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Let’s Change the Game for Enrollment, Engagement, Retention, and Performance.At TFS, we appreciate your interest in the strategies and national best practices that will increase your enrollment, retention, and performance rates and ultimately benefit both your students and larger community.
You’ll find the PowerPoint slides you requested starting on the next page. It’s our mission at TFS to share and support your desire to make a difference. That’s why we do what we do — delivering real-world marketing and strategic solutions to schools, colleges, businesses, and statewide organizations. We hope you’ll take a moment to peruse TFSresults.com and consider how we might partner to help your organization connect more effectively with Generations Y and Z.
You can also visit MarkCPerna.com to find out more about my upcoming book, Answering Why: Unleashing Passion, Purpose, and Performance in Younger Generations. It’s a must-read for anyone seeking to interact more productively with the younger generations and inspire them to greater performance in all areas of life.
If you’re looking to create transformational change across your organization and build a thriving culture driven by excellence, we’d be thrilled to achieve that vision together. To learn more, please visit us at TFSresults.com or give us a call at 330.840.2680.
Once again, we appreciate and applaud your commitment to education. Enjoy the PowerPoint slides!
Warmest Regards,
Mark C. Perna and the TFS Team
Mark C. PernaFounder, Author, and CEO
2265 E. Enterprise Parkway I Twinsburg, OH 44087 I 330.840.2680 I Fax: 330.650.6416
[email protected] I TFSresults.com I MarkCPerna.com
©Mark C. Perna, TFS® - All Rights Reserved
1
Changing LandscapeThe
Younger GenerationsMeet The
YOUNGER GENERATIONS
•Lost Generation 1883-1900 117+
•Greatest Generation 1901-1924 93-116
•Silent Generation 1925-1942 75-92
•Baby Boomer Generation 1943-1964 53-74
•Generation X (MTV) 1965-1978 39-52
•Generation Y (Millennial) 1979-2000 18-38
•Generation Z (I-Generation) 2001-???? 0-17
YOUNGER GENERATIONS
EXPERIENCEIS
EVERYTHING
YOUNGER GENERATIONS
Experience is Everything
Friends = Family
Prefer Groups to One-on-One Interaction
Nurtured
Unique – Special - Important
Entitled
Celebrate Diversity
High Expectations
Rewrite the Rules
Mark C. Perna Founder, Author, and CEO
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
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YOUNGER GENERATIONS
Extremely Tech Savvy - Connected
Wi-Fi Enabled Web (Anywhere)
Blogging
Snap Chat
YouTube
Netflix
Text Messaging
Video Games
Unlimited OptionsThe WHY Generation
Younger Generations…
YOUNGER GENERATIONS
Education/Workforce Issues
Mentoring Do’s
Supportive Work Environment
Formal Structure Needed
Lots of Challenges – Provide Structure
Breakdown Goals into Steps
Offer Resources & Info to Meet Challenge
Interactive Relationships
High Expectations
Be Prepared for Demands
Complaints = Demands
Many Do NOTHear The
Branch Creak!
YOUNGER GENERATIONS
If The “Want To” Is Strong Enough,
The “How To” Will Come!
YOUNGER GENERATIONS
Focus On The Light
The Light At The EndOf The Tunnel
Mark C. Perna Founder, Author, and CEO
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
Visit
: Mar
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LIGHT AT THE END OF THE TUNNEL
1. CAREER
2. LIFESTYLE
3. HOW MUCH CLOSER?
The Education with Purpose™ Career Tree™ name, image, philosophy, and strategies are copyrights of Mark C. Perna and TFS. Any use of this intellectual property, whole or in part, without permission is strictly prohibited by law.
Copyright ©Mark C. Perna and TFS All rights reservedTFSresults.com
Education With Purpose®
LIGHT AT THE END OF THE TUNNEL
LIGHT AT THE END OF THE TUNNEL-CAREER
Mark C. Perna Founder, Author, and CEO
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
Visit
: Mar
kCPe
rna.
com
to P
REO
RDER
or l
earn
mor
e ab
out M
ark'
s upc
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4
The WADE Factor
A Call To Action
CALL TO ACTION
• Connect, Engage, and Answer WHY
• Create a Strong Message of Value and Purpose
• Tell The Story With Passion
• Develop the WADE FACTOR
You
Team
Organization
Mark C. Perna Founder, Author, and CEO
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
Visit
: Mar
kCPe
rna.
com
to P
REO
RDER
or l
earn
mor
e ab
out M
ark'
s upc
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Answ
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5
"Mark is fantastic at explaining the pressures and expectations weighing on the younger generation entering the workforce. Written for those looking to hire and retain Generations Y and Z, this book outlines who they are and how we can empower them to turn the business world on its head." –Christine Hassler, Generational Expert, Keynote Speaker, Best-selling Author
“This is an amazing book you can apply to every area of your life. Educators, trainers, and anyone working with young people today will discover the tools and strategies to build direction, motivation, and passion in these pages.”–Brian Tracy, Best-selling Author of 86 Books
“Engaging. Accurate. Insightful. Mark Perna truly understands how the older and younger generations work (and sometimes don’t work) together. His insights will spark productive conversations and challenge the stigmas that have held the younger generations back in today’s workforce.” –Adam Robinson, Founder and CEO of Hireology and author of The Best Team Wins
Endorsements
“What an eye-opening book! Answering Why reveals the vast potential of today’s young people and equips us to answer their why. Mark Perna has created the missing piece in the puzzle of the younger generations that we’ve been trying to solve blindfolded. This book is going to change the game for students and parents everywhere.”- Paul Galbenski, 2012 Michigan Teacher of the Year, Dean, Oakland Schools
“Answering Why will help inform your thinking about how to adjust to an ever-evolving workforce, enabling the reader to create scalable solutions to employee engagement and other workforce opportunities.“–Jeff Fromm, President FutureCast, Keynote Speaker & Best-selling Author
“Organizations that are looking to build a robust learning and training culture should start with this book. Bravo!”— Jimmy E. Greene, CEO/President, ABC The Greater Michigan Chapter & The Greater Michigan Construction Academy
Endorsements
“From now on we live in a world where man has walked on the moon…
it wasn’t a miracle, we just decided to go!”
Jim LovellApollo 13 Commander
Mark C. Perna Founder, Author, and CEO
2265 Enterprise Parkway * Twinsburg, Ohio 44087 * 216-215-8115 * [email protected] ©Mark C. Perna TFS All Rights Reserved Visit Us At TFSresults.com
Visit
: Mar
kCPe
rna.
com
to P
REO
RDER
or l
earn
mor
e ab
out M
ark'
s upc
omin
g bo
ok d
ue o
ut S
epte
mbe
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018
Answ
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nd P
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You
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