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© COPYRIGHT ICOMIA 2017 IDENTIFYING OBSTACLES TO MARKET GROWTH + HOW TO OVERCOME THEM PROUDLY SPONSORED BY: PROJECT A S I A ICOMIA FIRST REPORT OF ITS KIND IN ASIA INSIGHTS NOT JUST STATISTICS COLLECTIVE EFFORT WITH KEY INDUSTRY PLAYERS LEAD BY GLOBAL ASSOCIATION ICOMIA

ICOMIA A S I A

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Page 1: ICOMIA A S I A

© C

OPY

RIG

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ICO

MIA

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IDENTIFYING OBSTACLES TO MARKET GROWTH + HOW TO OVERCOME THEM

PROUDLY SPONSORED BY:

PROJECT

A S I A

ICOMIA

FIRST REPORT OF ITS KIND IN

ASIA

INSIGHTSNOT JUSTSTATISTICS

COLLECTIVE EFFORT WITH KEY INDUSTRY

PLAYERS

LEAD BY GLOBAL

ASSOCIATIONICOMIA

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Page 2: ICOMIA A S I A

ICOMIA ASIA PROJECT 4 © COPYRIGHT ICOMIA 2017

During a meeting at the Singapore Yacht Show in April 2015, which was hosted by Singapore Boating Industry Association and chaired by ICOMIA, 28 industry leaders from all sectors of the industry in the region decided that ICOMIA should move ahead to help the industry in Asia more proactively.

The ICOMIA Asia Project

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Page 3: ICOMIA A S I A

It was decided research would be undertaken on the market with the aim of identifying and understanding the obstacles to growth. After the initial research work is completed, enough data should be available for a follow up project for individual countries to put Economic and Social Impact studies together to engage their Governments.

WHY ASIA?Asia is the main growth area in the world for the leisure marine industry. For the past 30-years most Asian economies have been growing and in the past ten years the GDP in most countries has increased at an average rate of 5% - 10% per annum, far higher than those of Europe and the USA.

As a result, rapidly rising living standards are creating a new middle class in Asia that has a growing disposable income to spend on leisure activities including leisure boating.

In addition to the rising middle classes, Asia Pacific has the highest population of High Net Worth Individuals (HNWI) in the world.

This has seen the growth of the middle and larger (superyacht) size yacht sector together with the associated marina, equipment and service sectors.

Asia has a number of countries offering vast coastlines and a multitude of islands. However there is little or no marine industry infrastructure in many of these countries and in some cases feature hostile administrative environments.

Current problems range from over prescriptive regulation of leisure boating in some countries, high taxes and duties and a general under awareness of what recreational boating can do to enhance a country’s economy and to improve life for its population at all levels of society.

With tourism putting boating activities on government economic plans in these countries, and traditional activities such as fishing together with the growth of diving becoming popular with both Asians and visitors, many are sure these countries have potential to become future growth markets for our industry.

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Page 4: ICOMIA A S I A

ICOMIA ASIA PROJECT 8 © COPYRIGHT ICOMIA 2017

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Where possible, the Consultant has collected qualitative and quantitative data on the below categories:

• National Statistics

• Boat Park

• Boating facilities and infrastructure

• Boat and equipment importers and dealers

• Boat and yacht manufacturer

• Repair facilities for yachts

• Charter Companies

• Laws, Registration and Regulations

• Local Attitudes

• Socioeconomic Data

In order to gather this information, our Research Consultant visited each of the Project countries and used the following research methods, where possible:

• Interviews with as many people as possible with relevant boating/yachting market views, including boatbuilders, boat dealers/brokers, equipment distributors/retailers,marina operators, marine service/refit/maintenance infrastructure etc.

• Site visits to yards and marinas • When possible, meetings with key Government regulators and other Authorities• Data collection from the United Nations Comtrade Database, which features

international trade statistics and import/export data

This document is accompanied by the ICOMIA Asia Project Master Excel File

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Page 5: ICOMIA A S I A

ICOMIA ASIA PROJECT | SINGAPORE 10 © COPYRIGHT ICOMIA 2017

CON

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• Executive Summary

• Dashboardo GEOGRAPHYo HISTORYo CLIMATEo POLITICSo ECONOMYo TAXATIONo MARITIME CONTROLo EMPLOYMENTo SINGAPOREAN MARINE INDUSTRY SWOT ANALYSISo IMMIGRATION, CUSTOMS AND QUARANTINE (ICQ) CLEARANCE

