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JUNE 2014 KEATING: WHY YOU SHOULD CARE ABOUT THE PROPOSED AT&T / DIRECT TV MERGER INSIDE THIS ISSUE: ATCHISON: 10 SIGNS A COMPANY HAS A CULTURE PROBLEM SCHWARTZ: 6.1 MILLION REASONS YOUR COMPANY CAN’T IGNORE SOCIAL MEDIA ANY LONGER June 20th June 12th Business Behind the Scenes: Harley Museum Our Annual Meeting!

June 2014 ibaw magazine

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A publication for Wisconsin business owners & entrepreneurs filled with interesting articles and business intelligence.

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Page 1: June 2014 ibaw magazine

JUNE 2014

KEATING:WHY YOU SHOULD CARE

ABOUT THE PROPOSED AT&T / DIRECT TV MERGER

INSIDE THIS ISSUE:

ATCHISON:10 SIGNS A COMPANY HAS A

CULTURE PROBLEM

SCHWARTZ:6.1 MILLION REASONS YOUR

COMPANY CAN’T IGNORE SOCIAL MEDIA ANY LONGER

June

20t

h

June

12t

h

Business Behindthe Scenes:

Harley Museum Our Annual Meeting!

Page 2: June 2014 ibaw magazine

At AT&T, we know that making connections is critical to success. In Wisconsin and across the nation, we link businesses with their customers and the world through our wireless network with access to the nation’s largest Wi-fi network. It’s just another way we help our customers stay connected.

AT&T is proud to support the Independent Business Association of Wisconsin.

© 2014 AT&T Intellectual Property. All rights reserved.

Networking matters

IBAW thanks AT&T for it’s continued sponsorship.

Page 3: June 2014 ibaw magazine

Executive DirectorSteve Kohlmann

PresidentSteve Van LieshoutK & S Technologies

.

President Elect 2014Membership / Sponsorship

John WeberHypneumat

VP. State & National ProgramsJeff Hoffman

Judson & Assoc.

TreasurerCasey Malek

Sikich

Directors

Bart AdamsSikich

Ann Barry HannemanSimandl Law Group S.C

Heather BaylorPark Bank

Richard BlomquistBlomquist Benefits

Jason KuwayamaGodfrey & Kahn

Tom BoelkowBSI Design, Build, Furnish

Dave Drumel Staff Electric

Jim LeefITU Absorbtech

IBAW MEDIA LINK

IBAW Mission:To advance business prosperity through insightful

programming, executive networking and member-driven public policy and advocacy.

Wisconsin 99th Assembly District Rep. Chris Kapanga discusses his views on a ‘Living Wage’ ordinance on UPFRONT with Mike Gousha.

To view, click here.

Page 4: June 2014 ibaw magazine

Register now at IBAW.com

EVENT SPONSOR

“MANUFACTURING MATTERS”With Kent Lorenz and Richard Kalscheuer

Join the IBAW, TDMAW and First Business Bank for a morning of high energy and vital information as we gain insight on the evolution and health of the manufacturing industry here in Wisconsin, the nation and around the globe.

Kent Lorenz is President of the Midwest Region of Ellison Technologies, a provider of advanced machining and robotic automation solutions to North American metal-cutting manufacturers and their global affiliates.

Rick Kalscheuer is a certified insurance counselor for R&R insurance with an expertise in OSHA Compliance, International Exposures and Safety Programs.

PLUS...A Special Manufacturing Roundtable

with Lt. Gov. Kleefisch

Stay for a roundtable discussion at 9:15 with Lt. Gov. Kleefisch:

“What’s Grinding My Metal...”

What keeps you up at night? Taxes? Regulations? DNR? EPA? Workforce?

Share your thoughts and voice your concerns with Lt. Gov. Kleefisch during this special manufacturer’s roundtable discussion.

7:00 AM - 7:30 AM - Networking 7:30 AM - Breakfast & Program 9:00 AM - Main program ends

9:15 AM - “What’s Grinding My Metal...”Cost: $32.00

Includes full breakfast

Location: The Wisconsin Club900 W.Wisconsin Ave, Milwaukee

FRIDAY, JUNE 20th

Page 5: June 2014 ibaw magazine

Business Education Series

LOCATION THE WISCONSIN CLUB 900 W. WISCONSIN AVE. MILWAUKEE

7:00 AM REGISTRATION & NETWORKING

7:30 AM BREAKFAST & PROGRAM

9:00 AM PROGRAM ENDSRegistration now open!

