Location-Based Social Networking & Marketing Services Confidential Presentation by 1stWorks Corp. 25 August 2015Confidential & Copyright by 1stWorks Corp

Location-Based Social Networking & Marketing Services

Confidential Presentation by 1stWorks Corp.

April 19, 2023 Confidential & Copyright by 1stWorks Corp.

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The Missing Link in Social Networking – Location-Based Connectivity & Marketing

Services

• Imagine running an Application called PIPme on your iPhone, or other SmartPhone. Walk into a Mall and within 100ms, automatically establish or join an Ad-Hoc network, displaying all other clients and servers running a compliant Applications on that local Wi-Fi network.– See if your friends are there – even chat with them– Exchange files, audio, video, share information– Make new friends with those accepting inbound chats– View the Mall directory and search for any store sales– View restaurant menus, reserve instantly, even order your drinks to

be ready at your table– Participate or watch the local consciousness chat. Someone

announcing a sale item. Bob is looking to buy tennis shoes. April 19, 2023 Confidential & Copyright by

1stWorks Corp. 2

The Missing Link in Corporate Wi-FiNetworking – Local Connections

• In a Corporation, see all currently active users in your local Corporate Wi-Fi Cloud– Distribute data, transfer files, audio or video, between individual

users or to or from the corporate servers.– Unicast Stockholder meetings, Sales, HR & Training Sessions– Security Personnel can view individual cam on a separate channel

directly to their iPhone or PDA.– In this age of instantaneous mobile communication, people are

“programmed” to turn to their Social Networks for assistance.

• Informational Social Networking that is fast, “SECURE” (requires WEP login to Router), Convenient and LOCAL


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PIP – the “No Network” network

• PIP (Peer Interchange Protocol) is a self-maintaining Ad-Hoc network protocol with no management overhead, automatically recognizing PIP users and applications as they join and leave each Hot Spot. Secure Hot Spots similarly require a Wi-Fi Password and then you are Ready-to-Go.

• PIP uses User Datagram Protocol (UDP) Transport Layer, the lowest overhead member of the Transport Layer in the Internet Protocol Suite.

• PIP transparently scales to match local network capacity. UDP broadcast of Video & Separate Audio Channels for Language etc.

• PIP supports Private & Secure Channels, with HIPAA level encryption if required, to allow separate & simultaneous operation on the same Wi-Fi network!


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PIPme, a PIP Compliant Application

• The entry-level PIPme is a FREE chat client from 1stWorks delivering real-time local communication within any Wi-Fi network. It lacks the ability to send Private Messages & Pictures -enticing people to spend $1.99 to add this premium feature. Advertising of premium features and purchased Ad space is included.

• When the PIPme application senses a Wi-Fi Hot-Spot, it automatically broadcasts a UDP packet announcing its presence and potential participation in that Hot Spot to all active PIP compliant users.

– The simplicity of PIP is that any 2 or more PIP compliant Clients connected to any Wireless Access Point create their own Ad-Hoc Network without a Server or Internet Connectivity for direct Peer-to-Peer communications.


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PIPme is Not just a Chat Client, but a WiFi Subnet GATEWAY to Location Based

Revenue through Proximity Marketing

• Periodic Bargains or Discounts can easily be injected by the Kiosk or Store Servers into the “Consciousness” Chatter.

• Because there is no need for Internet connectivity to form an Ad-Hoc Network, imagine a $200 Wi-Fi Netbook computer configured as an access point and our Web Server software sitting under the couch of homes listed for sale. Use PIPme to connect, take a virtual tour, see the house specs and all the Realtor info with an Email Me for more info button. Take this solution to many other Vertical Markets.


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Initial Scalability & Fault Tolerance with Native SmartPhone Clients

• Unlimited Simultaneous Operating PIPme Clients from DAY 1

• Unlimited PIPme Wi-Fi Hotspots w/o modification from Day 1

• 32 Million Servers of all types combined e.g. Web, Video, Audio, JavaScript, FileStores, AD Servers from DAY 1

• Fault Tolerance is limited to the Access Points & Clients with ZERO dependence on the VNS (Virtual Network Server) or Internet once Servers are logged which means No Chance of System-Wide Outages.


