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Come in and discover how Matomy can help you promote your products in the mobile arena!
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Matomy Media Group Game Changing Results in Mobile Advertising
About Matomy Media Group
Matomy Media Group
Is a performance-based online marketing company specializing in driving results from awareness to sale.
We combine Media, Technology and Services to optimize each campaign’s performance and charge only for results.
Employees Worldwide Countries
Founded
Impressions/month
Unique Users
Publishers
Active Campaigns
Mobile advertising trends and figures
Source: MobileSQUARED 2010 ABI Research
Mobile ad spend will show 950% growth between 2010 and 2015 in European “Big 5” countries (UK, Germany, France, Italy, Spain), a CAGR of 48%.
By 2015, location-based mobile ad spending will be a billion-dollar market.
Mobile display advertising will contribute approximately 30% of total mobile ad revenues by 2015.
2015
Advanced Targeting Technology
Global Mobile Media …………………………………...
…………………………………...
Campaign Optimization and Services
Mobile Business Models …………………………………...
Mobile Ad Units
…………………………………...
Target and reach any audience via our global network of
mobile publishers, media buying expertise, and hands-on
optimization of your campaign…
Matomy mobile media - global traffic reach
5 BILLION monthly
impressions worldwide.
7 BRANCHES in Israel,
Germany, Netherlands, UK, Spain, Mexico, and the U.S.
Sample Site List
Premium mobile media Commitment to quality through our relationships with trusted, brand-safe mobile sites and applications.
Mobile Web and Apps
Lifestyle GamesSocial NetworkingNews, Sports, Info, BusinessFood and Entertainment
My yearbookAngry birdsMyYearbook.comUSA TodayUrbanSpoon
My stylesFruit NinjaeBuddyNY TimesGoodFood
ChachaWords with friendsFringMSNBCEatingWell.com-
LSNSlice itMy SpaceBBC WorldwideCHOW
OK!Soduko (free)Tweet CasterFox SportsBlackbook
iGossipBike MandiaBebo.comESPNMixology
iVillageZombie SmashuTalkYahooiWhiskey
Daily horoscopesUnblock me freeBadooXXKAllrecipes.com Dinner Spinner
Recipe searchWordfeudPhotobucketMen's Health
Poynt 101 in 1 gamesWireless chatCity guide
SolitaireHi5.comTripit
Tic tac toeTwitVidWikitravel
Twitter ScoutXE Currency Exchange
ZiminityMonster
AOL
The Economist
Matomy
Adfonic
Smaato
BBC
Hunt
Inmobi
Inneractive
Jumptap
Mojiva
Nexage
OpenX: Samsung Private Exchange
Vdopia
Velti
Greystripe
Vserv
Everyscreen
AOL
Networks and
Publishers
Individual
Websites
One point of
contact
One single-currency
payment
Mobile media buying Gain improved performance and audience targeting, with unlimited access to scale in real time.
Mobile campaign distribution exactly where you want it.
Advanced Targeting Technology
Channels Operating Systems
• Arts & Entertainment
• Automotive
• Business
• Careers
• Education
• Family & Parenting
• Food & Drink
• Health & Fitness
• Hobbies & Interests
• Home & Garden
• Law, Gov’t & Politics
• News
• iOS • Android • RIM • Symbian • Windows Mobile
Carrier: Vodafone, AT&T, SFR, Verizon, T-
Mobile, and more
IP
Keyword Specific Device
(i.e. Galaxy S3, iPhone 3G)
Age/Gender
Time of Day
Additional targeting capabilities
Optimization Using a hands-on approach to achieving campaign goals, we aim for the best performing traffic, creative and rates to achieve the highest CTR/Conversion Rate at the lowest cost to you. We can bring better results for every objective: Reach, clicks, actions, downloads, installs, sales, video completion, engagement, and more.
Rates Creative Media
Impressions Clicks Sales/leads Installations Click to: call, calendar, and more eCPM Click-through Rate Conversion Rate
Daily and weekly conversion reports and summaries:
Dedicated account management from launch through the entire run of your mobile campaign.
Additional data:
OS Device Carrier
Mobile Business Models Mobile usage patterns require that campaigns are tailored to fit the medium. Experience proves that we know what business models will work best with your campaign goals.
Campaign Type: CPA Name: Vodafone Advertiser/Agency: Linking Mobile Vertical: Telecomm Country: United Kingdom
Cost per
acquisition
Mobile Business Models Mobile usage patterns require that campaigns are tailored to fit the medium. Experience proves that we know what business models will work best with your campaign goals.
Campaign Type: CPI Name: Tiny Zoo Advertiser/Agency: Motive Interactive Vertical: Games Country: United States
Cost
per install
Mobile Business Models Mobile usage patterns require that campaigns are tailored to fit the medium. Experience proves that we know what business models will work best with your campaign goals.
Campaign Type: CPC Name: Qliqi Advertiser/Agency: Qliqi Vertical: Games Country: United States
Cost per
click
Mobile Business Models Mobile usage patterns require that campaigns are tailored to fit the medium. Experience proves that we know what business models will work best with your campaign goals.
Campaign Type: CPM Name: YellaWood Advertiser/Agency: Motricity Vertical: DIY/Construction Country: United States
Cost per
thousand
impressions
How does CPI work?
App install tracking for iOS and Android that is based on fingerprinting technology.
User clicks app ad…
…visits app store…
User opens app,
conversion counted
…and downloads app.
CPI Backend Metrics
Check accomplishments, in-app purchases and LTV of users
Reduce retention costs and lower attrition rates through usage analysis
Track in-app trends, time spent, and usage patterns including opening and closing
Creative specs iPad MMA units
300x250
120x600
468x60
728x90
120X20
Creative specs
Text link
Smartphone MMA units
300x50
216x36
168x28
120x20
Text banner
Select advertising partners: