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www.chemicalprocessing.com 2021 MEDIA GUIDE GAIN INSIGHTS FROM DIAPHRAGM SEALS SUCCESSFULLY START UP YOUR PILOT PLANT DISPOSABLE EQUIPMENT MAKES LASTING GAINS Process Automation Opens Up Ongoing effort aims to improve operational flexibility and asset performance INVOLVE CONTRACTORS EARLY BETTER STATISTICS MEAN BETTER PERMITS HYDROGEN GIVES ELECTROLYSIS A LIFT Salary and Salary and Satisfaction Satisfaction Survive t Survive t h h e e Pan Pan d d emic emic Latest poll shows salary and satisfaction remain Latest poll shows salary and satisfaction remain steady with the pandemic having some impact steady with the pandemic having some impact Operating companies show increasing interest in decentralized handling of data CHEMICAL MAKERS APPROACH THE EDGE SELECT THE RIGHT VALVES FOR ADSORPTION PROCESSES IMPROVE YOUR CRITICAL DRAWINGS PLANT PIONEERS USE OF AUTOMATION CONCEPT

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Page 1: Latest poll shows salary and satisfaction remain EDGE 2021

www.chemicalprocessing.com

2021MEDIA GUIDE

GAIN INSIGHTS FROM DIAPHRAGM SEALS

SUCCESSFULLY START UP YOUR PILOT PLANT

DISPOSABLE EQUIPMENT MAKES LASTING GAINS

Process Automation Opens UpOngoing effort aims to improve operational flexibility and asset performance

INVOLVE CONTRACTORS EARLY

BETTER STATISTICS MEAN BETTER PERMITS

HYDROGEN GIVES ELECTROLYSIS A LIFT

Salary and Salary and Satisfaction Satisfaction

Survive tSurvive thhee Pan Panddemicemic

Latest poll shows salary and satisfaction remain Latest poll shows salary and satisfaction remain

steady with the pandemic having some impactsteady with the pandemic having some impact

Operating companies show increasing interest in decentralized handling of data

CHEMICAL MAKERS APPROACH THE

EDGESELECT THE RIGHT VALVES

FOR ADSORPTION PROCESSES

IMPROVE YOUR CRITICAL DRAWINGS

PLANT PIONEERS USE OF AUTOMATION CONCEPT

Page 2: Latest poll shows salary and satisfaction remain EDGE 2021

[ 2 ]

CONTENT CREATION

WebinarsIndustry Perspective‘Partner Insights’ Native Content ProgramPodcast SponsorshipeJournalsWhite Paper ProgramSpecial ReporteHandbook SeriesCustom eNewslettersAdvanced Lead Services ProgramMarket Research Program

TRAFFIC DRIVING TO YOUR WEBSITE ‘Partner Insights’ Native Content ProgrameNewslettersCustom eNewslettersWebsite AdvertisingCategory Sponsorship

ADDITIONAL INFORMATION

Issue ArchiveList Rental DatacardEmail List Rental Datacard

LEAD GENERATION

WebinarseHandbook SeriesWhite Paper ProgrameJournalsSpecial ReportLead Insight ProgramContent Lead Nurture PackageAdvanced Lead Services ProgramMarket Research Program

THOUGHT-LEADERSHIP AND INDUSTRY EDUCATION

WebinarsIndustry Perspective‘Partner Insights’ Native Content ProgramPodcast SponsorshipeJournalsWhite Paper ProgramSpecial ReporteHandbook SeriesCustom eNewslettersCategory SponsorshipAdvanced Lead Services ProgramMarket Research Program

GENERAL MEDIA INFORMATION Stay Engaged With Your Prospects and Customers2021 Editorial CalendarAudit StatementMedia Consumption StudyChemical Processing AudienceGlobal Audience ReachEditorial Mission and About Each IssueEditorial GuidelinesEditorial AwardsAd Readership StudySendMyAd PortalContacts

BRANDING & AWARENESSPrint MarketingIndustry Perspectives‘Partner Insights’ Native Content ProgramHigh-Impact Print AdvertisingWelcome Page Splash AdeJournalsWebsite AdvertisingPodcast SponsorshipCategory SponsorshipNative AdvertisingIn-Article Video AdvertisingeNewslettersCustom eNewslettersSuppliers Source Guide Directory

MEDIA GUIDE

TABLE OF CONTENTS

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

Page 3: Latest poll shows salary and satisfaction remain EDGE 2021

MEDIA GUIDE

[ 3 ]

STAY ENGAGED WITH YOUR PROSPECTS AND CUSTOMERS

2020 has been a challenging year to be sure. And with shows/conferences being cancelled this year and into 2021, travel restrictions still remaining in place and social distancing the new normal, connections with customers and prospects have become tough, leading to unrealized sales opportunities, and only partially filled sales pipelines.

The one thing that essentially did not change, is that businesses (your customers and prospects) continued operating during the pandemic. As you would expect, plant problems persisted, equipment still broke down or needed replacing, digital transformation moved steadily along and the imperative of maximum operational efficiency remained. And in the midst of everything going on, chemical, petrochemical, refining and pharmaceutical plants still had to run safe workplaces and operations, still had to comply with emissions and air pollution regulations and still had to effectively treat wastewater and conserve water usage.

Opportunities abound - they never went away. There is no better time to stay engaged and reconnect with your prospects and customers, to keep your products and solutions top-of-mind and generate leads for your sales team.

Our simple mission at Chemical Processing continues to be • Providing our audience of global decision-makers with practical advice and

information about new products, technologies and solutions to help them solve their problems, improve profitability and become better stewards of their resources.

• Connecting these global decision-makers with solution providers who can help these decision makers optimize their operations, improve equipment efficiency and reliability, automate processes through digital transformation, better analyze data, improve energy efficiency, reduce costs and better manage their assets – all while complying with air, water and safety regulations.

Please let us know how Chemical Processing can help.

Stay safe and be well!

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

Page 4: Latest poll shows salary and satisfaction remain EDGE 2021

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

[ 4 ]

MEDIA GUIDE

Domestic vs. International Reach

Domestic (U.S.) 46,890 International 1,110 Total 48,000

Chemical Processing Magazine

Chemical Processing E-News Domestic (U.S.) 22,709 International 6,220 Total 28,929

Domestic (U.S.) 24,521 International 32,613 Total 57,134

ChemicalProcessing.com

Magazine

E-Newsletter

Website

Social Media

Reach by Platform

* Sum of Facebook Reach (5,200 monthly), Twitter Followers (12,300) and LinkedIn Group Members (14,794) as of 6/30/2020

0 10,000 20,000 30,000 40,000 50,000 60,000

32,294regular monthly consumers*

28,929monthly recipients

48,000 monthly recipients

57,134Visits/User Sessions

On the CP Audience Reach page.... change the eNewsletter number to

28,929. Domestic is 22,709 International is 6,220

Domestic vs. International Reach

Domestic (U.S.) 46,890 International 1,110 Total 48,000

Chemical Processing Magazine

Chemical Processing E-News Domestic (U.S.) 22,709 International 6,220 Total 28,929

Domestic (U.S.) 24,521 International 32,613 Total 57,134

ChemicalProcessing.com

Magazine

E-Newsletter

Website

Social Media

Reach by Platform

* Sum of Facebook Reach (5,200 monthly), Twitter Followers (12,300) and LinkedIn Group Members (14,794) as of 6/30/2020

0 10,000 20,000 30,000 40,000 50,000 60,000

32,294regular monthly consumers*

28,929monthly recipients

48,000 monthly recipients

57,134Visits/User Sessions

On the CP Audience Reach page.... change the eNewsletter number to

28,929. Domestic is 22,709 International is 6,220

Through our print publication and multiple digital platforms, the Chemical Processing brand connects with decision makers in the global chemical industry community thousands of times each day in over 200 countries. Social media, too, is an increasingly important means by which Chemical Processing connects with the global chemical industry community.

CHEMICAL PROCESSING AUDIENCE REACH

Page 5: Latest poll shows salary and satisfaction remain EDGE 2021

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

[ 5 ]

MEDIA GUIDE

47website

visits in the last 12 months

45+website

visits in the last 12 months

18 actions

14 actions

Jignesh S.Process Engineer

Air Products

Magazine Subscriber

Webinar Registrations (5):• Process Safety Series: Due Diligence

in Process Safety

• Process Safety Series: Improving the Design of Procedures

• Best Practices Series: State of Chemical Industry

Registered for:• 2020 Salary & Job Satisfaction Survey

• Chemical Processing Training eHandbook

• 2020 Career Guide

Recent page views:• Lanxess Develops Green

Replacement For Fossil-Based Prepolymers

• Recycling Bolsters Bioplastic Economics

• Scrutinize Superheating Of Compressor Feed

Most recent page views:• ChemE Offers Human Factors In

Health And Safety Online Training

• Chemical Safety Board Plans To Proceed With Sole Member

• Process Safety: Are Jitters Justified?

Most recent page views:• EPA Tells Businesses To Pay Up

• Dow Divests U.S. Gulf Coast Marine

And Terminal Operations

• Fire At Louisiana Chemical Plant

Sends Chlorine Gas Into Air

Webinar registrations (14):• Management & Risk

• Process Safety Series: Process Safety Culture

• Process Safety Series: Impact of Facility Siting on Preventing Incidents

Registered for:• Chemical Processing Level

eHandbook• White Paper: Hazardous Area

Classification Considerations• Chemical Processing Process Safety

eHandbook

Webinar registrations (11):• Process Safety Series

• Best Practice Series: Avoid Common Errors in Vacuum System Upgrades

• Best Practice Series: Pick the Proper Heat Exchanger to Optimize Process Performance

Registered for:• Chemical Processing Flow

eHandbook

• Chemical Processing Process Safety eHandbook - I

• Chemical Processing Process Safety eHandbook - II

Shawn M.Process Safety

Chevron

Magazine Subscriber

Brock C.Plant Manager

Total

Magazine Subscriber

38 website

visits in the last 12 months

10 actions

Subscribed to eNewsletters: Chemical Processing Weekly

Subscribed to eNewsletters: Energy Efficiency Insider

AUDIENCE PROFILE: INDIVIDUAL CROSS PLATFORM ENGAGEMENT

44website

visits in the last 12 months

19 actions

Most recent page views:• Pipeline Cleaning Demands Care

• Maintenance: Drones Fly Higher

• Chemical Safety Board Plans To Proceed With Sole Member

Webinar registrations (14):• Best Practice Series: Effectively Seal

at Temperatures Over 1,000°F

• Best Practice Series: Avoid Common Errors in Vacuum System Upgrades

• Best Practices Series: Supply Chain Management - What's Next for Chemicals?

