56
Summer Internship Program May 20, 2009 1 | Page {Assessment of Market Potential & Business Development for HRIS software HumaNET} ... Submitted By : Name of the Student : ANKUR GHOSH Enrollment No. : 08BS0000420 Name of the Company : Blue Chip Computer Consultants Pvt. Ltd. Submitted to: COMPANY GUIDE : Mr. Prashant V. Patil Business Development Executive BlueChip Computer Consultants Pvt. Ltd.

Hris report

Embed Size (px)

Citation preview

Page 1: Hris report

Summer Internship Program May 20, 2009

1 | P a g e

{Assessment of Market Potential & Business Development for HRIS

software HumaNET} ...

Submitted By:

Name of the Student: ANKUR GHOSH

Enrollment No.: 08BS0000420

Name of the Company: Blue Chip Computer Consultants Pvt. Ltd.

Submitted to:

COMPANY GUIDE:

Mr. Prashant V. Patil

Business Development Executive

BlueChip Computer Consultants Pvt. Ltd.

Page 2: Hris report

Summer Internship Program May 20, 2009

2 | P a g e

Title Page

A

Project

ON

ASSESSMENT OF THE MARKET POTENTIAL AND

BUSINESS DEVELOPMENT FOR HRIS SOFTWARE

HUMANET

BY

ANKUR GHOSH

(08BS0000420)

IN

BLUE CHIP COMPUTER CONSULTANT PVT. LTD.

Date of Submission:- 16th May, 2009.

Page 3: Hris report

Summer Internship Program May 20, 2009

3 | P a g e

AUTHORIZATION

I hereby authorize that ANKUR GHOSH, a student of IBS Bangalore has

successfully done the Summer Internship Project, assigned to him as a part of

the requirement in the MBA curriculum of ICFAI Business School under my

guidance and supervision.

He has worked on the project titled “ASSESSMENT OF THE MARKET POTENTIAL AND BUSINESS DEVELOPMENT FOR HRIS SOFTWARE HUMANET” during the period February 2009 to May 2009.

The project is based on the original study conducted and has not formed a

basis for the award of any Degree/Diploma by any other University or

Institution.

The project is done for partial fulfillment of the M.B.A program from the

aforesaid institute.

COMPANY GUIDE:

Mr. Prashant V. Patil

Business Development Executive

BlueChip Computer Consultants Pvt. Ltd.

Page 4: Hris report

Summer Internship Program May 20, 2009

4 | P a g e

ACKNOWLEDGEMENT

Though words are seldom sufficient to express gratitude and feelings, I would like to fulfill a

fraction of my moral obligation by expressing a word of gratitude to all those who have

profoundly contributed to this project.

Head of the Institution:

First of all I would like to thank Dr. Lata Chakravarthy, Director IBS Bangalore for giving me

the opportunity to do SIP at BlueChip Computer Consultants Pvt. Ltd.

Head of the Organization

I would like to thank Mr. Joshua Samuel Rajeeva, (Managing Director), BlueChip Computer

Consultants Pvt. Ltd., for accepting me as a trainee and giving me opportunity to work in the

company.

Company Guide

I take the opportunity to thank Mr. Prashant V. Patil and Mr. Ananth Murthy (Business

Development Executives), BlueChip Computer Consultants Pvt. Ltd. for guiding me in each

step during the project. It was his knowledge, skills and professionalism which helped me.

His suggestions, encouragement has been instrumental in the study.

Others

Finally I would like to thank my parents for their moral support and encouragement,

nevertheless, the entire team of Right Horizons who helped me at each and every single

step throughout my complete project.

ANKUR GHOSH

Page 5: Hris report

Summer Internship Program May 20, 2009

5 | P a g e

Table Of Contents

Sr. No.

Particulars Page no.

1 Synopsis 6

2 Abstract: Technical summary 7

3 Introduction 9

4 Literature Review 15

5 Projects Undertaken:

5.1 Assessment of Market Potential & Business Development for HRIS software HumaNET (Payroll)

19

5.1.1 Methodologies followed 20

5.2 Preparation of ROI analysis report for HRIS software HumaNET 22

5.2.1 Methodologies followed 22

5.3 Product development and assessing the market potential for e-CRM module for Bluechip Computers Consultants Pvt. Ltd.

23

5.3.1 Methodologies followed 23

5.4 Business development for HumaNET (SAAS) software available as a service, using various promotional tools

24

5.4.1 Methodologies followed 25

6 Analysis 27

6 Findings and Observations 34

7 Recommendations 37

8 What I learnt During my Summer Internship Program 39

10 Conclusion 41

11 Limitations 42

12 References 43

Annexure 44

Page 6: Hris report

Summer Internship Program May 20, 2009

6 | P a g e

Synopsis

Main Objective and Purpose of the Project:

To understand the demand of the HRIS software HumaNET in various verticals of the

Corporate World and also Business Development of the same using various

promotional tools.

To prepare questionnaires, and on the basis of surveys, we have to analyze the

product Development and also to probe into the target market for e-CRM module of

Bluechip Computer Consultants Pvt. Ltd.

To prepare an ROI (Return on Investment) report in order to convince the business

organizations about the benefits and returns they are bound to reap on purchase

and implementation of the software, and also to back up the claims made by the

organization about their product, and also to find out the degree of usage of various

modules of HRIS by different organizations and to highlight the most widely used

HRIS modules.

Business Development of the HumaNET (SAAS), software available as a service, using

various promotional tools, and pitching in for a live demonstration.

Methodologies Followed:

Primary Data:-

Questionnaire

Telemarketing

Secondary Data:-

Data mining

E-mail

internet Browsing: Navigating blogs, Forums, Communities

Promoting through free classifieds

Page 7: Hris report

Summer Internship Program May 20, 2009

7 | P a g e

Abstract: Technical Summary

The Summer Internship Program in Bluechip Computer Consultants Pvt. Ltd. Started as per

the schedule on 23rd February 2009. After completion of the required working weeks since

the commencement of the program, the abstract or technical report of the task assigned to

me and the nature of the work done is given as follows:

Product Training:

The company guides provided sufficient literature for the product knowledge of the HRIS

software called HumaNET. Training was provided regarding the software’s detailed

specifications, cost, and functions of the different modules that the software provided.

Pitch Training:

I was provided training on how to make conversation with the HR executives of companies,

how to communicate the objective of the call and also to follow up the responses from

previous calls. I was also provided with a prepared format of the pitch, which I have to

deliver while talking to the company executives.

Data Mining:

I was assigned the task of extracting the contact details and telephone numbers of the HR

executives and CFO s of various companies belonging a wide range of verticals. I had to

browse through the internet, to collect the data and also visit numerous company websites

for contact details. This data was then stored in the form of Excel sheets, and provided to all

the trainees for frontline calling.

Blogs and Community Search on the Internet:

i) Navigating blogs, Forums, Communities: For communicating with the HR

executives of different organizations and to know whether they require an HRIS

or independent modules.

ii) Promoting through free classifieds: posting banners and advertisements and

catalogues promoting the HRIS software called HumaNET.

Mailing:

Sending mails to the executives enclosed with the company catalogue and request for

demonstration or presentation.

Data Filtering:

Segregating the contact database according to each city, individual verticals and also

according to the employee strength of the companies.

Page 8: Hris report

Summer Internship Program May 20, 2009

8 | P a g e

Frontline Calling:

I have been making approximately 50 calls each day in order to pitch in for HumaNET

(Payroll) Demonstration, targeting different companies in Mumbai which cater to different

verticals ranging from Law, FMCG, Electronics, Telecom, Media, Pharmaceuticals to Real

Estates etc. The Company Strength specification for the above was to target companies

having employee strength of 500 and above. Out of these, I have received positive response

in 6-7 calls each day, whom I have mailed catalogues, and further process is awaited.

