Integration of Architectural Integration of Architectural Education in Teaching Education in Teaching

Interactive Media DesignInteractive Media Design

Prepared by:Prepared by:Abdulaziz Al-SudairyAbdulaziz Al-Sudairy

ID# 427121514ID# 427121514

OZCAN, OguzhanOZCAN, Oguzhan

IntroductionIntroduction

In accordance with our design knowledge, the users’ expectations and the level of In accordance with our design knowledge, the users’ expectations and the level of the technology reached, show us that interactive media design is not only an the technology reached, show us that interactive media design is not only an interactive environment which depends on two dimensional typographic interactive environment which depends on two dimensional typographic composition any more. Spatial data has an important role in the formation of composition any more. Spatial data has an important role in the formation of interactive media design (TUFTE 1995 p. 38). From this point of view, the main interactive media design (TUFTE 1995 p. 38). From this point of view, the main factors of this tissue are:factors of this tissue are:

1)1) Design of the stortyboards, especially for game-design, that are made of spatial Design of the stortyboards, especially for game-design, that are made of spatial perception, perception,

2)2) The spatial organizations in which info-kiosks take place in public evnrionment.The spatial organizations in which info-kiosks take place in public evnrionment.

3)3) The relation between the screen and the organization of space in interactive The relation between the screen and the organization of space in interactive exhibition design.exhibition design.

When we consider the matter above, we understand that throughout the process When we consider the matter above, we understand that throughout the process of the curriculum of interactive media design for undergraduation education, only of the curriculum of interactive media design for undergraduation education, only the traditional communication design and programming education is not sufficient the traditional communication design and programming education is not sufficient enough, but architectural education must also take a part of this education in some enough, but architectural education must also take a part of this education in some degree.degree.

In this paper, as the theme of the considerations above, it is examined what kind of In this paper, as the theme of the considerations above, it is examined what kind of basic problems is to be faced in the integration of architectural education to that of basic problems is to be faced in the integration of architectural education to that of the interactive media design and also the solution propositions formed for these the interactive media design and also the solution propositions formed for these problems. problems.

Difficulties of Teaching architecture in a Difficulties of Teaching architecture in a Different Design Education DisciplineDifferent Design Education Discipline

When preparing the structure of Space Composition When preparing the structure of Space Composition Course under above circumstances, the most basic Course under above circumstances, the most basic problem we are faced with is that how architecture, problem we are faced with is that how architecture, as a discipline being extremely extensive, will be as a discipline being extremely extensive, will be given inside the interactive media design education given inside the interactive media design education in only 16-week course schedule.in only 16-week course schedule.

To be able to cope with the problem, we have set To be able to cope with the problem, we have set out first of all by distributing into diverse courses out first of all by distributing into diverse courses the basic concepts to be taught inside the the basic concepts to be taught inside the Architectural education. By considering that ‘Space Architectural education. By considering that ‘Space Composition’ course will take place in the fifth Composition’ course will take place in the fifth semester, we have supplied the students with the semester, we have supplied the students with the preparatory theoretical background in the courses preparatory theoretical background in the courses they will take in the previous semesters before they will take in the previous semesters before taking this course. With this point of view, we have taking this course. With this point of view, we have tried to give the students the basic design theory tried to give the students the basic design theory and definitions of architecture inside the following and definitions of architecture inside the following courses (FIGURE 1): courses (FIGURE 1):

1.1. Design Theory (2Design Theory (2ndnd Semester): This course teaches Semester): This course teaches general principles and methods of 2 and 3 general principles and methods of 2 and 3 dimensional design. Throughout the course, the dimensional design. Throughout the course, the students are introduced to the way of thinking of the students are introduced to the way of thinking of the industrial design and architectural design as well as industrial design and architectural design as well as graphical design. The students also analyses the graphical design. The students also analyses the methods of 2 and 3 dimensional from different methods of 2 and 3 dimensional from different disciplines.disciplines.

2.2. Basic Design (2Basic Design (2ndnd Semester): In this course, students, Semester): In this course, students, together with students of other design education, together with students of other design education, make various exercises on three dimensional spatial make various exercises on three dimensional spatial structures throughout three weeks. In this way of structures throughout three weeks. In this way of studying, students could grasp the importance of studying, students could grasp the importance of structural construction and the dimension of design structural construction and the dimension of design in establishing a space.in establishing a space.

3.3. Design History (3Design History (3rdrd and 4 and 4thth semester): In this course semester): In this course where is described the design history after Industrial where is described the design history after Industrial Revolution, the place of architecture through the Revolution, the place of architecture through the development of design is shown to the students by development of design is shown to the students by familiarizing them with the examples of modern familiarizing them with the examples of modern architecture beside other design disciplines. architecture beside other design disciplines.

