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jhcsc capstone project - technopreneurship.pdf
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MODULE 1.2
Roles of Technopreneurship in job creation and in the
National economy
ROLE PLAYING
Employment creation
Local resources
Decentralization and diversification of business
Promotion of technology
Capital formation
Promotion of an entrepreneurial culture
Importance of Technopreneurship
What is Technopreneurship?
High tech ventures in ICT, electronics, internet, life sciences and biotech.
Service firms where technology is critical to their mission, such as: e-Bay, FEDEX, SMART money transfer, e-learning
Technopreneurship is entrepreneurship in the field of technology.
Technopreneurship Defined
Entrepreneurs - people who enter into new and pioneering ventures.
- is whole-brained, meaning he/she uses both the left brain (logical) and right brain (creative).
Entrepreneurship Starting up a new business
Source: Federico Gonzalez, President PESO Inc.
Entrepreneur & Entrepreneurship Defined
Course Model - SEED
Self Mastery
Environment
Mastery
Enterprise
Mastery
Development of Business
Plan
Self- Mastery
Self-mastery passion comes from knowing yourself.
Self-mastery brings passion. When you know yourself, you know what you want and do not want.
Source: Jay Bernardo III
A self-mastered person does not need high IQ does need high EQ and AQ is naturally a/an:
performer competitive and efficient epicure sensual and cheery boss takes charge and loves a good
fight is whole-brained has a personal vision and knows strengths and weaknesses
What is a self-mastered person?
Environment Mastery
Environment mastery is about
generating business ideas and seeking
opportunities out from his or her
environment through
serendipity walks
crises
trends
etc.
Source: Jay Bernardo III
An environment-mastered person
understands the industry he/she is in
sees the opportunities, not the problems
is on top of the situation instead of being
under the situation
is the organization/industry innovator and
strategist
What is an environment-mastered person?
Enterprise Mastery Enterprise Mastery is how to run a
business
This pertains to the knowledge of the different enterprise disciplines such as:
Creating the Business
Marketing Management
Operations Management
Financial Management
Risk Management Source: Jay Bernardo III
What is an enterprise-
mastered person?
An enterprise-mastered person
understands and integrates the functions of
management (marketing, human resource,
operations, and finance)
understands and integrates the process of
management (planning, organizing, directing,
and controlling)
leads and inspires rather than manage
Development of Business Plan
Development of a business plan covers:
writing the business plan
presenting and defending the
business plan
adding refinements to the presented
business plan
1. Incremental
Routine business, modest novelty
Ex. (new coffee shop, new BPO)
2. Imitative
Imitation of venture, same business model and template
Ex. new regional branch, franchised operations
4 Types of Entrepreneurship
3. Rent-seeking
Business that utilizes standards, regulations and laws to share in value of enterprise
Ex. Coca Cola Export
4. Innovative
Business based on innovation
Ex. new memory chip
1. Hard Working
2. Self-Confident
3. Builds for the Future
4. Profit-Oriented
5. Goal-Oriented
6. Persistent
7. Copes with Failure
8. Responds to feedback
Characteristics of an Entrepreneur
9. Demonstrates Initiative 10. Willing to Listen 11. Sets Own Standards 12. Copes with Uncertainty 13. Committed 14. Builds on Strengths 15. Reliable and Has Integrity 16. Risk-Taker
Characteristics of Technopreneurship cont.
A technology idea owner who ventures to make his idea a commercial reality
An entrepreneur who gets a technology idea, finds an opportunity to make it a commercial reality.
What makes an Entrepreneur a Technopreneur
Lets have a MATCHING GAME!!!
TECHNOPRENEUR ENTREPRENEUR
Differences between Technopreneurship and Entrepreneurship
LOCAL
SMART LINK (Computer shop) Dealing with computer hardware and software, Repairs, Networking and Computer ad LCD Rentals. (OCW)
LANE SYSTEM Software Integration Developer
Some Technology Ventures
NATIONAL
NETOPIA Internet Caf
YEHEY.COM Internet Portal
INTERNATIONAL
YOUTUBE - a video sharing website
Businesses start from ideas, but ideas alone do not make a business
Customers do not buy ideas, they buy products/services;
Customers pay the price; value is what they get
Source: Federico C. Gonzalez, President PESO Inc.
Some Basic Facts
A marketable product may not result in a viable business
A studied approach to planning the business is needed.
Entrepreneurship is calculated risk-taking, not foolhardiness.
Some Basic Facts cont.
Source: Federico C. Gonzalez, President PESO Inc.
Technopreneurship Ecosystem
MODULE 2
Get 1 sheet of paper!
Think of an task that each of you (or group) would like to conduct or do (i.e. Cooking viand, repairing your PC, constructing a bahay kubo, etc) and write it in a paper
Then, list down what you need to accomplish the task.
Present your identified task and requirements (1-2 minutes per student/group)
Warm Up Activity
Many of the tasks, if not all, have pre-requisites (i.e. money, materials, personnel, etc)
Similarly, for technopreneurial venture to start, grow and succeed, it must also have the required resources, environment and support.