Registered for:• World's Okayest Chemical Engineer

Bumper Sticker

• 2019 Salary and Job Satisfaction Survey

• 2018 Salary and Job Satisfaction Survey

Subscribed to eNewsletters: Chemical Processing Weekly and CP eNews

Albert L.Maintenance Engineer

Monsanto Company

Page 6: Latest poll shows salary and satisfaction remain EDGE 2021

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

[ 6 ]

MEDIA GUIDE

45website

visits in the last 12 months

65website

visits in the last 12 months

26 actions

3 actions

Rabih Z.Chemical Process

Engineer

Magazine Subscriber

Recent page views:• Chemicals Drive Car Advances

• SABIC Polycarbonate Plant Will Run On 100% Renewable Power

• ACC’s Swift: Chemical Industry Employment Set To Fall By 20,000

Webinar Registrations (19):• Best Practices Series: OSHA

Inspection

• Best Practices Series: Compressed Air-Effective Asset Management Strategies

Registered for:• World’s Okayest Chemical Engineer

Bumper Sticker

• Smart Liquid Monitoring: The Road to Efficiency and Cost Saving

• Special Report: Specialty Process Applications and Modular Systems

Recent page views:• Comical Processing: You Write

The Cartoon Caption

• Voices: Process Safety With Trish & Traci

• Podcast: What Have We Learned From Significant Safety Incidents?

Steve G.Solids Handling

Shell

Magazine Subscriber

Most recent page views:• EPA Axes Temporary Enforcement Lull

• You Can’t Duck Responsibility for Safety

• ACS Cannabis Chemistry Partnership Plans Virtual Symposium

Webinar registrations (25):• Embrace Industry 4.0

• Management & Risk: Evergreening -- Managing risk in the face of

change

• Process Safety Series: Safe Work Practices

Subscribed to eNewsletters: Chemical Processing Weekly

Gosia M.Process Safety Specialist

BASF SE

Registered for:• Chemical Processing Powder and

Solids eHandbook

• White Paper: Nitrogen Blanketing to Keep Your Product Intact and

Your Employees...

• Chemical Processing Powder and Solids eHandbook:

50website

visits in the last 12 months

AUDIENCE PROFILE: INDIVIDUAL CROSS PLATFORM ENGAGEMENT

24 actions

Subscribed to eNewsletters: Chemical Processing Weekly and CP eNews

8 website

visits in the last 12 months

7 actions

Recent page views:• Protect Your Centrifugal Pumps

• Thailand’s Chemical Ban Threatens U.S. Crop Exports

• CSB Warns About Fraudulent Phone Calls

Helen W.E&I Reliability

Engineer

Monsanto Company

Webinar Registrations (4):• Process Safety Series: Safe Work

Practices• Asset Performance Management:

Creating an effective strategy

Subscribed to eNewsletters:• Chemical Processing Weekly

Registered for:• Chemical Processing Flow

eHandbook:

• White Paper: Choosing functional safety field instrumentation

Page 7: Latest poll shows salary and satisfaction remain EDGE 2021

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

[ 7 ]

MEDIA GUIDE

37 website

visits in the last 12 months

49website

visits in the last 12 months

37website

visits in the last 12 months

18 actions

10 actions

10 actions

Maryann M.Petchem Strategy

Advisor

Chevron

Magazine Subscriber

Recent page views:• Chemical Safety Board Issues

Hurricane Season Guidance

• Easily Find The Wetted Surface Area Of Side Heads

• AFT Releases Automated Network Sizing Module

Webinar Registrations (4):• State of Chemical Industry

• Process Safety Series

• Supply Chain Management –

Subscribed to eNewsletters:• Chemical Processing Weekly

Registered for:• eHandbook: 2019 Influential

Women in Manufacturing

• Career Guide: Take Your Career To New Heights

• Chemical Processing Refining & Petrochemical eHandbook

Recent page views:• Pandemic Causes U.S. Manufacturers

To Reevaluate China Operations

• Share Views On Coronavirus Pandemic

• Shell Suspends Work On Massive Cracker Plant Amid Coronavirus Concerns

Gary R.Process Engineer

Private Consultant

Most recent page views:• If You Let It, Technology Transforms

Procedures And Enhances Safety

• Pre-empt Liquid Pooling In Vapor Lines

• Properly Hand Off A Project

Most recent page views:• DuPont Reports Successful Startup

Of Alkylation Unit At Hengli Refinery

• Comical Processing: You Write The Cartoon Caption

• Properly Hand Off A Project

Webinar registrations (14):• Controlling Flame Propagation

through Active and Passive Deflagration Isolation

• Asset Performance Management: Creating an effective strategy that delivers

Registered for:• Chemical Processing Mixing

eHandbook

• Case Study: Preventing improper boiler startups and associated costs using TOC Analyzers

Webinar registrations (6):• Psafety I: Improving Design

Procedures

• Psafety II: Due Diligence in PS

Subscribed to eNewsletters:• CP eNews

Registered for:• Chemical Processing Mixing

eHandbook

• Chemical Processing Level eHandbook

• Chemical Processing Flow eHandbook

Bruce C.Engineer

Covestro AG

Ole R.Sr Process

Development Engineer

Phillips 66 Company

Webinar Registrations (6):• Best Practice Series: Heat Exchangers

• Vacuum Solutions

• Ultrasonic Meters

Subscribed to eNewsletters:• CP eNews

Registered for:• Chemical Processing Powder and

Solids eHandbook

• Chemical Processing Pollution Control eHandbook

• Chemical Processing Dust Control eHandbook

44 website

visits in the last 12 months

8 actions

AUDIENCE PROFILE: INDIVIDUAL CROSS PLATFORM ENGAGEMENT

Page 8: Latest poll shows salary and satisfaction remain EDGE 2021

[ 8 ]

Engaged Magazine Audience

81% read Chemical Processing regularly

62% visit a vendor website or research additional vendor materials after reading an article or ad

43% contact a vendor/advertresources to help them do their jobs

71% are utilizing industry magazines on a monthly/weekly or daily basis as a resource for work

85% are looking to keep current with industry news, new products and new technologies

62% are looking for new ideas

Chemical industry publications ranked number 1 for keeping current with industry trends, new technologies and vendors

Engaged Digital Audience

* Chemical Processing Audience Survey – July 2019

MEDIA GUIDE

CHEMICAL PROCESSING AUDIENCE BY THE NUMBERS

Chemical Processing connects with a monthly worldwide audience of more than 130,000 chemical industry professionals responsible for designing, operating, maintaining and managing more than 40,000 chemical, petrochemical, refining, agricultural and pharmaceutical facilities in North America and across the globe in over 175 countries. These professionals are responsible for optimizing and developing cost-effective processes, optimizing the efficiency and reliability of plant assets, regulatory compliance, improving environmental, health and safety, wastewater treatment, conserving water and implementing product and production strategies.

Key Audience Initiatives• Safety• Energy Efficiency/Optimization• Asset Management• Process Improvements• Reducing Emissions/Environmental Compliance• Cost Reduction• Plant Optimization• Digitalization/Industrial Internet of Things• Water and Wastewater Treatment• Water Conservation

Experience with a Large Degree of Responsibility

90% make final supplier decisions or play a key role in making recommendations to a buying team

35% specify products, technology and services for multiple locations

58% have been in the chemical industry for 21+ years

45% have been with their current company for 11+ years

52% have subscribed to Chemical Processing for 6 or more years

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

81% are likely to very likely to register for vendor content as part of a lead-generation effort

83% are likely or very likely to contact a vendor after downloading a vendor asset

72% indicate that they use chemicalprocessing.com on at least a monthly basis

Page 9: Latest poll shows salary and satisfaction remain EDGE 2021

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

[ 9 ]

MEDIA GUIDE

CHEMICAL PROCESSING EDITORIALINDUSTRY-LEADING EXPERTS. AWARD-WINNING STORIES.

Chemical Processing creates high readership by focusing on what keeps readers up at night. We see five key challenges we try to incorporate into every article we write:

• Improving competitiveness• Optimizing operations• Complying with regulations• Retaining expertise and institutional knowledge• Ensuring safety and security

Our editorial expertise and industry relationships translate into an informed and engaged readership that, in turn, creates a powerful advertising environment for your products. View an editorial preview for an upcoming issue. Go to Chemical Processing’s 2021 Editorial Calendar

Chemical Processing’s Editorial Mission• To foster greater reliability, efficiency and competitiveness of chemical plants, while

enhancing quality, environmental and safety performance.

• To share best practices for the design of plants and the selection, operation, maintenance and troubleshooting of key process elements and equipment.

• To represent the interests of engineers and other professionals involved in the design and operation of chemical plants.

• To lead the chemical industry in raising the level of discussion of challenges and the involvement of all groups within the industry in addressing them.

In Each IssueEach issue of Chemical Processing provides practical information aimed at helping technical professionals successfully address these challenges through articles and columns written by industry experts, as well as staff-written stories and columns. Go to Chemical Processing’s 2021 Editorial Calendar

The magazine features substantive bylined articles organized according to key topics:• Cover Story looks at emerging issues and developments that promise to significantly

impact the chemical industry.• Design and Optimization provides practical guidance for evaluating and configuring a

process and selecting and sizing equipment.• Maintenance and Operations offers pointers for making the most of plant assets.• Solids and Fluids Handling focuses on equipment and systems that handle process materials.• Instrumentation and Control covers the hardware and software used to monitor and

regulate processes.• Making It Work details how a particular plant improved its operations by adopting

innovative technology.

Every month’s issue also contains columns and departments that provide hands-on help and valuable insights:

• Field Notes, in which Dirk Willard, a veteran engineer, offers practical guidance about design and operational issues.

• Energy Saver, by Alan Rossiter, a long-time consultant, focuses on how plants can improve their efficiency in using heat, electricity and other key utilities.

• Regulatory Compliance features reports from Lynn Bergeson, a Washington lawyer specializing in this area, on the latest regulations and their implications.

• Plant Insites, in which Andrew Sloley, an experienced practitioner, provides real-world pointers for troubleshooting specific plant problems.

• Process Puzzler lets readers pose problems and presents advice from other readers on how to deal with them.

• Solid Advice, an every-other-month column where Tom Blackwood, a seasoned specialist, shares insights about dealing with powders and other solids.

In addition, each issue features commentaries on broader issues facing the chemical industry:• From the Editor offers the opinions of Editor-in-Chief Mark Rosenzweig on a broad

range of topics related to the chemical industry—economic, technical, professional and more—gleaned from his decades of involvement with the industry and his extensive contacts.

• Chemical Processing Online, Traci Purdum, covers what’s new on ChemicalProcessing.com, our webinars and other online offerings.

• End Point provides a forum for Sean Ottewell, our editor-at-large based in Ireland, to offer his take on international developments and issues.

