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Aquafeed.com INFORMATION FOR ADVERTISERS 2017
Aquafeed.com is the original web-based
information resource for the aquafeed
industry, and the leading advertising
choice for premier aquafeed industry
suppliers worldwide.
A strongly targeted suite of publications
gives you access to the world’s fastest
growing and most exciting feed
market—aquaculture:
▪ Content rich web portal
▪ Weekly English language newsletter
▪ Quarterly magazine (Digital, PDF & print
format)
Aquafeed.com is the ideal medium for
suppliers of feed ingredients, additives,
plant, machinery, and services to the
aquaculture feed sector and for feed
manufacturers to promote their products
to aqua farmers worldwide.
Contact: sa [email protected]
WEBSITES l MAGAZINES l NEWSLETTERS l CONFERENCES l TECHNICAL CONSULTING
Aquafeed.com
A global community of
industry professionals
Aquafeed.com empowers the
aquaculture feed industry through
communication: from ingredient,
equipment and service suppliers
to end market buyers,
Aquafeed.com has been bringing
together the aquafeed value chain
since 1998.
Now in its 9th year of publication, Aquafeed: Advances in Processing & Formulation is our popular
quarterly magazine. The magazine is distributed in digital format, allowing us to offer it free of charge
and readily accessible, and to keep the cost of advertising affordable. It is also offered as print-on
-demand, for those who prefer traditional hard copy.
The magazine informs industry professionals worldwide about the very latest in technology and
formulation for the production of high quality feeds that provide nutrition and growth to fish, shrimp
and shellfish. It is your opportunity to tell the international aquafeed industry about your products and
expertise in meaningful detail.
Display advertising gives you the space to use graphics and text to fully promote your products, your
company image and enhance your presence in the world’s fastest growing feed sector.
Established in 1998, Aquafeed.com is the leading provider of sector specific business, scientific and
technical news and information. Aquafeed.com is the preferred medium for advertising by the foremost
ingredient and equipment suppliers worldwide.
Continuity and experience
Our staff are established and highly respected industry professionals, with deep relationships in the
industry and unparalleled knowledge and insights.
User focused
Aquafeed.com’s website and publications are designed with the user in mind. We provide:
▪ Targeted and effective advertising opportunities;
▪ Straight forward readership & circulation data;
▪ Authoritative and commercially relevant content;
▪ Simply structured and easy to navigate websites;
▪ Digital and PDF-format magazines for free, easy reading, download and sharing.
ABOUT
AQUAFEED.COM, LLC
Contact: sa [email protected]
MAGAZINE
PUBLICATION SCHEDULE AND COPY DEADLINES
Booking: Mar 1, Copy Deadline: Mar15, Publication: Mar 30
Booking: Jun 1, Copy Deadline: Jun 15, Publication: Jun 30
Booking: Sept 1, Copy Deadline: Sept 15, Publication: Sept 30
Booking: Dec 1, Copy Deadline: Dec 15, Publication: Dec 30
CIRCULATION
VISITORS comprises managers and decision makers in aquafeed companies worldwide: senior
executives, mill managers, technical managers, formulators, nutritionists, ingredient buyers and
technical sales managers. Others who rely of Aquafeed.com include government and law makers,
academics, research scientists and allied industry professionals. Aquafeed.com is also the destination
of surfers and regular visitors seeking aquaculture feeds. Feeds and feeding information.
*Google Analytics.
Data collected from February 2016—February 2017
CONTINENT USERS % TOTAL
Americas 37,468 31.78%
Asia 35,778 30.35%
Europe 35,464 30.08%
Africa 5,507 4.67%
Oceania 3,176 2.69%
Not set 487 0.41%
We use Google Analytics to independently collect our data
for best accuracy. We do not inflate the numbers with
estimated “pass-on” numbers or “potential views” that we
cannot substantiate.
WEBSITE
NEWSLETTERS
READERS - now in its 17th year of publication, Aquafeed.com pioneered electronic newsletters in
the aqua and feed sectors. The widely acclaimed newsletter has a loyal following of industry leaders—
many from the first issue.