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PIP – the “No Network” networkInternet

PIPme+JServer

Any JavaScript Browser

Native Windows App

Any JavaScript Browser

iPhone Native PIPme

Ipod Touch Native PIPme

iPad Native PIPme

Other Native PIPme Clients –Android, Palm, Win-Mobile etc.


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http://www.google.com/imgres?imgurl=http://www.mozami.net/blog/wp-content/uploads/iphone.jpg&imgrefurl=http://www.mozami.net/blog/2008/05/apple-iphone-20-coming-to-south-africa-on-vodacom/&usg=__4O4xfwOupdr0--PMrOnp6eqowYc=&h=305&w=440&sz=45&hl=en&start=11&um=1&itbs=1&tbnid=f-QLBf2RxoxO_M:&tbnh=88&tbnw=127&prev=/images%3Fq%3Diphone%26um%3D1%26hl%3Den%26sa%3DN%26tbs%3Disch:1

http://www.google.com/imgres?imgurl=http://i.neoseeker.com/n/3/ipad.jpg&imgrefurl=http://www.neoseeker.com/news/13553-apple-planning-to-release-a-smaller-ipad-around-this-time-next-year/&usg=__PTwoVFDWEXxKWlb1rD_3ffZB8KY=&h=300&w=450&sz=21&hl=en&start=10&um=1&itbs=1&tbnid=RRH2FJtr46DKzM:&tbnh=85&tbnw=127&prev=/images%3Fq%3Dipad%26um%3D1%26hl%3Den%26tbs%3Disch:1

PIPme Native Device Platform Availability vs. Market Share

• Windows 6.5 App in 2-3 Weeks• Windows Laptop / NetBook 30 days

(also covers the iMac Windows VM’s)• iOS (Apple iDevice) App 30-45 days• Android App 60-75 days• Blackberry (RIM) Widget TBD• Symbian (Nokia) C++ TBD• Native Mac notebooks TBD


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The Free iPhone Client -1


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Dream with Me….

• You are at an NCAA Final Four playoff game. You turn on your iPhone or any PDA and see 814 other PIPme Clients and 8 PIPme Servers on-line. Let’s see… 3 of the Servers are Video Feeds from midcourt and the 2 key holes. 1 has Game & Player stats up to the second. 1 allows you to order a beer, hotdog and sweatshirts. Another is selling tickets to more of the games. Another Unicasts the Play-by-Play in 7 languages. The last is a SuperSeller licensed by the Stadium advertising their goods at discount.

• You slide to the “PIP Chatter” Pane and you are now watching a stream of text messages by other ticketholders, coaches, press, etc. Text in “Can’t believe he missed that! You see your friend Mark412R in the list and send him a Private Message to meet you for drinks at the club after the game. He’s coming!

Darn, I didn’t even know he had seats.

• And ALL of this data has stayed within the Wireless Hotspot.


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Talking Points

• As Twitter is the Stream of Social Consciousness of the Web broken down by subject, etc., PIP Chatter is the Stream of Consciousness for a LOCATION, connecting any local community of users who are joined to individual Wireless Hot Spots of the Web or even non-Cloud Wireless Access Points. GPS’s in phone could activate personal billboards or indicate location within the venue to 3 feet.

• To return to the Mall example, communication is a two way street. Beyond individual users, stores with the PIPme Message Manager server side application can broadcast promotional messages, offer specials, etc. to any user entering their network range and all any user needs to receive that information is a PIPme enabled device.


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Benefits of PIP

• No Internet Traffic Burden or performance degradation• Blazing speed & capacity limited only by the Wi-Fi backbone• Ad-Hoc Network – on demand with no requirement for

Servers and no network management overhead !• Secure within each individual Wi-Fi or Corporate Firewall.• Servers can enrich the Environment and Experience to add

scale and content but are not at all necessary.• Automatically scales to network size A, B or C 2 - 64,000 !


