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Market Analysis Overview for ICT Suppliers
YOU: Plan better, work smarter and win more business
Unique Data
§ We do 150+ hours a week of extracting, cleansing and categorising data.
§ The depth, accuracy and accessibility of our market data is not available anywhere else.
Unique Advice
§ We have been monitoring government ICT markets in ANZ since 2004.
§ Our consultants bring together extensive experience from working in government, selling to government and working with government suppliers.
High quality, independently validated market data and
expert consultation on public sector ICT markets in ANZ
Tenders
Industry Press Budget
Papers
Audit Reports
Annual Reports
Policy Docs
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Category 1
Category 2
Category 3
Clean, structured data Market Insight
SA NT NSW FED WA
TAS NZ QLD VIC
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Intermedium supports all aspects of public sector sales activity
ü Business & Market Analysis
ü Competitor &
Alliance Analysis
ü Market Strategy Development
ü Target Setting ü Territory Selection ü Alliance Selection ü Account Planning ü Lead
Identification
ü Competitive Strategy Execution
ü Alliance & Channel Enablement
ü Lead Pursuit ü Conversations
with Credibility
ü Reporting Back to Management / Wider Business
ü Win/Loss Reviews
ü Client Satisfaction
Market Analysis Market Analysis
Market Awareness
Procurement Leads
Bespoke Research Bespoke Research
Consulting & Advisory Services
Tender Assistance Services
Briefings
Review Pursue Plan Analyse
Subscription Products
Services
Briefings
More than 70 organisations in the ICT market already benefit from our help
Our solutions benefit: ü BDMs
ü Sales Managers
ü Account Managers
ü Marketing Teams
ü Market Research
ü Tender & Bid Managers
ü Delivery and Project
Managers
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Subscription Products
Plan better, work smarter, win more business
– the online approach
• Have timely, informed and credible sales engagements with Government
Market Awareness: News, analysis and key insights about the Government ICT market
• Build better strategies and sales plans based on concrete market data
Market Analysis: Structured market data for efficient custom analysis, and in-depth specialist reports
• Identify upcoming business opportunities before public announcements
Procurement Leads: Budget, contracts and tender information for self-service analysis
ü All subscription products are available online, 24/7
ü Subscriptions are annual and at the corporate level – unlimited user registrations
ü Subscription
clients also receive Account Management services and telephone support
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Market Analysis
Structured market data for efficient custom analysis, and in-depth specialist reports
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Make sound strategic decisions and informed sales plans
ANZ Public Sector Overview Report
Unparalleled data analysis and comparison
of the ICT market for all jurisdictions
Build your knowledge of government agendas, intentions and initiatives across ANZ • Budget Themes, Key Funding Priorities, Budget at a Glance and Top Five Initiatives
• ICT Budget Allocations by Jurisdiction, by Sector, and by ICT category
Look deeper into any specific jurisdiction according to your sales focus • Budget Summary, Factors Affecting the Budget and a Budget Overview of Centrepieces
• Key ICT Initiatives, The Top Five ICT Projects, Public Sector Staffing Levels and Policy Outlook
Identify future market directions across Public Sector ICT • Fiscal and electoral budget snapshots in an easy to follow format, providing a wealth of comparative
data
• Table views consolidated by Budget Context (including Budget Centrepieces, ICT Impacts, Staff
Impacts) and Budget Impacts
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ICT Market Profiles are updated twice a year; in June/August following the Budget announcements, and then in
December/January following the Annual Reports and Mid-‐year Budget Reviews.
Assure your knowledge in your key markets
State Government ICT Market Profiles
Essential information for
all major jurisdictional markets
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Build and refresh your knowledge of major government ICT markets • State Government Overview
• Including headline statistics, directions and organisation
• ICT Landscape
• Including budget, spending, decision making and major participants
• Service Delivery Arrangements
• Including shared services, outsourcing and infrastructure services
Identify future market directions across Public Sector ICT • Major ICT Initiatives for current FY and beyond
• Including cloud policy and Whole-of-Government Initiatives
State Government ICT Market Profile Reports are available for NSW, QLD, VIC, SA and WA and are updated twice a year: - June/August following the budget announcements - December/January following the Annual Reports and mid-year Budget reviews
Make better strategic decisions based on concrete market data
Analyse-IT
Deep-dive, dashboard analysis of ICT panels and contracts
from 5 previous financial years plus year to date across the Federal Government
Identify growth in specific market segments • All data categorised into Hardware, IT Services, Labour Hire, Software and Telecommunications,
with a wide range of sub-categories
Analyse competitors and identify which panels and agencies to engage • Every supplier listed on every panel • Number and value of contracts for each supplier • Supplier leader boards by segment and by agency • Start and end dates for every ICT contract for every agency • Number and value of contracts for each agency
Develop business strategies, including account allocation • See a total or aggregated view of multiple/all market sectors
• Compare and contrast across several market sectors, or
• Filter for a specific market segment according to the user’s requirement
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Make better strategic decisions based on concrete market data
Market Dashboards
Dashboard analysis of ICT panels and contracts
from 5 previous financial years plus year to date for a specific Market Category
Market Dashboards provide a dashboard view from Analyse-IT for
sales and account planning, competitor analysis and market
familiarisation for a specific market segment:
• Business Consulting • Business Systems Software • Desktop Hardware • IT Managed Services • Labour Hire • Laptop (and Tablet) • Large Computing Systems • Operating Software • Printer and Printer Services • Security Software • SI Services • Storage • Telco Data Services • Telco Managed Services
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Identify your next key opportunity in the Federal ICT market
Annual set of in-depth analyses
on the Federal Government ICT Market
Gain insight about the Federal Government ICT market not available elsewhere • Comprehensive data is collated from the last 3 to 5 years
• Separate category reports provide market segment detail
Save time researching multiple sources • Choose any combination of the available reports
• Assesses each market from three different perspectives:
1. Agency 2. Supplier 3. Category of Supply
Identify future market directions to inform sales planning • High-level qualitative analysis highlights trends and exceptions
• Extensive tables and graphs aid visualisation
Available in this report suite: • Annual Market Overview • Hardware Report • IT Services Report • Software Report • Telecommunications Report
Federal Government Annual ICT Market Report Suite
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Summary
Plan better, work smarter, and win more business
in public sector ICT markets – with Intermedium
“I use Intermedium’s online products and reports almost everyday and find them incredibly useful... Having easy access to such valuable information saves me so much time and keeps me up to date with the government ICT market.”
Senior Account Executive
• Available online by corporate, annual subscription • Market Awareness, Market Analysis & Procurement Leads
Subscription Products
• Available by custom engagement or annual agreement • Research, Consulting and Advisory, Tender Assistance & In-House Training
Services
• Hosted periodically throughout the year • Year In Review, Budget & Topical Briefings
Briefings
Judy Hurditch Managing Director
• 02 9955 9896
Telephone
• www.intermedium.com.au
Website
Thank You