Touch Point Programming (TPP):

I have also prepared an advertisement and a power point presentation for HumaNET Payroll, as a promotional tool.

ROI Preparation:

To prepare an ROI (Return on Investment) report in order to convince the business

organizations about the benefits and returns they are bound to reap on purchase and

implementation of the software, and also to back up the claims made by the organization

about their product.

Telemarketing for HumaNET (SAAS):

HumaNET SAAS, is a service provided by BlueChip to avail all the necessary modules and

features of the main HRIS software to the small sized companies on a rental or per month

basis. I was given the task of pitching in for the product and develop the business. I have

been making approximately 60 calls each day in order to pitch in for HumaNET (SAAS), i.e.

Software available as a Service for live demonstration, targeting different companies in

Bangalore which cater to different verticals ranging from Services, Telecom, Media,

Pharmaceuticals to Real Estates etc. The Company Strength specification for the above was

to target companies having employee strength of 300 and below. Out of these, I have

received positive response in 10-15 calls each day, whom I have mailed catalogues, and

further process is awaited.

Preparation of Questionnaire for e-CRM survey:

I, along with my colleagues Mr. Abhinav Parakh and Mr. Gaurav Chandra, were given the

task to prepare a questionnaire for surveying the most appropriate for the application of e-

CRM, and also to analyze through the questionnaire, the scope of e-CRM software in the

Indian Industry. we came up with 15 close ended questions, which were supervised and

then drafted by the BDE of Bluechip Computer Consultants MR. Prashant V Patil and the MD

MR. Joshua s. Rajeeva. Post Drafting, the questionnaire, along with some important inputs

from Mr. Joshua was ready for use for the survey.

Page 9: Hris report

Summer Internship Program May 20, 2009

9 | P a g e

Introduction:

HRIS:

The Human Resource Information System (HRIS) is a software or online solution for the data

entry, data tracking, and data information needs of the Human Resources, payroll,

management, and accounting functions within a business. Normally packaged as a data

base, hundreds of companies sell some form of HRIS and every HRIS has different

capabilities.

The HRIS package adopts the routine responsibilities and documentation associated with HR functions thus keeping the core focus of personnel ergonomics in the forefront, optimizing the department’s efficiency and communicating all necessary information across the enterprise. The workflow and messaging takes care of approvals and escalations with certain overriding rules, to certain authorized persons, so that, work is not stalled for long periods of time. If employees are considered to be the most important asset of an organization, then the HRMS becomes the first priority for an organization. It helps minimize the transaction time for processing all employee-related functions which keep managers and HR staff occupied with routine issues enabling them to gain time to focus on their operational and strategic goals, improving the organization’s top line, by partnering with the business.

Importance of HRIS in an Organization:

A HRIS is the lifeline of any HR department. The greater the sophistication and linkages in an HRIS, the more effective an organization’s HR department becomes. In today’s volatile market where time has become more important than money, an HRIS is the tool that addresses the requirement efficiently. It integrates almost all the modules of HR Dept, ranging from manpower planning, recruitment, employee relationship management and performance management to career planning and tracking, workplace communication and systems.

Moreover, an HRIS is a key repository of employee information and records. It enables the generation of various reports and accurate data that otherwise would have been time consuming and cumbersome. For Example, Data, such as the history of an employee, can be easily tracked using a HRIS. It also facilitates the formulation of policies, helps gauge the effectiveness of existing policies and recommends modifications.1

1 Reffered from: www. Wikepedia.com/HRIS, [Accessed on 19/05/09].

Page 10: Hris report

Summer Internship Program May 20, 2009

10 | P a g e

HRIS in India:

Human resources outsourcing is becoming increasingly prevalent in India. The number of

companies outsourcing HR activities continues to rise, and the scope of outsourced HR

activities continues to expand. HR outsourcing can happen in HR functions, like payroll

administration (producing checks, handling taxes, dealing with sick-time and vacations),

employee benefits (Health, Medical, Life insurance, Cafeteria, etc), human resource

management (hiring and firing, background interviews, exit interviews and wage reviews),

risk management, etc. Outsourcing has become a common response to manage people and

technology resources strategically, enhance services, and manage costs more effectively.

Market Size of HRIS in India:

The Market Share of HRIS in India stood at $27 million in 2007 and is expected to grow at a steady pace when the market will touch $165 million approximately in or around 2010. CAGR is approximately 77% The key trends of HRIS adoption among SMBs in India include a surge in awareness and interest about the benefits involved. HRIS is the most suitable medium to reach the untapped SMB segment that cannot afford expensive applications earlier.

Future Expectations from the HRIS Industry

After analyzing the current scope of the HRIS industry, it can be very well forecasted that, in the current competitive era where companies have their presence in multiple geographic locations and working in distributed models, HRIS is going to play a very major role. It would play a crucial role in managing the huge resource database, financial details of the company, HR process implementation mapping, etc. As I did telecalling for BlueChip to various companies, I personally found out that still many small and mid-sized companies are managing such information using Excel sheets but this trend would become obsolete as automation of various processes and alignment of those to the HRIS will be required.

Page 11: Hris report

Summer Internship Program May 20, 2009

11 | P a g e

History of the Organization: Blue Chip Computer Consultants Pvt. Ltd.

Blue Chip Computer Consultant was founded in 1983 by K.Srinivasan and Nandalal. It has

been there as a foundation block in the fields of business consultancy and product

development. Blue Chip has helped more than 75 companies to gain leverage in their

respective fields, by providing better and more streamlined IT solutions. Its domain

strengths are Customer Relationship Management, Supply Chain Management,

Manufacturing and Human Resources.

HumaNET:

It is the domain of my summer internship program, an HRIS software package made by

BlueChip Computer Consultants which provides complete solutions for all kinds of diverse

Hr related problems of an organization. It is a systematized approach to people

management. HumaNET understands and captures the functions of the HR department and

processes the same into a workflow .It presents an easy-to-use interface, enabling end to

end HR activities to be performed in a time-effort-money saving manner.

HumaNET addresses end to end functions like Employee Information, Recruitment,

Induction Training, Appraisal, Reimbursement, Leave, HR policies. It is a multi location

product with a built in workflow and a 360 degree appraisal. Some of the companies who

use HumaNET include Spice Telecom, TVS Group, Wipro Fluid Power, Textron and DHL.

HumaNET PAYROLL

The HumaNET PAYROLL software, is an individual module of the HRIS package. It s a multi

location, multi company product, which has the following features:

A built in formula driven calculator for pay head calculation.

Full fledged IT module along with e-tax declaration and all statutory reports with e-

tds.

Individual level grade pay head mapping, salary structure break-up through CTC

Multi processing zones

Availability of reports in multiple formats

Facilitates easy integration with any attendance recording system

User defined IT slabs

Sectional controlled access.

HumaNET payroll has 50,000+ users. Some of its clients include Wipro Fluid Power, Allsec,

Cli3i, Textron, Sunguard, DHL, Royal Orchid Group of Hotels, to name a few.

Page 12: Hris report

Summer Internship Program May 20, 2009

12 | P a g e

HumaNET SAAS (Software Available As Service):

HumaNET SAAS, is a service provided by BlueChip to avail all the necessary modules and

features of the main HRIS software to the small sized companies on a rental or per month

basis.

Humanet addresses end to end functions of the HR Dept like Employee Information,

Recruitment, Induction Training, Appraisal, Reimbursement, leave, HR policies etc. It has a

built in workflow and a 360’ appraisal.2

Benefits of HumaNET SAAS:

Customer can save on time of implementation and Cost.

Cost of Hardware/Software Maintenance and implementation.

All the Modules of HumaNET are available on SAAS on pay as you use basis.

Pricing is done on the basis of per user per month.

