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Top 5 Web Sites for DC Plan Participants and Sponsors
April 2010
Plan Sponsors Demand Greater Support + For Participants
Expectation to manage retirement needs online fueled by daily use of mobile, social media, e-mail, shopping
Personalized guidance Automated prompting to increase enrollment and contribution rates Customer service Community for updates, discussion
+ For Sponsors Sophisticated analytical tools support monitoring and action Automated tools to boost participation and contribution rates Compliance support to meet regulatory requirements Community for updates, discussion
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Background
kasina’s Methodology+ Three-tier
Availability – Offer important content and functionality Quality – Provide high-quality content and functionality User Experience – Offering a positive user experience
– Navigation, organization
– 3 scenarios
– New in 2010: Ease of Navigation score added to User Experience tier
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Methodology
Top 5 Web Sites for DC Plan Participants
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Top 5 Web Sites for DC Plan Participants – 2010
kasina’s 2010 Top 5 Web Sites for Plan Participants
Company Availability Score
(out of 100) Quality Score
(out of 100) User Experience
(out of 100)
Overall kasina Web Index (kWI) Score (out of 100)
#1 Fidelity Investments 69 90 88 83 #2 Vanguard 76 83 88 82 #3 John Hancock 66 79 92 79 #4 Hewitt Associates 61 84 88 78 #5 Prudential 62 81 88 77
Rating # of Firms Best in Class 2 Mean 70 Above Average 7 Min 54 Average 4 Max 83 Sub-Standard 3
kasina Rating Scale Best in Class 80 - 100 Above Average 70 - 79 Average 60 - 69 Sub-Standard 0 - 59
#1 Fidelity Investments+ Comprehensive account management helps capture customer lifetime value
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Top 5 Web Sites for DC Plan Participants – 2010
#1 Fidelity Investments+ MyPlanSM Monitor helps understand how to save more by saving earlier
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Top 5 Web Sites for DC Plan Participants – 2010
Top 5 Web Sites for DC Plan Sponsors
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Top 5 Web Sites for DC Plan Sponsors – 2010
kasina Rating Scale Best in Class 80 - 100 Above Average 70 - 79 Average 60 - 69 Sub-Standard 0 - 59
Rating # of Firms Best in Class 0 Mean 58 Above Average 4 Min 40 Average 3 Max 79 Sub-Standard 10
kasina’s 2010 Top 5 Web Sites for Plan Sponsors
Company Availability Score
(out of 100) Quality Score
(out of 100) User Experience
(out of 100)
Overall kasina Web Index (kWI) Score (out of 100)
#1 T. Rowe Price 69 88 77 79 #2 Fidelity 69 84 77 77 #3 Vanguard 69 76 84 75 #4 The Hartford 61 76 77 71 #5 New York Life 53 74 70 66
#1 T. Rowe Price+ Thoughtful functionality helps sponsors manage plans, calendar events
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Top 5 Web Sites for DC Plan Sponsors – 2010
#1 T. Rowe Price+ Automated services help raise participant and contribution rates
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Top 5 Web Sites for DC Plan Sponsors – 2010
Loyal Sponsors Drive Plan Enrollment & Contribution+ Comprehensive analytical tools
Prepare highly customized reports
+ Automated services Increase enrollment, contribution rates and rebalancing
+ Calendar functionality Remind users of important events and action dates
+ Templates and social media tools Enable easy, personalized communication with participants
+ Compliance support Meet regulatory requirements
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Conclusion
Plan Participants Turn into Lifetime Customers+ Personalized guidance
Understand needs and options, and take action to reach goals
+ Robust account management tools Monitor and manage investment and retirement accounts
+ Comprehensive loan application and management utilities Understand borrowing options and consequences
+ Automated tools Simplify enrollment and adjust contribution rates
+ Excellent online customer service Reduce calls for assistance
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Conclusion
kasina Can Help Optimize DC Plan Web Sites+ kasina drives financial services leaders to answer two questions:
What’s next, and what can we do better?
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Web site competitive analysis workshop Web site gap analysis Web site best practices workshop Participant and Sponsor Web site strategy
The Asset Manager’s Guide to Social Media
Executive Peer-to-Peer Roundtables with honest, collaborative discussions around common distribution and e-Business issues
Contact
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For more information, please contact:
Andy Edwards Business Development Manager
e-mail: [email protected]: 646 257 4454fax: 212 349 7413
kasina581 Avenue of the Americas, 5th FloorNew York, NY 10011 Tel. (212) 349-7412Fax (212) [email protected] Visit our Web site: www.kasina.comRead kasina’s Blog: www.kasina.com/blogFollow us on Twitter: @kasinaUS
