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Lampiran 1
Kuesioner Penelitian
KUESIONER
Saudara/i yang terhormat, Perkenankanlah saya Eilien, mahasiswa S2 Sains
Manajemen Unika Soegijapranata akan mengajukan beberapa pertanyaan
sehubungan dengan survei saya yang berjudul ”Analisa Posisi Toko Roti Di Kota
Semarang Berdasarkan Correspondence Analysis (Studi Pada Empat Toko Roti:
BBQ, Excellent, Swiss, Dan Wonder) “. Terima kasih atas kerjasama dan kesediaan
anda untuk membantu dalam pelaksanaan survei ini.
DATA RESPONDEN
Nama :
Usia :
Jenis Kelamin : Wanita / Pria
Pekerjaan :
Pendidikan terakhir : SD
SLTP
SLTA
S1
S2
Lainnya :……………..
Pendapatan per bulan : kurang dari Rp 1 juta
Rp 1,01 – 2 juta
Rp 2,01 – 3 juta
Rp 3,01 – 4 juta
Rp 4,01 – 5 juta
Lebih dari Rp 5 juta
PETUNJUK PENGISIAN
Kuisioner ini ingin mengetahui persepsi anda terhadap ketiga belas atribut dari
keempat Toko Roti yang ada di kota Semarang. Keempat Toko Roti tersebut meliputi
BBQ, Excellent, Swiss dan Wonder.
Anda diminta untuk memberikan persetujuan atau ketidaksetujuan terhadap ketiga
belas atribut dalam bentuk skala yang mewakili persepsi anda.
- Skala 1 jika anda merasa setuju
- Skala 0 jika anda merasa tidak setuju
BBQ EXCELLENT SWISS WONDER
Lokasi toko yang mudah
dijangkau
Kemudahan memperoleh
tempat parkir
Merek roti populer
Roti yang disediakan bervariasi
Rasa roti yang enak
Penampilan roti yang menarik
Pengemasan roti yang menarik
Tersedianya produk pelengkap
(kue kering dan kue basah)
Harga roti yang murah
Pelayanan karyawan yang
ramah
Pemberian diskon bagi
konsumen
Promosi toko yang menarik
Penataan toko yang menarik
Anda diminta untuk memberikan pendapat anda mengenai kekhasan masing –
masing toko roti. Anda dapat menuliskan beberapa kekhasan pada baris dibawah ini
atau anda dapat mengosongkan baris tersebut jika anda merasa tidak ada kekhasan
pada toko roti tersebut dibandingkan dengan toko roti lainnya.
- Toko roti BBQ :...................................................................................................
.........................................................................................................................................
- Toko roti Excellent :...................................................................................................
.........................................................................................................................................
- Toko roti Swiss :...................................................................................................
.........................................................................................................................................
- Toko roti Wonder :...................................................................................................
.........................................................................................................................................
Anda diminta untuk menuliskan pengalaman anda saat melakukan pembelian di
keempat toko roti tersebut.
Toko roti BBQ
- Produk yang sering dibeli :.......................................................................................
- Pembelian yang terakhir :.......................................................................................
- Keperluan pembelian :.......................................................................................
- Untuk siapa :.......................................................................................
Toko roti Excellent
- Produk yang sering dibeli :.......................................................................................
- Pembelian yang terakhir :.......................................................................................
- Keperluan pembelian :.......................................................................................
- Untuk siapa :.......................................................................................
Toko roti Swiss
- Produk yang sering dibeli :.......................................................................................
- Pembelian yang terakhir :.......................................................................................
- Keperluan pembelian :.......................................................................................
- Untuk siapa :.......................................................................................
Toko roti Wonder
- Produk yang sering dibeli :.......................................................................................
- Pembelian yang terakhir :.......................................................................................
- Keperluan pembelian :.......................................................................................
- Untuk siapa :.......................................................................................