Salient Features of HumaNET SAAS:

Corporate Portal

Employee Information

Leave Workflow

Homepage Updates

FAQ My Diary

Help Desk

HR Policies

Attendance Management

Asset Management

Library/ Room Bookings

MIS Report

2 Reffered from: www.myhumanet.com

www.bluechipsw.com, [Accessed on 19/05/09].

Page 13: Hris report

Summer Internship Program May 20, 2009

13 | P a g e

Structure & Subsidiaries of Blue Chip Computer Consultants Pvt. Ltd.

Subsidiaries:

Headquarters in Mumbai, India, it has branches in Bangalore and Chennai within India and

overseas subsidiaries in Singapore and USA. It has got an employee strength of more than

200 employees.

Structure:

The company follows a Flat Structure that features relatively few layers of managers between the

top of the Organization and its normal employees. The Company follows an open door policy,

where even the Marketing Head can communicate directly with the Managing Director and Vice

Versa.

Hierarchy:

-

Page 14: Hris report

Summer Internship Program May 20, 2009

14 | P a g e

Company Culture:

Corporate culture is the total sum of the values, customs, traditions and meanings that

make a company unique. The values of a corporate culture influence the ethical standards

within a corporation, as well as managerial behavior.

Blue Chip Computer Consultants recognize true talent and acumen and thus utilize it for better productivity. The proficient and qualified personnel working in Blue Chip offer customized and user friendly solutions to every specific needs of clients, and cater to all verticals and industries. The philosophy of Blue Chip is "Grow and let grow". This gives professionals the freedom to discover and recognize the true potential within themselves. The company provides real-time professional training to keep the human resources of the organization in touch with the latest technology and even beyond, and keep them updated with the trends of today. The introduction of various specialized courses and availability of resources opportunities has enabled them to adapt to the rapid changes in the industry and stimulate their personal development. Budding professionals can discover their capabilities and grow with the company to become experts in the field. Blue Chip is a company that believes that it is the "people make all the difference"3

3 Reffered from: www.bluechipsw.com, [Accessed on 19/05/09].

Page 15: Hris report

Summer Internship Program May 20, 2009

15 | P a g e

LITERATURE REVIEW

HRIS:

The Human Resource Information System (HRIS) is a software or online solution for the data

entry, data tracking, and data information needs of the Human Resources, payroll,

management, and accounting functions within a business. A Human Resource Information

System (HRIS), HR Technology or also called HR modules, refers to the systems and

processes at the intersection between human resource management (HRM) and

information technology. It merges HRM as a discipline and in particular its basic HR activities

and processes with the information technology field, whereas the programming of data

processing systems evolved into standardized routines and packages of enterprise resource

planning (ERP) software. On the whole, these ERP systems have their origin on software that

integrates information from different applications into one universal database. The linkage

of its financial and human resource modules through one database is the most important

distinction to the individually and proprietary developed predecessors, which makes this

software application both rigid and flexible.

SAAS

Software as a Service is a model of software deployment whereby a provider licenses an

application to customers for use as a service on demand. SaaS software vendors may host

the application on their own web servers or download the application to the consumer

device, disabling it after use or after the on-demand contract expires. The on-demand

function may be handled internally to share licenses within a firm or by a third-

party application service provider (ASP) sharing licenses between firms.

As a term, SaaS is generally associated by software professionals and business associates

with business software and is typically thought of as a low-cost way for businesses to obtain

rights to use software as needed versus licensing all devices with all applications. The on

demand licensing enables the benefits of commercially licensed use without the associated

complexity and potential high initial cost of equipping every device with the applications

that are only used when needed.4

4 Reffered from: www. Wikepedia.com/HRIS [Accessed on 19/05/09].

Page 16: Hris report

Summer Internship Program May 20, 2009

16 | P a g e

Key characteristics:

network-based access to, and management of, commercially available software

activities managed from central locations rather than at each customer's site,

enabling customers to access applications remotely via the Web

application delivery typically closer to a one-to-many model (single instance, multi-

tenant architecture) than to a one-to-one model, including architecture, pricing,

partnering, and management characteristics

centralized feature updating, which obviates the need for end-users to download

patches and upgrades.

frequent integration into a larger network of communicating software - either as

part of a mash up or as a plug in to a platform as a service.

Service oriented architecture is naturally more complex than traditional models of

software deployment.

Providers of SaaS generally price applications on a per-user basis, sometimes with a

relatively small minimum number of users and often with additional fees for extra

bandwidth and storage. SaaS revenue streams to the vendor are therefore lower initially

than traditional software license fees, but are also recurring, and therefore viewed as more

predictable, much like maintenance fees for licensed software.

eCRM:

E-CRM is not just customer service, self-service web applications, sales force automation

tools or the analysis of customers' purchasing behaviors on the internet. E-CRM is all of

these initiatives working together to enable an organization to more effectively respond to

its customers' needs and to market to them on a one-to-one basis. Electronic Customer

Relationship Management’ (eCRM) an approach that integrates all of the customer

information and makes it available for each customer contact, so the concerned company

can provide the kind of consistent and effective personalized service customers want. It

need not be expensive for a small to midsized company as it not primarily a single

technology, but a refocusing of an organizations collection and use of customer data using

existing technologies.

The goal of e-CRM is to serve the same essential purpose of customer service in any

business. That is, understand the customers and their needs. The challenge for e-business is

to quickly merge information from a variety of diverse sources into a sales face that can

Page 17: Hris report

Summer Internship Program May 20, 2009

17 | P a g e

provide customers with the comforts of shopping environments with which they are already

familiar.

e-CRM integration supplies a familiar contact point that remembers them personally and has knowledge of their likes and dislikes, their history with the company and their details and credit status.

e-CRM will enable companies marketing department to identify and target the best customers, manage marketing campaigns with clear goals and objectives, improve telesales, account, and sales management, generate quality leads for the sales team identifying the most profitable customers and providing them the highest level of service.5

Questionnaire Design:

Questionnaires are an inexpensive way to gather data from a potentially large number of respondents. Often they are the only feasible way to reach a number of reviewers large enough to allow statistically analysis of the results. A well-designed questionnaire that is used effectively can gather information on both the overall performance of the test system as well as information on specific components of the system. If the questionnaire includes demographic questions on the participants, they can be used to correlate performance and satisfaction with the test system among different groups of users.

It is important to remember that a questionnaire should be viewed as a multi-stage process beginning with definition of the aspects to be examined and ending with interpretation of the results. Every step needs to be designed carefully because the final results are only as good as the weakest link in the questionnaire process. Although questionnaires may be cheap to administer compared to other data collection methods, they are every bit as expensive in terms of design time and interpretation. 6

The steps required to design and administer a questionnaire include:

1. Defining the Objectives of the survey 2. Determining the Sampling Group 3. Writing the Questionnaire 4. Administering the Questionnaire 5. Interpretation of the Results

5 Reffered from: en.wikepedia.org/wiki/ECRM

Reffered from: www.crm2day.com/ecrm/

6 Reffered from: http://www.cc.gatech.edu/classes/cs6751_97_winter/Topics/quest-design/ http://www.mrs.org.uk/standards/downloads/revised/active/questionnaire_may06.pdf

Page 18: Hris report

Summer Internship Program May 20, 2009

18 | P a g e

Telemarketing:

Telemarketing is a method of direct marketing in which a salesperson solicits to prospective customers to buy products or services, either over the phone or through a subsequent face to face or Web conferencing appointment scheduled during the call. Telemarketing can also include recorded sales pitches programmed to be played over the phone via automatic dialing. An effective telemarketing process often involves two or more calls. The first call (or series of calls) determines the customer’s needs. The final call (or series of calls) motivates the customer to make a purchase. Prospective customers are identified by various means, including past purchase history, previous requests for information, credit limit, competition entry forms, and application forms. Names may also be purchased from another company's consumer database or obtained from a telephone directory or another public list. The qualification process is intended to determine which customers are most likely to purchase the product or service.