Introduction
But, what are these things?
At the end of this session/lecture, the students should be able to
Enumerate the different actors/ players for the technology ventures to prosper, and
define the roles of the different actors/players in techno ventures
Learning Objectives
H E L F
Successful technopreneurship
=
Technopreneurship Ecosystem
Human Resourc
es
Environment
Financial Resources
Laws & Policies
Techno Ventures
Human Resources Component
Research - Thinker, Idea generator, Innovator
Developer - Implementor, technical people
Scanner and marketing people
Financers
Technopreneurship Ecosystem
Environment Component
Science parks, Incubation centers
Academic Institutions, R & D Centers
Internet access, Communication
Communication and Other Support Services
Geographic accessibility
Venture Mentoring Services/Support
Technopreneurship Ecosystem
Laws and Policies
Intellectual Property Rights Office
Technology Licensing Office facilitates commercialization of inventions
Legal Services
Technopreneurship Ecosystem
Financial Component
VC and Investors
Business Sector
Funding Agencies
Financial Services (i. e. Accounting)
Technopreneurship Ecosystem
Financial Resources
VC, Investors, Business Sector, Funding Agencies
Human Resources
Academe, R & D Centers, technical
personnel
Technology Venture
Environment
Science Parks, Incubation Centers,
Infrastructure, Comm and other Support
Services
Laws and Policies
Technology Licensing Office, IPR Office
Academe and Research Institutions
1. Ateneo de Davao University
2. Brokenshire College
3. Cor Jesu College
4. Davao Doctors College
5. Holy Child School of Davao
6. Jose Maria College
7. St. Marys College
8. Interface Computer College
9. University of Immaculate Concepcion
10.University of Mindanao
11.University of the Philippines Mindanao
12.University of Southeastern Philippines
Department of Science and Technology
Commission on Higher Education
PESO
Davao City Chambers of Commerce and Industry
Science and Technology Park, Bago Oshiro, Tugbok, Davao City
Brokenshire Learning Center
Environment
Academe (Colleges & Universities)
DOST, DCCI, PAHRDF
Funding Agencies Industries, Businesses, LGUs, Private Sectors
Incubation Centers & Science Parks
Framework of Engagement or Collaboration
Why Technopreneurship?
Philippine Economy
Population 84 M
Population of working age?
Approx 50% of popn = 16 years old and below
Employment
GNP from large companies > 100 employees
GNP from small companies, < 100
Number of large companies 5%?
95% are small companies? Source: M.Barcelon, UPATBI
Economy, Exports ??
$ 22M Taiwan
65M
7M
4M
24M
60M
84M
$15B Vietnam
$120B HK
$120B Singapore
$90B Malaysia
Tourism, food/cars, electronics
$65B Thailand
Electronics, traditional goods
$40B Philippines
Source: M.Barcelon, UPATBI
How?
Start the Ball Rolling
Innovation
Person gets an idea, active search, by chance, present employment or experience
Triggering Event
Career prospects
Deliberate choice
Implementation
Growth Source: M.Barcelon, UPATBI
Common Components
Three crucial components for business:
Excellent market opportunity
Superb entrepreneur (and management team)
Resources needed to start the company and make it grow
Source: M.Barcelon, UPATBI
Customer Need
Can you give me the names of prospective customers?
If you cannot give any names, you only have an idea, not a market.
Would-be entrepreneurs who are unable to name customers are not ready to start a business. They have only found an idea and have not yet identified a market need.
Source: M.Barcelon, UPATBI
1. Excellent market opportunity
Timing
Will the idea or window of opportunity look brief, it could just be a fad?
If the window is brief, the entrepreneur will rush to open the business, usually with inadequate planning.
Can lead to costly mistakes.
Source: M.Barcelon, UPATBI
1. Excellent market opportunity
Even with the right opportunity, the business will be successful if led by a person with strong entrepreneurial and management skills.
Entrepreneurs should have experience in the same industry or a similar one. Cannot go on OJT at the same time.
Ideal entrepreneur is one who has been a successful entrepreneur in the same industry
Have management experience, preferably with responsibility for budgets, profit and loss, sales.
Source: M.Barcelon, UPATBI
2. The Technopreneur and the Management Team
Entrepreneural frugality means:
Low overhead
High productivity
Minimal ownership of capital assets
Source: M.Barcelon, UPATBI
3. Resources
Sources of seed capital
3.3 Other
1.1 Govt guaranteed loan
4.0 Mortgaged property
6.3 Venture Capital
9 Friends
12.4 Employees/partners
12.9 Family
14.4 Bank loans
78.5% Personal savings
Source: M.Barcelon, UPATBI
The 9 Fs Founders first class entrepreneur
Focused focus on niche markets, specialize
Fast decision making, implementation
Flexible open mind, respond to change
Forever innovating
Flat - organizations
Frugal low overhead, productivity high
Friendly to their customers, suppliers, workers
Fun to be associated with an entrepreneur company Source: M.Barcelon, UPATBI
(c) 2006 UP Ayala TBI
Thank you!