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Wi-Fi & Wired Environments

• College & Corporate Campuses• Conference & Convention Centers• Hotels, Bars, Coffee Houses, Grocery Stores, Malls etc.• Airports, Airplanes, Airline Clubs, Trains, etc.• Wi-Fi Neighborhoods, Cities, Town Squares• Sports & Entertainment Venue Centers• Hospitals with separate Patient & Provider Wi-Fi’s• Law Offices & Corporations for live-file transfer and

multicast distribution plus access to server-based archives• Non-Internet WAP-only (non-Internet) group chat

applications.April 19, 2023 Confidential & Copyright by

1stWorks Corp. 17

PIP Applications

• PIPme, a free SOCIAL text chat client ala Twitter for LOCAL communications within any Wi-Fi Hot Spot

• PIPme + xxx for media rich enhancements– VOIP and Video Chat among friends and colleagues– Drop Files from User to User or Server / User or vice versa– Multicast files to more than one user simultaneously

• PIPme + Server for server driven Unicasting & web pages.• PIPme + JServer as above but supports non-native PDA’s

and Cell Phones that support basic browser JavaScript• Fast, simple, network connections without management

overhead, just being there gets you connected.


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PIP Server Applications

• Home Computer File-stores incl. F2P–Files2Pad server• Mall Store Advertising Kiosks, Servers & Directories• Venue or Conference Center Video & Audio Live Feed• Small Business broadcast of individual Security Cams• Airport Flight Information Display Systems • Live feeds of Security or Event cameras• Restaurant Menus and/or Server Ordering POS Gateway• Video & Audio Channels are UDP UNICAST to conserve

bandwidth within the subnet• Movie Theaters can Unicast audio for the hearing impaired


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PIPme Message Manager for Proximity Marketing

• A simple and flexible method to create and deliver PIPme marketing messages to visitors entering your local WiFi broadcast network

• Chose the message type, text, image or link • Choose the message delivery frequency

– when they first enter your WiFi network – recurring each selected time frame – any combination of fixed and variable frequency

• Create the message and make it Active• Capture activity and response


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PIPme Message Manager for Proximity Marketing

• Insert screenshot of partially filled Message Manager


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Potential for “Misapplications”

• GOOD- Don’t have a hot-spot at the local Classic Car Drive-In??... Not a problem. Grab any Wi-Fi Access Point, plug it in to the car’s cigar lighter and YOU are the network, Internet not required !

• BAD- Because, like Twitter, these Ad-Hoc networks are not moderated… Abuses like Selling Drugs, Prostitution, and posting hateful messages or obscene pictures are all possible. We will stress user moderation where any user that deems a post to be inappropriate can swipe it and delete the post on ALL connected users’ screens.


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Brands, Signatures & Sites

PIPme.netPIP.coPIPme.co


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OEM Opportunities for Local Social Networking with PIP

• Social Networking Licensee’s like Facebook & Skype likely providing Live Chat and local VOIP / Video Chat

• Mobile Computing OEM’s like Apple, Microsoft, Google, etc. that would integrate PIP in the kernel or background.

• Vertical Markets i.e. Real Estate w/o Internet for sales and virtual tours using Netbooks or Router with a thumb drive.

• Game Developers for multi-user games (PIP is more than 10 X faster & wider than Bluetooth with much lower latency)

• Wi-Fi Router Manufacturers w/ attached storage simply add updated firmware with PIP protocol to make it accessible as Server Storage to the Native PIPme Clients.


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Business Model and Revenue

• As an established online communications software company, 1stWorks already has the core team and functional capabilities in place to deliver PIPme.

• The model and revenue projections which follow are necessarily conservative however, PIPme is a platform which can scale virally in the user community, like Twitter, while also generating revenue from Corporations on the server side and in OEM markets.

• Twitter claims it is the evolution of mobile messaging, not replacing SMS, IM, or email but introducing a new public dimension. PIPme is the local networking complement.

• The potential volume could be comparable or greater than Twitter, recently estimated at around 15 million users.


