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Table of ContentsOn The CoverAmerica’s Logistics CenterJacksonville, Fla. offers ideal hub for distribution operations ........................................................... 8
ViewA message from JAXPORT’s Interim Executive Director and Board Chairman........................... 2
TidingsJAXPORT sets container record ..................................................................................................................... 4
Local artists exhibit city paintings ................................................................................................................ 6
White, Kazmierski serve as panel chairs ..................................................................................................... 7
Port partners provide life-saving journey ................................................................................................. 7
ShippingJAXPORT facilities move diverse bulk commodities ...........................................................................14
Hanjin terminal to join TraPac at Dames Point ......................................................................................17
Sea Star Line deploys reefer tracking solution ......................................................................................18
Steel activity rebounds at Talleyrand terminal ......................................................................................19
Shipping experts headline JAXPORT conference panels ..................................................................20
Increasing exports possible with help from local resources ............................................................22
Jacksonville—San Juan getting JetBlue service ...................................................................................23
CruisingImprovements enhancing ferry experience ...........................................................................................24
CommunityNortheast Florida leads in logistics learning ..........................................................................................26
Supply chain group networks logistics leaders ....................................................................................27
JAXPORT, partners supporting Second Harvest ...................................................................................28
JAXPORT INTERIM EXECUTIVE DIRECTORChris Kauffmann, (904) 357-3036
JAXPORT MARkETINg AND TRADE DEVElOPMENT
Chief Commercial OfficerRoy Schleicher, (904) 357-3041
Senior Director, Trade Development and Global MarketingRaul Alfonso, (904) 357-3071
Director, Cargo Sales and MarketingAlberto Cabrera, (904) 357-3032
Director, Marketing Support and Foreign Trade Zone (FTZ) Deborah Lofberg, (904) 357-3072
Director, Marketing DevelopmentRobert Peek, (904) 357-3047
Director, National SalesLisa Wheldon, (904) 357-3059
JAXPORT Overseas RepresentationAsian Consultant (Seoul, Korea)
Chang Kwon “C.K.” Oh, (+82-11) 9050-0021
JAXPORT TERMINAl FACIlITIEsTerminal Director Blount Island, Dames Point and Cruise Operations
Victoria Robas, (904) 357-3301
Terminal Director TalleyrandDoug Menefee, (904) 357-3201
JAXPORT HEADqUARTERs2831 Talleyrand Ave., Jacksonville, FL 32206
Ph: (904) 357-3000 Toll-free: 1-800-874-8050 Fax: (904) 357-3060 Web: jaxport.com Email: [email protected]
JAXPORT PUblICATIONsEditor
Jeff Price, JAXPORT
Graphics EditorMeredith Fordham Hughes, JAXPORT
PhotographyJAXPORT Library, Joey Glass
Aero-Pic Photography
Cover artMeredith Fordham Hughes
Contributing WritersPaul Scott Abbott, Marcia Mattson
Published in association with the Jacksonville Port Authority byClements Publishing Company
PO Box 51000Jacksonville Beach, Fl 32240
(904) 249-1719
Publisher—Mike Clements [email protected] Sales—Jane Bachtell [email protected]
Design—Brian Sieber [email protected]
All reasonable efforts have been made to ensure the accuracy of this publication and no liability can be attached to the Jacksonville Port
Authority or the publisher for any errors, omissions or inaccuracies. All rights reserved.
JAXPORT2011Magazine
2011 MagazineJAXPORT
2 JAXPORT2011Magazine
ViewA message from JAXPORT’s Interim Executive Director and Board Chairman
As the City of Jacksonville has become
renowned for its growing seaport, inter-
national airport and Class I railroads with
intermodal facilities, so too, has the city’s
reputation grown for industrial real estate develop-
ment. Jacksonville’s strategic location, Foreign Trade
Zone #64 and skilled labor force add to the growing
list of advantages offered to shippers looking to
establish distribution and warehousing operations in
the region.
During the past few years, more than two dozen
major retailers and importers have combined to
open nearly 10 million square feet of distribution
center space in Jacksonville, joining hundreds of
companies large and small which have selected
Northeast Florida for their warehouse or DC opera-
tions - some 88 million square feet in all. The Winter
2011 edition of JAXPORT Magazine examines some
of the newest logistics operations and developments
in the area and how they impact the port.
In addition, as the new year begins, the global
economy is improving and the Port is experiencing
growth in volumes of bulk and breakbulk commodi-
ties. We cover these trends and also review how
JAXPORT tenants are innovating with technology to
enhance our port’s competitive advantages.
JAXPORT is well prepared to meet the challenges
of a maritime industry that is changing faster than
ever. With our port’s logistics edge and dynamic
leadership, we will seize the opportunities before us
in 2011 and beyond.
Chris kauffmann, Interim Executive DirectorJacksonville Port Authority
David g. kulik, board ChairmanJacksonville Port Authority
Chris Kauffmann,
Interim Executive Director
David G. Kulik,
Board Chairman
(904) 855.1260 direct www.seastarline.com (877) 755.7447 toll free
2010
targ
et
2008 Levels
2009 Target
Fuel ReductionTarget
%
81012
16 0
14
4
2
6
CarbonFootprint
Index
0.80.850.9
1.0 0.6
0.95
0.7
0.65
0.75
Sea Star Line has a history of innovation and a reputation for forward thinking. The result is an expanded focus on Green Driven Transportation Solutions and an Environmental Management System that is certified to ISO 14001 and Green Office standards. As we
chart a course for the future, we are committed to a set of services that are right for our customers, the communities we serve, and the legacy we leave future generations. Sea Star Line - Your Partner in Time.
4 JAXPORT2011Magazine
TidingsJAXPORT sets container record
The Jacksonville Port Authority has again established a
fiscal year record for containerized cargo movements
while achieving its 10th straight year of revenue growth.
