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MG445 Techno-Entrepreneurship
A study on aspects of technologywith respect to those on
businessin enhancing entrepreneurship
undertakings
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Faces of Technology
The Good
The BadThe Ugly
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Management of Technology
Is a fieldof knowledge concerned withthe setting and
implementation ofpolicies to deal with technological
development and utilization, and theimpact of technology on
society,organizations, individuals and nature.
It aims to stimulate innovation, createeconomic growth, and to
fosterresponsible use of technology for the
benefit of humankind (Khalil, 1993)
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MOT Examines: How technology is created;
How it can be exploited to create businessopportunities;
How to integrate technology strategy withbusiness strategy;
How to use technology to gain competitiveadvantage;
How technology can improve the flexibility of
manufacturing and service systems; How to structure
organizations that embrace
technological change; and When to enter and when to abandon
technology
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(MOT) is aninterdisciplinary field
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MOTIt integrates science,
engineering, andmanagement knowledgeand practice.
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THE INTERDISCIPLINARY NATURE of MOT
MOT
NATURALSCIENCE
ENGINEERING
BUSINESSTHEORY
INDUSTRIALPRACTICE
SOCIALSCIENCE
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MOTScience and
Engineering
Disciplines
Business
Administration
Disciplines
Discipline-based
Knowledge
-Science
Disciplines
-MaterialTechnology
-Product
Technology
-Production/
ProcessTechnology
-Information
Technology
-Environmental
Technology
Strategic/Long-Term IssuesRelating to Technology-Science and
Technology Policy-Process of Technological Innovations-R&D
Management-R&D Infrastructure and
Technological change-Technological Entrepreneurshipand New
Ventures
-Product/Process Life Cycles-Technological Forecasting
&Planning-Technological Innovation & Planning
-Intra-national Technology Transfer-International Technology
Transferand the Role of Multinational Corp.
-Technological Risk analysis & Ass.-Technology &
Economic Analysis-Technology & Human, Social &
Cultural Issues
Discipline-based
Knowledge
-Accounting
-Finance-Management
-Marketing
-Economics
-Business Law-Political
-Sociological studie
-Humanities
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Why MOT Now
The pace of change of technologycontinues to increase because
of;New technologies emerge and the
dynamics of trade shifts;Management systems must also shift
to cope with the change;
Both shifts create a totally newparadigm for business a
challengefor entrepreneurs
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TECHNOLOGY Technoware: Object-embodied form of
technology- machineries, tools, capital goods,physical objects,
etc;
Humanware: People embodied form of
technology- human capabilities, skills, specializedideas,
etc;
Inforware: Document-embodied form oftechnology- technical
information, specifications,
standards, forms of organized knowledge, etc;
Orgaware: Institution of form of technology-day-to-day
operations, social arrangements, etc.
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HUMANWARE
INFORWARE
TECHNOWARE
ORGAWARE
TECHNOLOGY
TECHNOLOGY CLIMATE
(Community, Government, Private,
and International Organizations etc.)
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Appropriate Technology:Concept and Applications
Population aspects; Resource aspects
Economic aspects
Technological aspects
Environmental aspects
Socio-cultural aspects
Politico-legal aspects
ObjectivesValues Surroundings
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Technology Assessment
Reactive Assessmentis a reaction to currentlyrecognized
problems. The objective is to alter thetechnology, if possible, to
prevent further damage
Corrective Assessmentinvolves tracingproblems to their causes,
and initiating research
and development before it becomes severe.
Anticipatory Assessment (technology
forecasting) is concerned with anticipating thefuture problems,
which would be posed by
proposed technology
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Technology Choice
is a problem of choosing from amonga set of feasible
technological
alternatives, whereas, technologyassessment provides the
feasiblealternatives where a choice can be
made
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Technology Transfer
Implies the movement oftechnology from one entity to
another, and if the transfer issuccessful, a properunderstanding
and effective use of
the technology by the receivingentity.
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TRANSFEROR TRANSFEREETECHNOLOGY
FEEDBACK
Transferee Environment
Transferor Environment
Schematic representation of the technology transfer process
for
rural areas (Adapted: SCHLIE et al., 1987)
Greater
Environment
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Transferor
( T r ) Te T r
Transferee
( T e )T e T r
A chain of technology transfer between transferors
and transferees
