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What is export marketing

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Features of Export Marketing

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Systematic

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Large Scale Operations

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Dominance of MNCs

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Trae !arrier 

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Documentation

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Strategy for Export Marketing

" Marketing o#$ecti%es

" Market Segmentation

" Market &esearch

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Strategy for Export Marketing

" 'rouct Characteristics

" Export 'ricing

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Challenges to Export Marketing

" Technological Differences

" &euction in Export (ncenti%es

" Se%eral competitiors in glo#al market

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Strategy for Export Marketing

" 'ro#lems of 'rouct Stanar

" 'ro#lems in preparing ocuments

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Conclusion

" Export Marketing inclues trae #arriers

" Export marketing uses a ifferentmarketing strategy for foreign country