Lampiran 2
Jadwal Survei
Hari Tgl Jumlah Responden
BBQ EXCELLENT SWISS WONDER
Rabu 28-10-2009 - - 5 -
Kamis 29-10-2009 - - 4 -
Jumat 30-10-2009 - - 2 -
Sabtu 31-10-2009 - - 5 5
Minggu 01-11-2009 3 - 3 -
Senin 02-11-2009 - - - -
Selasa 03-11-2009 - - 3 -
Rabu 04-11-2009 - 1 3 -
Kamis 05-11-2009 - - 2 -
Jumat 06-11-2009 - 4 - -
Sabtu 07-11-2009 - - 4 2
Minggu 08-11-2009 4 - - 2
Senin 09-11-2009 - - - -
Selasa 10-11-2009 - 4 - -
Rabu 11-11-2009 - 3 - -
Kamis 12-11-2009 - - 3 -
Jumat 13-11-2009 - - - -
Sabtu 14-11-2009 - - 1 3
Minggu 15-11-2009 3 - - -
Senin 16-11-2009 - - 4 -
Selasa 17-11-2009 - 3 - -
Rabu 18-11-2009 - - 2 -
Kamis 19-11-2009 - 3 - -
Jumat 20-11-2009 - - - -
Sabtu 21-11-2009 - - 2 2
Minggu 22-11-2009 1 1 3 -
Senin 23-11-2009 1 2 - -
Selasa 24-11-2009 - 3 - -
12
24
46
14
TOTAL
96
Lampiran 3
Daftar Nama Responden
Responden Nama Responden Nama
1. Aidha Juwita 30. Lely
2. Yoyok 31. Daniel Ari P.
3. Yuduth Noviani 32. Yesslyn
4. Ayunda 33. Djoko Witono
5. Angel 34. Maria Anastasia
6. Eko Setyono 35. Pula Sari Dewi
7. Karyati 36. Pujo Utomo
8. Maria Afiatini 37. Antonius Chandra Wibowo
9. Lian Hwa 38. Clarencia
10. Dewi Pramitasari 39. Sonny Sucipto
11. Sri Indah Susanti 40. Sumi
12. Yongki Yahya 41. Wahono Winarto
13. Tri Pujiati 42. As’ad
14. Priyadi 43. Swanny
15. Hana 44. Sri Utami
16. Lenny 45. Tomo
17. Hadiwijaya 46. Karina
18. Ferdi 47. Agus Witjaksono
19. Lanny G. 48. Cicik S.
20. Yulita Hartono 49. Fitriani
21. Guntur W. 50. Ifa Iftiana
22. Ndari Titis Kusumastuti 51. Aristanti T. N.
23. Amellia K. 52. Ratna Daniati
24. Sari 53. Margaretha
25. Edward 54. Sri W.
26. Winasis D. P. 55. Lucia
27. Shelly 56. Gandhi Sugiarto
28. Evi Damayanti 57. Yatini
29. Soedjito 58. Gina
Responden Nama Responden Nama
59. Dina 78. Margono Santoso
60. Vina Natalia 79. Natalia
61. Puspa Lianywatie 80. Tinny
62. Martina Sri Lestari, Shut 81. Antonius
63. Silviana Anggraeni 82. Indah
64. Ratna Wulanjuni 83. Ayu
65. Agung 84. Puji suyanti
66. Lusiana 85. Rohwati
67. Deni 86. Triminarti Wahyuningsih, SE
68. Dihab Isnandar 87. Raymond
69. Dian Hery P. 88. Titik
70. Andy Kristanto 89. Dharmita Sugata
71. Lanny Christiani Santoso 90. Mulyadi
72. Hendrik Goutama 91. Monique
73. Mariana Tri Sapta Wati 92. Melisa Soesanto
74. Ferry 93. Budi
75. Darren S. 94. Moses
76. Ignatius Tonny 95. Arif Iswahyudi
77. Deddy Soesanto 96. Christina W.
Lampiran 4
Data Mentah Correspondence Analysis
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 1 BBQ 1 1 0 0 0 0 0 0 1 1 0 0 1 0 1 0
EXC 1 1 1 0 1 0 0 0 1 1 0 0 0 0 1 0
SWISS 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
WONDER 1 0 0 0 1 1 1 0 0 1 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 0 0 0 1 1 0 1 0 1 1 0 1 1 1 1 0
0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1 1
1 0 1 1 0 1 0 0 0 1 0 1 1 0 0 0 1 0 0
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
0 0 0 0 0 0 0 0 1 0 0 1 0 0 1 0 0 1 1
1 0 0 1 1 0 1 0 1 0 1 1 1 0 1 1 1 1 1
1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 0 0 0 1 1 1 1 1 1 0 0 1 0 0 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
1 0 1 1 0 0 0 0 1 0 0 1 1 1 1 1 1 1 0
1 1 1 1 0 0 0 0 1 1 0 1 1 1 1 1 1 1 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 0 0 1 1 1 1 1 1 1 0 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 0 0 1 0 0 1 1 1 1 1 0 1 0 0 0 1 1 1
0 1 1 1 1 1 1 1 1 1 1 0 0 1 1 1 0 1 1
1 1 1 1 1 0 1 1 0 0 1 1 1 1 1 1 0 1 1
0 1 1 0 1 0 1 1 0 0 0 1 1 0 1 0 1 0 1
93 94 95 96
1 0 0 0
1 1 1 0
1 1 1 1