Categories:

The two major categories of telemarketing are Business-to-business and Business-to-

consumer.

Main aspects of Telemarketing:

Lead Generation, the gathering of information Sales, using persuasion to sell a product or service Outbound, proactive marketing in which prospective and preexisting customers are

contacted directly

Inbound, reactive reception of incoming orders and requests for information. Demand is

generally created by advertising, publicity, or the efforts of outside salespeople.7

7Reffered from: en.wikipedia.org/Telemarketing, [Accessed on 14/05/09].

Page 19: Hris report

Summer Internship Program May 20, 2009

19 | P a g e

Projects Undertaken

Topic 1:

Assessment of Market Potential & Business Development for HRIS software

HumaNET (Payroll)

Primary Objective & Scope of the project:

1. Analyzing the demand for the HRIS software called HumaNET PAYROLL, & how many

companies either big or small, use an HRIS system in their organizations.

2. To Find out which different companies avail and make use of which specific modules

of the HRIS provided.

3. To understand which specifications suit organizations of different verticals.

4. Assessment of the potential of the HRIS software in the market and also predict about

its growth and existence in the Corporate World.

5. To Pitch in for the product, talk to the HR executive of that company, make him aware

of the product and its detailed specifications, the various advantages that the

software has.

6. Aid in developing business, new corporate tie ups and contacts with executives of

different companies and also to create demand and expand the clientele for Bluechip

and its HRIS software called HumaNET payroll.

The project provides the exposure of IT and HR sector. Within the specified sphere, I

analyze the potential and opportunity that the industry offers. To achieve this, I am using

various methods like data mining, telemarketing, mailing to potential customers,

advertisement and promotion of HumaNET through blogs, forums, communities, web

posting in order to generate leads which can be further processed by sales team.

Page 20: Hris report

Summer Internship Program May 20, 2009

20 | P a g e

Methodologies Followed:

Telemarketing

Telemarketing is a method of direct marketing in which a salesperson solicits to prospective

customers to buy products or services, either over the phone or through a subsequent face

to face or Web conferencing appointment scheduled during the call

Work done

I have been making approximately 50 calls each day, targeting different companies in Mumbai which cater to different verticals ranging from Law, FMCG, Electronics, Telecom, Media, and Pharmaceuticals to Real Estates etc. Out of these, I have received positive response in 6-7 calls each day, whom I have mailed catalogues, and further process is awaited. Three of the Companies have also agreed for a live demonstration of HumaNET Payroll Software at their respective offices.

Secondary Data

Data Warehousing

Data warehouse is a repository of an organization's electronically stored data. Data

warehouses are designed to facilitate reporting and analysis.

This definition of the data warehouse focuses on data storage. However, the means to

retrieve and analyze data, to extract, transform and load data, and to manage the data

dictionary are also considered essential components of a data warehousing system. Many

references to data warehousing use this broader context. Thus, an expanded definition for

data warehousing includes business intelligence tools, tools to extract, transform, and

load data into the repository, and tools to manage and retrieve metadata.

Work Done

I have been working on filtering the data of different companies, falling in different verticals, ranging from Law, FMCG, Electronics, Telecom, Media, Pharmaceuticals to Real Estates etc. of two different cities, viz Bangalore and Mumbai. I have also extracted the contact numbers and addresses of the HR Executives of these companies and I also sorted out the bifurcation of the same based on their employee strengths.

Page 21: Hris report

Summer Internship Program May 20, 2009

21 | P a g e

E-mail:

Email is any method of creating, transmitting, or storing primarily text-based human

communications with digital communications systems.

Sending mails to the executives enclosed with the company catalogue and request for

demonstration or presentation.

Work Done

I have sent approximately 10-15 e-mails per day to the HR executives or CFOs of various

companies, in response to the calls I have been making to them to pitch in for HumaNET

PAYROLL and HumaNET (SAAS). These mails are pre attached with PAYROLL & SAAS

catalogue, details and specifications, advantages, software support and uses. The Company

profile, clientele, and catalogue for HRIS HumaNET are also provided as an attachment for

reference in each of the mails.

Internet Browsing

For analyzing the competitors, their products, for probing into other companies

requirements etc.

Promotional tools

i) Navigating blogs, Forums, Communities: For communicating with the HR

executives of different organizations and to know whether they require an HRIS

or independent modules.

Work done

I have worked simultaneously on different HR related Blogs, Websites, Communities and forums for posting mails, banners, catalogues and also to find HRIS requirements for BLUE Chip Computers.

Promoting through free classifieds

Posting banners and advertisements and catalogues promoting the HRIS software called

HumaNET.

Work Done

I have also prepared an advertisement and a power point presentation for HumaNET Payroll.

Page 22: Hris report

Summer Internship Program May 20, 2009

22 | P a g e

Topic 2:

Preparation of an ROI analysis report for HRIS Software HumaNET

Primary Scope and Objective of the Project:

To prepare an ROI (Return on Investment) report in order to convince the

business organizations about the benefits and returns they are bound to reap on

purchase and implementation of the software, and also to back up the claims

made by the organization about their product.

To find out the degree of usage of various modules of HRIS by different

organizations and to highlight the most widely used HRIS modules.

Methodology Followed: Return On Investment:

It is defined as a performance measure used to evaluate the efficiency of an investment or

to compare the efficiency of a number of different investments.ROI is a very popular metric

because of its versatility and simplicity. It is understood that if an investment does not have

a positive ROI, then the investment should not be undertaken.

Return on Investment (ROI) analysis is one of several approaches to building a financial business case. The term means that decision makers evaluate the investment by comparing the magnitude and timing of expected gains to the investment costs. Decision makers will also look for ways to improve ROI by reducing costs, increasing gains, or accelerating gains.

Work Done:

I have prepared an ROI analysis for HumaNET, from the perspective of a client. I collected

important data from various company databases and also noted down the specifications

and details as provided to me by BlueChip Computer Consultants Pvt. Ltd. With the valuable

inputs and expertise of our company guide Mr. Prashant V. Patil, I completed the entire task

in a weeks duration.

Page 23: Hris report

Summer Internship Program May 20, 2009

23 | P a g e

Topic 3:

Product Development and assessing the market potential for e-CRM

module for Blue Chip Computer Consultants Pvt. Ltd.

Purpose & Scope of the project:

To prepare a questionnaire, on the basis of which, a survey has to be conducted,

scrutinizing all the verticals of the corporate world. Also, to analyze the response of

the questionnaire on the basis of which I will interpret, as to which verticals are most

appropriate for the application of e-CRM, that is, which vertical needs a more

systematic customer relationship management.

To analyze through the questionnaire, the scope of e-CRM software in the Indian

Industry.

Methodologies Followed:

Primary Data:-

Questionnaire:

Preparing a set of close ended questions, regarding a subject that leads to a proper

understanding of the subject as well as the user requirements and scope of that subject.

Work Done:

I, along with my colleagues Mr. Abhinav Parakh and Mr. Gaurav Chandra, were given

the task to prepare a questionnaire for surveying the most appropriate for the

application of e-CRM, and also to analyze through the questionnaire, the scope of e-

CRM software in the Indian Industry.

After referring Marketing research related books like MARKETING RESEARCH AND

BUSINESS METHODS written by Mr. Naresh Malhotra and browsing the internet for

effective questions, we came up with 15 close ended questions, which were

supervised and then drafted by the BDE of Bluechip Computer Consultants MR.

Prashant V Patil and the MD MR. Joshua s. Rajeeva. Post Drafting, the questionnaire,

along with some important inputs from Mr. Joshua was ready for use for the survey.