Click here.

FIVE STAR Programing

Although he is the newest addition to News/Talk 1130 WISN and its youngest on-air personality, Mr. O’Donnell nonetheless has more than a decade of experience as a radio news anchor, reporter, and news and sports talk show host in the Milwaukee market.  He is a two-time winner of broadcast journalism’s prestigious national Edward R. Murrow Award and has won nearly 20 regional Murrow Awards and Wisconsin Broadcasters’ Awards for excellence.  In addition to his work in Milwaukee, Dan has served as a correspondent for CBS News Radio, ABC News Radio, FOX News Radio, In Session TV, and HLN’s “The Nancy Grace Show.”  A lifelong Wisconsinite who grew up just four miles from WISN’s studio, Dan is a graduate of both Marquette University and The University of Wisconsin Law School.  He is a licensed (but thankfully non-practicing) attorney, so please try not to hold that against him. Dan now lives in Milwaukee with his wife Megan and two young sons.

Registration open! Click here.

July 18th MeetingDan O’Donnell

WISN Radio

Page 6: June 2014 ibaw magazine

Join the IBAW and Harley Museum staff for a special guided tour that offers in-depth explanations of Museum exhibits and provides a glimpse into the private, rarely seen areas of the Harley-Davidson Archives.

This private tour will provide you with a deeper level of insight into the artifacts and stories about both the exhibits and the Harley-Davidson Motor Company.

You will spend some time in the galleries and then go behind the scenes into the artifact processing area, small artifact storage and vehicle storage.

The tour will include access to vehicles and artifacts that are not currently on display and rarely seen with access to restricted areas of the museum.

DATE: THURSDAY, JUNE 12th 11:00 am - 12:30 pm - (Gather at 10:45)Lunch available for purchase after the tour in the Harley Cafe.

LOCATION: HARLEY MUSEUM400 West Canal Street, Milwaukee

$40.00 per person - IBAW members only.

IBAW Business Behind the Scenes

T h e y B u i l t a n E m p i r e . E x p e r i e n c e I t . . .

Register at IBAW.com

Harley Museum

This tour is unavailable to the general public and is usually reserved only for VIPs.

Register now!DUE TO THE UNIQUENESS OF THE TOUR

WE ARE LIMITED TO 30 PEOPLE!

Page 7: June 2014 ibaw magazine

24 / 7Steve Kohlmann, IBAW Executive Director

You’ve seen it on the news I’m sure; A tornado rips through a small, midwestern town and there are photos of massive devastation every where. A pickup truck twisted and mangled hangs upside down from a tree where the winds whipped so fierce the bark on that tree is stripped off the trunk clean as a whistle. Or the video of a house ripped wide open, cut in half like someone took a mining shovel and started taking the house apart room by room, but on the part that is still standing has pictures hanging from what ever walls are left or collector plates on a display rack still neatly tucked in the slots like nothing at all happened.

And so it was with my office. I’m not sure when, but an F5 tornado came through my house at some point and dumped massive amounts of newspapers, magazine stories, invoices, business cards, news articles, brochures, pens and paperclips all over my 36 x 72 desk yet managed not to touch my laptop or anything else in my office.

So it could have been a tornado but more likely I have been neglecting my cleaning duties. I’m busy!

There’s plenty going on with IBAW. Everything from meeting people of all sorts whether they run a business or just people who are interested in IBAW in general. Then there are business organizations who we’ve never talked with and now my job as executive director is to reach out and let them know we are here. There are the early morning or late evening networking meetings to attend. Articles to track down, a magazine to publish, Google Analytics to review and of course, web work, follow up calls, etc. And these are just some of the reasons my desk is buried.

It has occurred to me that another reason is the fact that the IBAW executive director seat isn’t a 9 to 5 job but is stretching into 24 /7. All of this is just fine by me. Judging by the time stamps on some of my emails I get many of you are in the same type of ‘alway on’ work mode. It’s not unusual to get emails at all hours of the day - and night - whether it’s on the weekday, weekend, even holidays. One particular board member (you know who you are) sends me emails at 11:30 at night or 4:30 in the morning.