During the 12 months ended Sept. 30, 2010, JAXPORT
facilities moved 826,580 twenty-foot-equivalent container units, up
10 percent from the prior record of 754,352 TEUs in fiscal 2009.
Total tonnage handled at JAXPORT facilities also rose 10
percent, to 8,043,925 tons in fiscal 2010 from 7,281,963 tons
in fiscal 2009.
The number of vessels calling on JAXPORT reached a record
1,947 in fiscal 2010, rising 10 percent from 1,765 the preceding
fiscal year.
During fiscal 2010, JAXPORT handled 518,880 automobile
units, up 24 percent from 419,691 units the prior 12 months,
maintaining Jacksonville’s No. 2 position among U.S. vehicle-
handling ports.
Unaudited financial statements show JAXPORT’s 10th consecu-
tive year of operating revenue growth, with revenues reaching a
record $51.2 million, up 6 percent from $48.4 million achieved
in fiscal 2009.
JAXPORT’s terminals handled more than 826,000 TEUs in FY2010, a new record.
IMESON DISTRIBUTION CENTER, INC.Mike Bresee – General Manager
904.751.5500, ext 405 [email protected]
IMESON DISTRIBUTION CENTER, INC.550 Gun Club Road – Jacksonville, Florida 32218
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TESTIMONIALS
UNIVERSITY OF NORTH FLORIDA
ESSENTIAL EDUCATION IN GLOBAL LOGISTICSThe Center for Logistics & Supply Chain Management Executive Education at the Univeristy of North Florida Division of Continuing Education is dedicated to providing the highest level of quality education for each student by delivering training essential for today’s industry needs.
The Center is a member of the Employ Florida Banner Center for Global Logistics, a consortium of Florida Community Colleges and Universities that have joined together to serve as a resource for logistics and distribution education, training and professional development in the State of Florida.
Five Areas of StudyThe Center for Logistics & Supply Chain Management Executive Education has five areas
of study and is committed to providing the most relevant and cutting-edge logistics and distribution skills to develop and upgrade your skills in this growing field. Our courses include industry-specific certifications, noncredit courses, and on-site customized training developed for logistics and distribution employers.
Choose from five comprehensive programs to advance your career in this growing field:• CertificationinTransportation&LogisticsCohortProgram(CTL)• ProfessionalDesignationinLogisticsandSupplyChainManagement(PLS)• SupplyChainManagement/LogisticsTechnologyCertificationProgram• SupplyChainManagement/LogisticsFinancialManagement
CertificationProgram• FreightAgent/Broker
The Center for Logistics & Supply Chain Management Executive Education program has graduated many of the area’s leaders who recognize the program’s importance for their career.
Customized Learning Solutions for Logistics & Supply Chain Management
Our staff and faculty will work with your company or organization to develop a specialized training program. Courses can be offered at your facility or in one of our professional classrooms. As a member of the Banner Center, the logistics industry and its employees can greatly benefit from our shared resources of curriculum, instructors and technology.
We offer an extensive selection of training and educational programs that are up-to-date, specific to the respective industries, and reviewed by the statewide Advisory Council.
Course topics include:• ThethreeC’s:communications,coachingandcounseling• Professionalsupervisiontraining• Strategicplanning• Successionplanning• Managingconflictinthesupplychain• Supplychainanalysis• Import/exportcertificate
“I wholeheartedly recommend this course. CTL Certification prepares managers for the new era of globalization which has suddenly enveloped us. Most college courses do not include Supply Chain Management in their financial, engineering or MBA curricula. In my view, supply chain strategy will be the distinguishing factor of the successful future manager. I further recommend this CTL course to persons working
in the logistics industry because most logistics managers specialize in only one component of the supply chain, such as transportation or warehousing. The well-rounded, modern manager needs to understand and possess competencies related to the entire supply chain. I thoroughly enjoyed the course with its animated class discussions and steep learning curve.“
—AraunaPalm,CTL—CEVALogistics
“The CTL Transportation and Logistics course at UNF is an outstanding program. The instructors are experienced professionals who bring real-world knowhow to the educational experience. The class is interactive with open student discussion and partici-pation. Students work together in groups on class presentations covering the relevant material. It is an effective teamwork and presentation skills experience,
since students receive feedback from the entire class. The CTL Class at UNF not only serves as a logistics class but also improves business skills as a whole.“
—JayMcCleary,CTL—Manager,WMSWarehouseLogis-tics Applications Landstar Transportation Logistics
“Upon earning my CTL credential, I informed my direct supervisor, and the following day the CEO of our company congratulated me on my accomplishment. The following week a vice president from another department offered his congratulations and asked for further details because he is interested in sending some of his staff through the CTL program. Even though logistics software has been my focus for almost 16 years, I felt my business knowledge was lacking, espe-
cially in the International supply chain arena. The CTL helped me solidify my current understanding and fill in many gaps.“
—SidSutphinCTL,MBA,PMPDirector,ApplicationDevelopment
LandstarSystem,Inc.
Please visit www.ce.unf.edu or call (904) 620-4200 to learn more about the Certification in Transportation and Logistics and customized training solutions
6 JAXPORT2011Magazine
TidingsLocal artists exhibit city paintings
JAXPORT Gallery on the first floor of Jacksonville Port
Authority headquarters hosted the North Florida Land
Trust’s Painting the Region exhibit in November 2010.
“These amazing paintings highlight memorable views of
Jacksonville and are a wonderful representation of the talent and
generosity of Florida’s art community,” said Meredith Fordham
Hughes, JAXPORT’s Manager of Creative Design.
“The 2nd Annual Painting the Region: A Plein Air Paint-Out”
featured the work of more than 40 artists who portrayed natural
and historic areas of downtown Jacksonville, Springfield and
Riverside. The event, presented by the Land Trust and the Cultural
Council of Greater Jacksonville, supported land preservation
efforts.
