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In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

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Page 1: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 2: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

In The Beginning….

• Not just a site full of links

• Use games to promote skill development in literacy

• Provide English & French templates to present reading recommendations, contests, events

• Offer a space for children to connect with peers and • Offer a space for children to connect with peers and foster social development

• Promote ties to in-branch programming, seasonal activities and highlight what the library has to offer by drawing on events database

• Protect the privacy of children using the site

Page 3: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Promoting Literacy

• Wide variance in skills promoted by the library

– Birth to Five

• Developing crucial pre-literacy skills

• Learning the pre-cursors to reading• Learning the pre-cursors to reading

– Six & Up

• Promoting growing reading skills

• Sharing a love for books and other materials

• Two sub-sites or areas of the website had to

be developed

Page 4: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Design Criteria

• Child friendly look and feel

• Straightforward navigation

• Minimal page scrolling

• A-level Accessibility guidelines

• Fully bilingual

• Flash elements are acceptable, but not special plug-ins, Active –X etc.

• Utilize OPL’s mascot, BOPL the “fire reading dragon” to tie two sections together

• Use Drupal

Page 5: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

PRESCHOOL SITE

Page 6: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Preschool Site – ALA’s Every Child

Ready to Read• Six skills to promote

– Vocabulary: Knowing the names of things

– Print Motivation: Building interest & enjoyment of books

– Print Awareness: Learning the basic rules of language

– Narrative Skills: Be able to understand & tell stories

– Letter Knowledge: Letter have names and are different –

specific sounds go with specific letters

– Phonological Awareness: Ability to hear & manipulate the

smaller sound in words

Page 7: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Preschool Site

• BOPL’s Book Corner

• Five flash games based upon the different

skills (See it, Hear It, Sing it, Spot It, Order, It)

• Well received, children loved the repetition• Well received, children loved the repetition

• Next Generation Garden Games

– Three new games (rhyming, grouping, grow your name)

Page 8: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 9: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 10: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 11: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 12: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

KIDS BOOK CLUB

Page 13: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Older Kids’ Site Goals

• Curiosity – site should intrigue users

• Confidence – site should make users feel safe &

smart

• Control: a child should feel in charge• Control: a child should feel in charge

• Critical Thinking

• Narration

• Resource Discovery

• Promote Reading Motivation

Page 14: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

BOPL’s Book Club

• Interactive book club for kids– Search for books (kids only!)

– Publish a book review

– Publish a lost chapter, quiz or word search

– Join other book clubs and others can join theirs to share – Join other book clubs and others can join theirs to share reading recommendations

• No adults please! This site is limited to kids

• Kid generated content keeps the site fresh

• Children’s specialists provide topical reading lists and highlight books

• Linked with other reading initiatives including TD Summer Reading Program

Page 15: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

BOOK CLUB FEATURES

Page 16: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Book Club Features

DrupalBook Search

Security & Safety

Events

Exploring Books

User generated content& Networking

Page 17: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal• Free, open-source content

management system

http://www.drupal.org

Page 18: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – How can it be used?

• Community

• Social networking websites

• Intranets

• Personal website or blogs• Personal website or blogs

• E-commerce applications

• Corporate websites

• Resource directories

Page 19: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Why?

• Flexible architecture

• Great for:

• Managing a variety of content

• Managing communities• Managing communities

• Well suited for:

• Education

• Not-for-profit organizations

• Libraries

Page 20: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

Ottawa Public LibraryLaunching Spring 2010

http://dev.biblioottawalibrary.ca

Page 21: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

London Public Libraryhttp://www.londonpubliclibrary.ca/

Page 22: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

New York Public Libraryhttp://www.nypl.org

Page 23: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

UCSF LibraryUniversity of California, San Franciscohttp://www.library.ucsf.edu

Page 24: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

American Library Association | ALA Connect

http://connect.ala.org

Page 25: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

Fast Companyhttp://www.fastcompany.com

Page 26: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Who is using it?

The White Househttp://www.whitehouse.gov

Page 27: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Drupal – Why it was right for

the Ottawa Public Library

• Decision was made by OPL

• Facilitates distributed content

management

• Handles bilingual site development • Handles bilingual site development

well

• Other libraries were using it

• Open source, community supported

• Maintain in-house

Page 28: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

HOME PAGE

Page 29: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 30: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 31: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

SECURITY AND SAFETY

Page 32: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Security and Safety Fundamentals

• Restricted to children by use of card authentication

(limited to juvenile borrower types)

• Do not provide children’s names or pictures on the

site

• Do not provide a link between online persona and

library cards anywhere on the site or in the database

• Easy ways to report inappropriate content

• Language filter that will remove bad words

• Moderation

• Security Module

Page 33: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Login Web Server

(outside library)

Library Card

Database

How it Works

One-way push of

authorization data

Users can be authenticated but additional

information about the user can not be looked up.