I will admit on Sunday’s I try to shut work off and devote time to household chores or an occasional motorcycle or bicycle ride which seem to reset my mental button, however, I also break that rule as well. As I write this it’s 7:10 am on a Sunday morning and I’m enjoying a cup of coffee out in my screen room. I felt the creative urge and there you are - back in work mode. Some of this I’m sure I inherited from my father who worked a first shift job but was a self proclaimed “company man” and would work overtime whenever asked. When work needed to be done, he did it. This drove my Mom crazy.

I suspect many of you are the same way. Work duty calls and you jump into action regardless of the day or time. Or, you can be thinking about work in off hours and finding yourself writing down notes as a reminder of something.

When you love what you do it becomes less like work and more of a way of life, it’s just who we are and what we do and we don’t have to apologize for it.

Page 8: June 2014 ibaw magazine

The IBAW is hosting a monthly, early morning Sales Best Practices Roundtable beginning Monday, July 14th from 7:30 AM - 8:30 AM.

This is open to anyone in a business development role at an IBAW member company who would like to share their real world challenges and most successful strategies for growing business. 

This Roundtable is meant to serve as a confidential means to learn from your peers in other industries and to help others learn from your experience – good and bad.     Location:CTaccess Conference Room740 Pilgrim Parkway, Suite L3Elm Grove Cost: Free - A benefit of IBAW membership.

Coffee provided by CTaccess, bagels provided by IBAW.

SALES: Best Practices ROUNDTABLE

E X C E LLENCE

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UINE SERVICE

CERTIFIED

TM

Family Owned and Operated Since 1930

ITUAbsorbTech.com � 888-729-4884

SorbIts® Reusable Absorbents ��SorbIts® Reusable Towels �Floor Mats ��Garments �

First Aid

Meeting Moderator:Mark Truesdell

LAUNCH

EVENT!

Registration now open!

Click here.

Page 9: June 2014 ibaw magazine

To tweet, or not to tweet, that is the question.My answer, “I always thinketh thou shouldst Tweet!”{In fact, go ahead and Tweet that!}

Let’s face it, we are no longer in the Shakespearean era, or even in the 19th century — times are changing. Like it or not, your potential customers are no longer buying like they used to. A catchy radio ad or flashy billboard just won’t cut it anymore.

Today’s customers are doing their research. They look up companies online to see what they’re all about — who follows them, their company culture, what they share, and ultimately if they like them or not. It’s not just about your product anymore. Crazy isn’t it?

Companies are starting to become like rock bands and famous actors and actresses — they’re starting to gain a following and a fan base. These people literally invest their time and money into a company like they would their favorite pop star. Don’t believe me? Let’s look at Starbucks, for example.

Starbucks has 6.1 million Twitter followers. Let me repeat that: 6.1 MILLION followers. Celine Dion, one of the most popular female singers of all time, only has 238k Twitter followers. Let’s take this all in for a second.

A coffee company has more than 25x the amount of followers as one of the most influential and popular singers of all time? Now that’s something that businesses should take note of.

Consumers — and your POTENTIAL customers — are falling in love with brands. Heck, people nowadays even have phone cases and t-shirts with the Starbucks logo on them!

Today’s customers want to know WHO you are, WHAT you do, and WHICH amazing thing you’re going to push out to them next.

Don’t ignore social media any longer — you and your company can’t afford to compete in today’s business world without it!

If you need some help getting started, check out these related articles: “Which Social Media Platform Is Right for YOUR Business?” or “The First 3 Steps to Social Marketing Success.”

I’d be remiss if I didn’t mention a way to reach out to me via social media: I invite you to connect with Cultivate on LinkedIn. And if you don’t have a LinkedIn account yet (you really should…get details for setting up your LinkedIn profile here), you can always email us, too. We’re here to help.

Now, let’s get SOCIAL!

6.1 Million Reasons Why Your Company Can’t Avoid Social Media Any LongerHeather Schwartz, Social Marketing Specialist, Cultivate Communications

Page 10: June 2014 ibaw magazine

Welcome New IBAW Members...

We at 360 Direct would first like to thank the Independent Business Association of Wisconsin for allowing us to be a part of this distinguished organization of small businesses. Our team is fully committed to doing our part to “advance business prosperity” as the IBAW mission states, and we look forward to meeting our fellow members at networking events!

360 Direct is local Milwaukee-area marketing agency that opened its doors back in 2007. We work as your central point of contact for both digital and traditional

marketing needs, and do so without retainers or long-term contracts. In an economic climate where marketing can mean the difference between surviving and thriving, 360 Direct seeks to help businesses like us to grow and reach their full potential.