JAXPORT Gallery features local artists rotating on a bi-monthly
basis and is open during normal headquarters hours. Admission
is free. JAXPORT Gallery showcases local visual arts within Northeast Florida.
Laney & DukeTerminal Warehouse Inc.
FOR ALL OF YOURWAREHOUSENEEDS
PHONE # (800) [email protected]
Flexibility: Unlike competitors who offer “cookie-cutter” solutions, our clients enjoy a customized ap-proach to logistic management.
experience: With over 75 years of experience, we have worked with organizations of all sizes- including For-tune 500 companies.
Multiple Facilities: We have eight facilities in Florida, including large warehouses in Jacksonville and Tam-pa. Our total storage capacity is just under 1.5 million square feet.
services: • Dry Storage • Cross Docking • Pick and Pack• Display Assembly • Next Day and Same Day Shipping • Labeling
industries served: Building supplies; lumber; crated steel, aluminum, and pipe; paper; food; clothing; house wares; non hazardous fertilizer and resin; tires; furniture; automotive parts; tile; and many others.
exceptional service: Laney and Duke utilizes cutting edge technology and personal attention to create an exceptional experience for clients.
Port partners provide life-saving journey
Shipping line Spliethoff, a customer of ICS Logistics/Global
Stevedoring, recently had a special opportunity to help a
boy who was in desperate need of care.
Nine-year-old Jelte Stronkhorst, who lives in The Neth-
erlands, suffered bleeding on the brain after he fell from some
playground equipment. Because of his condition, he could not
endure an airplane ride, but he needed to receive life-saving treat-
ment available at a Fort Lauderdale, Fla. neurological center.
Spliethoff came to the rescue, after executives learned of the
boy’s situation. Spliethoff operates Talleyrand’s Transfennica
service, and offered the Stronkhorst family free transport to Jack-
sonville aboard the paper and container ship Timca.
Jelte and the Stronkhorst family arrived at Talleyrand on Sept. 5,
2010, ending a voyage of more than two weeks. He began several
months of treatment at the Fort Lauderdale facility, and his saga
has been followed by Dutch media and documented by a televi-
sion production company.
“We were just very thankful that we were able to accommodate the
needs of this young boy and his family,” said Rick Sharp, Vice President
of the Marine Division of Jacksonville-based ICS Logistics LLC.
White, Kazmierski serve as panel chairs
Chuck White, the Jacksonville Port Author-
ity’s Director of Port Security and Emergency
Preparedness, has been appointed industry
chairman of the Jacksonville Marine Trans-
portation Exchange’s Port Security Committee, succeeding
in that role Victoria Robas, JAXPORT’s Director of Marine
Operations for Blount Island, Dames Point and Cruise
Operations.
Joanne Kazmierski, JAXPORT’s Manager of Community
Outreach and Environmental Advocacy, has assumed a
two-year term as chairman of the Employ Florida Global
Logistics Banner Center Advisory Council. That panel
brings key industry, economic development and workforce
education partners together in advancing logistics career
opportunities.
Tidings
JAXPORT2011Magazine 7
Joanne KazmierskiChuck White
8 JAXPORT2009Magazine8 JAXPORT2009Directory JAXPORT2009Magazine
Ships calling at the Port of San Juan have enjoyed an historically strong trade with Jacksonville, Fla.
America’s Logistics Center
8 JAXPORT2011Magazine
Class I rail lines CSX and Norfolk Southern, along with regional rail line FEC, anchor intermodal connections in the Southeastern U.S.
By Paul Scott Abbott
An ideal central location, a full spectrum of effi-
cient multimodal transportation links and an
ample specialized labor force are among the
reasons logistics leaders are increasingly looking
to Jacksonville as a perfect hub for distribution operations.
With thousands of acres of new warehouse and distri-
bution facilities joining the millions of square feet of such
operations already in place, the Jacksonville area is poised
to significantly enhance its position as a preferred logistics
hub in the U.S. Southeast.
The largest such development on the horizon in Jackson-
ville is AllianceFlorida at Cecil Commerce Center, spanning
4,474 acres on a former U.S. Navy air station site fronting
Interstate 10 west of the downtown area.
Under a 25-year agreement, the city-owned property is
being master developed by Texas-based Hillwood Develop-
ment Co. LLC, one of the nation’s leading global logistics
center developers.
“Jacksonville has a central demographic location within
the Southeast, especially within the heavily populated states
of Florida and Georgia, with the ability to serve the South
Florida and Atlanta markets within a one-day truck drive,”
said Hillwood Vice President Preston Herold.
In addition to its proximity to east-west I-10 and north-
Jacksonville, Fla. offers ideal hub for distribution operations
JAXPORT2011Magazine 9
Continues on next pageContinues on next page
Offering a strategic location, a variety of port facilities, Foreign Trade Zone status, logistics services, and highway and rail connections, Jacksonville, Fla. is the perfect hub for distribution operations.
10 JAXPORT2011Magazine
south highways I-95 and I-75, Jacksonville has a growing seaport,
an international airport, an industrial airport and multiple Class I
railroads with intermodal facilities in Jacksonville, Herold pointed
out.
“It’s really the multimodal nature of Jacksonville,” Herold said.
Moreover, a local work force with substantial logistics expertise,
including former military personnel, means distribution facilities in
the Jacksonville area will be staffed by highly qualified workers.
Jerry Mallot, Executive Director of the Cornerstone Regional
Development Partnership of the Jacksonville Regional Chamber
of Commerce, cited a February 2010 consultant’s report that
projected a pool of more than 10,300 prospective, experienced
applicants for logistics jobs living within a 30-minute commute of
Cecil Commerce Center. The report called the 94-to-1 applicant-
to-hire ratio “an extraordinarily generous margin in any labor
market.”
