growth of tafe

7/29/2019 growth of tafe

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Organization development

of

TAFE farm & equipments


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Company profile

Tractors and Farm Equipment Limited (TAFE), a US $1.6

billion tractor major incorporated in 1960 at Chennai, India.

The third largest tractor manufacturer in the world and thesecond largest in India by volume.

TAFE is part of the Amalgamations Group based at Chennai,

comprising of 41 companies, and is one of India's largest light

engineering groups.


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TAFE wields 24% market share of the domestic tractor

industry, with a sale of over 148,000 tractors (domestic and

international) for the year 2011-12. TAFEs partnership with

AGCO Corporation and the Massey Ferguson brand for 52

years, a first in the tractor industry, is a stellar example of

TAFEs commitment to its values of building long-term

relationships with its stakeholders, through fair and ethical

business practices.


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Areas of business

TAFE exports to over 77 countries, including developed

countries in Europe and the Americas.

Besides tractors, TAFE and its subsidiaries have diversebusiness interests in areas such as diesel engines, batteries,

transmission components, panel instruments, engineering

plastics, hydraulic pumps and cylinders, passenger vehicle

distribution and plantations.


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Chairman's profile

MALLIKA SRINIVASAN

Her carrier in Tafe started in year 1985 till now .

A leader and strategist, recognized for professionalism, commitment

to excellence and contribution to Indian Industry and Academia.

Skillfully leveraged the companys resources and competencies to

increase TAFEs revenues from US$ 20 million in 1985 to US$ 1.6

billion in the year 2012. TAFE is now among the three largest

tractor manufacturers in the world.


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The Early Years of TAFE The Amalgamations Group entered the tractor business in

1960.

Simpson & Company was already making Perkins DieselEngines and the founder chairman of the group,

Mr.Anantharamakrishnan's own great interest in agriculture

and the Green Revolution in making, made the group grab the

opportunity to make tractors when it presented itself.


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On December 15, 1960, Mr. S. Anantharamakrishnan

announced at a press conference at Chennai, his plans to

manufacture tractors and implements at Simpson's Industrial

Estate in collaboration with Massey Ferguson of Toronto.

At that time, the estimated demand for tractors in India was12000 tractors per year and TAFE was allocated a capacity of

7000 tractors a year.

Initially 50% of the tractor was built with indigenous content

but within two years this rose to 85%.


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From these early beginnings, company have risen to a turnover

of US $1.6 billion and a sale of over 148,000 tractors

(domestic and international) in the year 2011-2012, apart from

the distinction of being India's largest exporter of tractors

consecutively for the last three years.


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Milestones

1960 Incorporated as a joint venture with massey ferguson

1961 Tractors roll out of Sembium (Chennai) factory

1981 Second tractor factory established at Doddaballapur(Bangalore) engineering

plastics division plant established at Doddaballapur

1987 Third tractor plant established at kallidaipatti near Madurai

1990 Engineering export promotion council export award for export performance,consecutively for 20 years (1990-2010)

2000 National award for the welfare of people with disabilitygovt of India

2002 Second engineering plastics plant established at maraimalainagar Chennai

2005 Eicher tractor business, engines plant at Alwar and transmission plant at

Parwanoo acquired under Tafe motors & tractors ltd

2007 Commendation for strong commitment to excel "from the jury of the CII

exim bank award for business excellence

2009 Commendation for significantachievement in journey of excellence from

the jury of the CII exim bank award for business excellence


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2010 Tafe becomes India's largest exporter of tractors

2011 TPM award for excellence from JIPM/NIQR award for quality


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Overseas establishment

TAFE's first overseas plant went on stream in September 2010, at

Manisa, Turkey.

TAFE stands today, as a dynamic multi-brand giant, moving towards

US $2 billion revenues in 2012-13.

Its strong core competencies of engineering expertise,

manufacturing mettle, and technological prowess have won the trust

of farmers worldwide.

TAFEs exacting performance standards drive technological

innovation and superior product design.


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Export Award - Engineering Export Promotion

Council (20 consecutive years)1990-2010

Samman Patra (Prompt payment to Central Excise) 1998-2009

State Safety AwardsGovernment of Tamil Nadu 1999, 2006, 2009

National Award for the welfare of people with

disabilityGovernment of India2000

Best Employer of disabled personsGovernment of

Tamil Nadu2000

CII Exim Bank commendation for Strong

Commitment to Excel2007

Star Award for Unlisted Companies from Business

Standard2008

CII Exim Bank commendation for Strong

Commitment to Excel2009

5S Award from CIITAFE Doddaballapur Plant 2010

TPM Award for Excellence from JIPM/ NIQR Award

for Quality2011-2012

CII Exim Bank commendation for Significant

Achievement, in the second band (550-600), towards

Business Excellence

2012

Awards & accolades


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Total Quality Movement

TAFE is fully committed to the Total Quality Movement and is

one of the foremost companies in this sector to receive the ISO

9001 certification.

Three of TAFE's Indian tractor plants are certified under

ISO14001, in recognition of their environment friendly

operations.


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Among the many accolades and awards received by TAFE,

TPM Award for Excellence from Japan Institute of Plant

Management, the NIQR award received for quality, CII-Exim

Bank Commendation for Significant Achievement on the

journey towards Business Excellence and the Regional

Contributor award for quality supplies from Toyota Motor

Company, Japan, stand prominent.


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Thank you

Documents

growth of tafe