(Kindly refer to the annexure for the above mentioned questionnaire)

Page 24: Hris report

Summer Internship Program May 20, 2009

24 | P a g e

Topic 4:

Business Development of the HumaNET (SAAS), software available as

a service, using various promotional tools

Primary Objective & Scope of the project:

1. Analyzing the demand for the HRIS software, available as a service HumaNET (SAAS),

& how many Small and Medium Enterprises (SMEs), use HumaNET (SAAS) as a service

in their organizations.

2. To Find out which different companies avail and make use of which specific modules

of the HRIS service provided.

3. To understand which specifications suit organizations of different verticals.

4. Assessment of the potential of HumaNET (SAAS) in the market and also predict about

its growth and existence in the Corporate World.

5. To Pitch in for the service, talk to the HR executive of that company, make him aware

of the service and its detailed specifications, the various advantages that the software

service has.

6. Aid in developing business, new corporate tie ups and contacts with executives of

different companies and also to create demand and expand the clientele for Bluechip

and its HRIS software service called HumaNET (SAAS)

The project provides the exposure of IT and HR sector. Within the specified sphere, I analyze

the potential and opportunity that the industry offers, and also whether companies prefer

to purchase or avail the entire software or only as a service on a rental/per month basis. To

achieve this, I have used various methods like data mining, telemarketing, mailing to

potential customers, advertisement and promotion of HumaNET through blogs, forums,

communities, web posting in order to generate leads which can be further processed by

sales team.

Page 25: Hris report

Summer Internship Program May 20, 2009

25 | P a g e

Methodologies Followed:

Telemarketing

Telemarketing is a method of direct marketing in which a salesperson solicits to prospective

customers to buy products or services, either over the phone or through a subsequent face

to face or Web conferencing appointment scheduled during the call

Work done:

I have been making approximately 60 calls each day, targeting different companies in Bangalore that fall within the category of small or medium enterprises (SMEs), which cater to different verticals ranging from Manufacturing, IT enabled Services, Iron and Steel, Hospitals, Hotels, Law, Paints, Food and Beverages, Consultancy services, Security Agencies, FMCG, Electronics, Telecom, Media, and Pharmaceuticals to Real Estates etc. Out of these, I have received positive response in 8-9 calls each day, whom I have mailed catalogues, and further process is awaited.

Secondary Data

Data Warehousing

Data warehouse is a repository of an organization's electronically stored data. Data

warehouses are designed to facilitate reporting and analysis.

This definition of the data warehouse focuses on data storage. However, the means to

retrieve and analyze data, to extract, transform and load data, and to manage the data

dictionary are also considered essential components of a data warehousing system. Many

references to data warehousing use this broader context. Thus, an expanded definition for

data warehousing includes business intelligence tools, tools to extract, transform, and

load data into the repository, and tools to manage and retrieve metadata.

Work Done:

I have been working on filtering the data of different companies, falling in different verticals, ranging from Manufacturing, IT enabled Services, Iron and Steel, Hospitals, Hotels, Law, Paints, Food and Beverages, Consultancy services, Security Agencies, FMCG, Electronics, Telecom, Media, and Pharmaceuticals to Real Estates etc. of two different cities, viz Bangalore and Mumbai. I have also extracted the contact numbers and addresses of the HR Executives of these companies and I also sorted out the bifurcation of the same based on their employee strengths. This bifurcation was done mainly to segregate the companies having an employee strength of less

Page 26: Hris report

Summer Internship Program May 20, 2009

26 | P a g e

than 300 employees that is, the SMEs, which can be targeted for pitching in the HumaNET SAAS, as these companies are small and hence do not require or even afford to purchase and install the entire HRIS system. Hence BlueChip Computers provide the software as SAAS, on a rental or per month basis.

E-mail:

Email—is any method of creating, transmitting, or storing primarily text-based human

communications with digital communications systems.

Sending mails to the executives enclosed with the company catalogue and request for

demonstration or presentation.

Work Done

I have sent approximately 10-15 e-mails per day to the HR executives or CFOs of various

companies (SMEs), in response to the calls I have been making to them to pitch in for

HumaNET SAAS. These mails are pre attached with SAAS catalogue, details and specifications,

advantages, software support and uses. The Company profile, clientele, and catalogue for

HRIS HumaNET are also provided as an attachment for reference in each of the mails.

Internet Browsing

For analyzing the competitors, their products, for probing into other companies

requirements etc.

Promotional tools

ii) Navigating blogs, Forums, Communities: For communicating with the HR

executives of different organizations and to know whether they require an HRIS

or independent modules.

Work Done

I have worked simultaneously on different HR related Blogs, Websites, Communities and forums for posting mails, banners, catalogues of HumaNET SAAS and also to find HRIS requirements for BLUE Chip Computers.

Promoting through free classifieds

Posting banners and advertisements and catalogues promoting the HumaNET SAAS.

Work Done

I have also prepared an advertisement and a power point presentation for HumaNET SAAS.

Page 27: Hris report

Summer Internship Program May 20, 2009

27 | P a g e

Analysis

Given below is the analysis that I have carried out from my observations, experiences and

learnings during my Internship in BlueChip Computer Consultants Pvt. Ltd.

The analysis is bifurcated in five phases, namely

1. Analysis of the Entire HRIS Industry

2. Analysis of the HRIS software and customer Requirements (Practical Implementation)

3. SWOT Analysis of HumaNET 3.1

4. Forum Competitor Analysis

5. Segmentation on the basis of employee strength.

Industry Analysis:

The current trend in the HRIS Market is that large enterprises have started using HRIS software as they feel that data management is becoming a cumbersome task. Enterprises having global presence are finding that it difficult to run the organization without intelligent HRIS software.

Some of the major trends affecting human resource management today are nurturing skilled resources, translating organizational strategy into action, managing growth, assimilating and leveraging technology and dealing with the changing nature of employer-employee relationships.

Nowadays, Businesses tend to hold the line on new technology investment during a recession. Business needs, however, are driving some future-minded HR departments to purchase a new HRIS despite the substantial upfront cost of acquiring the same. Hence, the scope of HRIS has been extended to include recruiting, competency management, training, performance management, etc.

BlueChip Computer Consultants Pvt. Ltd. Provides mainly Human Resource (HRIS)

and Enterprise Resource (ERP) services, along with various other software solutions.

In this cyber Age, it is quite obvious that software development companies are

growing exponentially and the market for software solutions and products faces

neck to neck competition, in terms of sales, services provided, pricing strategies,

promotional tools and efficiency etc.

BlueChip, being one of the strong contenders in its own segment of HRIS and ERP

solutions, faces a lot of competition from its competitors, i.e. the companies

providing similar solutions in the industry.

Page 28: Hris report

Summer Internship Program May 20, 2009

28 | P a g e

Outcome: According to the database that I have referred to for calling the HR executives of different

companies and also according to the responses received, given below are the competitors of

BlueChip providing HRIS software:

SimpleHR- HRIS

SimpleHR is the affordable human resource software for small businesses. It is integrated

with QuickBooks. Supports all common HR tasks such as tracking vacation, attendance and

performance reviews. View salary and job history online. Record incidents and accidents

and have access to a Document Library of over 110 reports, HR letters and forms.

Auxillium West HR Software

For small to mid-size organizations -- comprehensive HRIS, self-service add-ons, work-flow features, HR portal, Online Employment Application Module. Apex Business Software Powerful HRIS based on SQL Server that supports multiple users over multiple sites. Offers Web self-service, time & attendance, leave-approval workflow, benefit tracking, license management, and e-mailed reminders. Atlas Business Solutions – Staff Files It gives managers and human resource professionals an easy and affordable way to manage employee information. Meant for businesses that need to store, retrieve and safeguard employee information. Tracks sick and vacation time, compensation, benefits, evaluations, training and much more – all in one location. Staff Files includes pre-written HR letters and professional-looking reports to export into PDF, Word, or Excel.