Come see for yourself what 360 Direct is all about by finding us on the web at 360direct.com or visit our upcoming open house! We’ve recently completed relocation to our new offices at 3245 N 126th St. in Brookfield and are very proud of our newly renovated space.

360 Direct

Valveworks, based in Bossier City, La., has its manufacturing operations in Wisconsin. The company makes components for oil and natural gas mining wells that are used worldwide, including Kuwait, Mexico, Canada and the United States.

Jeff Schwigel, vice president of manufacturing is the IBAW contact for the company.

Valveworks leases an 80,000-square-foot building in Waukesha and hopes to hire up over 20 workers before the end of 2014.

“To us, it’s a big deal, bringing a lot of jobs to the area,” Schwigel said. “It’s just been a very dynamic thing. It’s exciting!”

360 Direct3245 N. 126th Street

Brookfield, WI  53005   

[email protected]

ValveWorks USA920 S. Prairie AveWaukesha, WI  53186 [email protected]

Page 11: June 2014 ibaw magazine

Representing management in employment and labor law - exclusively. Krukowski & Costello, S.C. is considered a 'boutique' law firm in that they limit their practice to labor and employment law, representing only employers.

Mark A. Johnson has a wide range of experience representing businesses in matters involving labor and employment law. Mark has represented employers in hundreds of cases in federal and state courts and before federal and state administrative agencies in Wisconsin and throughout the country. His practice also includes advising employers on how to avoid litigation and drafting contracts and other employment-related documents. Mark is a frequent speaker on topics related to litigation and labor and employment law.

Areas of focus include employment discrimination, employee benefits claims, harassment, wage and hour, hiring and discharge, arrest and conviction record, employment contracts, covenants not to compete, downsizing, fiduciary duty of loyalty, non-disclosure agreements, employee handbooks, sexual harassment claims and investigations, retaliation, union organizing, unfair labor practices and arbitration.

Halaska IndustrialHalaska Industrial is a manufacturer's representatives agency located in Mequon WI.  Halaska Industrial represents/sells for companies that manufacture the following products:

• Metal Stampings• Castings, ferrous, non-ferrous, die cast• Metal Forgings• Metal Fabrications, laser cutting, welding, painting• Waterjet Cutting• Machined components• Custom molded rubber• Custom molded plastics• Bearings, ball, tapered roller, cylindrical, spherical• Oil/Grease Seals• Clutches, over running, centrifugal, torque limiting• Caliper Disc Brakes Halaska Industrial sells the above products into these markets: • Agriculture• Lawn & Garden• Gear Boxes• General Industrial• Engine• Paper Machinery• Mining

Chris Halaska

Mark A. Johnson

Krukowski & Costello, S.C.

Halaska Industrial10521 North Port Washington Road

Suite #110Mequon, WI  53092  USA

 262-242-7388

[email protected]

Krukowski & Costello, S.C.1243 N. 10th Street, Suite 250

Milwaukee, WI  53205 

[email protected]

Page 12: June 2014 ibaw magazine

NOTE: This article was originally published on Forbes Leadership.

Looking for a job? It always surprises me how few people interviewing at my company ask about our culture. But they should.

Over the last several months, we’ve all seen two cultural meltdowns that got big media play, and neither company came off well. In one, a woman named Julie Horvath resigned from GitHub and took to Twitter to complain about its alpha-male culture. This eventually led to the resignation of the CEO. In the other, a PayPal manager named Rakesh Agrawal began saying nasty things about other executives on Twitter. They tweeted back that he was mentally ill and they hoped he would find the help he needs. No matter what he did, that was not the sign of a happy workplace.

Aside from the unpleasantness, bad cultures are also bad for your career. Successful people tend to work for winners, and a good culture has been shown to drive long term financial performance. Work for a happy place, and you’ll likely do better in life.

However, that brings up a question. How can you know anything about a company’s culture when you only go for a single interview? Believe it or not, there are signs. As an advertising agency, my company does interviews with dozens of potential clients every year. Over time, we’ve come up with a list of red flags for company culture. No one of them, by itself, should turn you off. But if you see, say, five of them, you may have a problem on your hands. Here they are:

1. They make a big deal out of the Ping-Pong table.Having a Ping-Pong table is fine; bragging about one is not. Why? The corporate world has somehow equated owning one with having a fun loving-culture. If your potential employers emphasize theirs, it may be a sign they’re checking off boxes rather than giving their employees what they really want.