INVOLVE CONTRACTORS EARLY

BETTER STATISTICS MEAN BETTER PERMITS

HYDROGEN GIVES ELECTROLYSIS A LIFT

Salary and Salary and Satisfaction Satisfaction

Survive tSurvive thhee Pan Panddemicemic

Latest poll shows salary and satisfaction remain Latest poll shows salary and satisfaction remain

steady with the pandemic having some impactsteady with the pandemic having some impact

Page 10: Latest poll shows salary and satisfaction remain EDGE 2021

[ 10 ]

MEDIA GUIDE

CHEMICAL PROCESSING EDITORIAL (CONT.)EDITORIAL TEAM

Editor-in-ChiefMark Rosenzweig, a veteran of more than 50 years in technical publishing for the chemical industry, has been editor of Chemical Processing since 2003. His previous experience includes editor-in-chief of Chemical Engineering Progress magazine, published by the American Institute of Chemical Engineers, for 11 years. Before that, he spent more than 20 years at Chemical Engineering magazine, then published by McGraw-Hill, serving in increasingly responsible roles, including Managing Editor — Engineering Practice; Managing Editor, News; and for four years, European Editor, based in London. Elected a Fellow of the American institute of Chemical Engineers, Mark has been very active in that professional society, serving as chairman of its New York section and in key roles on national committees. He received a baccalaureate in chemical engineering from The Cooper Union, New York. His editorial awards include the prestigious Jesse H. Neal Award for Editorial Excellence, given by American Business Media, for a series of articles on engineering ethics.

Senior Digital EditorTraci Purdum, an award-winning business journalist with extensive experience covering manufacturing and management issues, is a graduate of the Kent State University School of Journalism and Mass Communication, Kent, Ohio, and an alumnus of the Wharton Seminar for Business Journalists, Wharton School of Business, University of Pennsylvania, Philadelphia.

She joined Chemical Processing in 2008 as senior digital editor and oversees all content on the magazine’s website, ChemicalProcessing.com. She also serves as moderator for Chemical Processing webinars and hosts a podcast series aimed at helping listeners make plants as efficient, safe, environmentally friendly and economically competitive as possible. Her Chemical Reaction blog puts a fun spin on chemical industry news and events in her sometimes snarky but always on-topic coverage.

Prior to joining Chemical Processing, Purdum served as senior editor for IndustryWeek magazine for 10 years. She was instrumental in the brand’s Best Plants franchise by auditing manufacturing plants to ensure they were worthy of the title Best Plants. She also served a short stint as editor in chief of HVACR Business magazine but realized her journalistic roots were planted in manufacturing.

Managing EditorAmanda Joshi brings more than ten years of experience with both print and online B2B publications. She comes to Putman from Advantage Business Media, where she spent two-

and-a-half years as a News Editor, writing features and news for Manufacturing.net as well as two daily e-newsletters. 

Before that, she worked three years at Cygnus Business Media as an Associate Editor writing and editing articles, e-newsletters and Web site content for the electrical contracting industry. She has also been a high school English teacher.

Amanda graduated from Northern Illinois University in 2001 with a B.A. in English. She lives in the Chicago suburbs and enjoys spending time with her husband and daughter, tackling home makeover DIY projects, and horseback riding.

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

2020“Energy Saver,” — Contributed Column, Regional Silver“Survey Picks Up Good Vibrations” — Opening Spread Design, Regional Bronze

2019“Plant InSites” — Contributed Column, National bronze award & regional silver award“From the Editor” — Editorials, Regional bronze

2018 “Tackle Combustible Dust Risks” — How-To Category, Regional and National Silver

“Dodge DCS Migration Surprises” — Opening Spread/Illustration Design, Regional Bronze

2016 “Plant Insites” — Contributed Column, Regional Silver“Momentum Builds” — Opening Spread, National Silver“Chemical Engineers Keep on Smiling” — Opening Spread - Photo, Region al Silver“Plants Polish Towers” — Front Cover - Photo, Regional Bronze

AND THE WINNER IS…CHEMICAL PROCESSINGA LOOK AT OUR RECENT EDITORIAL AWARDSChemical Processing regularly receives recognition for the quality of its content and design. In the last four years alone, the American Society of Business Press Editors has bestowed 9 of its coveted “Azbee Awards” on the magazine:

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[ 11 ]

MEDIA GUIDE

THE POWER OF PRINT MARKETINGThere is simply no more effective, cost efficient way to communicate your message that builds AND sustains brand awareness with a large universe of customers and prospects, than by using print advertising. In our media consumption survey, Chemical Processing readers indicated that magazines are their most important source to stay current with new technologies, products and vendors. That’s important and powerful.

Print has gravitas ... and a strong brand awareness influences prospects in their early buying stages. Marketing-savvy organizations realize that a certain number of their potential customers may not be actively seeking information on their companies’ products and services at any given time. But these same potential customers are open to marketing messages when they “lean back” to read a magazine, when they’re open to being informed of what’s new without a specific agenda in mind. And, if prospects aren’t familiar with your company and the solutions your company offers through exposure and awareness, the chances of a successful engagement drop precipitously.

Print also helps set the stage for lead generation campaigns in creating the desire to find out more about your company and the solutions you offer as prospect digs deeper into solution exploration & product evaluation ... there by improving results.

FOUR-COLOR PRINT ADVERTISING RATES (GROSS)

Open 6x 12xAd Dimensions *

(WxD, inches)

Full page $7,800 $6,950 $6,150 7.875 x 10.5

Two-thirds page $5,665 $5,150 $4,660 4.5625 x 10

One-half page island $4,750 $4,300 $3,900 4.5625 x 7.5

One-half page vertical $4,750 $4,300 $3,900 3.25 x 10

One-half page horizontal $4,750 $4,300 $3,900 7 x 4.875

One-third page vertical $3,275 $2,970 $2,700 2.1875 x 10

One-third page square $3,275 $2,970 $2,700 4.5625 x 4.875

One-quarter page $2,210 $2,000 $1,825 3.25 x 4.875

* Non-bleed space units. 7.875” x 10.5” trim, safety area is .25” from trim

Full page bleed plate size: 8.125” x 10.75” Full-page bleed spread for each plate: 8.125” x 10.75”

Classifed column width sizes:One column ................................2-3/16” wideTwo column .................................4-7/16” wideThree column ................................6.875” wide

Ad-Lits (gross rates)1x ............................................................. $1,2004x ............................................................. $1,100

Classified Print Advertising Classified rates are net rates.Per column inch/per insertion:1x.................................................................$1553x.................................................................$1456x ................................................................ $13512x .............................................................. $105

81% Read Chemical Processing regularly

99% Took action as a result of seeing an ad in Chemical Processing

62% Visited an advertiser’s website

43% Contacted an advertiser directly

Engaged Magazine Audience

“Chemical Processing is a great tool for me to learn about new products

and solutions”

“Extremely valuable to assist in purchasing appropriate products and equipment”

“Great source of information for new products, new technology

and new procedures”

“I am quite impressed to see the way you are helping the engineering professional”

“It’s a great resource to learn more about companies and what products

and services they offer”

“Chemical Processing causes me to think about alternative solutions

to explore with companies”

“One of my top reads, Thank You!”

“I use Chemical Processing to open my eyes to new ideas or products that

I didn’t know existed”

Here’s what our readers have to say about Chemical Processing:

Page 12: Latest poll shows salary and satisfaction remain EDGE 2021

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MEDIA GUIDE

INDUSTRY PERSPECTIVEMULTIMEDIA CONTENT MARKETING AND THOUGHT LEADERSHIP

We’re offering industry leaders with a story to tell, the opportunity to be featured in a unique Q&A feature that we’re calling “Industry Perspective.” Each Industry Perspective takes the form of a sponsored two-page Q&A interview between the magazine’s editors and a company spokesperson on a topic of particular importance and meaning to your organization and our audience. It’s an excellent opportunity to get one-on-one with our Chemical Processing editors about thought leadership topics impacting our chemical community.

Because each Industry Perspective feature takes the form of a conversation, it’s uniquely suited to telling stories that may be more difficult to convey in a traditional advertising format. Each Industry Perspective feature includes 4-6 questions, together with photo of interviewee and a supporting graphic. The sponsor will also receive a standalone PDF of the article which you can use for your own content marketing purposes.

To get additional mileage out of your Industry Perspective investment, we offer the opportunity to turn your Industry Perspective into a Solution Spotlight podcast... the perfect way to extend your reach across multiple media platforms.

Multimedia Development:• 2-page spread in the magazine• Website article• pdf for your own use$6,500 net

Multimedia Development, including podcast:• 2-page spread in the magazine• Website article• Solution Spotlight Podcast• pdf for your own use$9,000 net

To view a sample, click here.

17 CHEMICALPROCESSING.COM SEPTEMBER 2020SEPTEMBER 2020 CHEMICALPROCESSING.COM 16

SPONSORED CONTENT – INDUSTRY PERSPECTIVEINDUSTRY PERSPECTIVE – SPONSORED CONTENT

AMANDA SCOTT Product

Management Leader,

SUEZ – Water Technologies &

Solutions

If you don’t

measure it,

how can you

control it?

Monitor Your Water QualityTOC analyzers can help protect equipment, maintain productivity and reduce plant shutdowns.

ONE OF the most commonly used compounds in the chemical industry is water – not only as a solvent in processing, but also as an energy carrier in the cooling or heating cycle. Monitoring water qual-ity can predict performance and protect equipment.

Chemical Processing spoke with Amanda Scott, product management leader for the Sievers* product line at SUEZ – Water Technologies & Solutions. We discovered how implementing critical control points, such as total organic carbon (TOC) analyzers for monitoring closed-loop cooling water systems, can help ensure efficiency and productivity.

Q: What particular issues should a plant check for in a closed-loop cooling water system?A: Closed-loop cooling water systems offer many ad-vantages—the chemistry can be precisely controlled and it’s designed to be highly efficient. These systems are recognized by various regulatory agencies as the best available technology to minimize the impact on environmental life and water use. However, leaks can occur, and any unmonitored leaks can significantly impact performance, damage assets or even cause plant shutdowns. Proactively monitoring water qual-ity can help mitigate risks, as well as prevent three critical issues: scale, corrosion and fouling.

Q: What issues can TOC analyzers detect?A: TOC analyzers measure all organic compounds, and thus, all carbon contaminants. We know that some organics can oxidize to organic acids, such as acetic acid, and reveal harmful corrosive ions. For example, sulfonated or halogenated organics may not be harmful and can go undetected by ion sen-sors at room temperature. However, exposure to a boiler system’s high temperatures and pressures can generate harmful chlorides and sulfates. If unde-tected, these compounds can accumulate over time, damaging pipe walls and equipment.