Page 29: Hris report

Summer Internship Program May 20, 2009

29 | P a g e

Product Analysis:

Practical Implementation: To construct an HRIS selector tool for clients for

ease in HRIS software evaluation

During my Internship as a management trainee in BlueChip Computers Pvt. Ltd. one

of the various tasks that I was assigned was telemarketing. My job was to find out

whether there is a requirement for an HRIS software for the smooth and streamlined

functioning of the HR Dept of their organization. If there was indeed a requirement,

then my task was to ask them what modules or what specifications they would

require.

What I observed during the calling process was that in general, the HR executives

were too busy to give detailed information of their requirements, or else, they were

quite unclear about the same. Often, I did not get the specific information about the

modules they required or the kind of customization they would like to have for their

organization needs. Asking them in detail after explaining all the modules was an

extremely tedious process.

Primary Scope and Objective:

Need Analysis: To determine the needs of various organizations and if any of the

HRIS system available in the market would meet those demands.

Vendor Selection: To provide a combination of business acumen, in-depth

technology knowledge, and unbiased counsel to the various organizations in all

phases of purchase initiative.

Page 30: Hris report

Summer Internship Program May 20, 2009

30 | P a g e

Methodology Followed:

Primary Data

Questionnaire Designing:

Preparing a set of close ended questions, regarding a subject that leads to a proper

understanding of the subject as well as the user requirements and scope of that subject.

Work Done

In order to find out a solution to the above mentioned problem, I made use of the product

knowledge that was given to us by our company guides during the training session. I made a

brief study of all the modules in an HRIS software, their benefits and functionalities. After

doing so, I browsed the Internet and other databases for FAQs regarding these modules,

and after referring to articles on Questionnaire designing, I came up with 30 close ended

questions and constructed an HRIS SELECTOR TOOL , which would provide accurate

knowledge about the customers requirements and specifications.

The HRIS Selector Tool would help in determining accurately, the needs and requirements of

the clients from a software. The questions in the survey represent a comprehensive list of

the various capabilities and features of today’s HRIS systems.

Each attribute in a question is provided with a priority grading. The grading system would

help the software providers to know which module or which specification has what level of

priority.

Once the user has determined his needs by completing the questionnaire, the user is

presented with a scored list of the products providing a match to their specific needs. Thus,

the user can now compare the software vendors side by side and finally select a vendor for

purchase.

(Kindly refer annexure for the above mentioned HRIS SELECTOR TOOL)

Page 31: Hris report

Summer Internship Program May 20, 2009

31 | P a g e

SWOT ANALYSIS:

During my Internship in BlueChip Computers, I had telephonic conversation with numerous

HR executives and CFOs of different companies. According to observation and experience

that I have accumulated from the conversations and the Industry conditions in general,

given below is the SWOT analysis of HumaNET as a software in the HRIS Market.

Page 32: Hris report

Summer Internship Program May 20, 2009

32 | P a g e

Forum Competitor Analysis

Page 33: Hris report

Summer Internship Program May 20, 2009

33 | P a g e

Segmentation On the Basis of Employee Strength:

Page 34: Hris report

Summer Internship Program May 20, 2009

34 | P a g e

Findings and Observations

Problem Identification

(Identification of a relevant problem and clearly outlining the constraints)

During my Internship as a management trainee in BlueChip Computers Pvt. Ltd. one of the

various tasks that I was assigned was to call up the HR and IT executives of various

companies belonging to different verticals and find out whether there is a requirement for

an HRIS software for the smooth and streamlined functioning of the HR Dept of their

organization. If there was indeed a requirement, then my task was to ask them what

modules or what specifications they would require. At this stage, I encountered a serious

problem most of the time. Usually, the HR executives were too busy to give detailed

information of their requirements, or else, they were quite unclear about the same. Often, I

did not get the specific information about the modules they required or the kind of

customization they would like to have for their organization needs. Asking them in detail

after explaining all the modules was an extremely tedious process.

Outcome:

In order to find out a solution to this problem, I made use of the product knowledge that

was given to us by our company guides during the training session. I made a brief study of

all the modules in an HRIS software, their benefits and functionalities. After doing so, I

browsed the Internet and other databases for FAQs regarding these modules, and after

referring to articles on Questionnaire designing, I came up with 30 close ended questions ,

which would provide accurate knowledge about the customers requirements and

specifications. This questionnaire was based on likert scale grading, and each attribute in a

question was provided with a priority grading. The grading system would help the software

providers to know which module or which specification has what level of priority and thus,

the software could be customized on the basis of the same. The entire questionnaire is

provided in the annexure.

Page 35: Hris report

Summer Internship Program May 20, 2009

35 | P a g e

Information processing (Information Seeking/Selecting and Evaluating)

Data Mining:

I was assigned the task of extracting the contact details and telephone numbers of the HR

executives and CFO s of various companies belonging a wide range of verticals. I had to

browse through the internet, to collect the data and also visit numerous company websites

for contact details. This data was then stored in the form of Excel sheets, and provided to all

the trainees for frontline calling.

Outcome:

I have extracted approx. 2000 contact details and made an excel database of the same.

Blogs and Community Search on the Internet:

i) Navigating blogs, Forums, Communities: For communicating with the HR

executives of different organizations and to know whether they require an HRIS

or independent modules.

ii) Promoting through free classifieds: posting banners and advertisements and

catalogues promoting the HRIS software called HumaNET.

Outcome:

I have worked simultaneously on different HR related Blogs, Websites, Communities and forums for posting mails, banners, catalogues and also to find HRIS requirements for BLUE Chip Computers.

Data Processing:

Data Filtering:

Segregating the contact database according to each city, individual verticals and also

according to the employee strength of the companies

Outcome:

I have been working on filtering the data of different companies, falling in different verticals, ranging from Law, FMCG, Electronics, Telecom, Media, Pharmaceuticals to Real Estates etc. of two different cities, viz Bangalore and Mumbai. I have also extracted the contact numbers and addresses of the HR Executives of these companies and I also sorted out the bifurcation of the same based on their employee strengths.

Page 36: Hris report

Summer Internship Program May 20, 2009

36 | P a g e

Preparation of Questionnaire for e-CRM survey

I, along with my colleagues Mr. Abhinav Parakh and Mr. Gaurav Chandra, were given the

task to prepare a questionnaire for surveying the most appropriate for the application of e-

CRM, and also to analyze through the questionnaire, the scope of e-CRM software in the

Indian Industry. we came up with 15 close ended questions, which were supervised and

then drafted by the BDE of Bluechip Computer Consultants MR. Prashant V Patil and the MD

MR. Joshua s. Rajeeva. Post Drafting, the questionnaire, along with some important inputs

from Mr. Joshua was ready for use for the survey

Preparation of Promotional Kit

Product Training:

The company guides provided sufficient literature for the product knowledge of the HRIS

software called HumaNET. Training was provided regarding the software’s detailed

specifications, cost, and functions of the different modules that the software provided.

Pitch Training:

I was provided training on how to make conversation with the HR executives of companies,

how to communicate the objective of the call and also to follow up the responses from

previous calls. I was also asked to prepare a format of the pitch, which I have to deliver

while talking to the company executives, for communication of the product.

Outcome:

After gaining sufficient knowledge from the training, and getting to know the product in

detail, I developed an appropriate structure for communicating product, which is called a

communication pitch, incorporating variety of quality sources. In the pitch I provided all the

necessary details of the product, including its salient features, benefits, list of its clients etc. I

rechecked the text for grammatical errors and spelling anomalies, and rectified the mistakes

wherever necessary. Finally, the information was logically and creatively organized with

smooth transitions.

Page 37: Hris report

Summer Internship Program May 20, 2009

37 | P a g e

Recommendations:

Increase Marketing Budget and Create Awareness

During my internship in BlueChip, I observed that the company uses electronic media

such as emails, communities and blogs and telemarketing for the purpose of

marketing of its software products. The above mentioned methodologies have

become outdated and very commonly used by most of the companies. As a result,

people in the corporate world are either unaware of the solutions the company

provides or they are more attracted towards companies which use more flashy ad

campaigns.