2. The place is a dump.Whenever I walk into an office, I look along sightlines. If I see boxes sitting in the aisles and chairs piled up in meeting rooms, I know no one cares about the place. And there is probably a good reason why.

3. Only the leaders have offices.We’re always leery of a place where everyone has a cube except for the bosses. That usually indicates a hierarchical structure in which management and employees are at odds.

4. No one talks about culture.Companies should try to sell you on their culture. If the person interviewing you only wants to talk about your qualifications, ask yourself what she’s not telling you about the work environment.

5. Leadership demonstrates bad culture.Culture always flows from the top. You may not have a chance to meet senior management, but you can probably track down a video of them. Your initial reaction may speak volumes about how much you’ll enjoy working at the company.

10 Signs a Company Has a Serious Culture ProblemShane Atchison, CEO at Possible

Page 13: June 2014 ibaw magazine

6. Your interviewer talks about excellence. Every organization strives to succeed. That’s a given. A company that emphasizes excellence may also hold its employees to unachievable standards. Rather than focusing on your job, you’ll be worrying about your job.

7. It just seems weird.A happy workplace should hum. Some people should be up, moving around, and talking to one another. They should not seem bored or stressed. So take a look around, and ask yourself if the average person seems happy or not.

8. The company values are posted on the wall.If you see this, don’t bother with the interview. Simply find the nearest exit and walk through it.

9. It’s five o’clock, and everyone is buried in work.If you can, schedule your interview late. Five o’clock gives you a great opportunity to see how a company manages the work-life balance. A few people working late are fine, but some should be heading home.

10. If they ask you if you have a question, ask this:“How much time do you spend with your coworkers after 5 p.m., and doing what?” Good answers include having a beer and playing softball. Bad answers include anything to do with work, unless it happens only occasionally.

A lot of people would say that work should be a place for work and that these days any job is a good one. Agreed. Obviously you should get the job you can if you’re having trouble finding one. But if you have a choice of employers, try for one with a good culture. You’ll be happier, and your career will thank you.

In fact, the only downside to a good culture is that you’ll never become famous for ranting about your boss on Twitter. Then again, that 15 minutes is probably best left to someone else.

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Page 14: June 2014 ibaw magazine

Why Entrepreneurs Should Care about the Proposed AT&T and DirectTV MergerRay Keating, Chief Economist, SBE Council, Washington D.C.

The vast majority of content providers are small businesses and self-employed entrepreneurs. These innovators benefit from efforts in the marketplace to improve and expand the delivery of their content to consumers, which is a key goal of the AT&T-DirecTV merger.

This acquisition, of course, is subject to review by assorted government entities, in particular, the Federal Communications Commission and the Department of Justice – which unfortunately will generate all kinds of political grandstanding and noise by interest groups that prefer political action to the disciplining forces of the market doled out, ultimately, by consumers.

Should entrepreneurs care about this merger? The clear answer is “yes,” and not just as consumers of telecom services but as content providers as well. Innovation Boosted Through Convergence. For consumers of broadband services, assorted reasons have been offered pointing to the possibilities of expanded investment and innovation, and improved services.

For example, in their press release, the companies noted a few items worth highlighting:

• “The combined company will be a content distribution leader across mobile, video and broadband platforms. This distribution scale will position the company to better meet consumers’ future viewing and programming preferences, whether traditional pay TV, on-demand video services like Netflix or Hulu streamed over a broadband connection (mobile or fixed) or a combination of viewing preferences on any screen.”

• “The transaction enables the combined company to offer consumers bundles that include video, high-speed broadband and mobile services using all of its sales channels…” And: “Together, the companies will be a stronger competitive alternative to cable for consumers wanting a better bundle of top-quality broadband, video and mobile services, as well as a better customer experience and enhanced innovation.”

• “AT&T will use the merger synergies to expand its plans to build and enhance high-speed broadband service to 15 million customer locations, mostly in rural areas where AT&T does not provide high-speed broadband service today, utilizing a combination of technologies including fiber to the premises and fixed wireless local loop capabilities.”Other voices spoke of potential plusses that, again, many small businesses would benefit from, such as:

• A May 19 Wall Street Journal report turned to Paul Gallant, analyst at Guggenheim Partners, for insights on this deal. He pointed to the merger possibly giving “AT&T an improved cost structure compared to traditional cable operators and faster broadband ‘if it decides it can move linear video off U-Verse and onto satellite dishes.’” Gallant also highlighted better pricing and service when it comes to bundling services.