Traditional monitoring methods such as pH or conductivity might not be able to detect these chemi-cals before oxidation. TOC analyzers will rapidly detect ionic and nonionic organic contaminants to help prevent acid corrosion. TOC analyzers also monitor inorganic carbon (bicarbonates, carbon-ates and carbon dioxide). This helps plants correct the cation conductivity result from the presence of carbon dioxide. It’s necessary to monitor and remove carbonates to reduce scaling.

The presence of organics can affect a process in several ways. Source water organics, such as poly-saccharides, humic acids or chlorinated organics from water treatment systems, can hinder treatment efficiency. Monitoring organic changes in the source water is critical to preventing membrane fouling, op-timizing chemical dosage and maintaining acceptable water quality levels for boiler make-up water.

Organics can also be food for microbial growth. Instead of waiting to see if you have a biofouling problem, monitoring the organics can help eliminate this potential issue and prevent microbial growth from occurring. Furthermore, TOC data can be used to troubleshoot unknown issues. If the TOC remains constant, but an issue occurs, you can pinpoint it as an inorganic ingress. Using these tools can prevent catastrophic damage, higher operating costs or unplanned blowdowns that reduce productivity.

Q: Why are traditional monitoring techniques not as effective at spotting leaks like this?A: With a closed-loop system, the chemistry is really important. When you’re using traditional tools like pH and conductivity, you might not be picking up all the key contaminants. pH tools can be overwhelmed by corrosion controlling chemicals and conductivity will obviously only detect ionic contaminants. Glycol has emerged as a difficult-to-detect compound that can have significant corrosive effects on a plant. For instance, at room temperature and pressure, glycol is difficult to detect especially at trace quantities. Furthermore, at higher tempera-tures and pressure, glycol breaks down and yields organic acids that can degrade plant equipment.

We’ve heard from several plants that even a 12-ounce leak can cause catastrophic damage and a plant might need to shut down. You need a tool that has superior sensitivity to quickly alert the operators if something’s wrong. TOC accurately re-covers glycol at the concentration where it matters, often at µg/L levels.

Q: Are operators alerted right away?A: With continuous online monitoring tools for organic carbon, operators can obtain results within minutes. As mentioned, TOC analysis yields complete oxidation and recovery of all organic compounds present in a sample. This can be used

for establishing a baseline, detecting a change and react-ing to the results. The sensitivity of TOC analyzers is a differentiating characteristic from other monitoring tools such as sensors.

Results delivered by sensors are compared to a refer-ence point, while analyzers detect the true amount of the contaminant that is present in the sample. Sensors may provide faster results, but often have less sensitiv-ity, less accuracy and cannot typically be verified with check standards. Sensors need more frequent calibration due to interferences, but they tend to be lower capital costs. Analyzers will have a higher capital cost, but they prevent drift. It all depends on the amount of risk a plant is willing to take. A high risk would be no monitoring, a moderate risk would be sensors that could drift and a low-risk situation would be to use an analyzer as a critical control tool.

Q: What does an effective testing procedure entail? A: The end goal is water-treatment optimization — the ability not only to apply the right chemistries and pro-cesses, but to monitor water quality. First, one needs to understand what the data will be used for. It can align with the need to understand the plant’s process, protect equipment or drive productivity. Identifying goals, set-ting limits and determining monitoring points will allow plants to validate process assumptions.

I have an example from a plant that began developing its process by examining its cooling-water loops. The plant tested condensate and condensate spiked with glycol. For this plant, it was important to detect glycol leaks. (Two of their sister plants had to shut down for several days because a glycol leak went undetected.)

Results revealed the contamination was caused by small glycol leaks entering the boiler feedwater pump in two possible ways, both involving faulty seals. The plant was able to identify where the problem was coming from, what tools to use and set limits. It was determined that condensate TOC should be 200 µg/L. If a sample is over 200 µg/L, operators should analyze another sample to confirm, or switch to an alternate feedwater pump. Setting plant limits and developing actions based on data allows operators to react quickly to upsets.

Q: How does this monitoring help meet regulatory compliance?A: From an external standpoint, guidelines exist for boiler feedwater quality. Some power organizations like EPRI recommend less than 100 parts per billion (ppb) or µg/L of TOC. While the VGB, European technical association for power and heat generation, recommends less than 200 ppb. The higher temperature and pressure systems require higher steam purity.

Internal guidelines might also exist from equipment manufacturers. The boiler itself or the turbine could require certain parameters to be met to ensure equipment integrity and reliability.

Q: How do the Sievers TOC analyzers differ from all their alternatives?A: SUEZ offers a portfolio of TOC solutions tailored to specific monitoring needs from ultrapure to wastewater. For example, an analytical tool for ultrapure water must provide stable, sensitive results. Wastewater analyzers must be able to process complex matrices and particulates.

All TOC analyzers oxidize organics to carbon dioxide, then measure the carbon dioxide. However, there are a variety of methods to oxidize and detect carbon dioxide.

For source water, boiler feedwater and condensate, SUEZ offers the Sievers M-series, a versatile and simple analyzer. These analyzers are easy to maintain, deliver maximum uptime and offer an operating range of 30 parts per trillion (ppt) to 50 parts per million (ppm) or mg/L. They’re available in laboratory, portable or online models.

For complex streams with higher organic particulates and salts, Sievers offers the InnovOx family of TOC analyzers. Sievers InnovOx has a dynamic range of 50 ppb to 50,000 ppm. It can analyze samples with high temperatures, solids, dispersed oil and particulates of up to 800µm.

Q: Is there anything you’d like to add?A: If you don’t measure it, how can you control it? If plants spend time and money on systems for power generation, cooling and water treatment, it’s beneficial to put in critical control points to ensure those systems are efficient and productive.

For more information, visit: www.suezwatertechnologies.com/sievers *Trademarwk of SUEZ, may be registered in one or more countries.

Sievers M5310 C Analyzers are available in portable, laboratory and online configurations. Accurate, fast and reliable results for water-quality monitoring.

TOC ANALYZERS

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MEDIA GUIDE

HIGH-IMPACT PRINT ADVERTISINGADD ADDITIONAL IMPACT TO YOUR AD MESSAGES

Let’s say you have a new product launch you’re excited about. Perhaps you want to announce a recent company name change or maybe a change in strategic direction. When you’ve got an important announcement, you may want to consider adding some additional impact to your ad messaging by taking advantage of Chemical Processing’s High-Impact Print Advertising programs.

High-Impact Print Advertising approaches print advertising creatively through a wide range of positions, creative units and printing techniques, including:

• Cover tips • Gate folds• French gates • Inserts• Polybagged pieces • Belly bands• UV spot coating • Foil• Textured printing • Embossing

High impact print advertising provides additional impact to your ad messages and helps deliver high visibility exposure and prominent positioning.

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

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MEDIA GUIDE

ASSESS THE EFFECTIVENESS OF YOURPRINT ADVERTISING CAMPAIGNJANUARY AND SEPTEMBER 2021 – AD READERSHIP STUDY

In addition to all of the benefits of advertising in Chemical Processing magazine, January, June and September issue advertisers will gain important insights into their customers’ and prospects’ perception of their brands and ad messages. You’ll receive a comprehensive report with quantitative and qualitative results...including verbatim reader comments about your ad. Always valuable to receive reader feedback.

Benefits to YouImmediate You’ll learn what our readers think of your ad.

Short range Make comparisons to other ads in the same study. Use that information to plot your strategy.

Long range A series of studies will enable you to monitor the success of your marketing programs over time.

What will this study measure?• Readers’ own words about the message they received from your ad. • Whether these readers—your target audience—thought your ad was:

n Attention-Getting n Believable n Informative

Make the January and September issues part of your Chemical Processing marketing program and get immediate feedback and ROI.

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

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[ 15 ]

JANUARY FEBRUARY MARCH APRIL MAY JUNE

Ad Close, Materials Due 12/9, 12/18 1/12, 1/18 2/10, 2/18 3/9, 3/18 4/11, 4/18 5/11, 5/18

Cover Story examines trends, issues and their implications, and recognizes significant achievements

State of the Industry Operational Excellence Water Optimization Environmental Protection Energy Efficiency Workforce Challenges

Design and Optimization covers the selection and engineering of key equipment and systems for chemical plants

Pandemic Lessons Vacuum Systems Hazard Analysis Data Analytics

Maintenance and Operations focuses on trends and best practices for improving plant reliability and efficiency

Tanks Explosion Prevention Precommissioning Flares Compressed Air

Solids and Fluids Handling provides insights on equipment and systems that handle process materials

Powder Handling Weighing/Dosing Valves Pumps Particle Size Adjustment

Instrumentation and Control covers hardware and software for effectively monitoring and regulating processes

Process Control Cybersecurity Wireless Technology Safety Instrumented Systems

Energy Saver offers real-world guidance on how plants can improve energy efficiency and optimize use of energy resources

Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities

Compliance Advisor offers expertise for meeting current and pending government regulations

Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance

Plant Insites an experienced practitioner provides pointers on how to successfully identify and solve plant problems

Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting

Field Notes a veteran engineer shares insights about design, startup, operational and other issues and how to address them

Engineering Tips Engineering Tips Engineering Tips Engineering Tips Engineering Tips Engineering Tips

Solid Advice offers real-world guidance about issues related to solids processing and powder handling

Solids/Powders Insights Solids/Powders Insights Solids/Powders Insights

End Point covers key technical developments and trends emerging outside of North America and their impact

International Perspective International Perspective International Perspective International Perspective International Perspective International Perspective

E-Newsletters (Click on the eNewsletter name for sample)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)

Special Show eNewsletters Pre Powder Show eNewsletter

eHandbook Series Flow, January 28 Powder & Solids, February 11

Process Control, March 11Refining & Petrochemical,

March 18 Pharmaceutical, March 25

Flow, April 8 Process Safety, April 22

Steam Systems, May 6Predictive Maintenance,

May 13

Pumps, June 10Pressure Measurement,

June 17

eJournal Series MKO Process Safety Journal January 13

Bulk Solids Innovation Journal April 14

MKO Process Safety Journal June 2

Webinar Series Process Safety Webinar, January 20,

Powder Series Webinar, April 21

Combustible Dust Roundtable, May 12

Process Safety Webinar, June 16.