• Boating in Singaporeo BOAT REGISTRATIONo FOREIGN CRUISINGo BOAT LICENCES

• Infrastructureo MARINA/YACHT CLUB BERTHING SUMMARY

- Republic of Singapore Yacht Club- One15° Marina Club- Raffles Marina- Marina at Keppel Bay- Saf Yacht Club- Punggol Marina Country Club- Changi Sailing Club- National Sailing Centre

o MARINA DEVELOPEMENTSo MALAYSIAN MARINASo BOAT/YACHT MAINTENANCE & REPAIR

• Industry Stakeholderso SINGAPORE YACHT SHOW

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Page 6: ICOMIA A S I A

ICOMIA ASIA PROJECT | SINGAPORE 14 © COPYRIGHT ICOMIA 2017

GEOGRAPHYOccupying the principal island Pulau Ujong and 62 other islands and islets that add up to 193km (120 miles) of coastline, Singapore lies north of the equator, just off the southern tip of the Malay Peninsular and just to the north of the main concentration of islands that make up Indonesia’s Riau Province. Jurong to the south-west, Pulau Tekong and Pulau Ubin to the north-east, and Sentosa in the south are the biggest four of the lesser islands.

Singapore’s border is virtually all lines on maritime charts. To the north the border runs down the middle of the Johore Strait and to the south it dissects the Main Strait and Singapore Strait, respectively lying to the south-west and south east and separating Singapore from Indonesia.

There are two short road-only connections between Singapore and Malaysia. The Johor-Singapore Causeway ─ also known as the Woodlands Crossing, because it departs from Singapore’s Woodlands district ─ connects from the northern tip of Singapore across to the Malaysian city of Johor Bahru, the capital of the State of Johor. The other is the ‘Tuas Second-Link’ Road Bridge to the west, which connects with Malaysia’s Kampung district.

Land reclamation has played an important role in modern Singapore. Since gaining independence in the 1960s, it has increased its land area by no less than 23% and the percentage is constantly rising with new infrastructure projects. The most recently quoted total suggests approximately 719km2 (276 square-miles) of land territory.

The highest point in Singapore is on the main island, Bukit Timah Hill, which measures 163.63m (537ft) above sea-level.

The tidal range in these waters is moderate, varying from 2.1-3.3m (6.9-10.8ft) between neaps and springs.

Dashboard...

HISTORYSingapore was founded by Stamford Raffles in 1819, initially as a trading outpost of the East India Company, but by 1826 the territory was ceded to Great Britain as part of what is known as the Straits Settlements, along with Malacca, Dinding and Penang. The Straits Settlements formed a British ‘Crown Colony’; until it was dissolved in 1946 following the end of the Second World War, the latter three years of which (1942-1945) saw Singapore occupied by Japanese forces.

Singapore gained its independence first from the UK in 1963 by federating with other British colonies to form Malaysia and then two years later when it broke away from Malaysia for full independence citing ideological differences.

CLIMATESingapore has a tropical rainforest climate, which means uniform temperatures averaging between 26-28°C and uniform pressures. Those high temperatures are usually accompanied by high humidity and high rainfall; especially high during the ‘monsoon’ months of November, December and January. Singapore lies beyond the ‘typhoon belt’, so is seldom troubled by extreme weather events. Consequently recreational boating is considered to be an all-year round activity.

Population5,3612,000

Coastline193km

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Page 7: ICOMIA A S I A

ICOMIA ASIA PROJECT | SINGAPORE 24 © COPYRIGHT ICOMIA 2017

Singapore Registered Pleasurecraft – ‘SZ’ & ‘SZH’ Designations BOAT LICENCESAnyone wishing to command a powered boat (with SZ or SZH registration) under 24.00m within Singapore waters and Singapore port limits needs to obtain a boating licence, which is issued by the MPA (Marine Port Authority of Singapore).

The licence is known as the PPCDL – Powered Pleasure Craft Driving Licence. The process for gaining a licence is straightforward and all relevant information can be found at www.ppcdl.sn.sg.

Upon successful completion a ‘PPCDL Attendance Course Certificate’ is issued.

Qualified captains and crew of foreign-flagged vessels can get exemption via an online test that takes around five minutes and is valid for six months. This process is free.

There is also an Advanced PPCDL for those wishing to command vessels greater than 24m (78.7ft). The process is similar to the standard PPCDL in that a two-day course must be attended and theory and practical examinations passed. The only place offering these courses is the Singapore Polytechnic. The price for this two-day course is SGD1,177.

Foreign-flagged large yachts greater than 300GT entering and departing Singapore waters require pilots to be aboard, unless the captain has the necessary Advanced PPCDL. Pilot charges are SGD225/hour and there is a minimum charge of four hours (SGD900). Pilot bookings must be made at least six hours in advance of departure. For departures that provide less than six hours’ notice there is a 1.5x premium to pay.

