Los Angeles Festival Souvenir Program

Jim SullivanExEcutivE DirEctor

Reyna GrandeProgram coorDinator

Roberto CantúCSULA

Liaison-coorDinator

suPPort tEamPatricia AlarcónKikey Castillo

Alejandra FloresOralia Garza de Cortes

John RezaEstela ScarlataClaudia Siliezar Colleen TrieschDelila Vásquez

voLuntEEr coorDinatorsLisbeth EspinosaLaura MartínezEstela Scarlata

PhotograPhy & viDEo Ana Peralta

Jimmy CentenoJose Luis Sedano

BaLLEt FoLkLorico coorDinator

Gloria Chávez

graPhic suPPortSully’s Studio

PostEr DEsignArmando Cepeda

ExhiBition sErvicEsSpecial Events Rental

Latino LitEracy nowBoarD oF DirEctors

Edward James Olmoschairman

Dennis HernandezPrEsiDEnt

Jess NietovicE PrEsiDEnt

Kirk WhislersEcrEtary

Kathy DíazBoarD mEmBEr

Dear FrienDs,

Thank you for attending this year’s Los Angeles Latino Book & Family Festival. This year we are very excited to be celebrating our 12th

Anniversary. We are also thrilled to be holding our event at my Alma Mater - California State University, Los Angeles. We plan to be here for many years to come.

I want to thank the entire hard-working Festival team, staff and volunteers—your work has made a difference. A lot of hard work and dedication over the past 12 years has paid off as the Festival looks forward to 2010 and a return to Cal State.

You can keep up with Festival news at www.LBFF.us. Make sure to supply your email address on our home page to receive our Festival newsletter. I also wish to acknowl-edge all our sponsors, coordinators, donors and all Friends of the Festival (see page 4). Thanks to their involvement this event is, and always will be, free to the public.

I look forward to seeing you at a Latino Literacy Now event in the coming months. And from the entire festival support team, thanks for attending.

So say we all,

GreetinGs From the Festival Producer

Copyright © 2009 by Latino Book & Family Festival

2777 Jefferson St. Ste. 200Carlsbad, CA 92008

760-434-7474. Fax: 760-434-7476 [email protected]

The original idea for the Festival was conceived by Kirk Whisler

HOUSTONMarch 20-21

George R Brown Convention Center

CHICAGO April 17-18Cicero, IL

LOS ANGeLeSOctober 09-10Cal State L. A.

2010 Tour Schedule

The 2009 Los Angeles Latino Book & Family

Latino Book & FamiLy

FestivaLCalifornia State University,

Los AngelesGreenlee Plaza

October 10-11, 2009

Thanks to the following academic and administrative centers at California State

University, Los Angeles who are sponsoring this year’s event

College of Arts & Letters Center for Contemporary Poetry & Poetics

Office of Community EngagementAmerican Communities Program Latin American Studies Program Department of Chicano Studies

Department of English Department of Modern Languages &

Literatures Latin American Society

wELcomE to thE

12th annuaL Los angELEs

4 t Advancing the cause of Latino Literacy since 1997

The 2009 Los Angeles Latino Book & Family Festival would not be possible without the support of the sponsors whose logos appear below. Latino Literacy Now, Edward James Olmos and the entire Festival Organizing

Committee are grateful for their participation. We hope you will support these companies as well.

Corporate & Media Sponsors

Thank You

This year’s Los Angeles Latino Book & Family Festival was a real colaborative effort between staff, members of the community, volunteers, local businesses, schools, libraries and so many others, that in addition to the team members listed in the Staff Box on page 3, we’d like to thank all the

Organizers, Coordinators, DonorsNew Metro Tile Co

Atria BooksArte Público Press

Martha Barrios of Frijolitos, IncPhilip Colón of Aerosol Press

Party PlanetJosefina LópezOffice Depot

Fernando’s Party SupplyCerritos Center for the Performing Arts

Nancy de Los Santos RezaAzucena Maldonado

María CastorenaLAPD

Marytza Rubio - Orange County ZooBring Me a Book Foundation

AuthorsDen.comLa Mariposa Restaurant

Aileen Bei LuElias’ Designs

Magloria Grande, AAA agentLatina Leadership NetworkInglewood Public Library

LakeshoreClaudia Siliezar

Jeanne Gee

Velia MurilloLeticia Ramirez

Napoleon MedinaManuel Medina

LatinoGraduate.net Darwin WangJesus Menera

Michael SedanoAaron Sonnenschein

James WilliamsonLia Kamhi-SteinCatherine Green

Boy Scouts of America Jazz OrchestraBSA’s Los Angeles Area Council

Victor Zúñiga Open Magnet Charter School

Jose Luis SedanoSedano Media Group

Armando Sanchez Raise Literacy Campaign

Crepes & GrapesJaemy García

Josefina Canchola The Puente Project

Gabby Martinez Cecilia Estrada

Fernando’s Party Supplies & Catering

Servicio de Taquizas, rentas de carpas,jumpers, mesas y sillas

323 563-6187 • 323 388-2603

Tickets$48 • $36 • $24

www.cerritoscenter.comTicket office

800-300-4345

Fostering Creative Expression in YouthNow in its 25th year, La Opinión’s Annual Children’s Art Contest has grown into a much-anticipated program and event that generates enthusiasm amongst children, teachers, parents, principals, and sponsors alike.

Over the years, the Children’s Art Contest has awarded 1,550 individual art scholarships to the Los Angeles Music and Art School.

La Opinión en la comunidad

For more information contact:Marisol Arenas(213) [email protected]

LBFF_Program ad_09.indd 1 10/01/2009 3:01:01 PM


Literary ProgramWe are extremely pleased to have so many excellent authors here this weekend participating in our literary program. Look for these authors

indoors in Salazar Hall, and outdoors on the Main Stage on Greenlee Plaza and on the Children’s Stage on the Salazar Hall Plaza during the weekend. We invite you to visit them at their booths to get autographed copies of their books. Author biographies appear in this program starting on page 10. Complete exhibitor listings, including author booth locations, can be found starting on page 17. The floor plan showing stage and seminar hall locations can be found on page 16

Salazar Hall E-184 Main StageKid’s StageSalazar Hall 368(Spanish Program)Salazar Hall 236

10:30-11:30 amHistory Past and Present in the U.S. Latino NovelModerator: Rigoberto González• Montserrat Fontes • Reyna Grande • Ignacio López-Calvo • Eduardo Santiago

11:30 -12:30Writing for the Big Screen Moderator: Valerie Talavera-Bustillos, CSULA• Josefina López • Ligiah Villalobos • Evelina Fernández • Maria Ruvalcaba Hackett

12:30-1:30What’s Hot in PublishingModerator: Lisbeth Espinosa, CSULA• Toni Plummer • Adriana Domínguez • María Meléndez

1:30-2:30A conversation with Pat MoraModerator: Adriana DomínguezSigning: Plaza de Libros, Booth 100

2:30-3:30Border StoriesModerator: Domnita Dumitrescu, CSULA• Alicia Alarcón• Reyna Grande• Graciela Limón• Rubén Martínez

3:30-4:30Chicas, Chicanas & Latinas: Writers in ActionModerator: Mary Castillo• Julia Amante • Margo Candela • Irete Lazo • Josefina LópezSigning: Plaza de Libros # 100

4:30-5:45LATINO LA: The City of Angels through Poetry, Journalism and FictionModerator: Daniel Olivas• Gustavo Arellano• Julio Martínez• Rubén Martínez• Marisela Norte • Héctor Tobar

10:00-11:00 amFOLKLORICO CHALLENGE USA

11:00-11:30Hombre Nuevo:Fr. Mariano de Blas

11:30-12:00Sing 2 Learn

12:00-12:30TONGVA, directed by Alejandra Flores

Guest MC: Alina Rosario

12:30-1:00Herman Rodriguez, singer

1:00-1:30TBA

Guest MC: Rick Najera

2:00-3:00Boy Scout’s 100th Anniver-sary Tribute with Chief Scout Executive Bob Mazzuca

3:00-3:30Poetry Jam • Melinda Palacio • María Meléndez • Rolando Ortiz

3:30 - 3:35International Latino Book Awards Presentation to Barbara Doyle & Emily Doyle Iland

3:35-4:30 The Big ReadSun, Stone, and ShadowsDebbie Gates - Executive Di-rector, Shakespeare At PlayDonn Angelos - Director of Operations, Shakespeare At Play Jim Schendel - Director of Children’s showJose Lambert - ActorPedro Coiscou - ActorMarlene Beltran - Actor

