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Investor Presentation
Doctor Direct
IN PARTNERSHIP WITH
Confiden'al
Doctor Direct
August2016
Problems with Current Landscape
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1. Highpayouts2. Lackofcare
coordina'on
1. Keepingpa'entinforma'onsecureunderHIPAA
2. GeDngPaid3. Administra'veBurdens4. Increasedcompliancecosts
1. Manydoctorsdon’tacceptMedicareandMedicaid
2. Lackofaccesstotheprimarycarephysicianonashortno'ce
3. Notnecessarydoctor/hospitalvisitsandcostsassociatedwiththem
4. Poorpa'entsa'sfac'on5. Poorcompliance
1. HospitalReadmissionReduc'onProblem
2. ReimbursementunderObamaCare
Doctor Direct PlatformDoctor Direct utilizes licensed VeriSmartPhoneTM technology, HIPAA compliant
platform and cellular network ubiquitous functionality to create an instantaneous remote medical monitoring and telemedicine connectivity system
Platform Overview§ Data is automatically received by fully programmable Android VeriSmartPhoneTM,
that can assess all data; can initiate calls and provide caregivers with real-time readings on connected devices. It can also be used as a primary mobile phone
§ Automatically connects any Bluetooth health or wellness devices (i.e. Blood Pressure, Blood glucose, Pulse oxygen, digital scale, etc.) to the caregiver and family via Wi-Fi, Voice & Data cellular network who can respond to patient via voice, video, SMS or email in real-time
§ Customizable Work Flow SystemØ Unlimited parties can be receive alerts (doctors, family, hospital, etc.)Ø Auto alert system (via text , call, and/ or email)• Low battery alert of VeriSmartPhone• Hi/ low limit warnings of patient readings • Compliance (failure to take readings within 24 hours triggers an alert)
Ø Individual monitoring parameters set based on patientʼs prior medical historyØ Data Access from the Cloud anywhere using patient and/ or doctor portals
Doctor Direct is the solution �
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1. Monitoringpa'entsaRerdischargesignificantlyreducesHospitalReadmissionReduc'onProblem
2. Increaseshospitalsreimbursement
1. Savingsofover$1,800perpa'entwithchroniccondi'onspermonthduringthetrial
2. Improvedcarecoordina'on
1. Increased#ofdoctorsaccep'ngMedicareandMedicaid
2. Immediateaccesstotheprimarycarephysician
3. Reduc'onofdoctor/hospitalvisitsandcostsassociated
4. Highpa'entsa'sfac'on5. BeXercompliance
1. HIPAAcompliantplaYorm2. Addi'onalrevenue3. Reduc'onsofalerts4. Reduc'onofcompliancecosts5. Abilitytoseemorepa'entsand
increaseprac'cesize6. Increasedpa'entsa'sfac'on
Perfect Storm§ Doctor Directʼs remote monitoring/ video conferencing platform was completed in 2012 and
Heritage Provider Network conducted live patient trials but reimbursement codes for the platform didnʼt exist
§ Now covered under new Medicare billing/CPT reimbursement codes ($100/patient/month for remote monitoring and video conferencing)
§ Obama Care correlates the reimbursement with better patient satisfaction
§ Over half a billion USD in readmission penalties have recently been assessed to the US hospitals
§ Baby Boomers are at age when additional medical attention is required
§ Millennials prefer to avoid traditional doctor visits
§ Doctor have to adapt to the new technology requirements and to increase efficiency
§ Our technology represents a paradigm shift in remote patient monitoring
§ Strategic co-development partnership with Oracle results in huge IT savings
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Applications
§ Primary Care Family Physicians
§ Medical Concierge services
§ Hospitals
§ Senior Living Facilities
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Threemillionpa'entsaroundtheworldwereusingconnectedhomemedicalmonitoringdevicesinlate2013,whichwilljumpto19.1millionby2018.Remote
pa'entmonitoringrevenuesreached$5.8billionin2013andareexpectedtogrowto$26.4billionby2018.