Hence, my humble recommendation to the company would be, to increase the

budget of the marketing division so as to use more innovative marketing strategies

and conduct countrywide advertisement and awareness campaigns to attract more

customers and increase the awareness of the software among the corporate.

Better Customer Retention

In due course of time, as I learnt about the company history and its past clients, I

came to know that BlueChip has lost some of its very crucial clients which are very

big brands in the Indian Industry. These companies had seized to do business with

BlueChip and found software providers with better prospects. This, I found, was a

serious problem for the company.

Hence, I would like to recommend that BlueChip should apply better strategies and

methodologies for retaining the old clients as well as making new ones. Retention of

older clients and maintaining strong bond with them would help the company build

its reputation as well as procuring new business from the same. In the times of

recession, where making new clients seems to be a laborious task, the easy way out

is to secure the company position by retaining old or ongoing clients. Regular

interaction with the clients, real-time updates of their financial condition and their

requirements, would certainly give BlueChip a cut above its competitors.

Page 38: Hris report

Summer Internship Program May 20, 2009

38 | P a g e

Providing Pre- Formatted ROI

During my Internship, one of the several tasks assigned to me was mailing

prospective clients the detailed specifications of the software HumaNET. Each mail

had details of the software, its features and functions and pricing details attached to

it. As we understand, in today’s scenario, companies are quite unwilling to go for

new purchases or making huge expenditure, unless some statistical facts and returns

are provided which would convince them about the benefits and returns that they

would receive on purchase.

Hence, my suggestion would be, to provide a sheet of ROI (Return on Investment)

Analysis to companies which seem as prospective clients.

This would help the companies understand how much capital, time, manpower and

other important resources can be saved on the installation of HumaNET and how the

software would be beneficial in improving the HR Dept functionality of the same.

Technology Up gradation:

HRIS software are becoming more and more compatible with other software. Five years from now, it will have built-in intelligence and be closed linked with Payroll Management Software, career path detection and growth plan visualization, search and select skill alignment for various needs of organization, and control and maintenance of HR costs.

With the HR software arena becoming so competitive, there is a dire need of faster and more efficient database processors, for rapid recovery of data and speeding up the marketing process.

The Bangalore office of BlueChip, however is quite inadequate in the providence of the same. The computer systems installed here are slow, erroneous and malfunctioning, which makes the process of data mining and data filtering very slow and tedious process.

Therefore, my recommendation would be to upgrade the computer systems, install new pcs

and to make them in tune with the latest configurations, so as to make data recovery faster

and more efficient.

Page 39: Hris report

Summer Internship Program May 20, 2009

39 | P a g e

What I Have learnt during my SIP

Following is a Brief Note of my Learning in BlueChip Computer Consultants Pvt. Ltd. during

my Summer Internship Program.

Scenario:

Low Purchase Level: In the current scenario, recession has hit all the sectors of

merchandise badly. All around the globe there are adverse corporate conditions,

layoffs, salary cuts, downsizings, mergers, and crashing down of companies. Most of

the companies, may it be any sector, are not doing brisk business and as a result, the

management is going through cost cuttings, hence, company purchases have hit an

all time low.

Learning:

As a result of the above mentioned problem, IT sector is especially facing a backlash.

During the frontline calling session for HumaNET, I observed that companies are

mostly unwilling to purchase an HRIS software or even avail it as a service. On an

average 2 people out of 10 have asked me for the price of the software or any other

specifications.

Scenario:

High Competition: In this cyber Age, it is quite obvious that software development

companies are growing exponentially and the market for software solutions and

products faces neck to neck competition, in terms of sales, services provided, pricing

strategies, promotional tools and efficiency etc.

Learning:

BlueChip, being one of the strong contenders in its own segment of HRIS and ERP

solutions, faces a lot of competition from its competitors, i.e. the companies

providing similar solutions in the industry.

Page 40: Hris report

Summer Internship Program May 20, 2009

40 | P a g e

Scenario:

New Age Innovations: Nowadays, Businesses tend to hold the line on new technology investment during a recession. Business needs, however, are driving some future-minded HR departments to purchase a new HRIS despite the substantial upfront cost of acquiring the same. Hence, the scope of HRIS has been extended to include recruiting, competency management, training, performance management, etc.

Learning:

Employees at BlueChip Computer Consultants Pvt. Ltd. are conducting various

surveys regarding customer requirements, needs and specifications. The Company is

trying its bet to understand the need of the industry in the current scenario and is

also conducting research for exploring new avenues of HR solutions, to improve

standards and create benchmarks.

Domain Learnings:

Product Knowledge: I have gained sufficient product knowledge of the HRIS

software, its specifications and various modules provided.

Technical Know-How: I have learned to make use of various technologies for

marketing and building customer relationships in the Internship Program.

Marketing Strategies: I also learnt to make use of various marketing tools like

telemarketing, questionnaire designing, mailing etc. to achieve the desired targets.

Page 41: Hris report

Summer Internship Program May 20, 2009

41 | P a g e

Conclusion:

The Summer Internship Program started on the 23rd February, in BlueChip Computer

Consultants Pvt. Ltd. I, along with my colleagues were appointed as a management trainee

in the company. It has been approximately 13 weeks since we were working as management

trainees, and my personal experience in BlueChip has been delightful. As per the SIP

requirements, I have completed the tasks as explained above in the report. My company

guide, MR. Prashant V. Patil assigned me all the tasks time to time, only after making me

understand the task properly. I have been fortunate enough to be given multiple

assignments of varied nature and complexities, which gave me an opportunity to try out

new avenues of marketing and also to analyze their effectiveness for procuring customers

and maintaining long term bonds with them. The training has provided me sufficient

knowledge of the HRIS software, its details and various modules provided. Apart from all

this, I have learned to make use of various technologies for marketing and building

customer relationships in the Internship Program.

I am grateful to my company guide, for always being supportive and motivating me from

time to time. No task had been assigned to me, without proper training and understanding

of the subject.

I would like to conclude by saying that the summer internship program has given me

knowledge, working experience in corporate and also the skill of completing the given target

in the allotted time span.

Page 42: Hris report

Summer Internship Program May 20, 2009

42 | P a g e

LIMITATIONS

Database can change after a period of time causing redundant task of Data Mining all

over again..

Forecasting in case of ROI is based on assumptions, which may or may not be

correct.

Since the duration of the Internship was only 3 months, we were unable to witness

or even be a part of the entire sales cycle.

During a survey, the respondents are assumed to have parted with authentic

information.

Reliability and validity of the data collection from the sampling is questionable.

Page 43: Hris report

Summer Internship Program May 20, 2009

43 | P a g e

References:

List Of Books:

MALHOTRA NARESH, 2005.Business Research Method, New Delhi: Prentice Hall of India.

KOTLER PHILIP & KELLER KEVIN, 2003. Marketing Management, New Delhi: Prentice Hall of India.

ICMR PUBLICATION, 2007. Marketing Management, Hyderabad: ICMR Publication.

The ICFAI University Press,2007, Project & Profit, Hyderabad, ICFAI University Press List of articles:

Dr. S.Sadagopan, Software Market, (Online) Reffered from www.iiitb.ac.in, accessed on 15/05/09

Blue Chip Computer Consultant Pvt. Ltd., 2005, Product Range, (Online) Reffered from www.bluechipsw.com, accessed on 15/05/09

Bluechip Computer Consultants Pvt. Ltd., 2006, Humanet Details, (online), Refffered from www.myhumanet.com, accessed on 02/05/09

WHITNEY KELLY,2006,Cashing in on an HRIS, The Human Capital,pg. 30 List of Web Links: Reffered from: http://www.cc.gatech.edu/classes/cs6751_97_winter/Topics/quest-design/ (accesed on 17/04/2009) Reffered from: http://www.mrs.org.uk/standards/downloads/revised/active/questionnaire_may06.pdf (accesed on 17/04/2009)

Page 44: Hris report

Summer Internship Program May 20, 2009

44 | P a g e

Annexure:

Stages in an HRIS implementation:

An HRIS implementation for an organization can be divided into three distinct phases discussed below.