0 0 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 2 BBQ 1 0 0 0 0 1 0 0 1 0 1 1 1 0 1 0
EXC 1 1 1 0 1 1 1 1 1 1 1 1 1 0 1 0
SWISS 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1 1
WONDER 0 0 0 0 0 1 1 1 0 0 1 0 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
1 1 1 1 1 1 0 1 0 1 1 1 1 1 1 1 1 0 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0
0 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1
0 1 1 0 0 1 1 0 0 1 0 0 1 1 0 0 1 0 0
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 0 1 0 1 0 1 0 1 1 0 1 0 0 1 0 1 1 1
1 1 1 1 1 0 1 1 1 1 1 1 1 0 1 1 1 1 1
1 1 1 1 1 0 1 1 1 1 1 0 1 1 1 1 1 1 1
1 0 1 0 0 0 1 1 1 1 0 0 1 0 1 0 0 0 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 1 1 1 1 0 1 1 1 1 0 1 1 1 1 1 1 1 0
1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1 0
1 1 1 1 1 1 1 0 1 0 0 1 1 1 1 1 1 1 0
0 0 1 1 0 0 0 0 1 0 0 1 1 1 1 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 0 0 1 0 1 1 1 1 1 1 1 1 0 0 0 0 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
1 0 1 1 1 0 1 1 1 1 1 1 1 1 1 1 0 1 1
0 1 0 0 1 0 1 1 0 0 1 1 1 0 0 0 1 1 1
93 94 95 96
1 1 0 0
1 1 1 1
1 1 1 1
1 1 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 3 BBQ 0 1 0 1 1 0 0 0 0 0 0 0 0 0 1 0
EXC 0 1 1 0 1 0 1 1 1 0 0 1 0 0 1 0
SWISS 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
WONDER 0 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 0 1 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 1
0 1 0 1 1 1 0 1 1 0 1 1 1 1 1 0 0 1 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 0 0 0 1 0 1 1 1 0 1 1 0 0 1 0 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
0 0 0 0 1 0 1 0 1 1 0 1 1 1 0 1 0 0 1
0 1 1 1 1 1 1 0 1 1 1 1 1 0 1 1 1 1 1
1 1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 1 1 0 1 1 1 1 1 1 0 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 0 0 0 0 0 0 0 1 0 0 1 0 0 0 0 0 0 1
1 1 1 1 1 1 1 1 1 1 0 1 0 1 1 1 1 0 1
1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1
1 1 0 1 1 0 1 1 1 1 1 1 1 0 0 1 1 0 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 0 1 0 1 0 1 0 1 0 0 0 0 0 0 1 1 0 0
1 1 1 1 1 1 1 1 1 0 0 0 0 0 1 1 1 1 1
1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
0 1 0 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1
93 94 95 96
0 0 1 0
1 1 1 1
1 0 1 1
1 1 1 1
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 4 BBQ 0 0 1 1 1 0 1 1 0 0 1 1 0 0 1 0
EXC 1 1 0 1 0 0 1 1 0 0 1 1 0 0 1 0
SWISS 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 0
WONDER 0 0 0 1 1 0 1 1 1 1 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 0 1 1 0 1 1 0 1 0 1 0 0 0 1 1 1 1 1
1 1 1 1 1 1 1 1 1 0 1 1 0 1 1 1 0 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
1 0 1 0 0 1 1 1 1 1 1 1 0 1 1 1 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
1 1 1 0 1 0 1 0 1 1 0 1 0 1 0 1 0 1 1
1 1 1 0 1 0 0 1 1 1 0 1 0 1 1 0 0 1 1
1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 0 1 1 1
1 1 1 1 1 0 0 1 1 1 0 1 1 1 0 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 1 1 1 1 0 1 1 1 1 1 1 0 0 1 0 0 0 0
0 1 1 1 1 0 1 1 1 1 0 0 0 0 1 1 1 0 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
0 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1 0 0
93 94 95 96
0 1 1 0
0 1 1 1
1 1 1 1
0 1 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 5 BBQ 0 1 0 1 0 0 0 0 0 0 0 1 0 0 1 0
EXC 0 1 0 1 0 0 1 1 0 1 1 1 0 1 1 0
SWISS 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
WONDER 0 1 1 1 1 0 1 0 1 1 0 1 1 0 1 0
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 0 1 0 0 1 0 0 0 1 1 0 1 0 0 0 0 0 1