4:30-5:00Grover Bravofrom Hombre Nuevo

5:00-5:30Pacifico Dance Company

10:30-11:00 amAztec Stories by Michael Heralda

11:00-11:30Story time with Ligiah Villalobos

11:30-12:00Story time with Rene Colato Lainez

12:00-12:30None

12:30 pm-1:00Story time with Pat Mora

1:00-1:20Story time with Linda Cortez

1:30-2:00TONGVA, directed by Alejandra Flores

2:00-2:30PUC/Excel Charter Academy: Music Concert

2:30-3:00Teens: Story time with Gil Sperry

3:00-3:30Story Time with Alina Rosario

3:30-4:00TBA

4:00-4:30Story time with Lucha Corpi

4:30-5:00Aztec Stories by Michael Heralda

5:00-5:30Story time with Rene Colato Lainez

10:30-11:30 amCómo Alcanzar el éxitoModerador: Alfonso Silva• Enrique Villanueva • Moisés Olivares Signing: Booth 338

11:30-12:30 Oaxaqueños haciendo cam-bios sociales aquí (USA) y allá (México).• Gabriel Martínez Signing: Booth 338

12:30-1:30Las ventajas de criar a hijos bilingües• Delila Vásquez

1:30-2:30A Bilingual reading of Behind Every Beautiful Eye Students from The School of Global StudiesSigning: Booth 100

2:30-3:30Taller para padres: La im-portancia de los libros en el hogar Bring Me a Book Foundation• Colleen Triesch

3:30-4:30Cómo enfrentar el comporta-miento negativo de nuestros hijos: Estrategias de preven-ción e intervención:Parte 1• Lucio Padilla

4:30-5:30Cómo enfrentar el comporta-miento negativo de nuestros hijos: Estrategias de preven-ción e intervención: Parte 2• Lucio Padilla

10:30-11:30 amLatino Poetry in K-12 Classrooms• María Meléndez • Marisela NorteSigning: Booth 338

11:30-12:30Latinos In LotuslandModerator: Daniel Olivas• Melinda Palacio • Conrad Romo • Rigoberto González • Estella González

12:30-1:30Chicana Historical FictionModerator: Amelia Montes• Alicia Gaspar de Alba • Emma Pérez • Graciela Limón

1:30-2:30Family Stories Through Fiction and AutobiographyModerator: Aaron Sonnenschein, CSULA• Montserrat Fontes • Rigoberto González • Sarah Rafael García • Patricia Santana

2:30-3:30Hit List: The Best of Latino MysteryModerator: Pablo Baler, CSULA• Alicia Gaspar de Alba • L.M. Quinn • S. Ramos O’Briant • Lucha Corpi

3:30-4:30Mariachi 101• Gil SperrySigning: Booth 608

4:30-5:30Bilingual Session:A LIFETIME OF LOVE: Inner and Outer Beauty and Happiness for Latinos/Felicidad y Belleza Para Latinos• Dr. Avila • Dr. Kapoor

Saturday • October 10, 2009

Sunday listings on page 8


Literary Program

10:30-11:30amBarrio Stories: Inspiring Tales of SurvivalModerator: Louis R. Negrete, CSULA• Luis J. Rodríguez • David Bueno-Hill • Rolando Ortíz • Danny Boy Herrera Signing: Tia Chucha’s, Booth 509

11:30-12:30Helena María Viramontes: Creative Writing Workshop on the NovelModerator: Maria Herrera Sobek, UCSB

12:30-1:30Chicano/Latino Thought & ArtModerator: Isabel Rojas-Williams, CSULA• Francisco Letelier • Eliud Martínez • Luis J. RodríguezSigning: Tia Chucha’s, Booth 509

1:30-2:30Screening of Thinking Grande: Creating California’s Mexican WonderlandFollowed by a discussion by filmmaker Kevin Bender

2:30-3:30A Conversation with Víctor VillaseñorModerator: Carlos Gutiérrez, CSULASigning: Plaza de Libros # 100

3:30-4:30Cinema of the U.S.-Mexico Border: Alambrista! and The Ballad of Gregorio Cortez, by Robert Young (Director). Moderator: Roberto Cantú, CSULA

4:30-5:45 The Positive Effects Of Ma-riachi On The Education Of Hispanic YouthModerator: Gil Sperry• Génesis Codina• José Hernández • ”Beto” Jiménez Maeda • Jeff Nevin • Hermán Rodríguez, • Lauryn Salazar• Cindy Shea• Laura Sobrino• John Contreras• Sergio ‘Checo’ Alonso

Guest MC: Chuyin Rocha

10:00-11:00amFOLKLORICO CHALLENGE USA - Seniors

11:00-11:30TBA

11:30-12:30Poetry Jam:IN LAK ECHMujeres Con Palabras

12:30-1:30FOLKLORICO CHALLENGE USA - Seniors

1:30-2:00Génesis Codina, singer

2:00-2:30A Spoken Word Performance• Francisco Letelier • Marisela Norte

2:30-3:30HOMEBOY REVIEWReadings featuringLuis J. Rodríguez and the Homeboy PoetsSigning at Booth 602

3:30-4:00Sinfonia Mexicana

4:00-4:30Grover Bravofrom Hombre Nuevo

4:30--5:15KCET

5:15 - 6:00FOLKLORICO CHALLENGE USA

10:30-11:00amStory time with René Colato Laínez

11:00Story time with Mara Price

11:15Story time with Laura Lacamara

11:30-12:00Story time with Lucha Corpi

12:00-12:30Story time with Linda Cortez

12:30-1:00Story time with Oralia Garza de Cortes

1:00-1:30Crí Crí, a musical play

1:30-2:00Story time with Kathleen Contreras

2:00-2:30Story time with René Colato Laínez

2:30-3:00Story time with Amada Irma Pérez

3:00-3:30Crí Crí, a musical play

3:30-4:00Story time with Palmira Perez

4:00-4:30Party Puppet Show by Markus Law

4:30-5:00TBA

10:30-11:30amCuentos, Rimas y Canciones Pa’ Todo el AñoPresentado por: Oralia Garza de Cortés

11:30-12:30Escribiendo Nuestras Memorias:Moderator: Eliud Martínez• José Gálvez • Pablo Chapoy • Lucio PadillaSigning: Tia Chucha’s, Booth 509

12:30-1:30Las ventajas de criar a hijos bilingües• Delila Vásquez

1:30-2:30Cómo enfrentar el comporta-miento negativo de nuestros hijos: Estrategias de preven-ción e intervención: Parte 1• Lucio Padilla

2:30-3:30La Espiritualidad y Metafísica: Moderadora: Aurora Ferrer• Alejandro Martínez • Emy • Alberto Marmayán

3:30-4:30Taller para padres: La im-portancia de los libros en el hogar Bring Me a Book Foundation• Colleen Triesch

4:30-5:30TBA

10:30-11:30amEuropean Journals Specializ-ing in Chicano/Latino Litera-ture: Camino Real (Spain)• María Herrera-Sobek• Francisco Lomelí, UCSB

11:30-12:30Family Secrets: What Do You Do When Secrets Hurt Your Family? • Dr. Ana Nogales Signing: Plaza de Libros, Booth 100

12:30-1:30The Pros and Cons of Self-PublishingModerator: David Bueno-Hill• Danny Boy Herrera • Jim Márquez • Gloria De La Torre-WycoffSigning: Booth 338

1:30-2:30New Directions in the Latino/a NovelModerator: Linda Greenberg, CSULA• Helena María Viramontes • María Amparo Escandón • Dahlma Llanos-Figueroa • Michael Jaime Becerra

2:30-3:30Illustrating Books &Magazines Moderator: Michelle Hawley, CSULA• Mara Price • Laura Lacamara • Sharon Kroner

3:30-4:30Writing Children’s BooksModerator: Oralia Garza de Cortés• René Colato Laínez • Amada Irma Pérez • Linda Cortez • Kathleen Contreras • Lucha Corpi Signing: Plaza de Libros, Booth 100

4:30-5:30Editors & AgentsModerator: Alejandro Solomianski, CSULA• Toni Plummer of St. Martin’s Press • Adriana Domínguez of Full Circle Literary

Sunday • October 11, 2009

Salazar Hall E-184 Main StageKid’s StageSalazar Hall 368(Spanish Program)Salazar Hall 236

Proud sponsors of the Los Angeles

Latino Book & Family FestivalSince 2001

Edward James Olmos receiving a health checkup at the CVS booth at the last Festival to be held at Cal State L.A. in 2004

Stop by our Health Pavilion in the center infield this weekend to receive free screenings for blood pressure, vision and glucose

Victor VillaseñorVictor Villaseñor’s body of works include a number of nonfiction books which are all used in schools throughout the country: The trilogy Wild Steps Of Heaven, Rain of Gold, and Thirteen Senses, Jury: The People vs Juan Corona, Macho!, and Walking Stars. Burro Genius is a national bestseller and was nominated for a Pulitzer Prize. Victor also wrote the screenplay for The Ballad of Gregorio Cortez, starring Edward James Olmos. He has received numerous awards and endorsements, including the Founding John Steinbeck Chair appointment. His latest novel, Crazy Loco Love received a Latino Book Award 2009.Where: Salazar Hall E-184When: Sunday, 2:30

