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Information & Media Literacy in the 21 st Century. Catawba County Schools 2010. Media/Information Literacy in the 21 st Century. What is Media/Information Literacy?. Media Literacy is the ability to access, analyze, evaluate and create media in a variety of forms. - PowerPoint PPT Presentation
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CATAWBA COUNTY SCHOOLS2010
Information & Media Literacy in the 21st Century
What is Media/Information Literacy?
Media Literacy is the ability to access, analyze, evaluate and create media in a variety of forms.
Media Literacy Leadership Institute, 1992
Bloom’s Digital Taxonomy
Information Literacy is a Crucial Component of 21st Century Skills
Business Executives Say that Graduates Lack These Skills
Oral and written communicationsCritical thinking and problem solving
Professionalism and work ethicTeamwork and collaborationWorking in diverse teamsApplying technologyLeadership and project management
Exploring Media & Information Literacy
Temple University’s Media Education Lab
The purpose of media literacy education is to help individuals of all ages develop the habits of inquiry and skills of expression that they need to be critical thinkers, effective communicators and active citizens in today’s world.
Exploring Information Literacy
Cartoon from The Charlotte Observer
Five Key Questions
Who created this message and what is the purpose?
What creative techniques are used to attract and hold attention?
How might different people understand this message differently?
What values, lifestyles and points of view are represented in this message?
What is omitted from the message?
Five Key Questions (#1)
Who created this message and what is the purpose?
Image from: http://neplusultraa.files.wordpress.com/2009/06/media_monkeys.jpg
Five Key Questions (#2)
What creative techniques are used to attract and hold attention?
Image from: http://www.artistmike.com/Temp/SubliminalAd.html
Five Key Questions (#3)
How might different people understand this message differently?
Image from: http://media.photobucket.com/image/diversity/kimray0805/Diversity.jpg?o=50
Five Key Questions (#4)
What values, lifestyles and points of view are represented in this message?
Image from: http://blogs.amctv.com/photo-galleries/mad-men-season-3-episode-photos/don-betty-ep3.php
Five Key Questions (#5)
What is omitted from the message?
Image from www.despair.com
Media/Information Resources
Image from: http://chrisabraham.com/2009/01/19/martin-luther-king-jr/
Media/Information Resources
Media/Information Resources
Image from: http://www.barbarajohnstonphotojournalist.com/content/photos/Sports_19.jpg
CATAWBA COUNTY SCHOOLS2010
Information & Media Literacy in the 21st Century
CATAWBA COUNTY SCHOOLS2010
Information & Media Literacy in the 21st Century
CCS Web Link
“Creating Media Savvy Students” was a presentation at the 2009 CCS Technology Conference. You can click on the link below and access numerous media literacy websites featured in the workshop.
http://www.catawbaschools.net/departments/its/techconf2009/Wiki%20Pages/Creating%20Media%20Savvy%20Students.aspx