FREQUENCY: Weekly FORMAT: Email ( +Archived on Aquafeed.com website)
MAGAZINES
READERS - received as part of the Newsletter subscription, with additional magazine only
subscribers.
FREQUENCY: Quarterly FORMAT: Digital, PDF and print
Contact: sa [email protected]
UNIQUE VISITORS: 82,395 (up from 73, 235 in 2016) SESSIONS: 117,880 COUNTRIES: 206*
* Opt-in subscribers: 6,094 Readers via website: 1,935 (*as of March 1, 2017)
* Opt-in subscribers: 7,548 (*as of March 1, 2017)
POSITIONS, SPECIFICATIONS & RATES
WEBSITE Aquafeed.com is structured to provide positions to suit your required level of exposure and to fit your
marketing budget. A link to your website, a specific webpage or email address is included.
POSITION RATE
(US$) DESCRIPTION SIZE FORMAT
HOME PAGE HEADER $ 13,230 Ultimate in exclusivity. (Waiting list).
72-98 dpi.
Max 300K
468 x 60 pixels.
Accepted formats: GIF
(including animated),
JPEG, Bitmap,
Photoshop (PSD),
Illustrator (AI).
We do not accept
FLASH, or pop-up
banners.
HOME PAGE BOX
BANNERS $ 7,500
Premium position: high visibility placement
on home page.
SECTION HEADERS $ 7,250 Premium position: at the top of every page of
a section.
NEWSROOM SECTION
HEADER $ 7,500
Premium position: at the top of every page
in the Newsroom Section.
SINGLE PAGE
HEADERS $ 3,675
At the top of specialist single pages:
(e.g. ‘About us ‘ page ).
SINGLE PAGE
BANNERS $ 1,900 Within body of single pages: within text.
SINGLE PAGE
SQUARE BANNERS $ 1,900 At the side of the page.
72-98 dpi.
Max 300K
125 x 125 pixels.
NEWSLETTERS
WHITEPAPERS
BANNERS RATE
(US$) SIZE FORMAT
WEEKLY
x 12 MONTHS $ 5,100 Accepted formats: GIF (including animated), JPEG, Bitmap,
Photoshop (PSD), Illustrator (AI).
We do not accept FLASH, or pop-up banners.
72-98 dpi. Max
300K.
468 x 60 pixels. WEEKLY
x 6 MONTHS $ 2,900
Host your whitepapers and reports. Promoted with a text advertisement (Up to 75 words, plus
headline) in the newsletter and hosted on the Aquafeed.com website, your document is accessible as
premium content to registered members.
Rates: $1,600 for 3 months. Longer by negotiation.
Contact: sa [email protected]
TEXT BANNERS
x 1 WEEK $ 250
Max 75 words +
Headline.
Text only. One live hyperlink.
Will be displayed in box with dotted outline.
Contact: sa [email protected]
ADVERTISING PACKAGES
Cross-media package rates are available for multiple insertions and advertising across all of our Aquafeed and/or
Hatcheryfeed websites/magazines and newsletters. Contact us to see how we can work together to find the best fit for your
marketing aims and budget.
POSITIONS, SPECIFICATIONS & RATES
MAGAZINE
FULL
PAGE
HALF
PAGE
1/3
PAGE
1/3
PAGE
HALF
PAGE
1/4
PAGE
1/4
PAGE
* FULL
PAGE
BLEED
HALF
PAGE
ISLAND
SIZE RATE (US$) INCHES CM
FULL PAGE $ 1,575 7.5 x 9.2 19.00 x 23.36
* FULL PAGE BLEED $1,575 8.5 x 11 21.59 x 27.94
HALF PAGE HORIZONTAL $ 895 7.5 x 4.5 19.00 x 11.43
HALF PAGE VERTICAL $ 895 3.75 x 9.2 9.52 x 23.36
HALF PAGE ISLAND $ 895 5 x 6.9 12.70 x 17.52
THIRD PAGE HORIZONTAL $ 600 7.5 x 3 19.00 x 7.62
THIRD PAGE VERTICAL $ 600 2.5 x 9.2 6.35 x 23.36
QUARTER PAGE HORIZONTAL $ 515 7.5 x 2.25 19.00 x 5.71
QUARTER PAGE VERTICAL $ 515 1.875 x 9.2 4.76 x 23.36
Color is at no additional charge; all prices are inclusive.