Pat MoraPat Mora is an award-winning author of many children’s books, including Abuelos, winner of an International Latino Book Award. Pat has also published Nepantla: Essays from the Land in the Middle, the memoir, House of Houses, and six poetry collections. Dizzy in Your Eyes is her new book of love poems for teens. Pat’s haiku collection about foods of the Americas, Yum! ¡Mmm! ¡Qué Rico!, won the Américas Award and was an ALA Notable. Doña Flor: A Tall Tale about a Giant Woman with a Great Big Heart was an ALA Notable which received a Pura Belpré Author Honor Award and a Golden Kite Award from the Society of Children’s Book Writers and Illustrators (SCBWI). Pat founded the family literacy initiative, El día de los niños / El día de los libros, Children’s Day / Book Day (“Día”), now housed at the American Library Association. Her book Book Fiesta captures and promotes the Día spirit.Where: Salazar Hall E-184When: Saturday, 1:30

Josefina LópezOriginally from Mexico, Josefina López is best known for author-ing the play and coauthoring the film Real Women Have Curves which won the Audience Award at Sundance in 2002. She is the founder of “Casa 0101 Theater Art Space” in Boyle Heights, where she teaches screenwriting and play-writing. Josefina has won countless awards including an Imagen Award, a Humanitas Prize, and the Gabriel Garcia Marquez Literary Award. Josefina’s first novel Hungry Woman in Paris is being optioned for a movie. Her latest play, The Cleaning Lady, a super-natural comedy, will premiere at CASA 0101 on October 16th. Where: Salazar Hall E-184When: Saturday, 11:30

Where: Salazar Hall E-184When: Saturday, 3:30

Luis J. RodríguezLuis J. Rodríguez is the author of four-teen books in poetry, children’s literature, the novel, short stories, memoir, and nonfiction. He’s best known for Always Running, La Vida Loca, Gang Days in LA. He’s also editor/founder of Tia Chu-cha Press and cofounder of Tia Chucha’s Centro Cultural & Bookstore in Sylmar, CA. He’s a columnist for The Progres-sive magazine and his articles and poems have appeared several publications. He’s a recurring honorary guest host on KJLH-FM’s “Front Page” talk show.Where: Salazar Hall E-184When: Sunday, 10:30

Where: Salazar Hall E-184When: Sunday, 12:30

Rigoberto Gonzalez

Rigoberto González is the author of eight books, most recently of the young adult novel, The Mariposa Club, and a story collection, Men without Bliss. The recipient of Guggenheim and NEA fellowships, winner of the American Book Award, and The Poetry Center Book Award, he writes a Latino book column for the El Paso Times of Texas . He is contributing editor for Poets and Writers Magazine, on the Board of Directors of the National Book Critics Circle, and is Associate Professor of English at Rutgers—Newark, State University of New Jersey.Where: Salazar Hall E-184When: Saturday, 10:30

Where: Salazar Hall 236When: Saturday, 11:30

Where: Salazar Hall 236When: Saturday, 1:30

Authors • Editors • Agents • ArtistsThe 12th annual Los Angeles Latino Book & Family Festival is proud to host these outstanding Latino authors.

We thank them for their participation and encourage you to participate in our author and seminar program.

Alejandra FloresAlejandra Flores, founder of the Los Angeles Theatre Academy (LATA), is producing new works from collec-tive collaborations with her students. Ms. Flores is proud recipient of the Artist- in- Residence (AIR) Program (2008-2009) and the prestigious City of Los Angeles (COLA) Individual Artist Fellowship grant from the Department of Cultural Affairs (2008-2009). She has appeared in almost 40 theatrical productions, mostly in lead roles. She has worked with the Center Theatre Group at the Mark Taper Forum, Cor-nerstone Theatre Company, and Festival Internacional Cervantino to name a few. She has numerous TV appearances and can also be seen in motion pictures such as “A Walk In The Clouds” or “Friends With Money”. Where: Multiple StagesWhen: Saturday & Sunday

Amada Irma PerezAmada Irma Pérez is an award-winning author, speaker and a leading advocate of multicultural understanding. Her books have been honored by many awards including the American Library Association’s Children’s Book Award. Her touching stories are inspired by her own life and are beloved for their humorous details and universal themes of family support, love and friendship. Presently she teaches at the University of Santa Barbara and is working on a novel.Where: Salazar Hall 236When: Sunday, 3:30

SERGIO ALONSOSergio “Checo” Alonso directs San Fernando High School’s ma-riachi ensemble, Mariachi Los Tigres. A professional musician, Checo is a member of the world-renowned, Mariachi Los Camp-eros de Nati Cano. Checo has been a featured artist in Grammy Award-winning albums such as “Amor, Dolor, y Lágrimas.” Sunday • 4:30-4:45 Salazar Hall-E184

DR. ALEXANDER AVILADr. Avila is one of the foremost love compatibility and self-help authorities in the world. He is the best selling author of LoveTypes and The Gift of Shyness. He is the creator of the first LoveType soul mate sites: www.lovetypes.com and www.lostiposdeamor.com..Saturday • 4:30-5:30 Salazar Hall 236

MICHAEL JAIME-BECERRAMichael Jaime-Becerra’s debut collection of inter-related short stories, Every Night Is Ladies’ Night, garnered glowing reviews from critics nation-wide and was awarded a California Book Award, the Silver Medal for a First Work of Fiction. His first novel, entitled This Time Tomorrow, will be published in February 2010. Sunday • 1:30-2:30 Salazar Hall 236

KEVIN BENDERDirector Kevin Bender’s documentary work includes Ball Talk: Baseball’s Voices of Summer, The Golden Decade of Baseball, and True Believers. After living in Sweden for al-most sixteen years, he now lives in Carlsbad, California and is developing a documentary about writer Victor Villaseñor.Sunday • 1:30-2:30 Salazar Hall E 184

SHARON KRONERSharon Kroner is a graduate of Otis/Parsons. Her artwork has appeared in Iguana Magazine for Children. An avid reader, she has always had a special interest in children’s books and illustration. Visit at www.sharonkroner.comSunday • 2:30-3:30 Salazar Hall 236

Not Pictured

Mary CastilloMary Castillo is the author of Switchcraft, In Between Men, and Hot Tamara. Her next release, “2:45 Out of Santa Ana” will appear in the anthology, O.C. Noir in Spring 2010. She welcomes readers and friends at www.marycastillo.com.Where: Salazar Hall E-184When: Saturday, 3:30

Authors • Editors • Agents • Artists

eduardo SantiagoEduardo Santiago is a PEN USA Emerging Voices Fellow. His first novel Tomorrow They Will Kiss, won the Edmund White Debut Fiction Award, was a Latino Book Award finalist and a 2006 Book Sense pick. Eduardo’s fiction and non-fiction work has appeared in several publica-tions including The Los Angeles Times. He teaches creative writ-ing at U.C.L.A. Extension and is currently at work on his next novel, Soul Music.Where: Salazar Hall E-184When: Saturday, 10:30

Hector Tobar’s Of Guatemalan ancestry and native of Los Angeles, Héctor Tobar holds degrees from UC Santa Cruz and UC Irvine, where he received a Master’s in Fine Arts degree. He has worked through and up the ranks of the Los Angeles Times, holding re-cently the post of bureau chief of the Times in Mexico City. He is the author of an award-winning novel, The Tattooed Soldier and the book Translation Nation. Where: Salazar Hall E-184When: Saturday, 4:30

Jim MarquezJim Marquez, Editor & Senior Writer for Citizen LA and author of 9 self-published books, was born and raised in East Los An-geles. An alumnus of Cal State Los Angeles, his latest books include Heart of the Beast: Col-lected Love Stories, From East Los, and The Beast from The East-A Ramblers Tales-Circa LA. Where: Salazar Hall 236When: Sunday, 12:30

Reyna GrandeReyna Grande is the author of the critically acclaimed novels Across a Hundred Mountains and Dancing with Butterflies. She re-ceived an American Book Award in 2007 and El Premio Aztlan Literary Award in 2006. She is a sought-after speaker, teaches creative writing workshops, and is one of the organizers of the La-tino Book & Family Festival. Where: Salazar Hall E-184When: Saturday, 10:30


Marisela NorteEast L.A native Marisela Norte has performed her work through-out the U.S. and the UK. Her work has been widely antholo-gized. In 2008 she received the Ben Reitman award for Peeping Tom Tom Girl , her first collec-tion of prose. Norte is currently working on Sociedad Anonima, a collection of photographs and short fiction.Where: Salazar Hall 236When: Saturday, 10:30

Where: Salazar Hall E 184When: Saturday, 4:30

René Colato LaínezRené Colato Laínez is the award winning author of Waiting for Papá, Playing Lotería, and I am René, the Boy, which received a Latino Book Award in 2005. Colato Laínez is a graduate of the Vermont College MFA program in Writing for Children & Young Adults. His forthcoming books are René has Two Last Names and The Tooth Fairy Meets El Ratón Pérez.Where: Salazar Hall 236When: Sunday, 3:30

