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In-car centric Traffic Management
1 © 2012 TomTom
Carlo van de Weijer
VP Traffic Solutions
5. July 2012
Portfolio
28/04/20142
Business Solutions
Automotive
Licensing
Consumer
• TomTom has more than 80 Million customers
• Most of them are willing to contribute to make TomTom’s
systems better (eg Mapshare)
• TomTom uses it’s connected navigation strategy to establish this
Off-line connected: TomTom Home
On-line connected:TomTom LIVE
Using Community Feedback
TomTom’ Floating Car DataAnonymous location and speed information from the TomTom community
TomTom’s Floating Car DataAnonymous location and speed information from the TomTom community
� TomTom historical database contains over 5.000 billion observations
(currently growing with >4 billion measurements per day)
• Car centric data (mainly cars, also vans and trucks)
• Anonymised, compliant to privacy regulations
• High sample frequency (1 position per second)
• Accurate positioning
� On top of that we receive real-time floating car data from a fast
growing fleet of connected GPS probes (currently ±5.5M):
• High synchronisation frequency (once per 1-3 minutes)
� And we receive Floating Phone data from 80M subscribers in Europe
Using Community Feedback for Better Routing
4 min
6 min
5 min
Traditional navigation system:
7 min
6 min
9 min
TomTom IQ Routes navigation system:
Using Community Feedback for Better Routing
4 min
6 min
5 min
TomTom IQ Routes navigation system during night:
Using Community Feedback for Better Routing
Detailed information on all roads
Incident Data
Road Sensors
Government or 3rd party
Note: Not all data sources are available or used in every country
The best real time traffic information on highways,
major roads and secondary roads.
Data Fusion
LIVE PNDBusiness Solutions
iPhone Navigation
In-dash Navigation
3rd Party
GPS Probes
GSM Probes
GSM
10 Support slide menu
Most accurate real time traffic• multiple community input probe sources
Most accurate FCD based real-time traffic
February 3rd, 2012. 11.45; Snow in the Netherlands
Company Confidential
www.tomtom.com/livetraffic
Company Confidential
Company Confidential
www.tomtom.com/livetraffic
Company Confidential
www.tomtom.com/livetraffic
Company Confidential
www.tomtom.com/livetraffic
Company Confidential
www.tomtom.com/livetraffic
Company Confidential
www.tomtom.com/livetrafficMunich, July 5th, 2012, morning rush
HD Traffic - Saturday June 9th, 2012 23:30EM after-game party Berlin, Kurfürstendamm
19
20
OpenLR: covers the entire road network
20
TMCRoad network
London
• Compact format
• No pre-coding of locations
• Map independent
• Applicable in all markets
• Open Source ->
www.openlr.org
Dynamic Location Referencing
TomTom extends the value of its
1.Dynamic Traffic feed and
2.Historical Database
...to business and governments and jointly
make traffic management drastically more
efficient as well as effective…
Value proposition for Road Authorities
Example: HD Flow• Real-time speeds for the entire road network
• Updated every minute with either TMC or OpenLR location referencing
• XML feed in Datex2 for server to server communications
• Uses real-time probe measurements with historical data in the background
22Support slide menu
Governments shift towards car-centric devices as a way to efficiently manage traffic
23Source: Team analysis
Communicate
& influence
Measure
& interpret
Decide &
Control
<<
PR
IV
AT
EP
UB
LIC
>>
Buy data
Data offered by market
Communicate in-car
In Public Private Partnerships
Traffic Management Centers
More data leads to increased automation
Product concept
24
12
seconds
for
2.4km
Toll
€0.05/km
Bridge
Open
On route
12
seconds
for
2.4km
Toll
€0.05/km
Bridge
Open
On route
Product concept
25
Dynamic speed limit is
communicated to driver via WiFi-P
Driver is warned for jam tails via WiFi-P
with further info via 3G
WARNING traffic jam
ahead!
80km/h for next 5.1 km
WARNING traffic
jam ahead!
80km/h for next
5.1km
Toll
€0.05/km
€4.65↓
Bridge
open
on-route
Product concept
26
12
seconds
for
2.4km
Toll
€0.05/km
Bridge
Open
On route
65 parking spaces
available
Green in 12
seconds
Toll
€0.05/km
€4.65↓
Bridge
open
on-route
Dynamic POI data via 3G enables real time info on parking
availability, fuel prices and local
offers.
Dynamic traffic light interaction via WiFi-P, or cellular, green
wave assistance and adjusting traffic light timing
65 parking spaces
available
Green in 12
seconds
Product concept
27
12
seconds
for
2.4km
Toll
€0.05/km
Bridge
Open
On route
TomTom driver community enables to
share trips, map updates, speedcams
and rides.
Many toll roads offer a “fast lane” for drivers with an electronic toll
device., which can also be supported by WiFi-p
or 3G
Toll
€0.05/km
€4.65↓
speedcam reported in
2.6km
New map
update
Toll
€0.05/km
€4.65↓
Speedcam
reported in 2.6
km
80km/h for next
5.1km
New map and software updates are
sent to the driver without data cost
New map
update
DAB
In-car Centric Traffic Management’s win-win-winners:
1. Government: Save money, receive more and better data, better
traffic management
2. Consumer: Better routing experience, better information, cleaner,
safer and more efficient driving
3. Industry: Revenue from road authorities (data) and consumer
market (new in-car solutions)
Thank you
Any questions?