•IF NAME IS PICKED, THE USER AND THEIR 10 FRIENDS GET 5 FREE FLIGHTS TOGETHER

•EVERY 1,000TH REGISTRRANT (SENDER OF AN INVITE) THAT SENDS 10 FRIENDS THE PROMO GETS A FREE FLIGHT FOR THEMSELVES

•YOU GET YOUR NAME ON THE PLANE AS WELL IF WE PICK A NAME THE NAME YOU CHOSE! YOU ALSO GET AN ORKUT ‘AZUL LIFETIME CAPTAIN’ BADGE FOR YOUR ORKUT PROFILE

•EACH FRIEND GETS 20 REAIS

•WHEN 100 PEOPLE IN YOUR NETWORK HAVE FLOWN, YOU GET A FREE TRIP!

Prizes

Programming• Use of AJAX or Asynchronous JavaScript for “loading” the users’

friends from their Orkut profile• Usage of the OpenSocial API • Sizing of application interface - 500 x 500 pixels.• Banner advertising, 500 x 60 pixels for Azul flight deals will load

above the application. • Banner serving platform will be used to feed the user’ flight deals to

cities that they have indicated they fly to when they user the application.

• Application will be implemented in Orkut, Facebook, MySpace, and all other social networks that support the OpenSocial API. Application will act as a “Bridge” over to the Azul social network for native Brazilian travelers that are already members of these networks.

Video or Flash Animation of Azul Promo in screens’ left quadrant

Screen 1

Screen 2 - Adding Friends

- SELECT YOUR 10 FRIENDS TO FLY

- [EMAIL SEND TO 10 FRIENDS MAKINGPROMOTION VIRAL]

- [USER PICKS FRIENDS FROM FRIENDSIN THEIR ORKUT PROFILE - FRIEND SELECTIONSCREEN COMES UP - VERTICAL SCROLLBAR – DYNAMICALY POPULATES RIGHT SCREEN]

Select City

• Drop Down where the user picks the city they think we will be flying to next/City they want to start from.

Screen 3 – Flying Friends

FRIENDS PICTURES POP UP IN PROFILEPLANE IN BACKGROUND – 3D Design with selected friends on board (play with Buddy Toss app on Orkut for more info)Game plays below, illustrating the plan travelling to the city they think we are flying to/they select as the location they believe us flying to in Brazil next.

Screen 5

- REGISTRATION FORM FOR AZUL (Form-Post to Azul Data Center)SOCIAL NETWORK

- CO-REGISTRATIONCHECKBOX TAHT THEY UNDERSTAND DISCLAIMERPARTICIPATE IN NAMING THE PLANE.

- THEY LIST THE TOP TRAVEL DESTINATIONS THEY FLY TO

- LISTS WHERE THEY ARE LOCATED

Screen 6

- ANIMATION DISPLAYS SHOWINGTHE PLANE ACTUALLY ‘FLYING’ TO THE SELECTED CITY IN BRAZIL

- ENDS WITH PRIZE NOTIFCATIONLEGAL DISCLAIMERS, AND DATESFOR SELECTING WINNER

Screen 7

USER HAS THE AZUL PLANE IN THEIR PROFILE

COMPLETE WITH THE NAME THEY PICKED EMBEDDED ON THE TAIL OF THE PLANE

FRIENDS WHO THEY’VE ‘FLOWN’ IN THEIR PLANE SHOW UP BELOW AS WELL PROFILE AS WELL