Helena María ViramontesHelena María Viramontes is the author of Their Dogs Came with Them, a novel, and two previous works of fiction, The Moths and Other Stories and Under the Feet of Jesus, a novel. Named a USA Ford Fellow in Literature for 2007 by United States Artists, she has also received the John Dos Passos Prize for Literature, a Sundance Institute Fellowship, a National Endowment for the Arts Fellowship and the Luis Leal Award. She is currently Profes-sor of Creative Writing in the Department of English at Cornell University.Where: Salazar Hall E-184When: Sunday, 11:30

Where: Salazar Hall 236When: Sunday, 1:30

Maria MelendezMaria Melendez is the incoming editor/publisher for Pilgrim-age magazine. For five years she was a poet-teacher in K-12 classrooms with California Poets in the Schools. Her poetry col-lection How Long She’ll Last in This World, received Honorable Mention at the 2007 International Latino Book Awards and was a finalist for the 2007 PEN Center USA Literary Awards. Flexible Bones, her third collection of po-etry, is forthcoming in 2010. She is Contributing Editor for Latino Poetry Review and acquiring edi-tor for Momotombo Press.Where: Salazar Hall 236When: Saturday, 10:30


LUCHA CORPILucha Corpi’s is the author of six novels, including Eulogy for a Brown Angel, which received the 1992 PEN Oakland Josephine Miles Award and the Multicul-tural Publisher’s Exchange award for best fiction in 1992, and her latest, Death at Solstice. Her poetry is collected in Variaciones sobre una tempestad/Varia-tions on a Storm and Palabras de mediodia/Noon Words. Her two children’s books are Where Fireflies Dance (bilingual) and The Triple Banana Split Boy (bilingual). Saturday • 2:30-3:30 Salazar Hall 236Sunday • 3:30-4:30 Salazar Hall 236

GLORIA DE LA TORRE-WYCOFFGloria De La Torre-Wycoff self-published her memoir, Scarred by Scandal~Redeemed by Love: the Triumph of an Unmarried Mother, at the age of 72. She has been a community and political activist and a campaign volunteer for her brother, Ruben John Moreno and for Supervisor Gloria Molina. She is a member of MANA de Orange County; Planned Parenthood; and N.O.W. of Orange County. Sunday • 12:30-1:30 Salazar Hall 236

EVELINA FERNANDEZEvelina Fernández was nomi-nated for a Desi Award and is the recipient of the prestigious Nosotros Golden Eagle Award for her portrayal of Julie in American Me (1992) and the Alma Award for Hollywood Confidential (1997). She won her second Golden Eagle Award for Out-standing Writer for Luminarias (1999). Evelina is also a poet and a motivational speaker.Saturday • 11:30-12:30 Salazar Hall E 184

ESTELLA GONZALEZEstella Gonzalez is from East Los Angeles which inspires most of her writing. She has been pub-lished in Puerto del Sol, Eleven Eleven and Sandscript. She graduated with a BA in English from Northwestern University and with an MFA from Cornell University. She is working on her first novel.Saturday • 11:30-12:30 Salazar Hall 236

Not Pictured


Dahlma Llanos-FigueroaDahlma Llanos-Figueroa was born in Puerto Rico and raised in New York City. She taught in the New York City School system before becoming a young adult librarian. Dahlma has won the Bronx Council on the Arts ACE and BRIO Awards, as well as a Literary Arts Fellowship. Daughters of the Stone is her first novel. Where: Salazar Hall 236When: Sunday, 1:30

Danny Boy Herrera

Danny Boy is the author of Mi Revolución/My Revolution. He uses his own life experiences and love for his community to write about Latino Culture. He is a requested guest on college cam-puses and at youth organizations throughout Southern California. Where: Salazar Hall E-184When: Sunday, 10:30


Sarah Rafael GarciaSarah Rafael Garcia’s grew up in Santa Ana, California. She started creating short stories and poetry after her father passed. For a year and a half she resided in Beijing, China, taught English to students of all ages and wrote on a full-time basis. Now she’s back in California, striving to promote her first book Las Niñas, A Collection of Child-hood Memories while sharing her culture and reaching out to the community.Where: Salazar Hall 236When: Saturday, 1:30

Alicia AlarconAlicia Alarcón has been a journalist for over 20 years. She worked at La Opinión, Univisión and CNN (Spanish). For the last ten years she has conducted a radio show in Los Angeles. Her two books are La Migra me hizo los mandados and Creías que no te iba a hallar. Where: Salazar Hall E-184When: Saturday, 2:30

Toni PlummerOriginally from South El Monte, Toni Plummer is an Associate Editor at Thomas Dunne Books, a division of St. Martin’s Press, where she acquires adult fiction and nonfiction. Toni also writes and is the latest winner of the Miguel Mármol Prize for her short story collection The Bolero of Andi Rowe. She is a member of the Macondo Foundation and Con Tinta, a coalition of Chi-cano/Latino activists and writers. Where: Salazar Hall E-184When: Saturday, 12:30


Irete LazoIrete Lazo (a pseudonym) is a practicing santera and former scientist. She has been a reporter at the San Jose Mer-cury News, an editor at Latina magazine and a science cor-respondent for National Public Radio’s Latino USA. She is currently a freelance science writer. The Accidental Santera is her first novel.Where: Salazar Hall E-184When: Saturday, 3:30

Adriana DominguezAdriana Domínguez is a liter-ary agent with over 10 years of experience in publishing, most recently as Executive Editor at HarperCollins Children’s Books, where she managed the children’s division of the Lati-no imprint, Rayo. Prior to that, she was Children’s Reviews Editor at Críticas magazine, published by Library Journal. Based in NY, Adriana serves as Full Circle Literary’s East Coast representative. Where: Salazar Hall E-184When: Saturday, 12:30


Where Salazar Hall 236When: Sunday 4:30

ALICIA GASPAR DE ALBAAlicia Gaspar de Alba has published 8 books, among them the award-winning Sor Juana’s Second Dream, which was awarded Best Historical Fiction by the Latino Literary Hall of Fame in 2000, and Desert Blood: The Juárez Murders, which won a 2005 Lambda Literary Award for Best Lesbian Mystery and a Latino Book Award for Best English-Language Mystery, and Calligraphy of the Witch. Her other books include two collections of poetry, a col-lection of short fiction, and a monograph on Chicana/o art. She has two anthologies forthcoming: Making a Kill-ing: Femicide, Free Trade, and La Frontera and Our Lady of Controversy.Saturday • 12:30-1:30 Salazar Hall 236Saturday • 2:30-3:30 Salazar Hall 236

JOSE HERNANDEZMaestro José Hernández is one of mariachi’s most respected composers, ar-rangers, and performers. He also is a business owner and philanthropist. His Mariachi Heritage Foundation offers free lessons to over 700 young music students in The Greater Los Angeles Area. He formed America’s first all fe-male group, Mariachi Reyna de Los Angeles, in 1994. Sunday • 4:30-4:45 Salazar Hall-E184

MARIA HERRERA-SOBEKMaria Herrera-Sobek is Associate Vice Chancellor for Diversity, Equity and Academic Policy and Profes-sor of Chicana/o Studies at the University of California, Santa Barbara. She has published over 150 articles and 16 books including The Bracero Experience: Elitelore Versus Folklore; The Mexican Corrido: A Feminist Analysis; Northward Bound: The Mex-ican Immigrant Experience in Ballad and Song; Chicano Folklore: A Handbook (2006). Sunday • 10:30-11:30 Salazar Hall 236

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Ana NogalesAna Nogales, Ph.D. is the author of Parents Who Cheat: How Children and Adults Are Affected When Their Parents Are Unfaithful, Latina Power! Using the Seven Strengths You Al-ready Have to Create the Success You Deserve and Dr. Ana Nogales’ Book of Love, Sex and Relationships, A Guide for Latino Couples. Dr. Nogales is featured regularly on Univision and Telemundo. She is a featured speaker at numerous workshops and confer-ences throughout the US. Where: Salazar Hall 236When: Sunday, 11:30


Kathleen ContrerasA graduate of UCLA, Dr. Kathleen Contreras lives, works, and plays in Ventura, California. She has more than 30 years in the field of bilingual education. Kathleen loves her family, yoga, Mexican food, Our Lady of Gua-dalupe, and travel adventures. Her latest book is titled Braids/Trencitas.Where: Salazar Hall 236When: Sunday, 3:30

Rubén MartinezRubén Martínez, a poet, per-former, and journalist from Los Angeles whose writings also fuses historical, political, and cultural discourses in order to depict the oppressive conditions that Chicano/Latino communi-ties face in the United States, Mexico, and El Salvador. Rubén Martínez’ books include: Flesh Life: Sex in Mexico, The New Americans, Crossing Over: A Mexican Family over the Migrant Trail, East Side Stories, and The Other Side: Notes from the New L.A., Mexico City & Beyond.Where: Salazar Hall E-184When: Saturday, 2:30


Margo CandelaMargo Candela is the author of Life Over Easy and Underneath It All. Her latest novel, More Than This, was a Target stores Breakout Book and an Ameri-can Association of Publishers national book club selection. Her next novel, Goodbye To All That, will be published in 2010. Where: Salazar Hall E-184When: Saturday, 3:30