• And on TechPolicyDaily.com, Roslyn Layton accurately hit on how consumers benefit from the dynamism of the marketplace as reflected in this proposed merger. She wrote: “Coming on the heels of another mega merger between Comcast and Time Warner Cable for $45 billion, the AT&T/DirecTV development is a textbook example of dynamic competition, characterized by high capital costs, technological change, and network effects. In dynamic markets, competition is created not by the number of providers but by the level of technology.   Only two players, albeit with different technologies, are needed to create dynamic competition.”

Innovation and convergence occurring in the telecom arena certainly generate excitement and benefits for consumers, while continuing to push network providers to further invest, innovate and test assorted models in efforts to better serve consumers, including small businesses. Hence, we see this proposed merger a Boost for Small Business Content Providers.

Page 15: June 2014 ibaw magazine

But there’s even more here for entrepreneurs, small businesses and their employees. That is, on the content provider side of the telecom-broadband equation.

Note that the first bullet on the companies’ press release declared “Creates Content Distribution Leader Across Mobile, Video & Broadband Platforms.” The companies said, “The combined company will be a content distribution leader across mobile, video and broadband platforms.” And AT&T Chairman and CEO Randall Stephenson said, “This is a unique opportunity that will redefine the video entertainment industry and create a company able to offer new bundles and deliver content to consumers across multiple screens – mobile devices, TVs, laptops, cars and even airplanes. At the same time, it creates immediate and long-term value for our shareholders.”

Network providers serve two markets – consumers of content and providers of content. Investments, innovations, and improved efficiencies in broadband services benefit both sides of this market, that is, both the consumers and providers of content.

And guess what? While there obviously are some big content providers, the vast majority of content providers are small businesses. Consider the small business population in various content industries, according to U.S. Census Bureau data (2011 the latest available).

• In the “Internet publishing and broadcasting and web search portals” industry, 88.8 percent of employer firms have fewer than 20 workers.

• In the “motion picture and video production” sector, 96.1 percent of employer firms have less than 20 employees.

• In “sound recording industries,” 95.8 percent of employer firms have fewer than 20 workers.

• Among “newspaper, periodical, book, and directory publishers,” 83.5 percent have less than 20 employees.

And keep in mind, these numbers only include firms with employees. Add in non employers – that is, self-employed individuals without any workers – and small business becomes much larger percentages in each of these and all other content or content-related industries.

Quite simply, small business content providers should support efforts in the marketplace to improve the delivery of their content to consumers, including mergers such as the AT&T-DirecTV deal with the goal of improving and expanding content delivery.

In the end, consumers, certainly not politicians or their appointees, should be left to determine the success of this proposed merger. That is, AT&T and DirecTV should be free to work to provide improved services to content consumers and content providers in this increasingly dynamic and developing marketplace.

Raymond J. Keating is chief economist for the Small Business & Entrepreneurship Council.

Keating’s new book, published by SBE Council, is titled Unleashing Small Business Through IP: Protecting Intellectual Property, Driving Entrepreneurship. It’s available from Amazon.com here.

Page 16: June 2014 ibaw magazine

National Legislative Priorities

2014

1- Delay of the Affordable Care Act

2 - Support the Existing Level of the Federal Minimum Wage

3 - National Energy Policy Capitalizing on our Strengths

4 - Pro Growth Tax Reform

5 - Increase Access VISAS for Immigrants with Advanced Degrees & Start Ups

State Legislative Priorities

2014

1- Workforce Development / Technical College Benchmarks

2 - Pro Growth Tax Reform

3 - Address the Structural Deficit of WI DOT 4 - Predictable Sand Mining Regulation

Hi-Crush Partners LP

IBAW Legislative Priorities Online

State Legislative Priorities

- Workforce Development / Technical College Benchmarks

- Pro Growth Tax Reform

- Address the Structural Deficit of WI DOT

- Predictable Sand Mining Regulation

Click here to view.

National Legislative Priorities

- Delay of the Affordable Care Act

- Support the Existing Level of the Federal Minimum Wage

- National Energy Policy Capitalizing on our Strengths

- Increase Access VISAS for Immigrants with Advanced Degrees & Start Ups

Click here to view.

