Marketing Campaigns

Campaigns

40th Anniversary

40th Anniversary

Pre-

cam

paig

nUnveil the 40 new faces• Consumer

Contest roadshow

• Hype-up PR campaing

cam

paig

n40th anniversary• Print Ad• Roadshow• PR event• CSR campaign• Special Premium

final

e40 years of Heritage• Collaboration

campaign• PR event2012 2013 2014

Unveil the 40 faces

40th Anniversary

40 years Heritage