Gustavo ArellanoAward winning journalist Gus-tavo Arellano’s ¡Ask a Mexican! column has a circulation of more than two million in thirty-six markets. A radio host on KPFK-FM 90.7 and contributing editor to the op-ed page of the Los Angeles Times, he has appeared on Today, Nightline, NPR’s Talk of the Nation, and The Colbert Report. He is the author of Ask a Mexican and Orange County, a Personal History and is the proud son of two Mexican immigrants, one whom was illegal.Where: Salazar Hall E-184When: Saturday, 4:30

Graciela LimonGraciela Limón is a Latina/Chicana Writer, Educator and Activist. She is the daughter of Mexican immigrants and a na-tive of Los Angeles. Her body of work includes In Search of Bernabé that won an American Book Award 1993, The Memo-ries of Ana Calderón, Song of the Hummingbird, The Day of the Moon, Erased Faces, which was awarded the 2002 Gustavus Myers Book Award, Left Alive, and her most recent novel The River Flows North came out in April 2009. Where: Salazar Hall 236When: Saturday, 12:30


Patricia SantanaPatricia Santana’s first novel, Motorcycle Ride on the Sea of Tranquility has received many recognitions, including being se-lected as a Best Books for Young Adults 2003 by the Young Adult Library Services Association. Patricia’s second novel, Ghosts of El Grullo recently won the El Premio Aztlán Award, the San Diego Book Award for General Fiction, and a 2009 American Book Award. Where: Salazar Hall 236When: Saturday, 1:30

Julia AmanteJulia Amante, women’s fiction author, lives in California in a home filled with bits and pieces of her Argentine heritage. Julia writes emotionally rich stories about family, love, and achieving life’s goals. Her novels include Evening at the Argentine Club and Becoming Latina in 10 Easy Steps and Becoming Americana (writing as Lara Ríos).Where: Salazar Hall E-184When: Saturday, 23:30

Delila A. VasquezDelila nació en Ecuador y vino a California a los 17 años. Recientemente terminó su Magistrado en Azusa Pacific Uni-versity. Delila ha trabajado con padres por más de veinte años promoviendo la educación de los niños y la comunicación entre familia. Su más reciente empleo en Riverside incluye estrategias educacionales para padres en su idioma de origen con el fin de apoyar la lectura en casa y el en-riquecimiento del lenguaje para el éxito escolar de los niños. Where: Salazar Hall 368When: Saturday, 12:30


DR. VISHAL KAPOORA graduate of the prestigious Tufts University School of Medi-cine in Boston, Dr. Vishal Kapoor is a world class facial plastic & body contouring expert. He is also a prolific author on cosmetic procedures, and a TV media personality who is dedicated to helping patients achieve a youth-ful, natural appearance. Fluent in Spanish, Dr. Kapoor serves many Latinos.Saturday • 4:30-5:30 Salazar Hall 236

FRANCISCO LETELIERFrancisco Letelier bridges conti-nents and weaves together history and contemporary experience, creating work that is powerful and memorable. Born in Chile, he is known both for his visual art and his perceptive writing, lectures, and spoken word. Letelier has completed murals, public artworks and commissions throughout the United States, Latin America and Europe, emphasizing a commitment to human rights and environmental concerns.Sunday • 12:30-1:30 Salazar Hall E 184

GENESIS CODINAGénesis Codina is a 12 year-old who is accomplished in many areas. Fluently bilingual, she is at home singing ranchera along-side Grammy-award winning musicians, or acting alongside Oscar-winning actors. She also finds time to be part of her school district’s Gifted And Talented Education (G.A.T.E) program. Sunday • 4:30-4:45 Salazar Hall-E184

FRANCISCO LOMELIFrancisco A. Lomelí, currently Chair of the Spanish & Portu-guese Department, has been at UCSB for 3l years with a joint appointment in Chicana/o Stud-ies. He has written extensively on Chicano literature and Chicano Studies in general, including Latin American literature and Latin American Studies, special-izing in literary history, border studies and various genres.Sunday • 10:30-11:30 Salazar Hall 236

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Laura LacamaraCuban-born artist and author, Laura Lacámara, is currently illustrating a bilingual picture book for Piñata Books, The Run-away Piggy, written by James Luna, forthcoming in December 2010. Inspired by her mother, who was an opera singer in Cuba, Laura wrote her first children’s book, Floating on Mama’s Song, which will be published in 2010. Laura is a member of the Society of Children’s Book Writers and Illustrators (SCBWI). Where: Salazar Hall 236When: Sunday, 2:30

Gil SperryMr. Sperry is a modern-day Renaissance man who delights in entertaining and informing audi-ences through both the spoken and the written word. He has lectured internationally on subjects ranging from the pragmatic methods for dealing with our energy crisis to the esoterica of how to properly shoot free throws. His first book, “Mariachi for Gringos,” originally released in late 2006 and about to be printed in its Third edition, is the basis for a television series cur-rently under development.

Where: Salazar Hall 236When: Saturday 3:30-4:30 Where: Salazar Hall E 184When: Sunday 4:40-5:45

Pablo ChapoyPablo Chapoy nació en Coahuila, México, y emigró a E. U. A en 1978. Estudió escritura creativa en la Universidad Rice. Ahora escribe y reside en Houston, Texas. Su libro, Llorando en la oscuridad, ganó el Segundo lugar en la categoría de Biografía en el Premio Internacional de Libros 2009.Where: Salazar Hall 368When: Sunday, 11:30

Lucio Padilla

Lucio Padilla vino a los estados Unidos a la edad de nueve años con su familia a trabajar en los campos del sur de California. Desde muy jovencito él sufrió las dificultades y los abusos que padecen los campesinos. Él desertó la escuela a la edad de quince para convertirse en un lechuguero. Se casó a los dieci-séis con su esposa María elena. Juntos enfrentaron sus desventa-jas para formar una familia con mejores oportunidades.Where: Salazar Hall E-184When: Sunday, 11:30

David Bueno-Hil

David Bueno-Hill’s passion for writing has helped him overcome many obstacles in his life, includ-ing a troubled youth. Writing raps as a teen led to his first novel I Wasn’t Born a Teacher. His second book, Mr. Clean and the Barrio, was recognized at the 2009 International Latino Book Awards. His third novel, Mr. Clean’s Familia is now in stores and online. Where: Salazar Hall E-184When: Sunday, 10:30


Linda Cortez

Linda was born and raised in Carson, California where she lives with her dog “Grand”. She is an elementary school teacher with Los Angeles Unified School District. After her parents passed away, Linda began writing stories about her parents and her family in an effort to keep the memory of her parents alive in her heart. Little did she know that these memories would end up in an en-dearing children’s book entitled, “When I Was Little”.Where: Salazar Hall 236When: Sunday, 3:30

María Amparo escandon

María Amparo Escandón’s work has been translated into 21 languages and is read in more than 85 countries. Her first novel, Esperanza’s Box of Saints, was the number one best seller in the Los Angeles Times Best Sellers List. John Sayles produced the film Santitos, based on her novel, for which she wrote the screenplay. Her second novel, González & Daughter Truck-ing Co. is currently in movie development.


Montserrat FontesMontserrat Fontes hails from the border town of Laredo, Texas. The border is an important part of her novels, First Confesion and Dreams of the Centaur, which received the American Book Award. She is finishing her third novel. A graduate of CSULA, she has been an English teacher for over 30 years and has edited over twenty books in print. Saturday—History Past and Pres-ent in the U.S. Latino Novel

Where Salazar Hall E 184When: Saturday 10:30


IGNACIO LÓPEZ-CALVOIgnacio López-Calvo is the author of four books on Latin American litera-ture and culture: Written in Exile. Chilean Fiction from 1973-Present ; Religión y militarismo en la obra de Marcos Aguinis 1963-2000; Trujillo and God: Literary and Cultural Representations of the Dominican Dictator; and Imaging the Chinese in Cuban Literature and Culture. In addition, he has edited the book Alternative Orientalisms in Latin America and Beyond and co-edited Caminos para la paz : literatura israelí y árabe en castellano. Saturday • 10:30-11:30 Salazar Hall E 184

ALBERTO JIMENEZ MAEDAAlberto “Beto” Jiménez Maeda is the Grammy award-winning Producer, Arranger, and Musical Director of “Ma-riachi Divas de Cindy Shea.” He was a vital member of Mariachi de América de Jesús Rodríguez de Hijar for 20 years and eventually became their Producer, Arranger, and Musical Director. In 2005, he produced and arranged the Di-vas breakthrough ‘Así Somos’ CD. His latest composition, “Es Mentira,” is featured on the Diva’s recently released “10th Aniversario” CD.Sunday • 4:30-4:45 Salazar Hall-E184

ELIUD MARTINEZEliud Martínez, author of a scholarly book, The Art of Mariano Azuela, and a novel, Voice-Haunted Journey, is a novelist and surrealist artist. Professor Emeritus of Creative Writing at the UCR, he was a recipient of two E.D. Farmer Scholarships, awarded by the Institute of Latin American Studies at the University of Texas, Austin. Sunday • 11:30-12:30 Salazar Hall 238Sunday • 12:30-1:30 Salazar Hall E 184

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JOHN CONTRERAS John Contreras has played mariachi music for over 30 years with various groups.His teaching resume includes over 20 years of private instruction, and direction/co-direction of many high school programs. He has been an instructor at the Tucson International Mariachi Conference both for the past 14 years. John currently sits on the Conference Workshop Advisory and Directorial board. Currently, John is in his 8th year as director of the award winning Mariachi Aztlán de Pueblo Magnet High School, one of Arizona’s most well known youth groups.