Page 17: June 2014 ibaw magazine

Full Page Ad 1/2 Page Ad 1/4 page ad Yearly $5000.00 $2500.00 $1250.00

3 Months $1350.00 $705.00 $375.00 1 Month $500.00 $275.00 $150.00

Ad sizes: 

FULL PAGE: 8.5 wide  x 11 high

HALF PAGE: Page: 5.5 high x 8.5 wide

QUARTER PAGE: Page: 4.25 wide  x 5.5 high

* Supply .JPEG, PNG or PDF files.

Need artwork done for an ad?

Ask about our low cost design rates.

Advertising Now Available in the IBAW Statewide Magazine

The IBAW’s digital magazine is sent out statewide to over 600 small business owners, elected officials, entrepreneurs and business professionals with a read rate of over 1200 views per issue. 

Get your message out and support the IBAW. This quality publication is filled with informative articles and business intelligence with high exposure to a broad audience of business executives and decision makers.

For more information, contact Steve Kohlmann.

Page 18: June 2014 ibaw magazine

THANK YOU SPONSORS...

AT&TITU AbsorbTechBlomquist BenefitsAssociated BankSikichGodfrey & KahnPark BankLauber CFO’svon BriesenVrakas / BlumAdvantage Leasing

Grace MatthewsSimandl Law Group, S.C.BSI - Design, Build, FurnishK & S TechnologiesJudson Commercial Real EstateReinhart, Boerner, Van Deuren, S.C.Hypneumat Mfg

Sponsor support helps IBAW continue to bring insightful programming to small

business owners.

Ask about becoming a sponsor today!

G e t C o n n e c t e d . G e t I n s p i re d . G e t I n f o r m e d .

Page 19: June 2014 ibaw magazine

Thank you to our Corporate Sponsors who make your IBAW programing possible.

BLOMQUIST BENEFITS

Become an IBAW sponsor and join us in helping Wisconsin small business.

To learn about the benefits of sponsorship, contact Steve Kohlmannor visit the IBAW website here.

K & S Technologies

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Page 20: June 2014 ibaw magazine

Political Advocacy • Education • Networking

www.ibaw.com / 262-844-0333 / [email protected]

We can’t be responsible how you feel after attending our meetings.

IBAW’s Business Presentation Series offers high level speakers on timely business topics keeping you informed and exhilarated.

Quality programming every month.

That’s IBAW.

“As a result of listening to the speakers today I was able to find and lookup the WI Lean Govt. working group and booked appointments with three departments so far this afternoon.” - Mark Truesdell, CTaccess / Computer Technologies of Wisconsin, Inc.

“...I am much better informed and educated on a plethora of topics.”

- Todd Poston

FIVE STAR Programing

Page 21: June 2014 ibaw magazine

PLEASE CHOOSE THE APPROPRATE CATEGORY FOR YOUR INVESTMENT IN THE GROWTH AND STABILITY OF SMALL BUSINESS

AMOUNT

NUMBER OF EMPLOYEES IN COMPANY ANNUAL DUES

1 – 5 $215

6 – 15 $275

16 – 25 $375

26 – 49 $470

50 or more $600

Sustaining Member $700

Special! – Pre pay breakfast meetings – 12 for the price of 10 $300

ENCLOSED AMOUNT:

Membership Application

Name____________________________________________________________________________________

Company_________________________________________________________________________________

Type of Business___________________________________________________________________________

Address__________________________________________________________________________________

City, State, Zip_____________________________________________________________________________

Phone____________________________________Fax_____________________________________________

Email______________________________________Website________________________________________

PAYING BY CHECK ? Make checks payable to IBA – and mail to: IBA 960 Timber Pass Brookfield, WI 53045 WANT TO PAY ONLINE? You can also pay by Mastercard / Visa at the IBA Membership page. www.ibaw.com

________________________________________________________________________ The Independent Business Association of Wisconsin is a not-for-profit entity filed with the IRS under 501(c)(6) of the Internal Revenue Code. As a not-for-profit association, the members of The Independent Business Association, Inc. are allowed to deduct a percentage of dues that are not used for lobbying purposes. For the year 2013 based on the total income of the association and the lobbying expenses as reported on the Wisconsin State Ethics Board Lobbying reports for 2011 the percent of dues that were used for lobbing purposes is 10%. Therefore, the percent of dues that would be tax deductible is 90%.

IBAW 960 Timber Pass

Brookfield, WI 53045

Office: 262-844-0333 WWW.IBAW.COM

Page 22: June 2014 ibaw magazine