1 1 1 1 1 1 0 1 0 1 1 1 1 1 0 0 0 1 1
0 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1
0 0 1 0 0 1 0 1 0 0 1 1 1 1 0 0 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 1 0 1 0 0 1 1 0 1 0 1 1 1 0 1 0 0 1
1 1 1 1 1 0 0 1 1 1 0 1 1 1 1 1 1 0 1
1 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1
1 0 0 1 0 0 0 1 0 0 0 1 1 1 0 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 0 0 0 0 1 0 0 1 1 0 1 0 0 0 0 0 0 1
1 1 1 1 1 0 1 1 1 1 0 1 1 1 1 1 0 1 1
1 1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1
0 0 0 0 0 0 0 1 1 1 0 1 1 0 0 0 0 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 1 1 0 1 0 1 1 1 0 0 0 0 0 0 1 0 0 0
1 1 1 1 1 0 1 1 1 0 1 1 1 0 0 1 1 1 0
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
0 0 1 0 1 1 1 1 1 0 1 1 1 1 1 1 0 0 0
93 94 95 96
0 0 1 0
1 1 1 1
1 1 1 1
1 0 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 6 BBQ 0 1 0 1 0 0 1 1 0 1 1 1 0 0 1 0
EXC 0 0 0 0 0 0 1 1 0 0 1 1 0 1 1 0
SWISS 1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 0
WONDER 0 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
1 0 1 1 1 0 1 1 1 0 0 0 1 0 0 0 1 1 1
0 1 1 0 1 1 1 1 1 1 0 1 1 1 0 0 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
0 1 1 1 1 0 1 1 1 0 0 1 1 1 0 0 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 1 0 1 0 1 0 1 1 0 0 1 1 1 1 0 1 0 1
1 1 1 1 0 1 0 1 1 1 0 1 1 0 1 1 0 0 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 0 1 1 1 1 0 1 1 1 0 0 1 0 0 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 1 1 0 0 0 0 0 1 1 0 0 0 1 1 1 1 0 1
1 1 1 0 0 1 0 0 1 1 0 0 1 1 1 0 0 1 1
1 1 1 1 1 1 1 1 1 1 1 0 1 1 0 1 1 1 1
0 1 1 0 0 0 0 1 1 1 1 0 1 1 1 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 0 1 0 1 0 1 1 1 0 0 1 0 0 1 1 0 0 0
1 1 1 0 1 0 1 1 1 0 0 0 1 0 0 1 1 1 0
1 0 1 1 1 1 1 1 1 1 0 1 1 0 1 1 1 1 1
0 0 1 0 1 0 1 1 1 0 0 1 1 1 1 0 0 0 0
93 94 95 96
1 0 1 1
1 1 1 1
1 1 1 1
1 1 1 1
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 7 BBQ 0 1 0 1 1 0 1 1 1 0 1 1 0 0 1 0
EXC 0 1 0 1 1 0 1 1 1 0 1 1 0 1 1 0
SWISS 1 0 1 1 1 0 1 1 1 1 1 1 0 1 1 0
WONDER 0 0 0 1 1 1 1 1 1 1 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 1 1 1 0 1 1 0 1 0 1 0 1 0 1 1 0
1 1 1 1 1 1 0 1 1 1 0 1 1 1 1 0 0 1 1
1 1 1 1 1 1 0 1 1 1 1 1 1 1 1 0 1 1 1
0 1 1 0 1 0 0 1 1 1 1 1 1 1 1 0 1 1 0
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 1 1 0 0 0 1 0 1 1 1 0 1 1 1 1 1 1 1
0 1 1 1 0 0 1 1 1 1 1 0 1 1 1 1 1 0 1
1 0 1 1 1 1 1 0 1 0 0 1 1 1 1 1 1 1 1
1 1 1 0 1 1 1 1 1 0 0 0 1 0 1 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 1 1 0 0 1 0 0 1 1 0 0 1 1 1 0 1 0 0
0 1 1 0 0 1 1 1 1 1 0 0 1 1 1 0 0 1 0
1 1 1 1 1 1 1 0 1 1 1 0 1 1 1 0 1 1 1
0 1 1 0 0 0 1 1 1 1 1 0 1 1 1 1 1 1 0
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
1 0 1 1 1 1 0 1 1 1 0 0 0 0 1 0 1 1 1
1 0 1 1 0 1 0 1 1 1 0 0 0 1 0 0 1 0 1
1 1 1 1 1 1 1 1 1 1 0 0 0 1 1 0 1 0 1
1 0 1 1 0 1 0 1 1 1 0 0 0 1 0 0 0 1 0
93 94 95 96
1 0 1 1
1 1 1 1
1 1 1 1
1 1 1 1
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 8 BBQ 0 1 1 1 1 0 1 1 1 1 0 0 0 1 1 0
EXC 1 1 1 1 1 0 1 1 1 1 1 1 0 1 1 0
SWISS 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1 1
WONDER 1 0 1 1 1 0 1 1 1 1 1 1 1 1 1 0
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 0 1 1 1 1 1 1 1 0 1 0 1 0 1 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1 0 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
0 0 1 0 1 1 1 1 1 1 1 1 1 1 1 0 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 0 0 1 0 1 1 1 0 1 1 1 0 1 1 0 1 1 1