GABRIEL MARTINEZGabriel Martínez es periodista quien se emigró de Oaxaca, México. Ha trabajado para la cadena Univision, el canal 62 de Los Ángeles, el periódico El Oaxaqueño y La Prensa. Actualmente colabora para la radio pública, Radio Bilingüe. Martínez es un aficionado al básquetbol oaxaqueño, donde participa como narrador. Saturday • 11:30-12:30 Salazar Hall 238

JULIO MARTINEZJulio Martínez, the weekly host of KPFK Radio’s Arts in Review, is a theatre critic for Daily Variety and Features Editor of Latin Heat Magazine. His articles have appeared in several publications. Julio is a published storyteller whose work can be read in The Story Salon Big Book of Sto-ries, A Place Called the Bla Bla Café and Verge of L.A., as well heard on the Story Salon CD, The Mario Sessions. His stories are currently being podcast on storysalon.com and Iloveagoodstory.com.Saturday • 4:30-5:45 Salazar Hall E 184

AMELIA MONTESAmelia María de la Luz Montes is an Associate Professor and Director of The Institute for Ethnic Studies at The Univer-sity of Nebraska-Lincoln (UNL). She is working on several works-in-progress and has published articles on the nineteenth-century Mexican American author, María Amparo Ruiz de Burton. She has recently edited and introduced a new edition of Ruiz de Burton’s first novel, Who Would Have Thought It?Saturday • 12:30-1:30 Salazar Hall 236

JEFF NEVINJeff Nevin, Ph.D., is a professional classical trumpet player, mariachi trumpeter and soloist, a conductor, and an award-winning composer whose works have been per-formed by many orchestras and mariachis. Dr. Nevin is currently Chair of Performing Arts and Director of Mariachi Activities at Southwestern College. He was the Director of Youth Music Programs for San Bernardino’s Sinfonía Mexicana in 2008. He is the author of Virtuoso Mariachi and Mariachi Mastery.Sunday • 4:30-4:45 Salazar Hall-E184

ORALIA GARZA DE CORTéS Oralia Garza de Cortés is an award-winning children’s librarian committed to insuring that Latino children and families are con-nected to quality books and services pro-vided by the public library. Past President of REFORMA, Oralia is also a co-founder

of the Pura Belpré Award, an award that honors Latino authors and illustrators of books. Additionally, she has played a lead-ing role in promoting April 30th as El día de los Niños/El día de los Libros as an annual celebration of children, books, languages and culture in libraries serving Latino and Spanish Speaking communities. Sunday • 10:30 Salazar Hall-386

DANIEL OLIVASDaniel Olivas is the author of four books and editor of Latinos in Lotus Land: An Anthology of Southern California Authors. Poetry and short-story collections are forthcoming. His writing appears in many anthologies and publications. He is an attorney with the California Department of Justice in the Public Rights Division. Saturday • 11:30-12:30 Salazar Hall 236Saturday • 4:30-5:45 Salazar Hall E 184

ROLANDO ORTIZ Rolando Ortiz was born and raised in the city of Commerce. The youngest of seven kids, his parents immigrated from Mexico during the 1970’s. Just like three of his old-er brothers, Rolando was involved in gangs, a lifestyle which led to a lot of heartache for his parents and family. While he was in jail he began to write as a way of self therapy. Writing and reading saved his life. Now that he has left that lifestyle behind, he wants to mentor troubled youth so they don’t travel down that same dangerous road. Sunday • 10:30Salazar Hall E 184

MELINDA PALACIOMelinda Palacio is co-editor of Ink Byte magazine and a California Poet in the Schools. She is a 2007 PEN Center USA Emerging Voices Rosenthal Fellow. Her first novel, Ocotillo Dreams, will be published in 2010. Her collection of poems, Folsom Lockdown, was the winner of Kulupi’s 2009 Sense of Place Chapbook Contest.Saturday • 11:30-12:30 Salazar Hall 236

MARA PRICEMara Price is a bilingual author and illustra-tor of children’s books. Her articles, stories and illustrations are published in Iguana magazine for children. Mara’s forthcom-ing bilingual picture book, Abuelita’s Chocolate, will be published in 2010. Mara has taught art workshops at the Museum of Latin American Art in Long Beach. Sunday • 2:30-3:30 Salazar Hall 236

S. RAMOS O’BRIANTS. Ramos O’Briant’s work has appeared in anthologies and publications including Best Lesbian Love Stories of 2004, Latinos in Lotus Land: An Anthology of Contem-porary Southern California Literature and What Wildness Is This, and Hit List. Her book reviews have been published on La Bloga and Moorishgirl.Saturday • 2:30-3:30 Salazar Hall 236

HERMAN RODRIGUEZOriginally from San José de Mesillas, Som-brerete, Zacatecas, México, Hermanbegan singing as a child during church services and grew up listening to church music, ranchero, and romantic ballads. As a teenager he played music in a contempo-rary band. He recently completed his fourth album, which includes ranchero, romantic ballads and regional Mexican music. Sunday • 4:30-4:45 Salazar Hall-E184

CONRAD ROMOConrad Romo produces “Tongue & Groove”, a monthly reading event at the Hotel Café, which is now into its sixth year. He also produced Palabrazilla, a 2 day 12 venue collaboration of spoken word venues from around LA. His work has been pub-lished in several publications, including Tu Ciudad magazine and Latinos in Lotusland . Saturday • 11:30-12:30 Salazar Hall 236

MARIA RUVALCABA HACKETTMaria Ruvalcaba Hackett, brings over 10 years of experience working with writers and producers to Real Ink Literary Man-agement. Ms. Ruvalcaba Hackett started her career at the Broder Webb Chervin Silbermann Agency which is now a part of International Creative Management (ICM). She then joined Joel Gotler at AMG/Renais-sance and continued to work with him when he formed Intellectual Property Group Lit-erary Management. At IPG, Ms. Ruvalcaba Hackett honed her negotiating skills under the guidance of her mentor, Mr. Gotler. As a native of Los Angeles, Ms. Ruvalcaba Hackett is determined to help the written word flourish in Hollywood.Saturday • 11:30-12:30 Salazar Hall E 184

LAURYN SALAZAR Lauryn Salazar has researched the positive effects that mariachi programs have on the retention rates of Latinas/os in middle schools, high schools and colleges for many years. Her research has taken her through-out the Southwestern U.S. and Mexico where she has participated in mariachi festivals, presented papers at conferences and interviewed many instructors, students and parents. She is also a member of the mariachi group, Nueva Generación in Los Angeles and plays the mariachi harp, violin, classical piano, harpsichord and organ.Sunday • 4:30Salazar Hall E 184

CINDY SHEACindy Shea is the leader of the Grammy-Award winning “Mariachi Divas” which she founded in 1999. She is a classically trained trumpet virtuoso who studied under the finest practitioners of the instrument and at the prestigious Florida Intl University’s School of Music in Miami. Divas is a regu-lar attraction at Disneyland and has toured extensively throughout the United States. Their fifth CD, “Canciones de Amor,” was awarded the Grammy in 2009.Sunday • 4:30-4:45 Salazar Hall-E184

LAURA SOBRINOLaura Sobrino has been a professional ma-riachi performer and educator for over 30 years. She is currently the musical director and violinist for the Mariachi Mujer 2000.