Students give a seminar in this course, each one Students give a seminar in this course, each one investigating what sorts of products have been investigating what sorts of products have been produced in different trends. In these seminars, the produced in different trends. In these seminars, the students become familiarized with some famous students become familiarized with some famous architectures as Le Corbusier, Alver Alto, Charles architectures as Le Corbusier, Alver Alto, Charles Emes, Frank Garry, and are expected to realise that Emes, Frank Garry, and are expected to realise that architectural design idea in essence has grown architectural design idea in essence has grown integrated with other art and design fields, by integrated with other art and design fields, by seeing that besides their architectural works these seeing that besides their architectural works these architects produced products in industrial design, architects produced products in industrial design, furniture design and other arts as well.furniture design and other arts as well.

4.4. Film Reading (4Film Reading (4thth Semester): In this course, students Semester): In this course, students fundamentally analyse on some examples those fundamentally analyse on some examples those aspects of cinema art that could be a reference to aspects of cinema art that could be a reference to interactive media. Besides Colour, Light, Camera interactive media. Besides Colour, Light, Camera Action, Picture Composition, it is illustrated from the Action, Picture Composition, it is illustrated from the architectural point of view how such masters as architectural point of view how such masters as Greenway. Coppola, Scola, Bertoluci dealt with Greenway. Coppola, Scola, Bertoluci dealt with spatial design in cinema. (Penz 1997; Katz 1991). spatial design in cinema. (Penz 1997; Katz 1991).

Having been given the preliminary knowledge about Having been given the preliminary knowledge about space concept from architectural design point of view in space concept from architectural design point of view in above courses, the course SPACE COMPOSITION above courses, the course SPACE COMPOSITION teaches students how physical space design can be teaches students how physical space design can be accomplished by interactive media.accomplished by interactive media.

Basic Strategic Defined in Space Composition Basic Strategic Defined in Space Composition Course:Course:

As a communication design discipline, interactive media As a communication design discipline, interactive media design has the closest relationship with architectural design has the closest relationship with architectural design in terms of “spatial exhibitions” (Hall 1997; design in terms of “spatial exhibitions” (Hall 1997; Rattenbury 1971).Rattenbury 1971).

With this point of view, the course aims to teach how With this point of view, the course aims to teach how interactive media is displayed as an object in physical interactive media is displayed as an object in physical space. At the beginning of the course-design, students space. At the beginning of the course-design, students were first thought to be given some types of exhibition were first thought to be given some types of exhibition spaces as museum and galleries, convention and trade spaces as museum and galleries, convention and trade centres and public places, and some basic space centres and public places, and some basic space planning principles related with them (Lawson 2000). planning principles related with them (Lawson 2000). But later, we concluded that it would be more suitable But later, we concluded that it would be more suitable

to introduce the common basic principles of all to introduce the common basic principles of all exhibition spaces thinking that teaching students exhibition spaces thinking that teaching students know is unnecessary. In the direction of this know is unnecessary. In the direction of this developing view, it is decided to classify the developing view, it is decided to classify the course into 2 groups such as “general theory” course into 2 groups such as “general theory” and “basic practice”.and “basic practice”.

In theoretical part, it is specified to introduce In theoretical part, it is specified to introduce basic principles and approaches in different basic principles and approaches in different exhibition spaces in terms ofexhibition spaces in terms of

Analyses of human factors in proportions and Analyses of human factors in proportions and perceptionsperceptions

spatial use of light, colour, and texturespatial use of light, colour, and texture specification of style which will be adopted to the specification of style which will be adopted to the

space by means of the exhibition theme. with space by means of the exhibition theme. with examples.examples.

In the practice part, it is decided to make In the practice part, it is decided to make exercises about which points to take care of, in exercises about which points to take care of, in the settlement of interactive displays that are the settlement of interactive displays that are exhibited in stands situated in different places in a exhibited in stands situated in different places in a space. This is especially the most basic difference space. This is especially the most basic difference teaching “space design” in architecture and teaching “space design” in architecture and communication design. communication design.

Moreover, it has been considered that by Moreover, it has been considered that by organizing a stand, the stand, the student will organizing a stand, the stand, the student will work much more freely in the direction of the work much more freely in the direction of the permission given by the exhibition hall and the permission given by the exhibition hall and the human eye’s perception limits, going away from human eye’s perception limits, going away from the standards which are not directly related with the standards which are not directly related with the communication design education, but which the communication design education, but which concern mostly architectural ergonomic standards concern mostly architectural ergonomic standards such as door, window, ceiling height, etc. such as door, window, ceiling height, etc.

From this perspective, it will be required of the From this perspective, it will be required of the students to work to 6 different situations from all students to work to 6 different situations from all closed case to all free case of a stand model closed case to all free case of a stand model based on Palladio’s cross plan used in most based on Palladio’s cross plan used in most design theories in the past (Holberton 1991), design theories in the past (Holberton 1991), (FIGURE 2). For the display’s concept and the (FIGURE 2). For the display’s concept and the orientation of the spectators, it is expected from orientation of the spectators, it is expected from the students, according to this situation, to the students, according to this situation, to develop proposals about.develop proposals about.