1 0 0 1 1 1 1 1 0 1 1 1 0 1 1 0 1 1 1
1 0 1 1 0 1 1 1 1 1 1 1 0 1 1 1 1 1 1
1 0 1 1 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 0 1 1 0 0 0 0 1 0 0 0 0 0 1 1 1 0 1
1 0 1 1 1 1 0 1 1 1 1 1 1 0 1 0 1 1 1
1 1 1 1 1 1 1 0 1 1 1 1 0 0 1 1 1 1 1
0 0 1 1 0 0 0 0 1 1 1 0 0 0 1 1 0 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 1 1 0 0 1 1 0 1 0 1 1 1 1 1 0 1 1 1
0 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
0 1 0 1 1 1 1 1 1 0 1 1 1 1 1 1 0 0 1
93 94 95 96
1 1 1 0
1 0 1 0
1 1 1 1
0 1 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 9 BBQ 0 1 0 1 0 0 0 0 1 0 0 1 0 0 1 0
EXC 0 1 1 0 1 0 0 0 0 1 0 0 0 0 1 0
SWISS 0 0 1 0 1 1 1 1 1 0 1 1 1 1 1 1
WONDER 0 1 1 1 1 1 1 1 1 1 1 1 0 1 1 0
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 0 0 0 1 1 0 0 1 0 0 0 0 0 0 0 0 1
0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0
0 0 1 0 0 1 0 1 0 0 0 1 0 0 0 0 1 1 0
1 1 1 1 0 0 1 1 0 0 1 1 1 0 1 1 1 0 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 1 0 1 1
0 0 0 0 0 0 0 0 1 1 1 1 0 0 0 0 0 1 1
1 1 0 1 0 0 0 0 0 0 0 1 0 0 0 1 0 1 1
1 1 1 1 1 0 0 1 1 1 1 1 1 0 0 1 1 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 1 0 0 0 1 0 0 1 0 0 0 1 0 1 1 1 0 0
0 0 0 0 0 0 0 0 1 0 0 1 1 0 0 0 0 1 0
0 0 0 0 0 0 0 0 1 1 0 0 1 0 1 1 1 1 1
0 1 0 1 0 1 1 1 1 1 1 1 1 0 1 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
1 1 0 0 0 0 1 1 1 0 1 1 1 0 1 0 0 0 0
0 0 0 0 0 0 1 0 1 0 1 0 0 1 0 1 0 0 1
0 0 1 1 1 0 1 1 1 0 0 0 1 0 1 1 0 1 1
1 1 0 1 1 0 1 1 1 1 1 1 1 0 1 1 1 0 1
93 94 95 96
0 1 1 1
1 0 1 0
0 1 1 0
1 1 1 1
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 10 BBQ 1 1 1 1 1 0 1 1 1 1 0 1 1 0 1 1
EXC 1 1 1 1 1 0 1 1 1 0 1 1 1 0 1 1
SWISS 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1
WONDER 1 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 1 1 1 0 1 1 1 1 1 1 0 1 1 0 1 1
0 1 1 1 1 0 0 1 1 1 1 1 1 1 1 1 0 1 1
1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 1 0 1 1
1 1 1 1 1 0 0 1 1 1 0 1 1 1 0 1 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 0 0 1 1 1 1 0 1 1 1 1 0 1 1 1 1 1 1
1 1 0 1 1 1 1 0 1 0 0 1 0 1 1 1 1 1 1
1 1 1 1 1 1 0 1 1 0 1 1 0 1 1 1 1 1 1
1 0 0 1 1 1 0 0 1 1 1 1 0 1 1 1 0 1 1
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
1 0 1 1 1 1 0 0 1 1 0 0 0 1 1 1 1 1 1
1 0 1 1 1 0 0 0 1 1 0 1 1 1 1 1 1 1 1
1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1
1 0 1 1 1 0 0 1 1 1 1 0 1 1 1 1 1 1 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
1 1 1 0 1 1 1 1 1 1 1 0 0 1 1 1 1 0 1
0 0 1 1 1 1 1 1 1 1 0 0 0 1 1 1 1 0 1
0 0 1 1 1 1 1 1 1 1 1 0 1 1 1 1 1 1 1
0 1 1 1 1 1 1 1 1 1 0 0 1 1 1 1 1 0 1
93 94 95 96
1 1 1 0
1 1 1 0
1 1 1 1
1 1 1 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 11 BBQ 0 1 0 0 0 0 0 0 0 0 0 0 0 0 1 0
EXC 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
SWISS 0 1 0 0 0 1 0 0 0 0 1 0 0 0 1 0
WONDER 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 1 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0
0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
0 0 0 0 1 0 1 0 0 0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
0 0 0 0 0 0 1 0 0 0 0 0 1 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 0
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0 0 0
0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 1 0 0 0
0 0 0 0 0 0 0 1 0 0 0 0 1 0 0 1 0 0 0
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 1 0 0 0 1 1 0 1 0 0 0 0 0 1 0 0 0 0
0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0 0
0 1 0 0 0 0 1 0 1 0 0 0 0 0 1 0 0 0 0