§ Health Insurers / ACOs
§ Monitoring Family Members
§ Fitness monitoring
§ Corporate Wellness
Senior Management
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Gary Campbell, CEO - Cytta Corp. – Founder, CEO and Chairman; Unified Financial Inc. – CEO and Chairman; Rocketinfo Inc. – CEO and Chairman; Screenphone Inc. President and Chairman; Cancall Cellular Intʼl – President and Chairman; Telemac Cellular Corp. – VP Counsel; International Verifact Inc. – Director & Attorney; HC&G Barristers and Solicitors– Senior Partner of Law Firm; University of BC – B Comm., LL.B; www.linkedin.com/in/garymcampbell
Natalia Sokolova, President - SGG World LLC -Founder/ Managing Partner; Designer Holdings Ltd – VP Business Dev; Bidz.com - Head of Marketing/ PR and IR; United Licensing Group - Managing Director; US Chamber of Commerce; University of MD Cum Laude Intʼl Business/Finance; Member of: National Investor Relations Institute; National Association of Professional Women; www.linkedin.com/in/nsokolova
Marilyn Harz RN PHD, Director of Business Development – Senior Vice President of the Heritage Provider Network Inc. (HPN) a large California MSO. Dr. Harz is a Health and Care Integration Specialist with major health plans and other healthcare companies to ensure compliance with state, federal and Health Plan requirements for Medicare patients. Dr. Harz developed the medical portions of the Doctor Direct system. https://www.linkedin.com/in/marilyn-harz-615a5a6
Erik Stephansen, COO – A private equity adviser and former investment banker who is experienced in corporate development, technology and sales management work with Panda Express, Cisco, Microsoft and other Fortune 500 companies. He is the President of Cytta Corp, he is the architect of the VeriSmartPhone and Doctor Direct Cloud and IoT system https://www.linkedin.com/in/erikstephansen
• Darren Pleasance - is Managing Director of the Global Customer Acquisitions team for Alphabet (formerly Google Inc.), dedicated to driving Google's growth in the global small to medium-sized business (SMB) space across a diverse set of countries and industries. He is responsible for guiding sales, marketing, market intelligence and support teams globally to attract SMBs to Google's various services. https://www.linkedin.com/in/darren-pleasance-2ba42b1
• Jeffrey Miller – President of Monaco Private Capital Corporation - a multi family office international ultra high net worth families. Mr. Miller has built a very successful career in the Life Sciences and Information Technology Industries. Mr Miller was the former managing director of a prestigious Life Sciences company, and was on the Executive Committee who was the leading global venture capital and merchant banking firm in the world
• Anita Taff-Rice - founder of iCommLaw, and has twenty years of experience in the technology and telecommunications industries, as both an attorney and a journalist. Ms. Taff-Rice has specialized expertise in broadband technology, Android applications development and telecommunications Operations Support Systems. https://www.linkedin.com/in/anita-taff-rice-507863
• Jason Lohe - brings an extensive professional background with almost two decades of experience in financial services. He is the CEO of Safeguard Financial and Insurance Services. Previously, Jason worked for Morgan Stanley and had also worked for AIG Advisor Group and most recently JP Morgan. Holds Series 7, 24, 31, 66 https://www.linkedin.com/in/jasonlohe
• John Dinovo - CEO and President of Ditron Corporation for more than two decades providing technologically-advanced electronics manufacturing services to OEMʼs in security, transportation, aerospace/defense and medical device markets. BSEE with honors, University of Nebraska, U.S. Navy Vietnam Veteran, Instrument Rated Private Pilot. 25+ years of P&L, Operations, Supply Chain, IT Management and Leadership experience in manufacturing environments.
Advisors
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Doctor Direct/Oracle Architecture
• Integratedsetofsolu'onsthatoffereverythingfromInfrastructureasaService,PlaYormasaServicetooSoRwareasaService.• TheOracleRefArchisagreatstar'ngpointforunderstandinghowvariouscomponentsfittogetherforagivensolu'on.Thisisagenericreferencearchitecturewhichshowshowservicesareorganizedandintegra'onoccursbetweentheon-premiseandcloudenvironments.WhatthismeansforDoctorDirectisOraclehasalreadydefinedapathforustofollowasweexpandandfindtheneedtoimplementaddi'onalOracleCloudServices.TheseservicescouldincludeeverythingfromBigDataCloudServicetoBICloudService,aswellasthetoolstoIntegrateallthesedifferentsolu'ons.
Marketing Strategy§ We are in discussion with Heritage Provider Network together with their JV partner Trinity
Health – Nationʼs second largest non profit hospital system regarding implementing Doctor Direct Platform when the software update to version 2.0 is complete and tested.
§ We will simultaneously reach out to several vertical markets where the Doctor Direct Platform can be used.
§ We will address these markets through a sales affiliate marketing program which does not require a costly in-house sales infrastructure. The program will be two tiered. 1) sales team development and management, 2) the actual field sales reps.
§ We have identified key opinion leaders, regional medical sales rep associations and clusters of independent medical sales reps.
§ In addition to the affiliate program, the primary marketing function for Doctor Direct is to create effective communications materials for the affiliates, physicians, and their patients.
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Financial Projections
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Primary Care Physicians
§ Average size of Family Practice – 2,500 patients
§ There are 250,000 Primary Care Physicians in USA
§ Patients with Comorbidities (at least two health issues) eligible for Medicare reimbursement of $100 per month ($56 for remote patient monitoring and $44 for virtual visit)
§ Doctor will place 15% of his patients on DD Platform. ( i.e. it will be 375 patients per doctor)
§ Doctor pays DD $30/ patient on the platform/month = 375x30x12 = $135,000 per doctor/year plus one time setup fee
§ Additional revenue from operating mobile network
Financial Assumptions
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Current Round
§ $3 million
Funds Raised to Date and their Use
§ Management has invested $3.5 million to date on the development of Doctor Direct
§ Licensing and Development fees for VeriSmartPhoneTM IoT technology § No Salaries have been paid, to date
Use of Proceeds
§ VeriSmartPhone Software upgrade to version 2.0 of existing software§ Cytta Licensing Fee§ Marketing/ Sales§ Equipment Purchase/ Lease§ Operations§ R&D
Financing
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Gary [email protected]
702-900-7022
Natalia [email protected]
917-574-2312
http://www.doctordirectinc.com
Contact Us
Doctor Direct
BishopRanch32603CaminoRamon,Suite200
SanRamon,CA94583