Mallot noted that about 3,000 people – with an average age
in the early 30s – exit the military each year in the Jacksonville
region, with about 80 percent of them staying in the area.
“We have the kind of workforce that gives us the competitive
advantage for logistics activities,” Mallot said.
Mallot also cited the Jacksonville area’s coordinated multimodal
transportation infrastructure, proximity to a market of 50 million
consumers within a day’s truck drive, and Eastern U.S. location in
relation to global shipping lanes that make it well-positioned for
first-in vessel calls – even more so when Panama Canal expansion
America’s Logistics Center
Continues on page 12
A local work force with substantial logistics expertise means distribution facilities in Northeast Florida will be staffed by highly qualified workers.
A world class provider of trucking & warehousing services.
Trucking is the “master link” to international and domestic transportation.
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H&M Trucks link port terminals and rail operations with shippers and consignees. Successful manufacturers and retailers have built their business on the back of H&M. Third parties, forwarders and brokers reply on H&M services. H&M provides a unique blend of international, intermodal, port, rail, region & Multi region trucking & logistics services.
Warehousing is “the key connection” to customer satisfaction.
It is the warehouse & distribution operation that connects shippers with their customers, putting product in the right place, at the right time, for the right price. Warehousing integrates the logistics process within the customer relationship. Then trucks carry the payload, and distribution services deliver on the promise.
Technology permeates the operation throughout the logistics network.
From container stripping to business strategy, from compliance to cross docking & from pick ‘n pack to pallet wrap, H&M has the people and the tools to get the job “done right” each and every time. The result is a logistics network built on customer satisfaction.
At H&M people make the difference.
People with an attitude…The right attitude
Built from “the best of the best” H&M has experienced committed leadership. The team works together to serve shippers and their customers. Whether it’s picking up at the port or rail head, picking and packing inside the warehouse or picking the right address for delivery.
H&M International Transportation is there….Every Step of The Waytm.
H&M delivers “the new standard” in trucking, warehousing & distribution.
www.hmit.netContact Jacksonville - Trucking 904-924-0332 – Warehouse 904-768-3403
Corporate Sales 201-216-8400 or 800-446-4685
12 JAXPORT2011Magazine
America’s Logistics CenterAmong firms that are
augmenting logistics hub pres-
ence in Northeast Florida is
Jacksonville-based Rayonier Inc.,
a leading international forest
products firm that also is the fifth-
largest private landowner in the
United States.
Terry L. Bunch, Rayoni-
er’s Director of Logistics and
Customer Service, who recently
assumed chairmanship of The
National Industrial Transpor-
tation League, is totally sold on
Jacksonville.
“The Port of Jacksonville is strategically located for Rayoni-
er’s major Southeast U.S. operations,” Bunch said. “It is in
close proximity to our Performance Fibers facilities in Jesup,
Ga., and Fernandina Beach, Fla., and offers state-of-the-art,
efficient operations and infrastructure. The quick turn time for
trucks entering and leaving the port enhances the productivity of
drivers delivering Rayonier products.
“While the port offers access to most of the world’s major
destinations, it is particularly well-positioned for domestic trans-
port alternatives, given the region’s multimodal transportation
system within an eight-hour drive of 45 million people,” Bunch
continued. “The combination of service by two Class I railroads
and three major Interstates with easy access to 60 percent of the
U.S. population is a significant competitive advantage.
“To help leverage JAXPORT’s future growth, Rayonier’s Terra-
pointe real estate subsidiary, in conjunction with the Nassau
County Economic Development Board, recently gained land use
approval from the State of Florida for its 1,800-acre Crawford
Diamond Industrial Park, about 16 miles northwest of the port,”
Bunch added. “This ‘megasite’ property, with two Class 1 rail
lines – CSX and Norfolk Southern – on site, is approved for
up to 5.2 million square feet of industrial land use, which can
include manufacturing, assembly, warehousing and distribu-
tion, and use as an intermodal inland port or logistics center.”
Indicative of the companies that are benefiting from Jackson-
ville’s logistics eminence is Nashville, Tenn.-based Bridgestone
Americas Tire Operations LLC, which in 2008 opened a 1 million-
square-foot distribution facility at Cecil Commerce Center.
is completed in 2014. JAXPORT facilities are expanding accord-
ingly, with a Hanjin Shipping Co. Ltd. container terminal to join the
158-acre TraPac Container Terminal that the Mitsui O.S.K. Lines
Ltd. unit opened in early 2009 at JAXPORT’s Dames Point Marine
Terminal.
“We have the transportation infrastructure, the market character-
istics, the expanded shipping through MOL and soon to be Hanjin,
and the labor that give us the competitive edge in terms of logis-
tics,” Mallot said.
The Port of Jacksonville’s rail and highway connections are among top advantages offered shippers choosing
the burgeoning Northeast Florida cargo gateway.
“Jacksonville’s intermodal capabilities are second to none and offer growth opportunities for manufacturers and distributors seeking to expand their presence in the Southeast and Midwest,” said Lad Daniels, President of the Jacksonville-based First Coast Manufacturers Association.
JAXPORT terminals are serviced by two Class I railroads – CSX and Norfolk Southern – as well as regional railroad Florida East Coast Railway. CSX provides port customers access to its 22,000-mile network encompassing 23 states and Canada, while Norfolk Southern covers 21,000 route miles through 22 states and the District of Columbia. FEC offers multiple daily departures serving Florida locations.
Future developments to further enhance efficient rail links include the plan of Jacksonville-based CSX to invest $40 million in a new intermodal container transfer facility.
More than 100 drayage and interstate trucking firms operate in and around Jacksonville’s port, enjoying swift truck turn times and ready access to such Interstate highways as I-95, I-75 and I-10.
