Upload
calvin-maddern
View
218
Download
1
Tags:
Embed Size (px)
Citation preview
International Marketing and
Sales
(10 ETCS)
The course includes:
Economics
(5 ETCS)
The course includes:
Communication, Organization and
Management(10 ETCS)
The course includes:
Business Law
(5 ETCS)
The course includes:
A: Strategic analysis of the company and the surroundings
A: Company analysis A: Communication A: Sources of Law
B: Basic statistics B: Micro-economics B: Organization structure
B: Contract Law
C: Making and analysingthe supply chain
C: Legal market relations
D: The company’s legal conditions
AP Degree in
Marketing Managemen
t
International Marketing and
Sales(10 ETCS)
The course includes:
Economics
(5 ETCS)
The course includes:
Communication, Organization
and Management
(5 ETCS)
The course includes:
Business Law
(5ETCS)
The course includes:
Electives
(5 ETCS)
You can choose between:
A: Market Analysis A: Investment and Finance
A: Managing the supply chain
A: Damages outside contract
A: Statistics or
B: Growth Strategy B: Descriptive Economics and Tradetheory
B: Cultural analysis
B: Danish and International rules of buying and selling goods
B: Market Communication or
C: Market selectionand Penetration Strategy
C: Innovation C: Security of credit
C: Entrepreneurship
AP Degree in
Marketing Managemen
t
International Marketing and
Sales(10 ETCS)
The course includes:
Economics
(10 ETCS)
The course includes:
Communication, Organization
and Management
(5 ETCS)
The course includes:
Electives
(5 ETCS)
You can choose
A: Strategic Marketing
A: MacroEconomics
A:Organizational Development
A: Managerial Economics
B: Sales and Negotiation
B: Budgeting and Optimizing Parameters
B. Sales and Project Management
AP Degree in
Marketing Managemen
t
Subject Theme 1Introduction to
Finance and Methodology
(2 ETCS)
The course includes:
Subject Theme 1Fundamental
Subjects
(13 ETCS)
The course includes:
Subject Theme 2The Financial
Sector and Financial Services
(15 ETCS)
The course includes:
A. Financial Enterprises
A. Business Economics A. Financial Enterprises and Markets
B. Customer (Client Relations)
B. Global Economics B. Business Economics
C. Management and Communication
C. Business Law C. Business Law
D. Statistics D. Statistics
Subject Theme 3The Financial
Sector and Society
(13 ETCS)
The course include:
Subject Theme 4Financial
Counseling of Personal
Customers(17 ETCS)
The course include:
A. Financial Enterprises and Markets
A. Financial Markets
B. Marketing B. Customer/Client Relations
C. Global Economics C. Personal Economics and Finance
D. Statistics D. Business Economics
E. Business Law
F. Family law
G. Statistics
Subject Theme 5Financial
Counseling of Business/Corporat
e Customers(19ETCS)
The course includes:
Subject Theme 6Financial
Enterprises
(11 ETCS)
The course includes:
A. Financial Enterprises and Markets
A. Financial Enterprises and Markets
B. Marketing B. Marketing
C. Business Economics C. Customer/Client Relations
D. Investments D. Management and Communication
E. Customer/Client Relations
E. Business Law
F. Management and Communication
F. Global Economics
G. Business Law
Subject Theme 1Introduction
(2 ETCS)
The course includes:
Subject Theme 2The company
(14 ETCS)
The course includes:
Subject Theme 3The market
(14 ETCS)
The course includes:
Logistics and Transport
Logistics and Transport
Logistics and Transport
Organisation and Management
InternationalEconomics
InternationalEconomics
English English
Organisation and Management
ApDegree in
Logistics Manageme
nt
Bachelor in International
Sales and Marketing
A:The customer in focus (12 ETCS)
The course includes:
B: Industry and Competitors
(4 ETCS)The course includes:
C: Innovation
(4 ETCS)The course includes:
Methodology and
Research Theory (5 ETCS)
First semester project
(5 ETCS)
Marketing:-The Company’s focus area-Evaluation of Business Models-Marketing Mix implications
Marketing:-Complex form of Competition-Competitor analysis-Clusters-Benchmarking
Marketing:-Growth analysis-Product and concept development strategy
Logistics:-Value Chain Analysis-Resource Differentiation-Partnership and Outsourcing
Logistics:Logistic Benchmarking
Logistics:Process development analysis
Management/Organi-sation:-The company's’ Strategic base/focus-Analysis of the Sales Organisation-Capacity for Implementation-Sales Team Analysis
Management/Organi-sation:-Ethics and Social responsibility incl. Corporate Social Responsibility
Management/Organi-sation:-Evaluation of a company’s mental model and innovation platform etc.
Economics/Law/Finance:-Financial, Economic and Legal aspects of Sales-Activity Based Costing-Profitability and credit worthiness
Economics/Law/Finance:Financial and Economic benchmarking
Economics/Law/Finance:Project Management and measurement system-Idea Protections
All in all you have to have 30 ETCS points!!