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Page 8: ICOMIA A S I A

ICOMIA ASIA PROJECT 66 © COPYRIGHT ICOMIA 2017

RES

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S ICOMIA’s Recreational Boating Industry Statistics - ICOMIA’s membership is estimated to represent more than 80% of the world’s leisure boating business, making it well positioned to provide an international compilation of data covering the industry’s diversified and varied segments. ICOMIA’s statistics are used extensively within the industry, especially by those interested in investing or seeking to work within certain sectors.

To view sample pages or order your electronic copy visit www.icomia.com

ICOMIA Environment Guide (IEG) - Features clear and concise outlines of the latest environmental legislation affecting the EU, US, Asia and Australia plus international organisations such as IMO. The IEG explains – in simple terms – what the legislation is; why it has been imposed; when it will take effect; who it may affect and how it may affect them – making it an invaluable tool for businesses, associations and organisations operating in the global recreational marine industry.

The latest edition features updates on Maritime Spatial Planning; Monitoring, reporting and verifying carbon dioxide emissions from maritime transport; IMO Energy Efficiency Measures; UN - Global Harmonised System of Classification and Labeling of Chemicals; International Regulation of Styrene and Hazard Communication pictograms.

To download your IEG visit www.icomia.com

ICOMIA Technical File Generator - ICOMIA has partnered with leading CE-marking consultancy, CEproof, to produce the ICOMIA Technical File Generator (TFG) – a unique software package that simplifies the entire process of creating and managing compliance documentation required by the Recreational Craft Directive.

To access the ICOMIA TFG visit www.icomia.tech or contact [email protected] for more information

Standards Bulletin - ICOMIA’s Small Craft Standards Bulletin provides industry stakeholders early notification on changes to existing standards and modifications to production methods; as developed and maintained by the ISO (International Organization for Standards) Technical Committee for Small Craft Standards (TC 188).

To access the Bulletin contact [email protected]

ICOMIA Quarterly Economic Statistics Report - This Statistics Report contains quarterly information on global economic development and features categories such as the Producer Price Index and the Big Mac Index, as well as data, where possible, on emerging markets such as Colombia, Hong Kong, Indonesia, Malaysia, Mexico, Philippines, Sri Lanka, Taiwan, Thailand and Vietnam.

To access the Report contact [email protected]

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Half Year Trend Report - ICOMIA’s members have provided a snapshot overview of their industry for the past 6 months compared to the same period of the previous year. Although no quantifiable data is gathered; the Half Year Trend Report acts as a barometer to indicate recent economic trends in the global recreational boating industry as well as the general outlook for the coming year.

To access the Report contact [email protected]

ICOMIA Equipment Distributors Database - Provides a list of equipment distributors in the ICOMIA member countries; a helpful resource for instigating international collaborations.

To access the Database contact [email protected]

Scantlings Calculator & Keel Checker - Scantlings Calculator is easy to use Excel based software for boatbuilders with limited time or expertise to conduct their own scantling calculations on the basis of ISO 12215-5. Users are required to produce proof of purchase of Part 5 of the Standard.

Keel Checker: A tool for assessing whether keel designs are within the parameters of ISO 12215 Part 9.

To access these tools visit www.icomia.com

ICOMIA’s Global Conformity Guidelines - For years, US companies interested in exporting boats to Europe and European companies wishing to export to the US had found themselves in a difficult situation due to the different sets of Standards used on the two continents and the requirement to comply with them both. These guidelines provide detailed guidance for boatbuilders needing to comply with the alternative Standards system.

ICOMIA Technical Guides - ICOMIA produces industry recognised Guidelines and Standards (such as):

‘Electromagnetic Compatibility (EMC) Assessment Recommendations’: Step-by-step guidance on compliance with the EMC Directive applicable to a vast range of equipment encompassing electrical and electronic appliances, systems and installations in addition to complete boats

‘Minimum Acceptable Finish and Appearance for Superyacht Gloss Coatings’: Produced for use in conjunction with ISO 11347. Supporting yards and paint applicators within the superyacht sector in defining their own quality by establishing a baseline standard

Guide to the Recreational Craft Directive (RCD): Invaluable interactive guide for boatbuilders providing information on how to safely manufacture, import, distribute and sell products on the EU single market, EEA and Switzerland.

To access these tools visit www.icomia.comSAMPLE

Page 9: ICOMIA A S I A

INTERACT WITH US For instant news from us and the recreational marine industry:

Follow us on Twitter (@followICOMIA)

Like us on Facebook (facebook.com/ICOMIA)

GET IN TOUCHInternational Council of Marine Industry Associations Marine House Thorpe Lea Road Egham, Surrey TW20 8BF United Kingdom

T: +44 (0) 1784 223702 E: [email protected] SAMPLE