1. About Us Enter Your Name Here (Can Add Your Photo Too) CU On
Top Consulting Specializing in Powerful Online Strategies That Get
Results! (773)972-7838 Www.cuontopconsulting.com Doug Starks
President and CEO Rod Gardner Chief Operating Officer
2. What we will cover todayWhat we will cover today Important
Facts About Linkedin Setting Up Your Profile Making Connections
Getting Views To Your Profile Endorsements Groups-Joining Relevant
Groups And Creating Your Own Group
3. What we will cover todayWhat we will cover today Posts And
Comments Setting Up Your Company Page Getting Followers To Your
Page Driving Traffic To Your Website Just 15 Minutes A Day Using A
Blog For Your Linkedin Pages And Your Website
4. 259 million members; 100 million logins every day
Diversified business model Worlds largest professional network 2
new members per second 66% are located outside of the United States
30 million students and recent college graduates Important Facts
About LinkedinImportant Facts About Linkedin
5. Executives from Fortune 500 companies are members 5.7
billion professionally-oriented searches 3 million companies have
Company Pages 2.1 million Groups 1.5 million publishers use the
Share button 184 million unique visitors Important Facts About
LinkedinImportant Facts About Linkedin
6. 1.2 Million products/service are showcased 39% of users have
paid premium accounts The average time on the site is 17 minutes
79% of users are over the age of 34 10 Millions of endorsements
every single day 27% of the traffic comes from mobile devices
Important Facts About LinkedinImportant Facts About Linkedin
7. Important Facts About LinkedinImportant Facts About
Linkedin
8. Your headline-your first and most important step Make your
headline stand out and get seen Summary section Experience section
Skills and endorsements 27% of the traffic comes from mobile
devices Setting Up Your ProfileSetting Up Your Profile
9. Add video, images, slide shows, and audio to your profile
Provide as many details as possible Your profile is your online
business card Your goal is to get more views to your profile Use
keywords to optimize your profile Setting Up Your ProfileSetting Up
Your Profile
10. Invite your email contacts to connect with you Connect with
fellow group members Become a LION Use Top Linked to quickly build
connections Ask your 1st level connections for introductions Making
ConnectionsMaking Connections
11. Click to edit Master text styles Second level Third level
Fourth level Fifth level Making ConnectionsMaking Connections
12. Getting Views To Your ProfileGetting Views To Your Profile
Give to Get rule Share informative and valuable information Look at
other profiles Add your Linkedin button to your website Include
videos and other media on your profile that people are looking for
Participate in Groups daily
13. EndorsementsEndorsements Again be a LION and start
endorsing Have at least 10 skills listed on your profile Go into
your connections and endorse them Only 1st degree connections can
endorse you Include videos and other media on your profile that
people are looking for People who you endorse will then endorse
you
14. GroupsGroups You can join up to 50 groups No limit on # of
sub-groups you can join Join local groups to expand your local
network Join groups where your prospects hang out Do not just sell
and spam inside of groups Keep track of competitors by joining
their groups
15. GroupsGroups Join in on conversations inside your groups
Ask questions to get new discussions started Find valuable
information to share with groups Posting tools can be used to
automate postings Do not just sell and spam inside of groups Most
people don't know you can directly message group members without
being connected to them
16. PostingPosting Join in on conversations inside your groups
Ask questions to get new discussions started Find valuable
information to share with groups Posting tools can be used to
automate postings
17. Setting Up Your Company PageSetting Up Your Company
Page
18. Setting Up Your Company PageSetting Up Your Company
Page
19. Logo image for logo, photo of products Show logo in the
cover if its not in the logo image are Avoid hard to read text
Logo: 100 x 60 Cover: 646 x 220 Square Logo: 50 x 50 Use clear
images that are not confusing Upload Your Cover and Logo
ImagesUpload Your Cover and Logo Images
20. Ask employees to create a Linkedin account Include company
page in your email signatures Include your page link in your
company newsletters Ask group members to follow your company page
Add a Follow button to your website Getting Followers To Your
Company PageGetting Followers To Your Company Page
21. Ask employees to create a Linkedin account Include company
page in your email signatures Include your page link in your
company newsletters Ask group members to follow your company page
Add a Follow button to your website Getting Followers To Your
Company PageGetting Followers To Your Company Page
22. Driving Traffic To Your WebsiteDriving Traffic To Your
Website Update your status and include website link Include your
website link in your Group posts Put your website link into your
headline Include a Linkedin share button on your website Post
regularly to your Company Page Make your profile as visually
appealing as possible
23. Blogging On Linkedin And Your WebsiteBlogging On Linkedin
And Your Website Create a blog relevant to your business Link to
your blog inside of your status updates Share relevant blog posts
with group members Include your blog on your website This process
will in turn drive traffic to your website
24. Just 15 Minutes A DayJust 15 Minutes A Day Go in and make
15-20 new connections Endorse 5 of your connections Make 2 status
updates per day Engage with 3-5 of your Groups View 10 of your
connection's profiles View 10 of your connection's profiles Send
out 5 messages to your connections or Group members