“Competitive rail service and superb highway connections give a major edge to compa-nies that move goods through Jacksonville,” said JAXPORT’s Chief Commercial Officer Roy Schleicher.
Rail, road links add to JAXPORT’s edge
Terry Bunch,Rayonier’s Director of
Logistics and Customer Service
Lad Daniels,President of FCMA
JAXPORT2011Magazine 13
America’s Logistics CenterRobert Gardenhire, Bridge-
stone’s General Manager of
Warehousing, said the facility
is a hub for tire imports from
Latin America and, poten-
tially, Asia, and he said he
is impressed with the busi-
ness-friendly approach of
professionals in Northeast
Florida.
“The people in the region,
whether at the port or in
the Jacksonville business
community, continue to be
user-friendly, and we do
appreciate that,” Gardenhire
said. “They are supportive of
our presence and are good
business partners.”
Bridgestone Americas opened a 1 million-square-foot distribution facility to take advantage of shipping
opportunities in Northeast Florida.
Robert L. Fox Owner
Office: 904.527.3902Fax: 888.780.0967Cell: 904.982.1113 P.O. Box [email protected] Jacksonville, FL 32216
JZ bc2 names.indd 1 4/2/09 1:46:46 PM
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“LeT your freighT be our business”
Shipping
14 JAXPORT2011Magazine
Westway Terminal Co., an original customer of the Jacksonville Port Authority, moves liquid bulks
such as food products and chemicals.
JAXPORT2011Magazine 15
Shipping
By Paul Scott Abbott
From liquid feeds to construction aggregates, bulk cargos
continue to be a mainstay at JAXPORT facilities that
provide efficient movement for this diverse range of
commodities.
For more than four decades, Westway Terminal Co. LLC has
been a backbone of Jacksonville’s bulk cargo trade. The New
Orleans-based firm has nearly 16 million gallons of liquid
storage capacity at JAXPORT’s Talleyrand Marine Terminal, where
Westway’s product-handling capabilities include chemicals and
food-grade products. Its facility includes a liquid feed plant.
“We both store and transload these products and are plan-
ning an expansion,” said Westway Regional Sales Manager Mark
O’Donnell. “We were an original customer and colleague of the
Port of Jacksonville.
“We are a Responsible Care Partner [of the American Chemistry
Council] and strive to continually improve our involvement in the
community we live and work in,” O’Donnell added. “The indus-
tries we serve know our motto, ‘Every Drop Counts.’”
On the solid bulk side, CEMEX USA is completing its second
year of operations on JAXPORT property, augmenting its decades-
long presence at off-port sites. Like longtime port tenant Martin
Marietta Materials Inc., CEMEX is engaged in movement through
JAXPORT’s Dames Point Marine Terminal of construction aggre-
gates used in the building of roads and related applications.
“We picked Jacksonville because of its strategic location, which
is close to a number of our customers,” said George Williamson,
CEMEX USA’s Director of Business Development, who noted that a
conveyor unloading system can move limestone and granite at a
pace of as many as 5,000 tons per hour from vessel to terminal.
CEMEX has a 24-acre tract under 20-year lease from JAXPORT
and has the capacity to move as many as 4.2 million tons of
product per year.
Alberto Cabrera, JAXPORT’s Director of Cargo Sales and
JAXPORT facilities move diverse bulk commodities
Martin Marietta Materials and CEMEX USA store and transport construction aggregates at the southern tip of JAXPORT’s Dames Point Marine Terminal.
Continues on next page
16 JAXPORT2011Magazine
ShippingMarketing, said the port
authority’s commitment to
bulk cargo has never been
stronger.
“We are aggressively
going after Asian container
cargo, but we are still as
focused as ever on handling
bulk cargos,” Cabrera said.
“Not only are we continuing
to serve our existing
customers, but we also
have been getting inquiries
about – and are exploring
options for – handling
such commodities as wood
pellets and woodchips.”
A conveyor unloading system can move limestone and granite at a pace of as many as 5,000 tons per
hour from vessel to terminal.
Photo by Aero-Pic, Inc.
Marine ConstruCtion • DreDging • Heavy Lift
Manson ConstruCtion Co.4309 Pablo Oaks Ct, Suite One • Jacksonville, FL. 32224
Manson ConstruCtion Co.1720 East Adams St. • Jacksonville, FL 32202
904-821-0211PrOud tO bE SErving thE wAtErwAyS SinCE 1905
JAXPORT2011Magazine 17
Shipping
By Paul Scott Abbott
On schedule to open in
2014 – the same year
the expanded Panama
Canal will open – the
newest global container terminal
at the Port of Jacksonville should
further grow the port’s role in serving
Asian trade, as well as commerce
throughout the Western Hemisphere.
Hanjin Shipping Co. Ltd.’s plans
for a 90-acre automated container
terminal at JAXPORT’s Dames Point
Marine Terminal are advancing
following a September agreement
reached between the South Korea-
based ocean carrier company and
the International Longshoremen’s Association.
The $300 million Hanjin facility is being designed to adjoin the
158-acre TraPac Container Terminal that was opened at Dames
Point in January 2009 by the terminal operating unit of Japan-
based Mitsui O.S.K. Lines Ltd.
The new Hanjin terminal, to be operated under a 30-year
lease agreement with JAXPORT, is to deploy high-efficiency tech-
nology similar to that in place at the vanguard Total Terminal
International facility opened by Hanjin in July at Algeciras, Spain,
on the Strait of Gibraltar.
Hanjin officials have said they not only see Jacksonville as a
first port of call for intermodal cargo from all-water Asia service
but also as a hub for serving north-south routes, including those
reaching Caribbean and South American markets.
“With Hanjin joining TraPac at Dames Point, the Port of Jack-
sonville can anticipate achieving a heightened position among
U.S. East Coast container ports,” said JAXPORT’s Chief Commer-
cial Officer Roy Schleicher. “We will truly emerge as a major hub
of global commerce.”