FORMAT:
Acrobat: (PDF/Press Quality) At least 300 dpi
Links will be live in digital and PDF formats
* Provide exact size. No requirement for additional trim.
Need something different? We can help!
We are committed to providing you with the best possible solution to your marketing needs and are always pleased to discuss your
special requirements. We embrace your creative ideas and have the flexibility to respond. We look forward to working with you.
Do you have existing copy that doesn’t meet our specifications? No problem! Let us know the size and we will find a way to work with
your existing art work.
MEET OUR EDITORIAL AND CONSULTING TEAM LEADERS
SUZI DOMINY
Founding editor and publisher, Suzi Dominy, brings unique insight and depth of
experience, gained over three decades in professional feed industry journalism and
publishing. Before starting Aquafeed.com, she was co-publisher of the agri-food
division of a major U.K.-based Business-to-Business publishing and exhibitions
company, responsible for more than 20 feed, grain and food technology publications
and conferences. She was also editor of their leading international feed and flour
milling magazine for 13 years. She founded and edited the first aquafeed print
publication and internationalized feed and grain publications that are still in existence
today. She has also been editorial director of World Grain and has contributed to
numerous food, feed, grain and aquaculture magazines, company literature and videos,
training manuals and Codes of Practice for NGOs and associations.
MEREDITH BROOKS
Meredith Brooks is a communications professional with a passion for sustainability
and aquaculture, Meredith earned her Bachelor Degrees in Journalism and Political
Science from the University of Southern California, and has spent nearly a decade
serving as the Information Specialist for the Center for Tropical and Sub-tropical
Aquaculture, based in Hawaii’i. She has established relationships with aqua farms and
hatcheries in a number of locations and across a broad range of technical
sophistication; her experience brings considerable insight to her role as the Associate
Editor and Editor of our weekly Aquafeed.com Newsletter.
WARREN DOMINY
Dr. Warren Dominy heads our technical consulting team. Formerly Director of Aquatic
Feeds & Nutrition Department at Oceanic Institute, Hawai'i, Warren is an aquatic
animal nutritionist, formulator and aquafeed processing specialist with more than 30
years experience. He has conducted feed research with multiple species and consulted
for agencies such as USAID, ASA and U.S. Wheat, providing expert technical assistance
and advice to commercial aquafeed companies around the world, including Singapore,
Malaysia, Mexico, Philippines, Madagascar, Ecuador, Thailand, Indonesia, Taiwan,
People’s Republic of China, India, Cambodia and Egypt.
WHO WE ARE AND WHAT WE DO
CONFERENCES
Aquafeed Horizons is
Aquafeed.com’s
international
conference for
aquafeed industry
professionals, which
has taken place in Asia, USA and
Europe since 2006.
feedconferences.com
TECHNICAL CONSULTING
Aquafeed.com
offers feed
processing and
development
consulting
services worldwide.
HATCHERYFEED.COM
Hatchery feed and
nutrition is so
specialized it needs
and deserves its own
channel: we deliver
dedicated
information to the
aquatic hatchery sector through
Hatcheryfeed.com. website and
quarterly magazines (which includes
Buyers’ Guides). If you supply products
or services to this sector, ask for the
media pack.
www.hatcheryfeed.com
INNOVATION AWARD
Aquafeed.com
recognizes the
contribution of
ingredient and
technology suppliers to the
advancement of aquaculture with the
Aquafeed Innovation Awards. Aquafeed.com LLC, Kailua, Hawaii 98734, USA www.aquafeed.com
ADVERTISING ENQUIRIES
Let us help you discover how you can maximize your advertising budget and tailor
your exposure to meet your aims. Contact our friendly sales team for a no obligation,
strictly no pressure discussion: E: [email protected]