0 1 0 0 0 0 1 0 1 0 0 0 0 0 1 0 0 0 0
93 94 95 96
0 0 1 0
0 0 0 0
0 0 1 0
0 0 0 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 12 BBQ 0 1 0 1 0 0 0 1 0 0 0 0 0 0 0 0
EXC 0 1 0 1 0 0 1 1 0 0 0 0 0 0 0 0
SWISS 0 1 0 1 1 1 1 1 0 0 0 0 1 0 0 0
WONDER 0 1 0 1 1 0 1 1 0 0 0 0 1 0 0 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
1 0 1 1 0 1 0 1 0 0 0 0 1 0 0 0 1 1 1
1 0 1 1 0 1 0 1 0 1 0 0 1 0 0 0 0 0 1
1 0 1 1 0 0 0 1 0 1 0 1 1 0 1 0 0 1 1
0 0 1 0 0 0 0 1 0 1 0 0 1 0 0 0 1 0 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 0 0 0 1 0 1 0 0 1 0 1 0 1 0 0 0 0 0
1 0 0 1 0 0 1 0 0 1 0 1 0 0 0 0 0 0 0
1 0 0 1 1 0 1 0 0 1 1 1 0 1 0 1 0 1 1
1 0 0 0 0 0 1 0 0 0 1 1 0 0 0 0 0 1 0
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 0 0 0 0
0 1 0 0 0 0 0 1 1 0 0 0 0 0 0 0 0 0 0
1 1 0 0 1 0 1 0 1 1 0 0 1 0 0 1 0 0 0
0 0 0 0 0 0 0 0 1 0 0 0 0 0 0 1 0 0 0
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 0 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0
0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 1 0 0 0
0 1 1 0 1 0 0 0 0 0 0 0 0 1 0 1 1 0 0
0 0 0 0 1 0 0 0 0 0 0 0 0 0 0 0 0 0 0
93 94 95 96
0 0 0 0
0 0 1 0
1 1 1 0
0 0 0 0
Responden 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16
PERT. 13 BBQ 0 0 0 1 1 1 0 1 1 0 1 0 0 0 1 1
EXC 1 0 1 1 1 1 1 1 1 0 1 1 0 1 1 1
SWISS 1 0 1 1 1 1 1 1 1 1 1 1 1 0 1 1
WONDER 0 0 0 1 0 1 1 1 1 1 1 0 1 1 1 1
17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
0 1 1 1 0 1 1 0 0 0 0 0 1 0 0 0 1 1 1
1 1 1 1 1 1 1 1 0 1 1 1 1 1 0 0 1 1 1
0 1 1 1 0 1 1 1 0 0 1 1 1 1 1 0 1 0 1
1 1 1 0 0 1 1 0 0 1 0 0 1 1 0 0 1 1 1
36 37 38 39 40 41 42 43 44 45 46 47 48 49 50 51 52 53 54
1 0 0 0 1 0 1 1 1 0 0 1 0 1 1 1 1 1 0
1 1 0 1 0 0 1 1 1 1 0 1 1 1 1 1 1 1 1
1 1 1 1 1 0 1 1 1 0 0 1 1 1 1 1 1 1 0
1 0 1 0 0 0 1 1 1 1 0 1 1 1 1 1 0 1 0
55 56 57 58 59 60 61 62 63 64 65 66 67 68 69 70 71 72 73
0 1 1 1 0 0 0 0 1 0 0 0 0 1 0 0 1 0 1
1 1 1 1 1 0 1 1 1 1 1 1 1 1 1 1 1 1 1
1 1 1 1 1 0 1 0 1 1 1 1 0 1 0 1 1 0 1
0 1 1 1 0 0 0 1 1 0 0 0 0 1 0 1 1 0 1
74 75 76 77 78 79 80 81 82 83 84 85 86 87 88 89 90 91 92
0 1 1 0 1 0 1 0 1 0 0 0 1 1 1 0 1 0 0
0 1 1 1 1 0 1 1 1 0 0 0 1 1 1 1 1 0 1
1 0 1 1 1 0 1 1 1 0 0 0 1 1 1 1 1 1 1
0 1 1 0 1 0 1 0 1 0 0 0 1 1 1 0 1 0 0
93 94 95 96
1 1 1 1
1 1 1 1
1 1 1 1
1 1 1 1
Lampiran 5
Hasil Pengolahan Data
R E L I A B I L I T Y A N A L Y S I S - S C A L E (A L P H A)
Mean Std Dev Cases
1. PERT.1 .6745 .4692 384.0
2. PERT.2 .7318 .4436 384.0
3. PERT.3 .6849 .4652 384.0
4. PERT.4 .7760 .4174 384.0
5. PERT.5 .6458 .4789 384.0
6. PERT.6 .6849 .4652 384.0
7. PERT.7 .7005 .4586 384.0
8. PERT.8 .7734 .4192 384.0
9. PERT.9 .4661 .4995 384.0
10. PERT.10 .8073 .3949 384.0
11. PERT.11 .1094 .3125 384.0
12. PERT.12 .2839 .4515 384.0
13. PERT.13 .6693 .4711 384.0
N of
Statistics for Mean Variance Std Dev Variables
SCALE 8.0078 7.9347 2.8169 13
Item-total Statistics
Scale Scale Corrected
Mean Variance Item- Alpha
if Item if Item Total if Item
Deleted Deleted Correlation Deleted
PERT.1 7.3333 6.8077 .3704 .7146
PERT.2 7.2760 7.2604 .1997 .7346
PERT.3 7.3229 6.6004 .4677 .7022
PERT.4 7.2318 6.8469 .4181 .7095
PERT.5 7.3620 6.4926 .4969 .6979
PERT.6 7.3229 6.6265 .4559 .7037
PERT.7 7.3073 6.6834 .4390 .7060
PERT.8 7.2344 6.9632 .3597 .7161
PERT.9 7.5417 7.2567 .1592 .7423
PERT.10 7.2005 7.1477 .2988 .7227
PERT.11 7.8984 7.5588 .1619 .7344
PERT.12 7.7240 6.9471 .3293 .7196
PERT.13 7.3385 6.6579 .4339 .7065
R E L I A B I L I T Y A N A L Y S I S - S C A L E (A L P H
A)
Reliability Coefficients