Hanjin terminal to join TraPac at Dames Point
Hanjin Shipping Co. Ltd.’s terminal in Jacksonville will utilize the same high-efficiency technologies found at the company’s terminal in Algeciras, Spain.
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Shipping
18 JAXPORT2011Magazine
By Paul Scott Abbott
A vanguard system for tracking refrigerated cargo
containers is being deployed by Jacksonville-based Sea
Star Line LLC.
Sea Star, which counts Jacksonville-San Juan service
among its routes, unveiled its Guardian Service in August,
providing wireless monitoring capabilities for its entire reefer
container fleet, as well as all terminals and vessels.
“This is truly the first of its kind that is fully operational and
in use,” said Fred Schloth, Sea Star’s Assistant Vice President of
Marketing. “Customers benefit by having peace of mind and by
knowing their valuable and time-sensitive cargo is protected from
origin to destination without any ‘dead spots’ along the supply
chain. The results include improved product integrity, better secu-
rity and reduced claims.”
Sea Star is offering two levels of the service. Standard Guardian,
available at no extra charge to shippers, tracks the performance
of reefer units while on a vessel and at a terminal. Guardian Elite,
which carries an additional cost, adds tracking throughout inland
moves and is being used by shippers of such high-value cargos as
pharmaceuticals and meats.
Each of Sea Star’s reefer containers is equipped with a wireless
asset management device that slips into and is powered by the
container’s generator set, with a battery offering backup power.
The devices – which include radio frequency identification
and global positioning systems – continuously report the status
of temperatures and other conditions, as well as the container’s
precise location, wirelessly transmitting the data to a Web-based
software platform that offers ongoing visibility and control.
The technology also allows commands to be sent to the reefer
unit to change settings and perform other functions without the
need for a worker to visit the unit.
The hardware and software solutions are being provided to Sea
Star by Lakehurst, N.J.-based Mark-It Services.
Sea Star Line deploys reefer tracking solution
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Jacksonville-based Sea Star Line is providing wireless monitoring for its
entire reefer container fleet.
Shipping
JAXPORT2011Magazine 19
By Paul Scott Abbott
At JAXPORT’s Talleyrand Marine
Terminal, movements of steel
and other breakbulk commod-
ities are on the upswing.
“The steel business is rebounding
at Talleyrand,” said Doug Menefee,
Director of JAXPORT’s Talleyrand Marine
Terminal. “Things are coming back in a
nice way.”
While the recent economic downturn
resulted in a global decline in ship-
ments of steel and other goods used
in construction, Jacksonville’s port has
seen a resurgence since summer months
in shipments of such items as wire coils
for stress cables, specialized construc-
tion steel, rebar and angle steel.
Rick Sharp, Vice President of the
Marine Division of Jacksonville-based
ICS Logistics LLC, said that the moves of
steel products between summer and fall
months came as users replenished inven-
tories at a time of lower overseas prices.
Sharp added that forest product
volumes in and out of Talleyrand also
have been increasing, spurred in part by
exports into the Dominican Republic and
other Caribbean destinations.
“We’re cautiously optimistic for 2011,”
Sharp said. “We’ve definitely seen an
improvement.”
Menefee noted that, in addition to the
steel imports plus treated lumber exports
to the Caribbean, other cargos are
showing volume gains through Talleyrand
as well. They include high-end coated
paper imported from Finland and liner-
board exports to Central America.
Steel activity rebounds at Talleyrand terminal
JAXPORT’s Talleyrand Marine Terminal has seen increased breakbulk activity
over the past few months.
Shipping
20 JAXPORT2011Magazine
By Marcia Mattson
JAXPORT’s Logistics and Intermodal Conference in March
2011 will feature more than 20 speakers and panelists with
global and industry perspectives on shipping and related
industries.
Presented in partnership with American Shipper, the confer-
ence is sponsored by CSX; Norfolk Southern; AMPORTS; Holland
& Knight; ICS Logistics; McGuireWoods; Horizon Lines; Jackson-
ville Cornerstone Regional Partnership; Moseley, Prichard, Parrish,
Knight & Jones; Marks Gray; and Alliance Operating Services.
Events include a March 21 cocktail reception, two keynote
speakers and four panel discussions on March 22, and the March
23 Norfolk Southern Golf Tournament.
The conference is structured so that attendees will hear both
keynote addresses as well as four panels.
“The panels will focus on national transportation infrastructure
and innovative ideas to pay for improvements; the future of inter-
modal transportation; best practices in ocean carrier customer
service; and ways that U.S. manufacturing can revive U.S. exports,”
said Robert Peek, JAXPORT’s Director of Marketing Development.
One of the keynote speakers is John Doggett, Senior Lecturer
in the Department of Management at the University of Texas at
Austin McCombs School of Business. Doggett holds an MBA from
Harvard University and law degree from Yale University. His focus
is international entrepreneurship, global competition and sustain-
ability, and Doggett spends part of each summer and winter
teaching entrepreneurship and global competition workshops in
Austria, China, Japan, Korea, Malaysia, Mexico, Singapore and
Thailand.
The second keynote speaker is to be named but will be from a
shipping-related industry, Peek said.
Panelists will include senior executives from Ford Motor Co.;
CSX; Norfolk Southern; Coach, MOL; Bridge Terminal Trans-
port; American Shipping Group; Rockefeller Group; the National
Industrial Transportation League, and more.
To participate in one or more of the events, please register at
www.jaxportconference.com or call JAXPORT at (904) 357-3070.
Conference sponsorships are still available.
Shipping experts headline JAXPORT conference panels
Visit jaxportconference.com to attend the 2011 JAXPORT Logistics
and Intermodal Conference.
Visit nscorp.com or call 757-629-2790 or email [email protected] for more information.