State of the Chemical Industry, June 29

Supplier Source Guide

Event/Bonus Distribution ARC Forum 2/8-11Orlando AFPM (NPRA), 3/22–24, Austin

Interphex, 4/20–22, New York City

Powder/Solids Show4/27-29, Chicago

OTC 5/3–6Houston

ACE/AWWA 6/13–16, San Diego

NFPA, 6/22-25, Las Vegas

Marketing Tools Ad Readership Study, Ad-Lits Ad-Lits

MEDIA GUIDE

Industry Automation Competitiveness Energy & Environmental Fluid Powder & Processing Safety & Overview Utilities Protection Handling Solids Equipment Security

LEGEND

2021 EDITORIAL SCHEDULE

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MEDIA GUIDE

Industry Automation Competitiveness Energy & Environmental Fluid Powder & Processing Safety & Overview Utilities Protection Handling Solids Equipment Security

LEGEND

2021 EDITORIAL SCHEDULEJULY AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER

Ad Close, Materials Due 6/12, 6/18 7/13, 7/18 8/10, 8/18 9/13, 9/18 10/12, 10/18 11/9, 11/18

Cover Story examines trends, issues and their implications, and recognizes significant achievements

Salary Survey Sustainabillity Digitalization/IIoT Process Safety Vaaler Awards Asset Management

Design and Optimization covers the selection and engineering of key equipment and systems for chemical plants

Prefabrication/ Site Assembly Steam Systems Simulation Motors/Drives

Maintenance and Operations focuses on trends and best practices for improving plant reliability and efficiency

Heat Transfer Operator Training Condition Monitoring Dust Control

Solids and Fluids Handling provides insights on equipment and systems that handle process materials

Separations Technology Conveyors Mixing/Blending

Instrumentation and Control covers hardware and software for effectively monitoring and regulating processes

Digital Twins Control System Migration Environmental Monitoring Sensors Open Automation

Energy Saver offers real-world guidance on how plants can improve energy efficiency and optimize use of energy resources

Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities Energy and Utilities

Compliance Advisor offers expertise for meeting current and pending government regulations

Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance Regulatory Compliance

Plant Insites an experienced practitioner provides pointers on how to successfully identify and solve plant problems

Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting Plant Troubleshooting

Field Notes a veteran engineer shares insights about design, startup, operational and other issues and how to address them

Engineering Tips Engineering Tips Engineering Tips Engineering Tips Engineering Tips Engineering Tips

Solid Advice offers real-world guidance about issues related to solids processing and powder handling

Solids/Powders Insights Solids/Powders Insights Solids/Powders Insights

End Point covers key technical developments and trends emerging outside of North America and their impact

International Perspective International Perspective International Perspective International Perspective International Perspective International Perspective

E-Newsletters (Click on the eNewsletter name for sample)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)CP Morning Briefing (M-Th)

CP Weekly (Sa)

Special Show eNewsletters Pre Chem Show eNewsletter

eHandbook Series Level, July 15Filtration/Separation, July 22

Heat Transfer, August 5 Powder & Solids, August 12

Mixing, August 19

Motors & Drives, September 16Water/Wastewater,

September 23

Flow, October 7Reliability, October 21

Energy Efficiency, November 4 Hazardous Dust, December 2

eJournal Series MKO Process Safety Journal September 8

Bulk Solids Innovation Journal October 20

Webinar Series Process Safety Webinar, September 15

Powder Series Webinar, October 27

Combustible Dust Roundtable, November 4

Supplier Source Guide Poly-Bagged with December Issue

Event/Bonus Distribution

WEFTEC, 10/16–20, ChicagoMannan Process Safety

Symp’m, 10/19-20College Station, TX

Int’l Water Conference, 11/7–11, Scottsdale, AZ

Pump Symposium, 12/14-16Houston

Power Gen, 12/7-9Las Vegas

Marketing Tools Ad-Lits Ad Readership Study Ad-Lits

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MEDIA GUIDE

DIGITAL MARKETINGWith a large and diverse digital audience, including purchasers, decision makers, influencers and top executives, Chemical Processing reaches out to every level and every niche of the chemical industry across all media platforms.

This is critical because according to Forrester Research, the average B-to-B purchaser has completed 60% of his or her purchase research before engaging with a supplier. If you’re waiting to engage at this point, then you have surrendered the opportunity to influence the crucial stages of awareness, learning and defining needs. By missing these stages, you have no idea where the prospect got his or her information: social media, colleagues, industry events… even your competitors. At this late point, you may be stuck battling against a decision that’s already been made.

It’s important to be in front of your customers and prospects (our audience) and engage them across multiple media platforms... creating awareness, thought leadership, new content creation and lead opportunities.

Branding/Awareness Lead Generation Engagement Thought

LeadershipContent

Customization

Webinars X X X X X

Topic and Industry Specific eHandbooks X X X X X

Special Reports X X X X X

Premium Content Alerts (white papers, etc.) X X X X X

Bulk Solids Innovation Center Journal X X X X X

MKO Process Safety Journal X X X X X

Partner Insights Native Content Program X X X X

Category Sponsorship X X X X

Daily and Weekly E-Newsletters X X X

Custom Newsletters X X X X

Website Advertising X X X

Website Advertising Welcome Ad X X X

Website Native Advertising X X X X

In-Article Advertising Video X X X

Podcast Sponsorship X X X X

Market Insight Research Program X X X X X

Advanced Lead Services Programs X X X X X

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

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Helpful Resources• View a list of upcoming and on-demand webinars,

click here

2021 Chemical Processing Webinar Series ScheduleChoose from one of our scheduled webinar topics below and/or we can discuss a custom webinar topic to add to the schedule

Best Practices Series

Combustible Dust Roundtable ........................ May 12

State of the Chemical Industry ........................ June 29

Combustible Dust Roundtable ............ November 4

Safety Series

Process Safety .....................................................January 20

Process Safety ........................................................... June 16

Process Safety .............................................September 15

Powder Series

Powder Series ........................................................... April 21

Powder Series ...................................................October 27

Pricing: $9,000 net

WebinarsChemical Processing offers three thought leading series of live events focused on presenting solutions to identifiable problems, emerging technologies and key topics and initiatives that are relevant and important to chemical industry professionals. Each event is moderated by our Senior Digital Editor, who will engage industry experts in a 60 minute interactive format…. including a Q&A session with webinar attendees.

Best Practice Series – Our perennial Combustible Dust Roundtables are back again for a 6th year in May and November. Our sponsors sit on a panel with Guy Colonna, senior director of the National Fire Protection As-sociation, in order to increase awareness of the hazards and the available safeguards of fires and explosions within combustible solids processing and handling industries.

Our perennial State of Chemical Industry Webinar provides a mid-year update on the state of the chemical industry as presented by Dr. Kevin Swift, chief economist at the American Chemistry Council.

Process Safety Series – Returning for a 5th consecutive year, our Process Safety Series, in partnership with the MKO Process Safety Center, provides critical information to our audience, in understanding the hazards and risks associated with operations and addressing best practices and covering the major areas within process safety to improve process safety performance

Powder Series – Returning for a 2nd consecutive year, our Powder Series, in partnership with the Bulk Solids Innovation Center, provides critical information to our audience with a better understanding of powder and solids handling properties and procedures that enhances productivity.

Webinar Performance Webinars are the most effective lead generation solution we offer and provides a unique opportunity to interact with engaged prospects who are looking to solve their challenges and problems. Webinars are also excellent at identifying purchasers late in the buying process, as they are nearing a purchase decision. A survey of Chemical Processing webinar attendees and registrants show: • 93.1% say webinars better equips and informs them on an upcoming purchase decision • 83.9% downloaded a sponsor’s asset while watching one of our webinars • 60.9% forwarded a link to the CP webinar they just attended to someone else in their organization • 93.7% say our webinars are informative/very informative • 96.4% say the webinar content was valuable/very informative • 95.9% would recommend a webinar they attended to a colleague • 77.2% visit a sponsor website after viewing a Chemical Processing webinar • 78.2% attend 3 or more webinars per year

WEBINARSINTERACT WITH ENGAGED PROSPECTS WHO WANT TO SPEND AN HOUR WITH YOU

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

Click Here To Learn How to Enhance Your Program with Lead Nurture

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Chemical Processing Webinar Series We’ve created a turnkey process that makes your webinar sponsorship as easy as possible working with our webinar management team. Our webinar campaign manager will work with you to coordinate all event details and deliverables, including setup, registration and promotion before and after the webinar.

In addition, you can expect these deliverables: • 30-40 minutes of presentation time plus approximately 15 minutes of live interactive Q&A • 100% share of voice with a captive audience • Capability to poll the webinar audience• Capability to allow attendees to download sponsor assets during and after the webinar • Branding on pre-event, live and post event marketing.... worth thousands of dollars on it’s own • Webinar will be archived in the ChemicalProcessing.com webinar library for 12 months • Reporting portal access that includes attendee full contact information, information on what was downloaded,

poll questions and exit survey results • You’ll have personal customer service with our Webinar Campaign Manager, who will coordinate all webinar

details and deliverables with you • Rights to post webinar on your website

WEBINARS (CONTINUED)INTERACT WITH ENGAGED PROSPECTS WHO WANT TO SPEND AN HOUR WITH YOU

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

Helpful Resources• View a list of upcoming and on-demand webinars,

click here

2021 Chemical Processing Webinar Series ScheduleChoose from one of our scheduled webinar topics below and/or we can discuss a custom webinar topic to add to the schedule

Best Practices Series

Combustible Dust Roundtable ........................ May 12

State of the Chemical Industry ........................ June 29

Combustible Dust Roundtable ............ November 4

Safety Series

Process Safety .....................................................January 20

Process Safety ........................................................... June 16

Process Safety .............................................September 15

Powder Series

Powder Series ........................................................... April 21

Powder Series ...................................................October 27

Pricing: $9,000 net

Click Here To Learn How to Enhance Your Program with Lead Nurture

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MEDIA GUIDE

eHandbooks Topic and industry specific eHandbooks are online resources dedicated to helping chemical industry professionals who buy and specify equipment and solutions in a specific topic, application or industry. Chemical Processing eHandbooks are information-rich digital resources on critical industry topics that aggregate our award-winning content, as well as blend original content from our sponsors, to provide readers with detailed thought-leadership pieces on the topics most important to them. eHandbooks provide our sponsors with a number of opportunities to reach a specifically targeted audience, generate leads, and gain valuable exposure through inbound and outbound media outlets.