Join

(outside library) Database

(inside library)

Encrypted

Library Card

Number and Pin

Lookup

authorization data

Nightly Sync

Page 34: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Web Safety Module

http://club.kids.biblioottawalibrary.ca/book_club/websafety

Page 35: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

MODERATION

Page 36: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Moderation

• All content moderated by library staff

• Shared responsibility amongst 4 district branches,

which rotates quarterly

• Policy development on abusive posts & remedies for • Policy development on abusive posts & remedies for

mitigation

• Takes about one hour/week

• Only inappropriate posts blocked from inclusion

– No correction of spelling mistakes/grammatical errors

Page 37: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Types of Inappropriate Content

• Sexual innuendo

• Foul Language (not blocked by word filter)

• Derogatory comments about another person or posting

• Racist/sexist language• Racist/sexist language

• Overtly aggressive language

• Personally identifiable information

• Content of a commercial nature

• Any form of coding, jumbles of letters

• Pig Latin, backward typing

• Junk Mail

Page 38: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Reporting Abuse

• Report Abuse button used to highlight

inappropriate content

– Policies developed how to deal with users posting

inappropriate content/commentsinappropriate content/comments

• Contact parent and ensure card is not lost

• If lost, then expire card and issue new card to borrower

• If not lost, detail concerns with parents and consider

removal from club

• Not currently required, due to moderation

Page 39: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

SEARCH

Page 40: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Search Strategies

• Search only kids titles

• Maintain catalogue search on

the kids site

• Provide book thumbnails

• Language sensitive search• Language sensitive search

Page 41: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 42: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

USER GENERATED CONTENT

Page 43: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Book Clubs

Page 44: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

User Generated Content

• Book Reviews

• Quizzes

• Word search• Word search

• Lost chapter

• Comments

Page 45: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Book Review

Page 46: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Quiz

Page 47: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Word Maze

Page 48: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Lost Chapter

Page 49: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

User Levels

Page 50: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

User Levels - Revisited

Page 51: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Events

• Pulled from a live feed of events published on

the main library website

• Filtered to show only youth activities

• Faceted browsing lets kids or parents find the • Faceted browsing lets kids or parents find the

subject, time or venue that is most

appropriate

• Updated daily

Page 52: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Analytics and Observations

• 850 registered users

• 300 users have posted at least one item

• 2000 items posted

• 3 users posted over 100 items• 3 users posted over 100 items

• 10% users account for over 50% of the content

• Users would logon for a few days in a row, and

then check back once a twice a few months

later

Page 53: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

THE NEXT CHAPTER

Page 54: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Initial Response

• Site launched June 2007 for Summer Reading

Club

• Kids loved interactive nature of the site – they

loved to post and commentloved to post and comment

• Site was short listed for a Webby Award

Page 55: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

The Award

• Official Honoree in the Youth

Category for the 12th Annual

Webby Awards

• Webby Honorees, Nominees and Winners • Webby Honorees, Nominees and Winners

truly represent the best of the web. They

are but a small percentage of the total

entries chosen by members of the

International Academy of Digital Arts &

Sciences.

Page 56: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Usability Testing - 2008

• Library brand recognition did not exist – didn’t relate to BOPL

• Older kids didn’t like the site graphics in the bookclub

• Staging Issues: Web Safety Module appears after creation of

usernames

• Placement of buttons. Had to move the Join Book Club as • Placement of buttons. Had to move the Join Book Club as

registered users hit this instead of login button that was

below the fold

• Usability/Navigational Issues

Page 57: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

2009 – Redesign the Site

• Site usage was dropping

• Some library staff weren’t actively promoting it due to older kids’ reactions to graphics

• Reiterated the concept was good & needed to • Reiterated the concept was good & needed to better integrate into library book club programs

• Involved library children’s staff with design and sought direct feedback from kids on mock-ups

Page 58: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 59: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 60: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Integrating with Bibliocommons

• Using BC search API

Page 61: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

AVATARS

Page 62: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 63: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 64: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

GROUPS

Page 65: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 66: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site
Page 67: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

LOOKING BACK

& LOOKING FORWARD

Page 68: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Lessons Learned

• Actively engage users in design process

• Tie web development to library

programs/initiatives to keep content

generation cycle activegeneration cycle active

• Use this as your children’s communication

mechanism

• Keep content fresh – even though preschool

kids love the repetition their parents may not!

Page 69: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Next Steps

• Actively launch book club integration at OPL

• Heavily promote new look & feel

• Develop a new integrated games area for preschool site to allow them to choose preschool site to allow them to choose between developed content

• Investigate further integration with BiblioCommons catalogue

• Work with partners to keep content fresh

– Algonquin College pilot project

Page 70: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Questions?Questions?

Page 71: In The Beginning….accessola2.com/superconference2010/fri/1012/stirling_tackaberry.pdf · • Do not provide a link between online persona and library cards anywhere on the site

Think of Something Later?

Contact us

• Brett Tackaberry: [email protected]

• Jennifer Stirling: • Jennifer Stirling:

[email protected]