Situation of interactive displaysSituation of interactive displays Vertical partitionsVertical partitions Horizontal partitionsHorizontal partitions Manipulations on levelsManipulations on levels Light, colour, and textureLight, colour, and texture Information design of the stand Information design of the stand

At this point, the basic problem that occurred into At this point, the basic problem that occurred into mind is what kind of a method will be applied in mind is what kind of a method will be applied in order to make the students develop and order to make the students develop and introduce their designs (FIGURE 3).introduce their designs (FIGURE 3).

As we all know, as in all other space types, in As we all know, as in all other space types, in developing exhibition space composition and developing exhibition space composition and aesthetics, three kinds of visualization methods aesthetics, three kinds of visualization methods are used:are used:

1.1. Studying on orthographical drawing.Studying on orthographical drawing.2.2. Studying with models.Studying with models.3.3. Studying with a dimensional model observing from Studying with a dimensional model observing from

specialized camera viewpoint in digital platform.specialized camera viewpoint in digital platform.

Although an architectural student can easily use Although an architectural student can easily use those three methods above, the communication those three methods above, the communication design student will not be able to use design student will not be able to use orthographic drawing method since he/she is not orthographic drawing method since he/she is not familiar with it. For this reason, for students familiar with it. For this reason, for students taking communication design education, it will be taking communication design education, it will be much more easy to use 3-D modeling technique. much more easy to use 3-D modeling technique. With that technique, it may be possible to say With that technique, it may be possible to say that both planning and designing a three that both planning and designing a three dimensional composition, and also light, colour, dimensional composition, and also light, colour, texture and human eye perception test can be texture and human eye perception test can be done more easily.done more easily.

ConclusionConclusion Of course each of the students taking communication design education Of course each of the students taking communication design education

is not expected to make spatial planning and put forth space is not expected to make spatial planning and put forth space anesthetics like an architectural students. Also it is not possible for us anesthetics like an architectural students. Also it is not possible for us to consider that person taking this education to take the role of an to consider that person taking this education to take the role of an architect. However it is good for the communication designer to know architect. However it is good for the communication designer to know in what way an architect works and to what criteria he/she pays in what way an architect works and to what criteria he/she pays attention. This will enable the communication design student after attention. This will enable the communication design student after his/her graduation to form a healthy group work with an architect his/her graduation to form a healthy group work with an architect without being any stranger to the architect’s approach if he/she will without being any stranger to the architect’s approach if he/she will work with an architect in a project related with the display of the work with an architect in a project related with the display of the interactive media in physical space. Furthermore, it is clear that the interactive media in physical space. Furthermore, it is clear that the care not shown to the architect and architecture as we have care not shown to the architect and architecture as we have encountered in most places will be obtained between the two encountered in most places will be obtained between the two disciplines which are so close to each other, and this will bring forth disciplines which are so close to each other, and this will bring forth results of a higher quality in applications.results of a higher quality in applications.

Beside this, it is required to know that communication design is not Beside this, it is required to know that communication design is not only a two-dimensional one, but it must be observed that the student only a two-dimensional one, but it must be observed that the student be familiar with the three-dimensional and spatial solution methods, be familiar with the three-dimensional and spatial solution methods, especially this is extremely important in applications of developing especially this is extremely important in applications of developing interactive media technologies.interactive media technologies.

ReferencesReferences

Holberton P (1991). Palladio’s Villas, John Murray Lawson F. Holberton P (1991). Palladio’s Villas, John Murray Lawson F. (2000), Conference, Convention and Exhibition Facilities, (2000), Conference, Convention and Exhibition Facilities, Architectural Press.Architectural Press.

Katz D, S (1991) Film directing shot by shot, Michael Wiese Katz D, S (1991) Film directing shot by shot, Michael Wiese Production, USA. Production, USA.

Neumann D, (1996) Film Architecture From Metropolis to Neumann D, (1996) Film Architecture From Metropolis to Blade Runner, Prestel-Verlag, Germany.Blade Runner, Prestel-Verlag, Germany.

Penz F., Thomaz (1997) (edt.) Cinema and Architecture, BFI Penz F., Thomaz (1997) (edt.) Cinema and Architecture, BFI Publications, Great Britain.Publications, Great Britain.

Tulte E.R. (1995) Envisioning Information, Graphic Press Tulte E.R. (1995) Envisioning Information, Graphic Press USA.USA.

Hall M. (1997) On display : a design grammar for museum Hall M. (1997) On display : a design grammar for museum exhibitors, Lund Humphries.exhibitors, Lund Humphries.

Rattenbury, A. (1971) Exhibition design: theory and Rattenbury, A. (1971) Exhibition design: theory and practice, Van Nostrand. practice, Van Nostrand.