N of Cases = 384.0 N of Items = 13
Alpha = .7327
C O R R E S P O N D E N C E A N A L Y S I S
A N A C O R - VERSION 0.4
BY
DEPARTMENT OF DATA THEORY
UNIVERSITY OF LEIDEN, THE NETHERLANDS
The table to be analyzed:
1 2 3 4
BBQ EXC SWISS WONDER Margin
1 44 68 89 58 259
2 61 87 84 49 281
3 26 70 91 76 263
4 62 68 90 78 298
5 34 72 91 51 248
6 51 59 89 64 263
7 60 64 78 67 269
8 60 78 89 70 297
9 33 25 46 75 179
10 74 72 88 76 310
11 15 3 14 10 42
12 20 23 45 21 109
13 48 79 74 56 257
-------- -------- -------- -------- --------
Margin 588 768 968 751 3075
The Rowprofiles:
1 2 3 4
BBQ EXC SWISS WONDER Margin
1 .170 .263 .344 .224 1.000
2 .217 .310 .299 .174 1.000
3 .099 .266 .346 .289 1.000
4 .208 .228 .302 .262 1.000
5 .137 .290 .367 .206 1.000
6 .194 .224 .338 .243 1.000
7 .223 .238 .290 .249 1.000
8 .202 .263 .300 .236 1.000
9 .184 .140 .257 .419 1.000
10 .239 .232 .284 .245 1.000
11 .357 .071 .333 .238 1.000
_
12 .183 .211 .413 .193 1.000
13 .187 .307 .288 .218 1.000
-------- -------- -------- --------
Margin .191 .250 .315 .244
The Columnprofiles:
1 2 3 4
BBQ EXC SWISS WONDER Margin
1 .075 .089 .092 .077 .084
2 .104 .113 .087 .065 .091
3 .044 .091 .094 .101 .086
4 .105 .089 .093 .104 .097
5 .058 .094 .094 .068 .081
6 .087 .077 .092 .085 .086
7 .102 .083 .081 .089 .087
8 .102 .102 .092 .093 .097
9 .056 .033 .048 .100 .058
10 .126 .094 .091 .101 .101
11 .026 .004 .014 .013 .014
12 .034 .030 .046 .028 .035
13 .082 .103 .076 .075 .084
-------- -------- -------- --------
Margin 1.000 1.000 1.000 1.000
Dimension Singular Inertia Proportion Cumulative
Value Explained Proportion
1 .13264 .01759 .532 .532
2 .10658 .01136 .343 .875
3 .06428 .00413 .125 1.000
--------- ---------- ----------
Total .03309 1.000 1.000
Row Scores:
Row Marginal Dim
Profile 1 2
1 .084 -.183 .125
2 .091 -.436 -.317
3 .086 -.027 .730
4 .097 .179 -.089
5 .081 -.418 .329
6 .086 .062 -.004
7 .087 .127 -.223
8 .097 -.049 -.099
9 .058 1.132 .337
10 .101 .157 -.340
11 .014 .778 -1.122
12 .035 -.188 .021
13 .084 -.280 -.038
Contribution of row points to the inertia of each dimension:
Row Marginal Dim
Profile 1 2
1 .084 .021 .012
2 .091 .131 .086
3 .086 .000 .428
4 .097 .023 .007
5 .081 .106 .082
6 .086 .002 .000
7 .087 .011 .041
8 .097 .002 .009
9 .058 .562 .062
10 .101 .019 .110
11 .014 .062 .161
12 .035 .009 .000
13 .084 .050 .001
-------- --------
1.000 1.000
Contribution of dimensions to the inertia of each row point:
Row Marginal Dim Total
Profile 1 2
1 .084 .604 .228 .832
2 .091 .653 .278 .931
3 .086 .002 .998 1.000
4 .097 .833 .167 .999
5 .081 .634 .314 .948
6 .086 .116 .000 .116
7 .087 .270 .669 .940
8 .097 .136 .458 .594
9 .058 .922 .066 .987
10 .101 .204 .769 .973
11 .014 .295 .492 .787
12 .035 .099 .001 .100
13 .084 .563 .008 .571
Column Scores:
Column Marginal Dim
Profile 1 2
1 BBQ .191 .164 -.655
2 EXC .250 -.459 .066
3 SWISS .315 -.145 .138
4 WONDER .244 .528 .267
Contribution of column points to the inertia of each dimension:
Column Marginal Dim
Profile 1 2
1 BBQ .191 .039 .770
2 EXC .250 .397 .010
3 SWISS .315 .050 .056
4 WONDER .244 .514 .164
-------- --------
1.000 1.000
Contribution of dimensions to the inertia of each column point:
Column Marginal Dim Total
Profile 1 2
1 BBQ .191 .073 .927 1.000
2 EXC .250 .820 .014 .834
3 SWISS .315 .226 .163 .389
4 WONDER .244 .806 .166 .971
Variances and Correlation Matrix of the singular values:
Dim Variances Correlations between dimensions
1 3.198E-04 1.000
2 2.988E-04 .034 1.000
