INNOVATION AND PLACEMAKING

October 2018BOB GEOLAS – PARTNER, HR&A ADVISORSBGeolas@HRAAdvisors.com

MASON AILSTOCK – PRESIDENT, ASSOCIATION OF UNIVERSITY RESEARCH PARKSMason.Ailstock@Gmail.com

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AGENDA

People, Places, and ProgramsWhat’s working in the innovation economy and why?

The Metropolitan Revolution21st Century Innovation Districts

Environments of InnovationEssential Elements

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Convergent, Connected, CommunityInnovation district fundamentals

Convergent, Connected, CommunityInnovation District Fundamentals

POLICY &

INCENTIVES

HEALTHY SOCIETIES

UNIVERSITIES

WORKFORCE

BASIC & APPLIED

RESEARCH

GOVERNMENT

GLOBAL R&D

PRIVATE INDUSTRY

TALENT PIPELINE

ARCHITECTURE &

PLANNING

ECONOMIC

DEVELOPMENTREAL ESTATE

DEVELOPMENT

GEORGIA TECH, TECH SQUAREAtlanta, Georgia

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CONVERGENTBring people and ideas together

— Program Driven Real Estate

— Global Opportunities & Local Resources

— Arts/Humanities & Technology/Science

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CONNECTEDDevelop meaningful relationshipsand experiences

— People, Ideas & Perspectives

— Industry/Cities/Universities

— Companies & Entrepreneurs

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COMMUNITYBe about more than one person,idea, or place

— A Pride for Place

— Diversity: Social/Cultural/Ideas

— Trust & Transparency

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INNOVATION DISTRICT FUNDAMENTALS

ACCOUNTABILITY & DELIVERABLESMetrics, schedules, and milestones

PROACTIVE & FLEXIBLEBe the leader. Make our own path and be prepared.

RISK TOLERANT & CO-DISCIPLINARYSeek the edge. 1+1 = 3

People, Places, and Programs What’s Working in the Innovation Economy and Why?

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R&D IS NOW INCREASINGLY OCCURRING IN MIXED-USE, WALKABLE, AND TRANSIT-RICH INNOVATION DISTRICTS.

THEN: 20th Century Research Campus

NOW: 21st Century Innovation District

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TRADITIONAL OFFICE PARKS RESPONDED TO THE NEEDS OF POST-WAR AMERICA

Industrial, business, science, and research parks were shaped by:

1. Demands of the workforce

2. Real estate financing

3. Evolving requirements from business and industry

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RESEARCH TRIANGLE PARKGold-standard of traditional office parks.

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NC STATE CENTENNIAL CAMPUSRethinking the traditional office park.

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CLEMSON UNIVERSITY ICARRethinking the traditional office park.

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THE METROPOLITAN REVOLUTIONBrookings Institution (2013)

KENDALL SQUARE, MA

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KENDALL SQUAREThe Metropolitan Revolution

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STANFORD RESEARCH PARKThe Metropolitan Revolution

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GLENDALE, CALIFORNIAThe Metropolitan Revolution

Environments of InnovationEssential Elements

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HIGHLY COLLABORATIVE SPACE

VENTURE CAFÉ, WINSTON-SALEM

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AUTHENTIC DEVELOPMENT

DOWNTOWN GREENVILLE, SC

KENDALL SQUARE, CAMBRIDGEAMERICAN TOBACCO, DURHAM

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INSPIRATION

LAWN ON D, BOSTON

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ACCESSIBLE & AFFORDABLE

COMMUNITECH HUB, ONTARIO

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CONVERGENCE OF PEOPLE, PLACE, & PROGRAMS

THE FRONTIER, RTP

INNOVATION AND PLACEMAKING

October 2018