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Business Model

• Ramp the functionality and price point in tandem, i.e.

1. PIPme, a simple text chat client, is free to drive adoption

2. PIPme+Private for Private Messaging & Images at $1.99

3. PIPme+Files for bidirectional File Transfer at $2.99

4. PIPme+VOIP at $3.99

5. PIPme+Video at $4.99• On the server side, base yearly fees to serve content

1. PIPme+Server at $99/year (up to 256 users)

2. PIPme+Jserver at $399/year + Any JavaScript phones• Licensing PIP (Peer Interchange Protocol) to major OEMs,

gaming or Cell Phone Manufacturer adoption $0.10 / phoneApril 19, 2023 Confidential & Copyright by

1stWorks Corp. 26

Revenue Model – Year 1

• Adoption ramp of free chat client to create base and buzz• Viral Adoption of 50,000+ first month, 1,000,000+ first year• Conversions to paid User subscriptions for feature upgrades

at $3 average net, more features to come in year 1• 20% conversions = $600,000, 50% = $1,500,000• Server side Licenses to Stores, Malls, Corporations,

Restaurants and Convention Centers• Paid Server Side Conversions at $199/year/net average

First month, 10, first year 30,000 Total $6,000,000 • Combined, year 1 revenue,$7,500,000 excluding any

License deals


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How do we get there??Investment

• The Current 1stWorks (Subchapter-S) valuation since 2006 is ~ $13M or $10/share with the last >$500K invested at that valuation.

1. Not being greedy… We are soliciting $1M at that valuation which amounts to about ~8.5% of the company in order to bring the core products to a deliverable state. With this investment, we will include a 10% payback on Net PIPme product sales for the full $1M at which point you still own the stock at zero cost basis. This investment also gives you 1 seat on the Board of Directors (currently 2).

2. Additionally, we will offer the existing shareholders the ability to sell a percentage of their shares to you at $10/share amounting to 130,000 shares for an additional $1.3M or 10% of the company as this is a non-diluting stock transaction.

3. If you take options 1 & 2 above, we will give you a 9 month option to purchase an additional 260,000 treasury shares at $20 / Share.


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How do we get there??Use of Funds (6 Mos. expenditures)

• $1,000,000 new cash from stock sale. Initial Allocations as follows:

• $ 150,000 Contract developers for iOs, Symbian, Blackberry, & Android• $ 125,000 Web Developer, Avatars, Art and Message Board • $ 175,000 1st Class PR Agency (5 Mos. @ $35K) • $ 100,000 R&D Infrastructure• $ 100,000 Top Notch Product Manager with industry connections.• $ 150,000 Sales Infrastructure & Travel• $ 100,000 Provisional Patent filing & Financing Fee’s• $ 100,000 Contingency


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Hurdles & Rewards

• Product Strategy and Funding to Rollout PIP beyond PIPme• Maintaining control of the PIP Protocol !!!

NOTE -PIPme has Patent Pending status from

a Provisional Filing dated 10/13/10

• Rewards !

1. Millions of eMail address to farm

2. Free Client advertising revenue

3. New Product Sales Channel

4. License opportunities

5. Direct Revenues


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Management

• Experienced management team, working together in earlier successful startups

Alloy Computer Products - successful IPO, 1986 Microsystems Software – sold to Learning Company, 1998

Fast Engines – sold to Adero, 2000

• Richard A. Gorgens, Co-Founder, Chairman and CTO

• Nigel R. Spicer, Co-Founder and CEO

• Ratko V. Tomic, Co-Founder -now contracted Technical Consultant


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A few Recent Related Press Releases

• Starbucks' latest blend: Social-digital network Coffee giant, now with free Wi-Fi, launching in-store portal at http://www.msnbc.msn.com/id/38695157/from/toolbar

• This season, the New Meadowlands Stadium will offer fans free smart-phone applications that they can glance at to see video replays, updated statistics and live video from other games — and that will work only inside a stadium at http://www.nytimes.com/2010/07/29/sports/football/29stadium.html?_r=4&hp

• May 13, 2010 Apple Reveals a Powerful Location-Based Service for the iPhone at http://www.patentlyapple.com/patently-apple/2010/05/apple-reveals-a-powerful-location-based-service-for-the-iphone.html This patent aims at a large Internet based Server-Centric implementation much like Bonjour to list subscribed websites within a geographic distance from the GPS coordinates related by the phone. No chatting is supported.


