• Liesl Elder• Director of Development• The University of Oxford

Towards a Sustainable Funding Model:The Role and Potential of Philanthropy

The Oxford Thinking Campaign

£1.8 billion raised to date

Original goal: £1.25 billion• Launched 2008• Secured February 2012

New goal: £3 billion• Secure £250 million annually for:• Student support, endowed chairs, capital

projects, college projects• Underpin Oxford’s objectives in our

Strategic Plan

The Impact of Philanthropy

Oxford’s turnover: £1 billion annually

Cash received from philanthropy (university only)2012-13: £127,212,0082013-14: £102,741,613

Why is philanthropy so successful at Oxford?

A look across the pond:

2012-13 Results:

1. Stanford University $931.57 million

2. Harvard University $792.26 million

3. University of Southern California $674.51 million

4. Columbia University $646.66 million

5. Johns Hopkins University $518.57 million

6. University of Pennsylvania $506.61 million

7. Cornell University $474.96 million

8. New York University $449.34 million

9. Yale University $444.17 million

10. Duke University $423.66 million

Source: Council for Aid to Education, 2014

Fundraising results for UK universities, 2012-13

Sorted by age of university

Oxbridge Pre-1960 1960s 1990s

New funds secured (£000’s)

178,349 6,142 2,113 639

All figures medians for the group. Source: Ross-CASE Survey 2012-13

Oxbridge Pre-1960 1960s 1990s

New funds secured (£000’s)

178,349 6,142 2,113 639

Addressable alumni 208,928 105,968 93,895 77,429

All figures medians for the group. Source: Ross-CASE Survey 2012-13

Oxbridge Pre-1960 1960s 1990s

New funds secured (£000’s)

178,349 6,142 2,113 639

Addressable alumni 208,928 105,968 93,895 77,429

All donors 40,155 2,763 1,583 208

All figures medians for the group. Source: Ross-CASE Survey 2012-13

Oxbridge Pre-1960 1960s 1990s

New funds secured (£000’s)

178,349 6,142 2,113 639

Addressable alumni 208,928 105,968 93,895 77,429

All donors 40,155 2,763 1,583 208

Fundraising spend (£000’s)

12,368 981 540 184

Number of fundraising staff

150 16 9 3

All figures medians for the group. Source: Ross-CASE Survey 2012-13

Oxbridge Pre-1960 1960s 1990s

New funds secured (£000’s)

178,349 6,142 2,113 639

Addressable alumni 208,928 105,968 93,895 77,429

All donors 40,155 2,763 1,583 208

Fundraising spend (£000’s)

12,368 981 540 184

Number of fundraising staff

150 16 9 3

Cost per pound raised £0.07 £0.21 £0.33 £0.48

All figures medians for the group. Source: Ross-CASE Survey 2012-13

Why is philanthropy so successful at Oxford?

• Significant investment in development as a core activity

• Involvement in fundraising by senior staff and academics across the university

• A highly professional development operation• Drive, ambition, and an entrepreneurial spirit• The strength of the Oxford brand worldwide• Success breeds success

Questions?