23
TV, Google TV ACS - #2 (10-14 min), Manual 226I: Persuasive Speaking Eye Can Club # 3925 Huagang Chen April 13, 2011

Hc 2010 Acs2

  • Upload
    hc747

  • View
    258

  • Download
    0

Embed Size (px)

Citation preview

Page 1: Hc 2010 Acs2

TV, Google TV

ACS - #2 (10-14 min),

Manual 226I: Persuasive Speaking

Eye Can Club # 3925

Huagang Chen

April 13, 2011

Page 2: Hc 2010 Acs2

Speech Outline

The presentation

Role play

Discussion and conclusion

Page 3: Hc 2010 Acs2

Objectives Learn a technique for “cold call” selling of expensive products or services

Recognize the risk buyers assume in purchasing.

Use questions to help the buyer discover problems with his or her current situation

Successfully handle buyer’s objections and concerns

Page 4: Hc 2010 Acs2

Cold call ? .

Typically refers to the first telephone call made to a prospective customer.

Cold call can also refer to calling face-to-face for the first time without an appointment at commercial premises or households.

Page 5: Hc 2010 Acs2

How many of you had the “cold call” experience?

Page 6: Hc 2010 Acs2

Conquering the cold call

Risky business

Be a resource

Question with care

Addressing objections

Page 7: Hc 2010 Acs2

Buyer’s Commitment .

Signs of commit to purchase:– A smile or nod from the buyer– Statement such as “This sounds great”– Questions about the price, available

service

Ask confidently with a smile the buyer would like to purchase

Page 8: Hc 2010 Acs2

Introduction to Google TV .

What is Google TV?

What can it do?

What are the cost and options?

Page 9: Hc 2010 Acs2

What is Google TV? .

A smart TV (Internet-connected television) platform.

Google’s Android operating system and the Linux version of Google Chrome browser to create "a new experience for television.

It launched October 6, 2010, with devices from Sony and Logitech.

Page 10: Hc 2010 Acs2

Google TV .

Once upon a time,

TV = TV; Web = Web; TV ≠ Web

NOW, since Google = Web

So Google balanced the equation:

TV = Web; Web = TV

Seeing is believing

Page 11: Hc 2010 Acs2

What can Google TV do?

Page 12: Hc 2010 Acs2
Page 13: Hc 2010 Acs2
Page 14: Hc 2010 Acs2
Page 15: Hc 2010 Acs2
Page 16: Hc 2010 Acs2
Page 17: Hc 2010 Acs2
Page 18: Hc 2010 Acs2
Page 19: Hc 2010 Acs2

What are the cost and options?

Page 20: Hc 2010 Acs2
Page 21: Hc 2010 Acs2
Page 22: Hc 2010 Acs2
Page 23: Hc 2010 Acs2

Conclusions Cold calling is the art of approaching someone, professionally, openly and meaningfully, with a sensible proposition.

Successful cold calling - including the effectiveness of methods and techniques - essentially relies on your own attitude towards cold calling.

Viewed positively and creatively , cold-calling is empowering and potent.