1. Pre-Implementation Stage:

2. Implementation Stage: The following are some of the important functions performed during the implementation stage. In this case, the functions represent the perspective of the software company that is implementing the solution.

Page 45: Hris report

Summer Internship Program May 20, 2009

45 | P a g e

3. Post-Implementation Stage:

Salient Features of HumaNET:-

For HR Executives

Features Values/Benefits

Employee Information and Dynamics

HR Process Control

Strong MIS

Enable Decision Making

Page 46: Hris report

Summer Internship Program May 20, 2009

46 | P a g e

For Employees:

Features Values/Benefits

Employee Homepage

Leave Apply Paperless transaction processing

Employee List

Leave balance

Pending for Review Polls

Survey

Flash News

Articles

Information Sharing

Leave Approval

e-Appointment

Library

Conference Room Bookings

Asset Tracking

Planning, Co-ordination

Workflow based approvals Enable Decision Making

For the Organization:

Features Values/Benefits

Information Access & Dissemination, Across Location

Page 47: Hris report

Summer Internship Program May 20, 2009

47 | P a g e

Statistical Representation of the ROI Analysis:

Project: - ROI for HumaNET

Pre start Year1 Year2 Year3

Annual Benefits:-

Direct 0 490000 490000 490000

Indirect 0 103298 103298 103298

TOTAL OF ANNUAL BENEFIT 0 593298 593298 593298

Expenditure Cost:-

Software 500000

Hardware 0 0 0 0

Consulting 90000 90000 90000 90000

Training 0 0 0 0

Other( customization cost) 0 0 0 0

Depreciation 0 0 0 0

Total $ (590,000.00) 503298 503298 503298

Payback period is 26 to 28 month

ROI 85.30%

Page 48: Hris report

Summer Internship Program May 20, 2009

48 | P a g e

Page 49: Hris report

Summer Internship Program May 20, 2009

49 | P a g e

E-CRM Questionnaire

To study the market potential and scope of e-CRM module.

Organization Detail:

Name: Contact Person Name:

Designation Sales type:

Individual/Sales force

Date: If Sales force then units

employed……

Questionnaire:

1) How many sales/customer appointment do you have in a month?

A. Less than 30 B. 30 to 60 C. 60 to 90 D. More than 90

2) As a business professional, how often do you travel?

a. Over 75%

b. 50%

c. 25%

d. Less travel

3) How often are you on the field/ customer call

a. Over 75%

b. 50%

c. 25%

d. Less travel

4) How do you keep in touch with your customer?

A. Emails/mailers B. Forums/Blogs C. Telephone D. Post/ snail mail

5) You prefer to remember all the appointments manually or use some technology?

A. Manually B. CRM Software C. MS Excel

D. Others (_________________)

6) How often do you access online business information on your PC?

a. Sporadically

b. Monthly

c. Weekly

d. Daily

Page 50: Hris report

Summer Internship Program May 20, 2009

50 | P a g e

7) How often do you access online business information on your Mobile?

a. Sporadically

b. Monthly

c. Weekly

d. Daily

8) How do you manage your customer contact data

A. Manually B. CRM Software C. MS Excel

D. Mobile Phone book E. Others (_________________)

9) Would u like to use a CRM software which can help in your data handling work?

A. Of Course B. Already Using Software C. No D. Can’t Say

a )if currently using a CRM software or Sales Software? (Yes)

Which product/ SaaS brand they are using (______________________)

What are the function the Like most in that solution? (______________________)

What functions/features they like to have? (______________________)

10) Do you like the software to provide updates on the current status of work (Real Time

Updating)?

A. Yes B. No

11) Which is more preferable, software in a mobile or software on the internet via your

PC?

A. Mobile is Convenient B. Internet is more important

12) If You have to use an e-CRM, what are the two most crucial Functions you are

looking for?

A. Contact management

B. Opportunity/ Sales management

C. Marketing Campaign/ Activity management

D. Order Management

Page 51: Hris report

Summer Internship Program May 20, 2009

51 | P a g e

13) In the eCRM, what are the three most crucial Features you are looking for?

A. Real Time Updating

B. Ease of Use

C. Auto reminders

D. SMS reminders

E. Pending Task

F. Remotely manage/ review sales team

G. Reports

H. data access

I. Time Saving

J. Enable Decision making

K. Mobile access

L. Internet access

M. Any Other (_______________)

14) If all these features were available on internet/mobile on a monthly rental basis,

How much would you be willing to pay monthly for this service?

Amount: ______500-1000_________________________

15) As a business professional, do you feel a CRM system will be beneficial for your sales

efforts?

A. Yes B. No C. Can’t Say

……………Signature…………………………………

Page 52: Hris report

Summer Internship Program May 20, 2009

52 | P a g e

HRIS Selector Tool:

Given Below are questions that need to be answered and grading of priority to be done at

the bottom of each:

Performance Management:

Do you need to track Employee Reviews and due dates?

Yes No Weight: 1

Are you looking for Online Performance Management?

Yes No Weight: 1

Recruiting:

Are you looking for Recruiting Capabilities? Yes No Weight: 1

Training Management:

Are you looking to only track dates that employees took classes and when they are next

due?

Yes No Weight: 1

Page 53: Hris report

Summer Internship Program May 20, 2009

53 | P a g e

Are you looking for a total Training Management system?

Yes No Weight: 1

Payroll:

Are you looking for a vendor that provides payroll?

Yes No Weight: 1

Do you need an interface between your existing payroll system and your HRIS application?

Yes No Weight: 1

Additional HRIS/HRMS Product Options:

Do you need Email Alerts?

Yes No Weight: 1

Do you need Succession Management Capabilities?

Yes No Weight: 1

Do you need Compensation Management Capabilities?

Yes No Weight: 1

Page 54: Hris report

Summer Internship Program May 20, 2009

54 | P a g e

Do you Require Position Control?

Yes No Weight: 1

Do you need Organizational Charting? Yes No Weight: 1

Time Entry & Leave Accrual:

Do you need Attendance and Leave Accrual Tracking?

Yes No Weight: 1

Will you need Ability for Employees to log in time online?

Yes No Weight: 1

Need for a rules Physical Time Keeping system?

Yes No Weight: 1

Additional HRIS/HRMS System Features:

Ad Hoc Report Writing

Yes No Weight: 1

Job and Pay History Yes No Weight: 1

Salary Grade Analysis Yes No Weight: 1

Employee Notes Yes No Weight: 1

Page 55: Hris report

Summer Internship Program May 20, 2009

55 | P a g e

Customization:

Custom Screen Development Yes No Weight: 1

User Defined Fields Yes No Weight: 1

Ability to import and export data Yes No Weight: 1

E- Forms

.

Yes No Weight: 1

Triggers or Automated Processes

Yes No Weight: 1

Personal Information:

First Name

* Last Name

* Title

* Company

* Country

* Address

* City

State or Province

* Zip

* Phone

* Email

* Number of Employees

Select

* Timeline for Purchase

Select

Budget Approx:

Page 56: Hris report

Summer Internship Program May 20, 2009

56 | P a g e

Is Budget Pre Approved? Yes No

Industry

Current Payroll System

Current HR System

Current Financial System

Current Time Collection System

Purchase Options

Any of the Above

Primary Reasons for a new HRIS System

Please describe any special needs you have for an HRIS

or HRMS application