Laura is a member of the MENC Mariachi Advisory Council. Her honors include: induction to the Mariachi Hall of Fame; an honoree in the “Latinas: The Spirit of California” exhibit’ The California Museum for History, Women & The Arts; and NEA Master Teacher. Her transcriptions can be ordered at www.mariachipublishing.com.Sunday • 4:30-4:45 Salazar Hall-E184

COLLEEN TRIESCH Colleen Triesch is a true community activist as editor for the Latina Leadership Network of the CA Community Colleges and is Regional Training Coordinator for SoCAL Bring Me a Book Foundation. Colleen’s contributions to families is a currently published book called, A Head Start on Science: Creating a Sense of Wonder offer-ing take home science activities in Spanish and English. She as appeared on KCET’s program, “A Place of Our Own” as profes-sional advisor and has presented numerous trainings, to teachers and parents both in English and Spanish.Saturday • 2:30Salazar Hall 368Sunday • 3:30Salazar Hall 368

L.M. QUINNHalf Mexican, half Russian, L.M. Quinn works as a technical writer for the business end of Warner Bros. She is also actively engaged in writing mysteries, short stories and book reviews, and has been published in Travel 50 & Beyond and ELLE Maga-zines. She has written two unpublished mystery novels, Out with a Bang & Deadly Recollections.Saturday • 2:30-3:30 Salazar Hall 236

LIGIAH VILLALOBOSLigiah Villalobos is the Writer and Execu-tive Producer of the feature film Under the Same Moon, (La Misma Luna), which was an Official Selection at the 2007 Sundance Film Festival. Release by Fox Searchlight and The Weinstein Company in 2008, her film became the highest sale for a Spanish-language film in the history of Sundance. Villalobos was a Staff Writer on the NBC series, Ed, the Head Writer on the #1 children’s animated series, Go, Diego! Go! And a Co-Producer on the HBO Films, Dancing in September, and Walkout. Vil-lalobos is currently working on projects for Salma Hayek, Alicia Keys and Will Smith’s company.Saturday • 11:30-12:30 Salazar Hall E 184

ROBERT M. YOUNGBorn in New York City, Robert M. Young is an award-winning screenwriter, film direc-tor, cinematographer, and producer. Young has been recognized internationally with many awards, such as the 1997 Bergamo Film Award for Caught (1997), the 1988 Venice Film Festival Award for Dominick and Eugene (1988), and the Camera d’Or Award at the 1978 Cannes Film Festival for his film Alambrista! (1977), to name a few. Young has also directed The Ballad of Gregorio Cortez (1982), a film adaptation of the book With His Pistol in His Hands, by Américo Paredes. Sunday • 3:30-4:30 Salazar Hall E 184


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Food Courtexhibitors are listed, with their booth numbers starting on page 16. Use this map to find a vendor.

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A Mi Hacienda Restaurant 725 Leticia Garcia 9613 Whittier Blvd Pico Rivera, CA 91764 562-699-2500 Fax: 562-699-1901 [email protected] Mexican restaurant with champagne brunch, banquet facility & night club.

ABC Artes 206 Cristino Vigil Box 7925Santa Maria, CA 93455 805-266-8297 American General Life & Accident Insurance 313 Mayra Zimmer/Phil Vaccarello1333 S. Mayflower Ave. # 420 Monrovia, CA 91016 626-256-8530 Fax: 626-256-8538 [email protected]@aglife.com Quality of life insurance and services

Amway Global 410 Esther Gonzalez 875 Ave of the Americas 25th FlNew York, NY 10001 646-747-8817 Fax: 212-273-0778 [email protected] Amway Global, featuring Nutrilite and Artistry brands

Antioch University 237 Erica Ifill 400 Corporate Pointe Culver City, CA 90230 310-578-1080 ext. 246 Fax: 310-821-6032 [email protected] Undergraduate & graduate programs incl M.F.A. in Creative Writing & a Publishing Arts Certificate Program

Arte Ganas 327-29 Armando Cepeda 1911 Rosedale Ave.Colton, CA 92324 951-313-1833 [email protected] A hands-on motivational art program that results in a moveable mural for young people.

Author Signing Area Sponsored by AuthorsDen.com 336-38 Auto Club of So Calif. 211 Magloria Grande 5402 Philadelphia Chino, CA 91710 909-364-1488 Fax: 714-708-7177 [email protected] Membership organization with auto, home and condo renters insurance.

Aztec Stories 602 Michael Heralda Box 50221 Los Angeles, CA 90050 323-633-9599 [email protected] Storytelling with focus on Aztec stories.

Bank of America 208 Scott Matthai Jr 1100 N. King St.

Wilmington, De 19884 302-432-0283 Fax: 302-432-0070 [email protected] Bee Inspired Tote Bags 518 Angelica Pineda 5723 Harold Way Apt. 2 Hollywood, CA 90028 323-578-3781 [email protected] One of a kind tote bags with positive messages by inspirational individuals.

Boy Scouts of America 538 Victor Zuniga 2333 Scout Way Los Angeles, CA 90026 213-413-4400 ext 321 [email protected] Brainstorm USA 514 Jorge Farfan 12009 Telegraph Rd. Santa Fe Springs CA 90670 800-595-5561 [email protected] Scholarship program and educational software.

Caballo Press of Ann Arbor/Dr. Rudolph Alvarado 600 Yvette Robertson 24 Frank Lloyd Wright Dr.Ann Arbor, MI 48106 734-678-7774 [email protected] Dr. Rudolph Alvarado’s biography, The Untold Story of Joe Hernandez: The Voice of Santa Anita will be available for purchase and autographing.

Cantemos 503-05 Georgette Baker 15696 Altamira Chino Hills, CA 91709 909-393-8372 Fax: 909-3931362 [email protected] Bilingual books and tapes of traditional songs and fingerplays from Mexico and Latin America.

CASA 0101 610 Josefina López/Selene Santiago 2009 e. First St. Los Angeles, CA 90033 323-263-7684 Fax: 323-263-7687 [email protected] Non-profit Theater & Arts organization.

Children’s Institute 547 Lizanne Fleming 711 S. New Hampshire Los Angeles, CA 90005 213-807-1933 Fax: 213-807-1995 [email protected] to women & their families who are affected by violence, abuse & trauma

Corn Maiden Foods Food Court 713Pascal Dropsy 24201 Frampton Ave. Harbor City, CA 90710 310-784-0400 Fax: 310-784-0404 [email protected] A line of exceptional taste of traditional or exotic or gourmet tamales. Out of this World.

CSULA/Chicano Studies, Latin Ameri-can Studies 545 Shirley Davis 5151 State University Dr Los Angeles, CA 90032 323-343-2540 Fax: 323-343-2544 [email protected] CVS Pharmacy 418 Hector Barron/Kathy Burrows 777 South Harbor Blvd La Habra, CA 90631 714-681-5524 [email protected] Drug Store Chain

east West Discovery Press 242Icy Smith P. O. Box 3585 Manhattan Beach, CA 90266 310-545-3730 Fax: 310-545-3731 [email protected] Come to our Author Signings: Mei Ling in China City by Icy Smith; Half Spoon of Rice by Icy Smith; What in the World and World Trivia by Michael Smith

edward James Olmos Educational Center 319 Hope Olmos P.O. Box 1468 Montebello, CA 90640 562-868-7305 Fax: 310-695-8098 [email protected]

Elemental Shaman Productions 519Omar W. Rosales 14846 S Valencia Harlingen, TX 78553 512-228-1808 [email protected] Author of the book elemental Shaman, One Man’s Journey into the Heart of Humanity, Spirituality & ecology.

EMT - First Aid 552 Encourage Tomorrow 619 Suzzanne Moreno 2491 W. Shaw #110 Fresno, CA 93711 559-233-2880 Fax: 559-233-2870 [email protected] and cultural services for children & families

eye B. C. R. and I Music/NTelligent Productions 201 Bobby Avila P. O. Box 1408 Rialto, CA 92377 951-809-9180 Fax: 909-820-1093 [email protected] Music & books

Farm Fresh toYou 218 Jenni Chapman 23808 State Hwy 16 Capay, CA 95607 530-796-4111 ext 40 [email protected] We are an organic grower & community supported agricultural delivery service.

Floricanto Press 517 Judy Guffey P. O. Box 211

Running Springs, CA 92382 909-725-7260/909-867-9796 Fax: 415-793-2662 [email protected] Fiction and non-fiction works for those interested in Hispanic culture.

Hanyiidamo Sacred Arts & Healing/Martinez Translations Consulting 550 Virgil Martinez 2780 Cottonwood Dr Denver, CO 80221 [email protected] Books

Hombre Nuevo/Guadalupe Radio 87.7 FM 225 Rodrigo Vela 626-444-4442 Housing Rights Center 210 Karina A. Arabolaza 520 S. Virgil Ave. Ste. 400 Los Angeles, CA 90020 213-387-8400 Fax: 213-381-8555 [email protected] Non profit organization assisting with the investigation of housing discrimina-tion complaints and landlord /tenant counseling

Hubbard Dianetics Foundation 613Drew Robb 4860 Sunset Blvd Los Angeles, CA 90027 323-660-4862 [email protected]

Ignacio Gomez Studios 315-17 Ignacio Gomez 812 Kenneth Rd. Glendale, CA 91202 818-243-2838 Fax: 818-243-2878 [email protected] Posters and commercial artwork.