Variances and Correlation Matrix of scores of Row 1
Dim Variances Correlations between dimensions
1 .006 1.000
2 .010 .714 1.000
Variances and Correlation Matrix of scores of Row 2
Dim Variances Correlations between dimensions
1 .036 1.000
2 .045 -.869 1.000
Variances and Correlation Matrix of scores of Row 3
Dim Variances Correlations between dimensions
1 .167 1.000
2 .004 .235 1.000
Variances and Correlation Matrix of scores of Row 4
Dim Variances Correlations between dimensions
1 .003 1.000
2 .007 .950 1.000
Variances and Correlation Matrix of scores of Row 5
Dim Variances Correlations between dimensions
1 .036 1.000
2 .041 .890 1.000
Variances and Correlation Matrix of scores of Row 6
Dim Variances Correlations between dimensions
1 .004 1.000
2 .011 .022 1.000
Variances and Correlation Matrix of scores of Row 7
Dim Variances Correlations between dimensions
1 .016 1.000
2 .005 .805 1.000
Variances and Correlation Matrix of scores of Row 8
Dim Variances Correlations between dimensions
1 .004 1.000
2 .003 -.349 1.000
Variances and Correlation Matrix of scores of Row 9
Dim Variances Correlations between dimensions
1 .047 1.000
2 .262 -.881 1.000
Variances and Correlation Matrix of scores of Row 10
Dim Variances Correlations between dimensions
1 .037 1.000
2 .007 .848 1.000
Variances and Correlation Matrix of scores of Row 11
Dim Variances Correlations between dimensions
1 .458 1.000
2 .290 .607 1.000
Variances and Correlation Matrix of scores of Row 12
Dim Variances Correlations between dimensions
1 .049 1.000
2 .119 .019 1.000
Variances and Correlation Matrix of scores of Row 13
Dim Variances Correlations between dimensions
1 .009 1.000
2 .037 -.156 1.000
Variances and Correlation Matrix of scores of Column 1 BBQ
Dim Variances Correlations between dimensions
1 .135 1.000
2 .009 .814 1.000
Variances and Correlation Matrix of scores of Column 2 EXC
Dim Variances Correlations between dimensions
1 .008 1.000
2 .058 .361 1.000
Variances and Correlation Matrix of scores of Column 3 SWISS
Dim Variances Correlations between dimensions
1 .014 1.000
2 .023 .263 1.000
Variances and Correlation Matrix of scores of Column 4 WONDER
Dim Variances Correlations between dimensions
1 .027 1.000
2 .060 -.906 1.000
The data-matrix permuted according to the scores in dimension: 1
2 3 1 4
EXC SWISS BBQ WONDER Margin
2 87 84 61 49 281
5 72 91 34 51 248
13 79 74 48 56 257
12 23 45 20 21 109
1 68 89 44 58 259
8 78 89 60 70 297
3 70 91 26 76 263
6 59 89 51 64 263
7 64 78 60 67 269
10 72 88 74 76 310
4 68 90 62 78 298
11 3 14 15 10 42
9 25 46 33 75 179
-------- -------- -------- -------- --------
Margin 768 968 588 751 3075
The data-matrix permuted according to the scores in dimension: 2
1 2 3 4
BBQ EXC SWISS WONDER Margin
11 15 3 14 10 42
10 74 72 88 76 310
2 61 87 84 49 281
7 60 64 78 67 269
8 60 78 89 70 297
4 62 68 90 78 298
13 48 79 74 56 257
6 51 59 89 64 263
12 20 23 45 21 109
1 44 68 89 58 259
5 34 72 91 51 248
9 33 25 46 75 179
3 26 70 91 76 263
-------- -------- -------- -------- --------
Margin 588 768 968 751 3075
Row Scores
Symmetric Normalization
Dimension 1
1.2
1.0
.8
.6
.4
.2
-.0
-.2
-.4
-.6
Dim
en
sio
n 2
1.0
.5
0.0
-.5
-1.0
-1.5
1312
11
10
9
87
6
5
4
3
2
1
Column Scores
Symmetric Normalization
Dimension 1
.6.4.2-.0-.2-.4-.6
Dim
en
sio
n 2
.4
.2
0.0
-.2
-.4
-.6
-.8
WONDER
SWISS
EXC
BBQ
Row and Column Scores
Symmetric Normalization
Dimension 1
1.51.0.50.0-.5
Dim
en
sio
n 2
1.0
.5
0.0
-.5
-1.0
-1.5
Columns
Rows
WONDER
SWISSEXC
BBQ
1312
11
10
9
87
6
5
4
3
2
1