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Laia Lloret Devesa / Mikel del Rio VeraThe project try to use the sinergy of people that use new tecnologies for help people bycreating a plataform based on a game.The big and small companies invest a lot of millions on marketing. The idea consist onconvice these companies to invest the marketing money in the Human Heroes game. Thegame is like a virtual society where users make a digital life. So there will be shops like inthe real life, the shops with the new products and services of the companies thatcollaborate (they marketing is in the game! ).How can users win the money of the companies and what can they do with it?People create a profile which to play and act in a digital world where there are threeparameters per user in Human Heroes: life, ficticius money and real money. Doingservices in the digital community and growing the land, the player will win ficticius moneyto buy products or food in the digital shops. These products (companies digital products!),will be for customise the avatar or food to have more life (if the avatar dead, the player willhave to start again). At the moment that the user “click” on the brand’s virtual shops, thecompany of this shop gives to the player a insignificant quantity of real money (the moneythat the company has invest!). So if a community plays to the game, people will win a lot ofmoney. But the money only can be used for a specific action: Donate to a NGO.Good actions in the real life have got benefits in the digital world. When there is a disasterthe player can donate the quantity he/she wants, and depending on this quantity, theplayer could have the opportunity of select a dress and a superheroe power to continueplaying in Human Heroes.
Citation preview
VALENCIA
Laia Lloret Devesa
Mikel Del Rio Vera
A GLOBAL SERVICE FOR A GOOD CAUSE
A GLOBAL SERVICE LIKE AN ON-LINE GAME BASED ON THE PUBLICITY OF
BIG CORPORATIONS
A lot of bad accidents on the world.
People see all of them on tv…and what ?
They can connect to the Human Heroes game platform.
A lot of people a round the world…
Big and small companies invest a lot of millions on publicity.
So they’ll invest less money, and they’ll put it in the platform.
The publicity appears in the game like virtual shops for users.
THE MONEY IS FOR THE USERS !!!
So all the money they win…
It’ll be destinate ONLY for…
Buy CHEAPER products and services of the companies…
And distribute to the NGO activities at the accident.
WHAT DOES THE GAME INVOLVE ?
You’ll customise your avatar, starting with a basic house and amout of money.
There are THREE important parameters:
- Real money
- Ficticius money
- Life indicator
You can do it to get MORE FICTICIUS MONEY you’re going to use for buy in the game.
When you “CLICK” on the brand’s virtual shops in the game, you’ll get MORE REAL MONEY.
When you “CLICK” on a virtual shop of the game, you’ll have more real money.
THE MONEY THAT COMPANIES INVEST ON HUMAN HEROES !!
And when you buy food or a product for customise your avatar, you’ll have LESS FICTICIUS MONEY, and MORE LIFE in the game.
WHEN THERE IS A DISASTER…
DISASTER ! !
You can SEND THE REAL MONEY you´ve earned to a NGO.
A GOOD ACTION ON THE REAL WORLD, HAS GOT BENEFITS IN HUMAN HEROES…
You’ll have the possibility of SELECT A POWER for your avatar and win MORE FICTICIUS MONEY DEPENDING on the quantity of your donation.
THE GOOD ACTIONS AND THE GAME NEED TO CONTINUE…