Islam International Publications 611Asim A. Ansari 11941 Ramona Ave. Chino, CA 91710 909-910-4430 [email protected] Books and Religous Literature

Jam Publishers 510 Joey McCrae 10400 Canoga Ave. #212 Chatsworth, CA 91311 818-472-5781 Fax: 818-773-0733 [email protected] Johns Hopkins University Center for Talented Youth 235 Stacy Johnson 5801 Smith Ave. Ste 400 Baltimore, MD 21209410-735-6278 [email protected] Since 1979, CTY has offered programs and services to nurture the intellectual abilities of talented youth worldwide

Jose Galvez, Documentary Photography 321 PO Box 52575 Durham, SC 27717 520-326-3003 [email protected]

The 2009 Los Angeles Latino Book & Family

Exhibitor ListingsCompanies are listed alphabetically followed by their booth number. Use the map on page 16 to find their location


Juana’s Soda Stand - Kid’s Stage [email protected]

KCeT 414 Jessica Robinson 4401 Sunset Blvd. Los Angeles, CA 90027 323) 953-5308 [email protected] KCeT, public television for Southern and Central California. For information about KCeT productions, Web-exclu-sive content, programming and com-munity events visit www.kcet.org

KWHY - 22 241 Victor Franco 3000 West Alameda Ave. Suite 2351 Burbank, CA 91523 818.260.5752 LA Latino Int’l. Film Festival 325 Rafael Agustin 323-469-9066 [email protected] La Opinión 542 Mike Cano 411 W. 5th, 11th Flr. Los Angeles, CA 90013 213-896-2278 Fax: 213-896-2080 [email protected] Daily Spanish language newspaper.

Lalo Alcaraz 209 Los Angeles 562-945-0015 [email protected]

Las Comadres Para Las Americas 606 Nora Comstock 3103 Loyola Ln Austin, TX 78723 512-928-8780 Fax: 512-928-9964 [email protected] Fine Art, Craft and Posters

Latino Book & Family Festival - Info & T-Shirt Sales 219 760-434-4484 The Latino Book & Family Festival will be in Houston, Dallas/Ft. Worth, Los Angeles and Chicago in 2008.

Libreria Martinez 601 Ruebén Martinez 1110 N. Main St. Santa Ana, CA 92701 714-973-7900 Fax: 714-973-7902 [email protected] The largest Latino bookstore west of Miami.

Libros Mexicanos 507 enrique y Margarita Romero 4902 Snowberry Ln Stocton, CA 95212 408-239-4434 Fax: 408-850-0076 [email protected] de tres editorioles: Mexica-nos Unidos, S.A. de C.V; Grupo edito-rial eltomo, S.A. de C.V.; and Grupo editorial epoca, S.D. de C.V.

Linda Cortez 508, 609 143 E. Torrance Blvd. Carson, CA 90745 310-292-1194 [email protected] Children’s book author will be signing her latest work.

Los Altos Publications 515 Y. Silveira 3357 El Sobrante San Mateo, CA 94403 650-571-7641 [email protected] Children & young adult bilingual material

Los Angeles Theatre Academy 216Patricia Alarcon Los Angeles, CA 323-804-1198 [email protected] Los Angeles Times 203 Reggie Moore 202 W. 1st Street #411 Los Angeles, CA 90012 213-237-6368 Fax: 213-237-3420 [email protected] Times home delivery subscription sales

Los Switcheros del Norte 246 Ana Guajardo 3526 W. 82nd Pl Inglewood, CA 90305 323-481-6813 [email protected] Primarily latino style, decorative light switch covers and handmade cards.

Macker entertainment 207 Rachel Brousseau 6767 Forest Lawn Dr. Los Angeles, CA 90068 323-876-1011 Fax: 323-876-2144 [email protected] Mariachi 101 608 Gil Sperry PO Box 439060 San Diego, CA 92143 619- 887-9288 [email protected]

Mis Nopales 540 Roberto Pulido 10619 Lesterford Ave. Downey, CA 90241 562-833-0722 [email protected] Clothing - T-shirts

Mixta Publishing Company 213Michael Archuleta 3179 San Francisco Ave. Long Beach, CA 90806 562-427-4270 Fax: 562-427-2269 [email protected] Book author & publisher

Mona VIE 520 Faustino & Gloria Chavez 1232 W. Crescent Redlands, CA 92373 951-233-7028 [email protected] Nutritional beverage

NetworkAztlan.com 212 Guillermo Bejarano 2031 Cedar Glen Dr. Corona, CA 92879 402-402-8069 [email protected] Web publisher: art & literature of Chica-nos/Latinos.

Neuro No Booths Amanda Winter 310 Wilshire Blvd. Santa Monica, CA 90401 [email protected] Look for the Neuro ambassadors with their samples on the festival grounds.

Norman Books 512 Shelley Corwin 900 euclid St Santa Monica, CA 90403 310-899-9310 Fax: 310-451-5921 [email protected] Oaxacalifornia Food Court 721 Juan Antonio 3655 S. Grand Ave. Los Angeles, CA 90007 213-747-8622 Fax: 213-747-7847 [email protected] Tortas, agua fresca and Mexican paletas

Ocean Breeze Books 204 Alfredo Perez 964 E. Badillo St. #238 Covina, CA 91724 626-261-8805 [email protected] Book signings

oceguera 240 Theresa Oceguera 5677 Fallston St. Los Angeles 323-679-4997 Fax: 323-258-4328 [email protected] Handmade felted crafts (one of a kind) made with “rescued” woolen sweaters

Plaza de Libros - Kid’s Stage Area 100John Reza 11221 Long Beach Blvd. Ste 102 Lynwood, CA 90262 310-637-9484 [email protected]

Porcelain Dolls by Petra Rosales 319 Petra e. Rosales 2409 Portland Ave. El Paso, TX 79930 915-566-7074 [email protected] “Pensamientos de mi Tierra” Doll Col-lection of porcelain dolls representing the traditional dresses of the 31 Mexican states. (vestuarios típicos).

Power of Pyramids 215 Nick edwards 2437 Stoneyvale Rd. Tujunga, CA 91042 818-679-0142 [email protected] Shakespeare At Play 614 Debbie Gates 328 N. Brighton St. Burbank, CA 91506 818-681-5494 Fax: 818-566-1925 [email protected] The Big Read

Sing2Learn 513 Anthony Chang 13771 Benson Ave. Chino, CA 91710 909-465-6901 Fax: 909-465-6903 [email protected] Learn a language through song

Susan Orosco 604 808 W. Woodcraft Ave. Glendora, CA 91740 626-255-2659 Fax: 626-576-7879 [email protected] Author of the book, “Latino Power -7 Powers all Latinos Have Upon Which to Build an empire”

Tacos Valladolid Food Court 719Felipe Valladolid Chavez 2951 Cudahy St. Huntington Park, CA 90255 714-206-0382 Fax: 213 680 0085 [email protected] Tacos Valladolid is a job development organization providing educational services. Our booth will feature tacos, burritos, quesadillas hot dogs sodas.

Teaching Aids To Go 615 Ofilia Escobar 2231 Randolph St. Huntington Park, CA 90255 562-602-2098 Fax: 562-634-4648 [email protected] educational materials

TIA Chucha's Cafe Cultural 509-11Luis Rodriguez 12737 Glenoaks Bl. Ste. 22 Sylmar, CA 91342 818-362-7060 [email protected]

Trilogy Financial Services 205 George Zoumbershis 1000 Lakes Dr. Ste 325 West Covina, CA 91790 626-918-5670 Fax: 626-918-0990 [email protected] Services

Tropical West 717 Mark Lansang 3054 Markridge Rd. La Crescenta, CA 91214 818-457-5899 Fax: 323) 342-6013 [email protected] In the Food Court: Veggie fritters, stir fry noodles, onion rings, lemonade, iced tea and pina coladas.

Tupperware 522-24 Hernan Otero 14901 S. Orange Blossom Trail Or-lando, FL 32837 407-826-8738 Fax: 407-826-8771 [email protected] Sharing the opportunity to work with Tupper-ware. Visit our booth for product raffles all weekend.

TWC 544 UCLA Chicano Studies Research Center 726 Darlene Sianez 193 Haines Hall Los Angeles, CA 90095-1544 310-825-3428 Fax: 310-206-1784 [email protected] Univision/Maestras Sin Fronteras 549 Margarita Los Angeles, CA [email protected] UrbanXic.com 543 Joel Garcia 1501 Loma Verde St. Monterey Park, CA 91754 323-359-6288 [email protected] Mujeres De Maiz Zine/SNAG Maga-zine, musical CD’s & clothing

Pacifico Dance Company

Friday, October 30, 2009, 8:00 PM $48/$36/$24

Performance Partner Program

Thrilling audiences since its inception 17 years ago, California’s premier Mexican dance ensemble has brought color, vigor, and skilled movement to theaters nationwide and overseas. With more than 30 accomplished dancers and accompanying musicians, Pacifico Dance Company unveils a whimsical tribute to life beyond the grave in its debut performance of Calacas Clandestinas, paying homage to El Día De Los Muertos (The Day of the Dead). Also featured are the elaborately depicted Danza de Quetzales and dances from Guerrero, Chihuahua, and Jalisco.

Call 562-467-8825 to order tickets or go to www.cerritoscenter.com. For a discount on ticket prices for groups of 20 or more, please call the Ticket Office at 562-467-8825. The Cerritos Center for the Performing Arts is located directly off the 91 Freeway, 30 minutes southeast of downtown Los Angeles, 20 minutes east of downtown Long Beach, and 15 minutes west of Anaheim. Parking is always free. CCPA exchange policies do not apply to this show.

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Documents

Los Angeles Festival Souvenir Program