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Marketing ofGreen Mobility
EcoPassenger andEcoTransIT World
Ulrich Ostermayer, Speaker of EcoTransIT World &Head of Strategy and Process Optimization,DB Environmental Center, DB AG
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What do they have in common?
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To Enjoy Them Needs Transport andTransport Causes Carbon Dioxide
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EcoPassenger – Transmodal Assessment Toolfor Passenger Transport in Europe
> Launch: June 2008
> Calculation of energyconsumption, CO2- andexhaust emissions
> Modes: Car, plain, train
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EcoTransIT World – Reliable Eco-Assessmentin Freight Transportation
DB AG/Christoph Busse
www.ecotransit.org
> EcoTransIT World = Ecological TransportInformation Tool – Worldwide
> Launch by Jean-Pierre Loubinoux, GeneralDirector UIC and Dr. Volker Kefer, BoardMember Technology and Services of DB AG atthe International Transport Forum in Leipzig on26th of May
> Calculation of energy consumption, CO2- andexhaust emissions for all transport modes andany logistic chain – globally and free ofcharge
> Modes: Lorry, ship,train, plain, combined
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Fair Eco-comparison tools need scientific data,transparent methodology and independent expertise
Consortium
Scientific support Projectcoordination & IT
Software
GIS-Data andRouting
Coordination
Calculationmethodology
Energy andEmissions data
Advisory support
2003 Release of the firstEcoTransIT version forcomparison of Europeanfreight transports
2006 Introduction of GIS basedrouting
2008 TERM Report 2007 of EEAnotes EcoTransIT as „goodpractice“ example
2009 Official Partner of theSustainable Energy EuropeCampaign
2010 Launch of Global versionduring International TransportForum, Leipzig
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EcoTransIT World enables…
… our customers to modeleco-calculations
> for individual shipments globally
> for different types of goodsVolume, average, bulk
> for all transport modesLorry, train, inland water ship, seaship, airplane, intermodal transport
> for all types of fuels: Gasoline, diesel,kerosene, heavy fuel oil, electricity
> for all types of emission standards(Euro 0-5, JP, EPA)
> for most common sizes of vehicles
> for all relevant types of airplanesand ships
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Routing on the Real Network – ExampleStreet Network
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Output
> Nitrogen oxides (NOx)
> Sulphur dioxide (SO2)
> Nonmethane hydrocarbons (NMHC)
> Particulate matter (PM10)
> Energy Consumption
> Carbon dioxide (CO2)
> CO2-equivalents (CO2e)
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> “Well to wheel” energy end emissions calculation, not just final consumption.
> Railways data are accurate per company, year and type of train.
> Aviation, ship and lorry data are the best available.
> GPS based networks of all transport modes areintegrated to enable realistic routing.
> The customer can select a comprehensive set ofparameters, so as to personalize its query andmake it as close as possible to reality.
> It’s a live tool: it can be updated on real time.
> Independent institute provided the methodology.
It is not just a communication tool !It’s a scientific methodology
Methodology report to be downloaded underhttp://www.ecotransit.org/download/ecotransit_background_report.pdf
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EcoTransIT is supported by the European EnvironmentAgency and the EU Sustainable Energy Campaign
Joint launch eventEcoPassenger and EcoTransITon 24-06-2008 in Copenhagen
at European Environmental Agency
„…UIC has developed a well balanced,transparent and scientifically sound method
of environmental comparisons.“
Jacqueline McGladeExecutive Director of the European Environment Agency
„…UIC has developed a well balanced,transparent and scientifically sound method
of environmental comparisons.“
Jacqueline McGladeExecutive Director of the European Environment Agency
EcoTransIT and EcoPassenger have beenrecognised as official partners of the
Sustainable Energy Europe Campaign of theEuropean Commission.
EcoTransIT and EcoPassenger have beenrecognised as official partners of the
Sustainable Energy Europe Campaign of theEuropean Commission.
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Outlook
Integration of new partners
> open for new partners from the wholetransport sector (customers, carriers, logisticproviders, NGOs)
> 1st EcoTransIT World Stakeholder Workshopin Paris on 05-10-2010
Standardization of methodology
> strong support of CEN activities to establisha European Standard of environmental/carbon accounting in transport services
> Duration: 03/2009 – 03/2012
EcoTransIT World Methodology will becertified by CEN-standard
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Benefit of EcoTransIT World
Reliable customer communication
create individual assessments for your customers forsingle shipments or aggregated
get the tool adopted to your corporate design
Improved logistic chains
save costs by optimized logistic chains
reduce the customer’s carbon footprint
Customer requirements for Green Logistics
CO2 data – a future must to be contracted
EcoTransIT World – a tool supporting business
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Green logistics – Driven by Business
New: TÜV-certified emissions calculationFor the first time TÜV Süd has awarded an eco-calculator with itsquality mark - map&guide professional 2010 www.mapandguide.de
“Why fly parcels in Europe?”Having the most efficient road network in Europe makes DPDthe ideal partner for parcel delivery in Europe
First Carbon Calculator of Shipping CarrierHanjin supports forwarders to cope with climate change andto save costs http://www.hanjin.com
“Green solutions for our customers”DHL calculates the CO2 emissions of your shipment and offsetsthese emissions by climate protection projects.http://www.hanjin.com
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Carbon Offsetting – Already a Big Business
€18.00
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Reliable – Multimodal – Free of Charge
www.ecotransit.org
Contact: [email protected]
www.ecopassenger.org
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Thank you for your attention