© 2010 Norfolk Southern Corp., Three Commercial Place, Norfolk, Va. 23510 www.nscorp.com
We never forget that there’s more than freight riding on our rails.
Serving America’s ports and the shippers who use them takes more than just rails and the right equipment. It takes an unwavering commitment to knowing our customers and understanding their businesses, to finding new ways to increase efficiencies, and to delivering safe, reliable service. At Norfolk Southern, we handle everything from containers to cars. But it’s how we handle them that makes all the difference.
22 JAXPORT2011Magazine
Shipping
By Marcia Mattson
Increasing U.S. exports
is the key to improving
the nation’s economy,
and companies in Jack-
sonville, Fla. have many
resources to help them
export to markets overseas.
“It is critical to the U.S.
economy to export,” said
Jorge Arce, Director of the
U.S. Commercial Service
– Jacksonville, an arm of
the U.S. Department of
Commerce. “The reason we
have a high unemployment
rate is because we are not
exporting. We have to export
our way out of the recession.”
Companies that export
provide 15 percent higher wages and experience
less turnover, he noted.
For our ports to reach their full potential, U.S.
companies have to sell their products to foreign
markets. The recession is not global, Arce said.
The economies of India, South America and Africa
are growing, and customers are eager for U.S.
products, viewing “made in America” as a sign of
superior quality and features, he added.
“They are looking for the best, and they are
ready to pay for it. We know there is demand for
U.S. products, because we see it,” he said.
Conditions are favorable for exporting. The U.S.
dollar is down, which means foreign buyers can more
easily afford American-made products. Also, a deficit
of containers exists in China while the United States has a surplus
of containers. This condition is driving up the cost of exporting
from China and presents an advantage for U.S. companies.
However, many companies are not taking advantage of oppor-
tunities to export because they don’t know how to get started.
“We don’t think internationally as a country,” Arce
said. “When approached by a foreign buyer, most
American companies ignore it.”
In fact, less than 10 percent of U.S. companies
export.
To help U.S. companies start exporting, the
U.S. Department of Commerce has 165 offices at
embassies and consulates worldwide. These offices
can help with providing information about a foreign
market, arranging distributors and navigating the
local environment.
“We are working to get companies new sales and
customers,” Arce said.
He encourages businesses to visit www.export.gov.
At that website, companies can find financing resources,
working capital, market research, distributor informa-
tion, as well as information about how to get paid and
how to use a freight forwarder.
Other state and federal resources for businesses include
the Florida Export Finance Corp., the American Chambers of
Commerce and the World Trade Center.
Increasing exports possible with help from local resources
Jorge Arce,Director of the U.S.
Commercial Service - Jacksonville
With solid export connections through JAXPORT facilities, as well as help from local resource agencies,
conditions are favorable for export businesses.
JAXPORT2011Magazine 23
Shipping
By Paul Scott Abbott
Jacksonville’s links to
Puerto Rico are getting
even stronger, with JetBlue
Airways introducing the
first daily nonstop flights between
Jacksonville International Airport
and San Juan’s Luis Muñoz Marin
International Airport.
Beginning May 19, JetBlue plans
to offer a daily 10:30 a.m. flight
from Jacksonville to San Juan,
arriving at 1:26 p.m., with a return
flight at 2:10 p.m., getting to Jacksonville at 5:36 p.m.
“Puerto Rico has been the cornerstone of our growth in the
Caribbean,” Dave
Barger, JetBlue’s
President and
Chief Executive
Officer, said in an
Oct. 4 announce-
ment. “Jacksonville
is another natural
addition to our
route network, another demonstration of our commitment to
Puerto Rico.”
The economic ties between the Port of Jacksonville and Puerto
Rico already are second to none, with Jacksonville Port Authority
facilities accounting for about three-quarters of the volume of all
maritime commerce between the U.S. mainland and the island
commonwealth.
“I am extremely pleased that JetBlue will now provide nonstop
service from Jacksonville to San Juan,” said Jacksonville Mayor
John Peyton. “Commerce with San Juan already provides an
economic impact of more than $1 billion annually to Jacksonville.
“Both cities will greatly benefit from the increased tourism and
business travel this improved route will encourage,” Peyton added.
“I look forward to welcoming visitors from our Sister City, who will
now have a greater opportunity to spend time in our community.”
San Juan Mayor Jorge Santini, who in October 2009 signed a
Sister Cities agreement with Jacksonville’s mayor, said, “The inau-
guration of a daily JetBlue flight to Puerto Rico is evidence of the
importance of our mutually beneficial agreement and the spirit of
cooperation that our two cities are so committed to.”
Jacksonville—San Juan getting JetBlue service
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JetBlue’s air passenger service between Jacksonville and San Juan builds upon the historic maritime links
connecting the two Sister Cities.
24 JAXPORT2011Magazine
Cruising
By Marcia Mattson
While the St. Johns River Ferry was out of service
for planned maintenance in December, local
residents still enjoyed a new pavilion at the Fort
George terminal.
A grant-funded project is replacing the gantry cranes that raise
and lower the ferry ramps that vehicles use on both sides of the
river. The cranes have been in operation since ferry service began
in 1949. They are being replaced with new structures and parts
that use new technology and will reduce maintenance and repair
costs.
The ferry itself was drydocked in December for regularly sched-
uled inspection and maintenance. The U.S. Coast Guard requires
that ferries be drydocked for such work twice during every five
year period. Some replacement of the steel hull was expected. The
routine work should reduce maintenance costs and improve the
ferry’s efficiency for its customers, said Nancy Rubin, JAXPORT’s
Director of Communications.
Another project to enhance the experience for ferry users was
the construction of a new pavilion that was dedicated in December.
The pavilion was created with a federal grant to the Friends of the
St. Johns River Ferry, an organization that assists with awareness
and community support.