Why Sponsor an eHandbook?eHandbooks are a complete lead-generation package, providing a number of the key features and benefits sponsors look for, including:

• eHandbooks are excellent at identifying purchasers early in the buying process, as they evaluate vendors and solution options

• These information-rich digital editions also feature strong branding/awareness via full-page advertising for sponsors• Sponsors gain thought-leadership positioning from their association with our editorial content and co-branding

with our Chemical Processing brand• Sponsors also have an opportunity to submit their own article or product release as well for each eHandbook• It’s easy to participate

eHandbook ScheduleOur eHandbook Series covers a variety of product, application and industry specific targeted topics. See our 2021 schedule below.

eHANDBOOK SERIESGENERATE LEADS AND BUILD THOUGHT-LEADERSHIP

Helpful Resources• To visit our eHandbook library, click here.

eHandbook Price: $2,800 netAd size: Bleed: 8-1/8” x 10-3/4”, Trim: 7-7/8” x 10-1/2”; Keep live matter at least 1/4” within trim on all sides

Refining eHANDBOOK

Refine Your Operations

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

• Powder & Solids - February 11, August 12

• Flow Measurement - January 28, April 8, October 7

• Process Control - March 11

• Pharmaceutical - March 25

• Refining & Petrochemical - March 18

• Process Safety - April 22

• Steam Systems - May 6

• Predictive Maintenance - May 13

• Pumps - June 10

• Pressure Measurement - June 17

• Level - July 15

• Filtration/Separation - July 22

• Heat Transfer - August 5

• Mixing - August 19

• Motors & Drives - September 16

• Water/Wastewater - September 23

• Reliability - October 21

• Energy Efficiency - November 4

• Hazardous Dust - December 2

Click Here To Learn How to Enhance Your Program with Lead Nurture

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MEDIA GUIDE

White Paper Price: $4,050 net

WHITE PAPER PROGRAMGENERATE LEADS AND BUILD THOUGHT LEADERSHIP

White Paper ProgramChemical Processing’s Sponsored White Paper Program is a simple and effective method to improve your brand awareness, build thought leadership and generate leads. White papers give your company exposure to targeted readers who are actively searching products, services and vendors.

They position your company as a solution expert and provide an invaluable service to our readers who are searching for solutions to their technology or product challenges. Using multiple media platforms Chemical Processing will promote your company’s white paper to our community of professionals who design, operate, maintain and manage chemical, refining and petrochemical plants.

—Jerry BoisvertAmericas Product Manager, Electromagnetic Flow Technology

ABB Measurement & Analytics

Flow measurement typically relates to media moving through a closed pipe, although sometimes open-channel flow is measured in a flume or weir. It is one of the most frequently measured process variables throughout industry.

There are a wide range of flow applications and a broad variety of flowing media to measure, including liquids, gases, and steam. It can be a very challenging measurement because the process can be complicated by high pressures and temperatures, suspended solids within the fluid, and entrained air. So, it’s not surprising that no single flowmeter technology can accurately measure all types of media or meet all application needs.

Instead, process owners are faced with selecting the optimum meter from the diverse array of flow-measurement technologies available. Some are uniquely qualified to meet the needs of certain applications. In most cases, though, there is application overlap, because the same technologies can be used in multiple applications.

—The Big 6 flowmeter technologies Where to use them and why

Flow measurement is one of the most important aspects of process control and is found in a wide variety of industry sectors, including upstream, midstream, and downstream oil and gas; chemicals; power generation; pulp and paper; food and beverage; mining; water and wastewater.

—No single flowmeter technology can accurately measure all types of media or meet all application needs

Click Here To Learn How to Enhance Your Program with Lead Nurture

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MEDIA GUIDE

eJOURNALSTHOUGHT-LEADERSHIP POSITIONING AND GENERATING LEADS

Chemical Processing has partnered with two leading organizations in the respective fields of safety and powder handling to create two thought leading, targeted eJournals.

• MKO Process Safety Journal• Bulk Solids Innovation Center Journal

MKO Process Safety JournalIn partnership with the Mary Kay O’Connor Process Safety Center, Chemical Processing has created the MKO Process Safety Journal dedicated to improving process safety and helping to make safety second nature in the chemical industry. This unique publication will feature problem solving content, best practices and other practical information designed to address process safety challenges and improve process safety globally.

2021 Publication dates: January 13, June 2 and September 8

Bulk Solids Innovation Center JournalIn partnership with the Bulk Solids Innovation Center, Chemical Processing has created the Bulk Solids Innovation Center Journal dedicated to educating powder and bulk solids handling decision makers about the latest information in solving powder and bulk solids handling issues. This unique publication will feature how-to articles, case histories, latest industry developments and new product information designed to address powder and bulk handling challenges in the chemical industry.

2021 Publication dates: April 14 and October 20

Why Sponsor these thought-leading, targeted eJournals?These digital publications are a complete thought leading and lead generation package, providing a number of key features and benefits sponsors look for, including

• Thought-leading positioning within the content of these two leading organizations• Targeted exposure in content and in audience distribution• Strong prominent, branding/awareness• Quality leads for your sales team• Ease of participation

Digital Publication Price:$3,500 net

Helpful Resources• To view a sample, click here.

Bulk Solids Innovation Center JournalJuly 2020

Prolong the Life of

Material Handling

Equipment

Troubleshoot Your

Feeder for Optimal

Performance

Center Focuses On

Industrial Issues

The need for research led to a facility with several

unique characteristics

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eHANDBOOK SCHEDULE

TOPIC CALENDAR FOR 2021

Launch Date Title Closing Date Material Date

1/28/2021 Flow Measurement 12/3/2020 12/17/2020

2/11/2021 Powder & Solids 12/17/2020 1/28/2020

3/18/2021 Refining & Petrochemical  2/4/21 2/11/21

3/25/2021 Pharmaceutical  2/11/21 2/18/21

4/8/2021 Flow Measurement 2/25/21 3/4/21

4/22/2021 Process Safety  3/11/21 3/18/21

5/6/2021 Steam Systems  3/25/21 4/1/21

5/13/2021 Process Control 4/1/21 4/8/21

5/20/2021 Powders & Solids 4/8/21 4/15/21

6/17/2021 Pressure Measurement  5/6/21 5/13/21

7/15/2021 Level  6/3/21 6/10/21

7/22/2021 Filtration/Separation  6/10/21 6/17/21

8/5/2021 Heat Transfer  6/24/21 7/1/21

8/12/2021 Powder & Solids 7/1/21 7/8/21

8/19/2021 Mixing  7/8/21 7/15/21

9/16/2021 Motors & Drives  8/5/21 8/12/21

9/23/2021 Water/Wastewater  8/12/21 8/19/21

10/7/2021 Flow Measurement 8/26/21 9/2/21

10/21/2021 Reliability  9/9/21 9/16/21

11/4/2021 Energy Efficiency  9/23/21 9/30/21

11/11/2021 Pumps  9/30/21 10/7/21

12/2/2021 Hazardous Dust  10/21/21 10/28/21

CHEMICALPROCESSING.COM ADVERTISING RATES (NET)

Standard Ad Units (net rates per thousand impressions)

Leaderboard 728x90 pixels; 60k file size limit; animation, rich media acceptable $100

Medium Rectangle 300x250 pixels; 40k file size limit; animation, rich media acceptable $90

Billboard 970x250 pixels; 60k file size limit; animation, rich media acceptable $115

Welcome Ad 640x480 pixels; 60k file size limit; $3,250/week

Native Advertising

(1) Primary headline of up to 35 characters, (2) optional second-ary headline of up to 65 characters, (3) image of the content being promoted (220x284 or similar sized .jpg image), (4) Destination URL of content asset, (5) Advertiser name (to be identified as “Sponsored by” on the ad unit itself

$1,250/month, three month

minimum

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MEDIA GUIDE

Helpful Resources• To view a our Special Report library, click

here.

Special Report Price: $7,000 netfor a standard report utilizing archived Chemical Processing content

$8,000 netfor a custom report utilizing new content created by Chemical Processing

Special Report Special Report is an effective tool to generate leads and help position your company as a thought leader and leading solution provider on a particular topic or application. Our Special Reports are custom co-branded, interactive digital turnkey pieces that are a blend of Chemical Processing content, and your content contributions, which may include an article, white paper, case history and video.

Why Sponsor a Special Report?Two key advantages to the Special Report solution are that you don’t have to worry about having the bandwidth to create a new piece of content, and you’ll have a new custom asset your sales team can use. Like all Chemical Processing lead-generation solutions, the key aspect that ensures success for our clients is that we selectively target our audience, so you’ll be able to influence the right potential purchasers early in the buying cycle, during problem identification and solution exploration. Sponsors receive additional benefits, including:

• Exclusive branding and awareness for your company and your marketing message

• Superior thought-leadership positioning

• Excellent lead generation and depth of lead data

• Special reports are excellent at identifying purchasers early in the buying cycle, during problem identification and solution exploration

• Newly created PDF custom asset to use with your sales team and on your website

• Thought leading co-branded asset to use in your marketing efforts

SPECIAL REPORT“OWN” A PARTICULAR TOPIC WITH CUSTOMIZED LEAD GENERATION SOLUTIONS

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CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

Click Here To Learn How to Enhance Your Program with Lead Nurture

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MEDIA GUIDE

LEAD INSIGHT PROGRAM

REACH ACTIVE BUYERS

How do you identify prospects that are actively in a buying cycle? Our Lead Insight Program offers you the opportunity to engage with recent site visitors who have indicated that they will make a purchase decision within 3-6 months in a specific product category. 

We survey our site visitors on an on-going basis regarding their purchase intent in over 40 different categories. Our year-long Lead Insight Program provides the opportunity for you to offer your product or solution within days of when our visitors identify their purchase intent.

This program provides timely access to self-identified buyers for a 12-month period and generates an on-going supply of active leads for your marketing and sales efforts.

You’ll also receive the entire list of names monthly from each of the categories you’ve selected. Leads include both North American and International.

Program Price:

$10,000 net

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MEDIA GUIDE

Content Lead Nurture Price:Initial month ......................................$3,500 netEach subsequent month ....$2,500 net

(White Paper, Special Report, Webinar, Video or Research Program sponsorship required)

The objective of a Content Lead Nurture Package is to provide you with the opportunity to leverage your content investment for continued prospect identification and nurturing. If you have worked with Chemical Processing on a White Paper, Special Report, Research Report, Video or Webinar, you have the opportunity to continue to market your investment with the Content Lead Nurture Package run in 30-Day increments. Including both inbound and outbound marketing efforts plus the opportunity to engage prospects with automated nurturing for prospect scoring, the Content Lead Nurture Package is an excellent add-on to any content based lead generation program.

Components:• Inbound program marketing including SEO optimized article on ChemicalProcessing.com, social promotion

(8xs per month)• Outbound program marketing including an additional targeted alert (1x) and additional eNewsletter

placements (2xs)• Automated nurturing engagement email offering your additional, supporting content asset• Development of all program components• Automated opportunity delivery with full demographic and content engagement identified

Content Lead Nurture

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MEDIA GUIDE

HIGH IMPACT WELCOME AD: DOMINANT BRANDING, POSITIONING AND SUPERIOR PERFORMANCE

What Is a Welcome Ad?Quite simply, it’s the most dominant ad position we’ve ever offered on our site. The exclusive position appears ‘run of site’ on any page a user enters. The Welcome Ad is a 640 x 480 unit that covers the entire page for up to eight seconds, with your branding and message the only thing visible.

