the coast and close to major rivers as

well as in areas of lower risk—wherever

the federal program is available. It can be

purchased from specialized companies

through independent insurance agents,

or from regular homeowners insurance

companies that have arrangements with a

specialized insurer to provide coverage to

their policyholders.

To find out whether private primary flood

insurance is available in your area, contact

your insurance agent.

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If you are ever sued, your standard homeowners or auto policy will provide you with

some liability coverage, paying for judgements against you and your attorney’s fees,

up to a limit set in the policy. However, in our litigious society, you may want to have

an extra layer of liability protection. That’s what a personal umbrella liability policy

provides.

An umbrella policy kicks in when you reach the limit on the underlying liability

coverage in a homeowners, renters, condo or auto policy. It will also cover you for

things such as libel and slander.

For about $150 to $300 per year you can buy a $1 million personal umbrella liability

policy. The next million will cost about $75, and $50 for every million after that.

Because the personal umbrella policy goes into effect after the underlying coverage

is exhausted, there are certain limits that usually must be met in order to purchase this

coverage. Most insurers will want you to have about $250,000 of liability insurance

on your auto policy and $300,000 of liability insurance on your homeowners policy

before selling you an umbrella liability policy for $1 million of additional coverage.

SHOULD I PURCHASE AN UMBRELLA LIABILITY POLICY?

INSURANCE

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cLICK TO VIEW Test Your Insurance IQ: Auto Insurance VIDEO

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TECHNOLOGY

Search Engine Marketing Is It For Your Business?The marketing strategy of any business

has a lot to do with its success or failure.

The best products can nosedive and the

lesser products can scale great heights

just because of a great marketing strategy.

On the web, there are lots of people doing

business through selling a host of products.

In this Internet age, to be successful in any

business it is vital to have a web presence.

You need the best marketing strategies to

market your goods really well on the web.

Using affordable search engine marketing

is the best way to go about the marketing

strategy on the web.

Every business works under a set budget.

Affordable search engine marketing is the

best way to go about the entire thing. If you

have a web presence for your business, then

you must make all efforts to tell everyone

all about your site. How can anyone

know if you do not tell them something

about your business and its website? For

promoting your site on the web, you can

try search engine optimization. In search

engine marketing you can commence pay

per click advertising, affiliate marketing

programs, Internet marketing and content

optimization and management.

There are some ethical and unethical

methods that can be used for promotion.

It is up to you to decide what measures

you want to adopt for popularizing your

business. It all boils down to adopting the

most effective search engine marketing

strategy. Online visitors use the help of

search engines to find anything online. So

you must realize how important it is for

your site to rank at the top of major search

engines.

Before you actually go about starting any business on the web, you must conduct research

properly. Conducting research means that you decide on a budget, decide on the marketing

strategy and also find out who the target audience of your product it. Also through the

research, find out what marketing strategy is working and what is not working. While

choosing your marketing strategy, keep in mind the choice and preference of your target

audience. What is the use of any search engine marketing strategy if you are not able to

reach out to your prospective clients?

Page 47: McMahon Assurance Magazine October 2012

Search Engine Marketing Is It For Your Business?

Having lots of optimized and relevant

content is one affordable search engine

marketing strategy that can be very easily

adopted and implemented by any business.

Content management is the process

through which you can add new optimized

content to your site. It is a fact that no one

will come to see your site, if they do not

get what they are looking for in adequate

quantity. So make it a point to regularly add

new features, pictures and fresh content to

your site.

“Before you actually go about starting

any business on the web, you must

conduct research properly. Conducting

research means that you decide on

a budget, decide on the marketing strategy and also find out who the

target audience of your product it.”

Undertaking affordable search engine

marketing helps your business in two ways.

First of all you can afford the marketing

strategy within your limited budget.

Secondly you adopted those marketing

strategies that are bound to bring positive

results to your business. There is a huge

competition on the web and adopting

affordable search engine marketing is the

best way of going about it and coming out

on top.

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HUMOUR

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INSURING YOUR WORLD

Page 55: McMahon Assurance Magazine October 2012

INSURING YOUR WORLD

“We only acquire the best properties in Buffalo and the McMahon Agency provides us with the most cost-effective insurance solutions to protect them.”

-Anthony Kissling

I N S U R A N C E & F I N A N C I A L S E R V I C E S

Group

auTO - COMMERCIAL - HEALTH - HOME - LIFE

McMahon Agency2301 GEORGE URBAN BLVD

DEPEW, NY 14043 : 716.837.3943www.McMahonAgencyInc.com

of the KISSLING INTEREST, LLC., with Kevin Fox of the McMahon Agency at the Allentown Lofts, 430 Virginia Street

Call us today to find out how to protect what is important to you!

Page 56: McMahon Assurance Magazine October 2012

ASSURANCE