The semi-enclosed pavilion features picnic tables and views
of the river. It is located at the ferry landing on the Fort George
terminal. The pavilion is expected to serve as a waiting area for
those using the ferry, and as a location for community events.
Val Bostwick, President of the Friends of the St. Johns River Ferry,
said the group is pleased to see the project completed.
“We believe this will be an enhancement to the area and will
make the property more usable for the public, as well as make
the public more aware of the ferry, increasing ridership,” Bostwick
said.
Improvements enhancing ferry experience
While the Jean Ribault was dry docked in December for regularly scheduled maintenance, the ferry terminals’
61-year-old gantry cranes were replaced and upgraded.
26 JAXPORT2011Magazine
Community
By Marcia Mattson
With seven career academies open and
more on the way, Northeast Florida is
leading the nation in creating logistics
and international marketing high school
education.
Career Academies are programs in existing high
schools that offer structured, personalized learning
through career-related classes with a focus on technical
skills for a chosen industry. The transportation-themed
career academies take one of two tracks—international
business and marketing, or logistics and distribution—so
that graduates will enter the workforce with a range of
skills for white- and blue-collar positions.
“JAXPORT is working with the Global Logistics Banner Center
and other educational institutions to create the Northeast Florida
white collar workforce for tomorrow through the career acade-
mies,” said Joanne Kazmierski, JAXPORT’s Manager of Community
Outreach and Environmental Advocacy.
The academies are receiving funding and support from their
communities. For example, the career academy in Columbia
County has received an $800,000 grant, as well as a $6,000
award from Target. In additional, the economic development
corporation for that area is looking for a warehouse for the
program.
The academies are:
• ColumbiaHighSchoolGlobalLogisticsAcademy
• First Coast High School’s International Trade and Logistics
Academy
• RobertE.LeeHighSchool’sInternationalLogisticsandCareer
Academy
• NathanB.ForrestHighSchool’sGlobalLogisticsandSupply
Chain Technology Career Academy
• Academy of International Business and Marketing at Ponte
Vedra High School
• DistrotekatKathleenHighSchool,aPolkCareerAcademy
• DistrotekatWinterHavenHighSchool,aPolkCareerAcademy
Businesses can help support the academies by participating in
advisory boards or providing tours for students, as well as offering
classroom speakers, internship opportunities and funding. To
learn more about the academies and how to help, please visit
www.logisticsbannercenter.com.
Northeast Florida leads in logistics learning
With seven career academy programs, Northeast Florida is leading the nation in logistics-related
high school education.
jaxport062010.indd 1 16-Jun-10 2:39:28 PM
JAXPORT2011Magazine 27
Community
By Marcia Mattson
For those involved in the logistics industry, the Council
of Supply Chain Management Professionals (CSCMP)
provides professional development and networking
opportunities to enhance both companies and careers.
CSCMP is a national and international organization that
provides a global perspective on supply chains. It provides
networking, education and leading-edge research via an online
member directory, an online library, publications and quarterly
updates.
“This is one of the top organizations for logistics and profes-
sional development,” said Joanne Kazmierski, JAXPORT’s Manager
of Community Outreach and Environmental Advocacy. “CSCMP
also provides industry tours of different business partners and funds
scholarships.”
“You will always take away from our events valuable information
while building and maintaining relationships with professionals
in all levels of supply management and related industries,” said
Debbie McDowell, President of the Jacksonville chapter of CSCMP.
The Jacksonville Roundtable, a service to CSCMP members in
Northeast Florida, has several events scheduled for the coming
months that bring pertinent topics and information to members:
• PresentationofthefindingsoftheStateofFloridaInternational
Research Report, Jan. 11, 2011
• “FinancialInvestmentinTransportation”presentation,Feb.8,
2011
• “MilitaryLogistics–RegionalEconomicImpact”presentation,
March 8, 2011
• TourofSecondHarvestNorthFlorida,March29,2011
• “HumanResourceExpertsinLogistics”presentation,April12,
2011
• Carnivalcruiseshiptour,May(detailstobeannounced)
For more information about regional events and member-
ship, please visit www.cscmp.org and select the local chapter, call
904-219-6666 or email [email protected].
Supply chain group networks logistics leaders
Debbie McDowell, President of the Jacksonville chapter of CSCMP.
28 JAXPORT2011Magazine
Community
By Marcia Mattson
Second Harvest Food Bank is working with JAXPORT and
its tenants to increase the amount of food inventories
available to feed hungry families.
Elliot Darkatsh, Director of Food Procurement, Second
Harvest North Florida, met with JAXPORT officials in December
2009 and communicated with port tenants in April 2010 to share
information about the opportunity for Second Harvest to be an
inventory partner in recovering food that might otherwise be slated
for disposal.
Second Harvest serves 18 north Florida counties, distributing
food through more than 500 shelters and other organizations that
then provide the food directly to people in need.
“Within our 18-county area, more than 250,000 people are
living at or below the poverty line, so we have a great task in front
of us,” Darkatsh said.
During 2010, Second Harvest was on target to distribute about
20 million pounds of food – double the amount in the previous
year. While the need has increased due to the economy, the dona-
tions have increased, too. Darkatsh attributes part of that increase
to partners such as JAXPORT tenants who have decided to donate
rather than dispose of viable food inventories that have become
surplus due to misorders or over-runs.
Second Harvest has a 33,000-square-foot warehouse in the
Talleyrand area as well as a fleet of refrigerated trucks, so it can
collect surplus food, saving tenants the cost of waste disposal and
clearing inventory, while providing a tax credit benefit and helping
the community.
To learn more about the food recovery program, Darkatsh
may be reached at (904) 517-5554. For more information about
Second Harvest North Florida, visit www.WeNourishHope.org.
JAXPORT, partners supporting Second Harvest
Suddenly, every Other reefer-MOnitOring SySteM
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