Why Use a Welcome Ad?Because it’s the only thing visible on the screen for up to eight seconds, the Welcome Ad offers an unrivaled blend of features and benefits:

• It’s the most exclusive branding and awareness opportunity on ChemicalProcessing.com

• Your ad does not compete for any share of voice on the page. • Welcome ads are the best performing ad unit

How Does a Welcome Ad Work?• Welcome Ads are served just the same as any other ad unit on our site,

except the Welcome Ad is served exclusively before any page is loaded for a visitor.

• While the Welcome Ad appears, no other items on the page are visible.• The browsers of site visitors are ‘cookied’ when they view a Welcome Ad, so we know they’ve seen it. • The ad appears for eight seconds, then fades to a visitor’s requested page. • Clients purchase the ad for a simple, flat fee for a one-week period

Welcome Ad Price:One-week campaign: $3,250 net

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MEDIA GUIDE

‘PARTNER INSIGHTS’ NATIVE CONTENT PROGRAM

New for 2021, Partner Insights offers a select number of our marketing partners the opportunity for their marketing messages to appear seamlessly embedded within the editorial flow of our market-leading brands. Often referred to as “native” content, Partner Insights articles are posted directly in our content management system. They’re tagged as Partner Insights content (image), but otherwise are indistinguishable from other editorial posts. Importantly, we’ll promote Partner Insights content through exclusive access to native messages (image) embedded within other editorial pieces across the site, as well as through promotion in our brand newsletters.

In addition to building thought leadership with our global audience of chemical industry professionals, the Partner Insights program is also designed enhance SEO efforts through embedded backlinks to additional content on our partners website. This minimum three-month program includes the initial posting and promotion of up to six pieces of content, plus two fresh pieces of content in months two and three for a total of 10 articles. Pricing is $9,000 net for the first three months, plus $2,500 monthly thereafter (two new articles monthly). The program also includes creation of a landing page with summaries of and links to your company’s Partner Insights articles.

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MEDIA GUIDE

CATEGORY SPONSORSHIP PROGRAM TARGET YOUR CONTENT AND EXCLUSIVELY OWN A CATEGORY

What better way to take advantage of our audience’s need to solve their problems then by providing your focused content and ad message as they are engaged in the category that relates to your products and solutions. Our Category Sponsorship Program allows you to exclusively “own” a specific category on ChemicalProcessing.com as follows.

Category Page PlacementsOur category pages are set up to showcase the most relevant articles, whitepapers, news and product information on a specific topic important to the chemical industry professionals in our audience.

1. Up to 3 Highly informational value assets to appear within the “Must Reads” section along with your logo

2. Up to 2 Product listings to appear within the “Product” section along with your logo3. The Top Banner and Medium Rectangle (2 positions) and Native: Contextual Ad

Website Display Ads on Related PagesThe content on our site is tagged by our editors to best represent the category of relevancy.

• You will receive impressions on the related pages tagged in the category. This includes: the Top Banner, Medium Rectangle (2 positions) and Native: Contextual Ad

Category Sponsorship Program Details include the following:• Select a category from one of our 6 Major categories below. The topics listed in blue represent

the category pages for each of the 6 Major categories.

Category Sponsorship Program Price:

$6,500 net – Includes setup and minimum three month exclusive Category Sponsorship

$5,500 net – Each additional three months of exclusive Category Sponsorship

AutomationAutomation & ITControl SystemsInstrumentationSafety Instrumented SystemsWireless TechnologyAnalyzers

Asset ManagementReliability & MaintenanceDigitalization/IIoTTrainingEconomics

Environmental ProtectionWater/WastewaterAirGround

Processing EquipmentFluid HandlingPowder & SolidsDesign & SimulationMotors & DrivesHeat ExchangersSeparations TechnologyReaction & Synthesis

Safety/SecurityCyber SecurityFire/Explosion PreventionSecurityPhysical SecurityRisk Management

Utilities/EnergyEnergy EfficiencyWater/SteamHeat Transfer FluidsAirElectricityVacuum Systems

Category Page Placements

Native ad placed within flow of relevant article

Website Display Ads on related pages

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MEDIA GUIDE

PODCAST SPONSORSHIP

Solutions Spotlight podcast: Have your company leader interviewed for a podcast episode Our Solutions Spotlight podcast sponsorship offers the opportunity for your company to be the subject of a special, sponsored episode, under the banner of one of our established podcast series. Each Spotlight episode is based on a conversation between our editorial team and a representative from your company—such as a subject matter expert or company leader within your organization, exploring a topic of your choosing that fits within the podcast series overall topic. Typical episode is 15-20 minutes and covering 4-8 questions.

• Priced at $3,000 net, each of these sponsored podcasts are intended to help build awareness for your company’s capabilities and product portfolio. Each Solutions Spotlight episode is promoted as part and parcel of the ongoing podcast series.

Solutions Spotlight Mini-Series: Work with our editors to identify and produce a series of podcast episodesOur Solutions Spotlight Mini-Series sponsorship offers the opportunity for you to work directly with our editors to explore a topic of your choosing under the banner of one of our established podcast series. As a mini-series, topic coverage is more in-depth than a single solutions spotlight providing the opportunity to inform and educate. Typical episode length is 15-20 minutes.

• Priced at $8,500 net for a 3 episode mini-series, each episode is promoted as part and parcel of the ongoing established podcast series and enjoys all the benefits of being placed within the established series.

Podcast Episode Sponsorship: Have your company presented as the sole sponsorOur ongoing podcast series are published regularly. Each episode features a member of our editorial team and an industry expert as they engage in conversation.

• Priced at $2,000 net, episode sponsorship provides you with the opportunity to select episode(s) from our podcast editorial calendar for which you will be the sole sponsor. Your episode sponsorship includes an up to 20 second audio advertisement that will be embedded within the podcast, your company logo with watermark placement in the video versions of the podcast episode posted to YouTube and on Putman sites. Episode sponsorship also includes your company name and url with the podcast episode postings to the Putman sites.

Your expert featured on the podcast transcript page on site

Your logo watermarked on the podcast which is offered on site and on YouTube

Up to 20 second embedded audio

advertisement

Your logo placed on the podcast transcript page on site

Solutions Spotlight Sponsorship Placements

Episode Sponsorship Placement

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AVAILABLE PODCASTS

Chemical Processing’s Podcasts:Process Safety with Trish & TraciTrish Kerin, director of IChemE Safety Centre, and Chemical Processing’s Senior Digital Editor Traci Purdum discuss current process safety issues such as cyber security, the effect increased regulations may or may not have on plant safety, insight into mitigation options and next steps and more. Each episode is available for download on most podcast listening apps and on ChemicalProcessing.com

Chemical Processing DistilledThe Chemical Processing Distilled podcast series is designed to tackle one critical issue at a time – providing hard-hitting information in just minutes. This podcast often features industry experts in topics such as human factors and alarm redundancy in operator performance and is hosted by Senior Digital Editor Traci Purdum. It is available for download on most podcast listening apps and on ChemicalProcessing.com

Manufacturing Tomorrow’s WorkforceU.S. manufacturers’ workforce needs aren’t aligned with the current supply of available qualified workers, leaving manufacturers questioning how they will meet production demands and remain competitive in a changing global marketplace. Manufacturers have questions about how to address their workforce needs.

This Putman Media exclusive podcast is featured on all seven of Putman’s brands and available on Apple Podcasts, Google Play and most other podcasting apps. It addresses the workforce challenges manufacturers face in the world’s most important manufacturing markets–including chemicals, food and pharmaceuticals–as well as across the key enabling disciplines of asset reliability, industrial automation and smart, connected manufacturing.

Podcast Sponsorship Price:

Solutions Spotlight podcast: $3,000 net

Solutions Spotlight Mini-Series: $8,500 net

Podcast Episode Sponsorship:$2,000 net

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MEDIA GUIDE

WEBSITE ADVERTISING BUILD BRAND AWARENESS AND AUDIENCE ENGAGEMENT

Chemical Processing offers a variety of ad positions on our website including the Leaderboard, Medium Rectangle, Billboard and Naitive Ad positions

As our media consumption study shows, industry websites, such as ChemicalProcessing.com are an excellent source to “keep current with trends” (64%) and “learn about new products and technologies” (59%).

ROS Website Advertising With an average over 50K unique visitors each month, ChemicalProcessing.com is the source for thought leaders in the chemical community. Each day thousands of chemical industry professionals stay current and in touch by turning to ChemicalProcessing.com for chemical market news, vendor and product updates, videos, expert analysis and operational best practices.

Native Advertising - On Site Influence, One Conversation At A TimeChemical Processing’s native advertising option allows you to place in-article messaging offering your content on a specific topic within related content on our website. As our audience is reading the articles, your offer will be presented within the article page. Our editors will review your content offer to ensure that it provides an informative and education option for our audience relative to the content they are reading. Chemical Processing will create the offer to follow our website look and feel allowing us to run it alongside our topic related content.

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CHEMICALPROCESSING.COM ADVERTISING RATES (NET)

Standard Ad Units (net rates per thousand impressions)

Leaderboard 728x90 pixels; 60k file size limit; animation, rich media acceptable $100

Medium Rectangle 300x250 pixels; 40k file size limit; animation, rich media acceptable $90

Billboard 970x250 pixels; 60k file size limit; animation, rich media acceptable $115

Welcome Ad 640x480 pixels; 60k file size limit; $3,250/week

Native Advertising

(1) Primary headline of up to 35 characters, (2) optional second-ary headline of up to 65 characters, (3) image of the content being promoted (220x284 or similar sized .jpg image), (4) Destination URL of content asset, (5) Advertiser name (to be identified as “Sponsored by” on the ad unit itself

$1,250/month, three month

minimum

Click here for more detail on our web ad units.

72%of our audience

indicated that they use

ChemicalProcessing.com on a monthly basis.

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Chemical Processing In-Article video advertising provides the perfect opportunity for your video ad to be placed within relevant article video summaries on the ChemicalProcessing.com website.

Our short-form video article summary is placed prominently at the top of an article page. Your 10 second video ad will be featured pre-roll or mid-roll in our video summary for maximum viewership and recall. Only Chemical Processing can offer this unique opportunity and exclusive and prominent placement of your ad within our original video content.

Don’t have video ads yet? Not a problem. Our team can work with just your company logo and brief description to allow you to take advantage of this exclusive and exciting new video advertising opportunity.

For just $3,000 net, your 10 second video ad will be placed in our short-form video article summary prominently on our article page for 3 months.

In-Article Video AdvertisingIn-article video advertising Price: $3,000 net

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MEDIA GUIDE

eNEWSLETTERSINCREASE EXPOSURE AND STAY TOP OF MIND

eNewslettersChemical Processing Morning Briefing eNewsletter is published Monday through Thursday featuring the very latest articles, as well as, timely information about upcoming and on-demand webinars, white papers, eBooks and other key industry news and information that chemical industry professionals need to start the day. Check here for sample.