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Provisional Patent Claims related to the content of this PPT as background & illustration #1

I. Independent (IND) – A Wi-Fi hotspot-centric UDP Ad-Hoc network formed by Users running an application on their wireless device.

1. Dependent (DEP) – A self-sustaining network.

1. Not requiring internet connectivity to operate.

2. Not requiring a Server to operate

3. One that includes a Chat Client allowing users to post questions a content relevant to Social Consciousness of the Location.

2. DEP - Addition of a Server into this enhances the user experience.

3. DEP - Addition of a program on this server can inject sales & marketing messages at random or pre-defined intervals.

4. Addition of a Website on this server can provide Kiosk information, search of Store specials or inventory, Provide directions based on GPS coordinates on how to find the item or store, provide a bulletin-board for user sales items, food menus with optional ordering, etc. and not necessarily all these features combined.

5. Optionally providing private inter-user chat, user-to-user video and other MMS etc.

6. Servers my provide Channel-specific Separate Audio Programs and Video either via UDP Unicast or TCP Multicast.


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• IND Basis I. Continued – A Wi-Fi hotspot-centric UDP Ad-Hoc network formed by Users running an application on their wireless device.

7. DEP – Multiple channels where some may be Private and/or Secure and require additional login credentials.

8. DEP – A advanced Router with archive storage (thumb drive or hard disk etc.) could offer a stand-alone marketing & Sales solution for Real Estate Virtual tours as you drive by a house for which you would like information. This solution may or may not have internet connectivity.

9. DEP – GPS coordinates or each user my be included in the messaging to allow pinpoint target marketing via billboards etc.

10. DEP - Copyright of the messaging structure headers and ports and underlying transport layer are Copyright 1stWorks Corp. as they evolve.


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II. Independent (IND) – A Specialized DNS server called a Virtual Network Server (VNS) that connects to Hotspots with Internet connectivity providing that following functions. By example we illustrate it’s operation as the Primary Name Server for the PIP.CO domain.

1. DEP – Provides licensing information database as to features enabled on the Server

2. DEP – Additionally the External IP and PORT of the Server and the Internal SubNet IP of the

3. DEP – Provides re-direction of http://WWW.PIP.CO and http://PIP.CO to their actual servers.

4. DEP – Provides MX record support to the PIP.CO mail server.

5. DEP – Each of the millions of Web Servers are have a unique Domain Name Prefix e.g. http://macys1026.pip.co Any user or link from any site to the macys1026 prefix will be directed to the External IP and Port of that Server that is accepting http:// requests.

6. DEP - If a device connected to a particular Hotspot makes a request to a reserved Domain Name Prefix e.g. http://oc.pip.co, it is immediately re-directed to the INTERNAL subnet address:port e.g. 192.168.1.10:80 bringing you right to the local Store server and not the Master Website.


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II. IND Basis I. Continued – A Specialized DNS server called a Virtual Network Server (VNS) that connects to Hotspots with Internet connectivity providing that following functions. By example we illustrate it’s operation as the Primary Name Server for the PIP.CO domain.

7. DEP – Likewise as in 6., if a device connected to a particular Hotspot makes a request to a reserved Domain Name Prefix e.g. http://js.pip.co, it is immediately re-directed to the INTERNAL subnet address:port e.g. 192.168.1.11:80 bring you right to the local Subnet server providing a gateway in JavaScript under the browers to the lower-level UDP transport as this protocol is not available in JavaScript. This allows and JavaScript compatible mobile device to simulate PIPme operation.


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Documents

Location-Based Social Networking & Marketing Services Confidential Presentation by 1stWorks Corp. 25 August 2015Confidential & Copyright by 1stWorks Corp