Chemical Processing Weekly eNewsletter is published every Saturday rounding out that week’s most popular news, articles and products. Check here for sample.

Why Sponsor an eNewsletter?Chemical Processing eNewsletters are sent to an engaged, and active audience who have specifically registered to receive them. eNewsletters provide the following benefits:

• Build your brand and generate awareness• Create excitement for your products and solutions• Drive traffic to your website

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

CP WEEKLY AND CP MORNING BRIEFING eNEWSLETTER ADVERTISING RATES (NET)

Position Creative 1X 6X 12X

Premium sponsor

Up to 150x150 pixel non-animated image (optional), up to 75 characters for headline and up to 350 characters for text (including spaces). Include destination link.

$1,785 $1,605 $1,360

Featured Sponsor

Up to 150x150 pixel non-animated image (optional), up to 75 characters for headline and up to 250 characters for text (including spaces). Include destination link.

$1,070 $1,000 $950

Sponsored Link

Up to 75 characters for headline and up to 150 characters for text (including spaces). Include destination link.

$340 $255 $170

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MEDIA GUIDE

CUSTOM eNEWSLETTERS EXCLUSIVE THOUGHT-LEADERSHIP IN A CUSTOMIZED ENEWSLETTER

Custom eNewslettersChemical Processing’s Custom eNewsletters allow you to build your own customized eNewsletter that combines our award-winning editorial with your own content to create an exclusive branding and thought-leadership marketing opportunity.

Why Use Custom eNewsletters?Our Custom eNewsletters offer all the branding and targeting opportunities of our editorial eNewsletters, but in an exclusive format that allows you to amplify your marketing message exponentially. Among the key features and benefits:

• Thought-leadership: blend your own content with Chemical Processing content to add credibility

• 100% share of voice• Flexibility: you control when your newsletter is sent,

so you can time it to suit your needs• Drive traffic: Send prospects to your multiple locations,

information and tools on your website

eNewsletter Price: $5,500 net

View a sample of a Single Sponsor/Custom eNewsletter:• Custom eNewsletter example

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MEDIA GUIDE

ADVANCED LEAD SERVICES PROGRAM

Chemical processors do not sit back and wait for content to come to them, they search for it to solve a specific problem and to keep up with the latest developments in new technologies and solutions. Our audience is smart, and they want and appreciate educational content that provides problem solving ideas and practical solutions.

Our Advanced Lead Services Program program is efficient, measurable and cost-effective.

Each customized program provides you with the opportunity to integrate your content in to our audience’s research or purchase cycle and associate your brand at just the right time. Our Advanced Lead Services Programs provide you with strategic nurturing and real-time opportunity identification that results in a clear ROI, advanced marketing insights and improved sales efficiency.

>> Advanced behavioral analysis allows us to identify prospects as soon as they enter the purchase or research cycle.

>> Strategic content deployment appeals to prospects at each stage of their journey and associates your brand at the right time.

>> Automated marketing workflows that capture and nurture prospects into opportunities and delivers them to your marketing and sales team.

>> In-depth reporting provides transparency and allows us to analyze and improve campaign results as partners in real time.

See resultsThe Chemical Processing Advanced Lead Services Program generated 26% MQL to SQL conversion rate for a recent program - almost double the conversion rate achieved from their own marketing automation efforts.

3, 6 or 12 Month Nurture ProgramsThe objective of a 3, 6 or 12 month Advanced Lead Services Nurture Program is to provide you with the opportunity to attach your brand and identify & nurture prospects during their research or purchase journey.

Program Details:• Campaign consultation to identify objectives• Chemical Processing co-branded Special Report on

campaign topic• Inbound program marketing including SEO optimized

article on ChemicalProcessing.com, social promotion• Outbound program marketing including targeted alert

and enewsletter placements• Development of all program components including

emails, landing pages, workflows• Automated opportunity delivery with full demographic

and content engagement identified• Monthly program review• Program adjustments as needed

Pricing:3 months: .........................................$18,500 net6 months: .........................................$25,500 net12 months: .......................................$40,500 net

Trigger Articles

Eblast

ENews

In-contentCTA

Social

Automated Workflows

Nurturing Paths

Identified Opportunities

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MEDIA GUIDE

MARKET RESEARCH PROGRAMYou have a great product or solution for the chemical processing market but you are not certain on how to best position the product or solution to the chemical processing market. What should you do?

Our Market Insight Research Program provides you with direct feedback from industry professionals through a custom research survey fielded across the Chemical Processing audience. Our editors then combine your survey results together with an in-depth article based on the results to author a compelling Research Report.

The Research Report is then made available to the Chemical Processing audience – creating new knowledge and insight to help influence business plans and decision making in key chemical processing areas.

Program DetailsOur Chemical Processing marketing and editorial teams work hand-in-hand with you to deliver:

1. Market Insight Report PDF format featuring key findings from your custom research survey with an in-depth analysis article based on the survey results. Includes “Other Resources” section offering your relevant content such as white papers.

2. Feature article Authored by a Chemical Processing editor and hosted on ChemicalProcessing.com, the article will summarize your research results, be featured on the homepage and will include a link for registration and download of the full Market Insight Report.

3. Summary Infographic Highlighting key research data points and tied to your company’s expertise and solutions. Infographic will be featured in a selected issue of Chemical Processing magazine.

Put the power of research to work for you. Contact your Chemical Processing representative for more information on our Market Insight Research Program.

Market Research Program Price:$18,000.00 net

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RESEARCH REPORT

Sponsored by

GAS ANALYTICS: STUDY FINDS ROI, ACCURACY,

PROOF KEY FACTORSSurvey respondents are open to new applications as long as

there’s proof they work in the real world and are cost effective.

CHEMICAL PROCESSING SURVEY: RESPONDENTS ARE OPEN TO NEW APPLICATIONS

AS LONG AS THERE’S PROOF THEY WORK AND ARE COST EFFECTIVE.

Would you consider alternative gas-analysis technologies?

Three Top Considerations When Choosing A Gas Analyzer

INDUSTRY EXPERIENCE

SURVEY LOOKS AT GAS-ANALYTICS EQUIPMENT

48%HAVE BEEN IN THE CHEMICAL INDUSTRY FOR MORE THAN 20 YEARS.

13%HAVE LESS THAN FIVE YEARS TENURE

Three Barriers That Hinder Application Of Alternative Gas Analysis Technology

1 Uncertainty about the true benefits of the technology

38.3%2 Concern about implementing or maintaining the technology

31.9%3 Lack of available references in similar applications 23.4%

Capital Costs Operating & Maintenance Costs

Accuracy

DOWNLOAD “GAS ANALYTICS: STUDY FINDS ROI, ACCURACY, PROOF KEY FACTORS”

https://goo.gl/rBch79

No10.6%

Yes36.2%

Depends on the application53.2%

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MEDIA GUIDE

SUPPLIER SOURCE GUIDE

With more audited purchasers of equipment in the chemical industry, Chemical Processing is publishing a comprehensive year-end Supplier Source Guide for 2021.

Chemical Processing’s Supplier Source Guide will provide 48,000 chemical industry subscribers with a comprehensive, up-to-date “A-Z” Suppler Source Guide Directory and a look back at important trends and topics from the past year.

It will also be made available online to our 50,000 unique visitors to our ChemicalProcessing.com website.

The 2022 Suppliers Source Guide will be published in December 2021 and feature the following advertiser and reader benefits. In addition, there are still available positions in this year's 2021 Supplier Source Guide, which will be published in December 2020. Space deadline is October 2.

• The Supplier Source Guide Directory will be featured on ChemicalProcessing.com upon release and will be hosted on our ChemicalProcessing.com website.

• The Supplier Source Guide will be a separate, stand-alone directory, published with a UV varnished cover, on brighter and heavier paper stock and poly-bagged with the December issue.

• The Supplier Source Guide will look back on the year that was the Chemical industry, including Chemical Processing’s expert monthly coverage of the most important trends and topics that impacted the industry in the past year.

• Bonus distribution at all the major shows Chemical Processing exhibits.• With a Full Page, there are premium positions available across from a product category page, if still

available

Space Closing Date: October 1, 2021Materials Closing Date: October 8, 2021

To view the Supplier Source Guide, click here

FOUR-COLOR PRINT ADVERTISING RATES*

Net RatesAd Dimensions(WxD, inches)

Full Page $2,500 7-7/8 x 10-1/2

Full Page ad with accompanying supplier advertorial page $4,000 7-7/8 x 10-1/2

One-half page horizontal $1,750 7 x 4-7/8

*All ads include a bold category listing(s) in the Supplier Sourcing Guide

CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

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CHEMICAL PROCESS ING • CONTROL • CONTROL DES IGN • FOOD PROCESS ING • PLANT SERV ICES • PHARMA MANUFACTUR ING • SMART INDUSTRY

MEDIA GUIDE

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PUTMAN MEDIA’S SendMyAd Portal

Putman now offers print ad and eHandbook ad material submissions through our SendMyAd portal. With SendMyAd, you will be able to upload, manage, preflight and approve your ads quickly and easily.

• Once you complete your insertion order, we will send you an email with a link to the SendMyAd portal.

• Click the link to be directed to the SendMyAd portal where you can either sign in if you already have a SendMyAd account (through any publishers you work with). If you do not already have an account, creating one is simple – just follow the instructions to enter your email and create a password.

• Choose to upload your file. SendMyAd will flag quality issues that can affect reproduction on press and it suggests resolutions for optimal results.

• Through the portal you will be able to preflight and approve your ad.• Once approved, your ad is automatically sent to the Putman team!

Your account in the SendMyAd portal allows you to manage your ads.

Pickup in a future issue? No need to re upload an ad, you can choose it from your SendMyAd library when the time is right.

Helpful Resources• Watch our video on just how easy it is to use SendMyAd, click here.• To upload your ad using SendMyAd, click here.

Contact with questions: Rita Fitzgerald, Production [email protected]

Page 40: Latest poll shows salary and satisfaction remain EDGE 2021

Brian Marz, PublisherPhone: [email protected]

Faith Zucker, District Sales Manager/ Digital Sales ManagerPhone: 216-316-8203 [email protected]

Peggy Harrington-Marz, Inside Sales ManagerPhone: [email protected]

Sales

Mark Rosenzweig, Editor-in-ChiefPhone: 630-467-1301 ext. [email protected]

Traci Purdum, Senior Digital EditorPhone: 630-467-1301 ext. [email protected]

Amanda Joshi, Managing EditorPhone: 630-467-1301 ext. [email protected]

Seán Ottewell, Editor at [email protected]

Editorial

Rita Fitzgerald, Production ManagerPhone: 630-467-1301 ext. [email protected]

Carmela Kappel, Publishing Services CoordinatorPhone: 630-467-1301 ext. [email protected]

Material & Logistics

www.chemicalprocessing.com