Upload
emerita-n-salvador
View
223
Download
0
Embed Size (px)
Citation preview
7/27/2019 Google apps for business Tutorial
1/136
August2013 1
7/27/2019 Google apps for business Tutorial
2/136
There were several
Google apps
August2013 2
7/27/2019 Google apps for business Tutorial
3/136
that helps improve
market productivity . .
August2013 3
7/27/2019 Google apps for business Tutorial
4/136
Here are some:
August2013 4
7/27/2019 Google apps for business Tutorial
5/136
August2013 5
7/27/2019 Google apps for business Tutorial
6/136
August2013 6
7/27/2019 Google apps for business Tutorial
7/136
What is
August2013 7
7/27/2019 Google apps for business Tutorial
8/136
August2013 8
7/27/2019 Google apps for business Tutorial
9/136
It is a free service offered byGoogle that
August2013 9
7/27/2019 Google apps for business Tutorial
10/136
generates detailed statisticsabout the visitors
to a website.
August2013 10
7/27/2019 Google apps for business Tutorial
11/136
Get
Started
August2013 11
7/27/2019 Google apps for business Tutorial
12/136
Visit
http://www.google.com/analytics/
August2013 12
7/27/2019 Google apps for business Tutorial
13/136
August2013 13
7/27/2019 Google apps for business Tutorial
14/136
Create your account
August2013 14
7/27/2019 Google apps for business Tutorial
15/136
August2013 15
7/27/2019 Google apps for business Tutorial
16/136
Sign up
August2013 16
7/27/2019 Google apps for business Tutorial
17/136
August2013 17
7/27/2019 Google apps for business Tutorial
18/136
Fill up necessary info
August2013 18
7/27/2019 Google apps for business Tutorial
19/136
After filling up necessaryinformation
August2013 19
7/27/2019 Google apps for business Tutorial
20/136
Get your Tracking ID
August2013 20
7/27/2019 Google apps for business Tutorial
21/136
Read the
Google Analytics Terms ofService
August2013 21
7/27/2019 Google apps for business Tutorial
22/136
Click Accept
August2013 22
7/27/2019 Google apps for business Tutorial
23/136
Analytics Tracking ID and Code
August2013 23
7/27/2019 Google apps for business Tutorial
24/136
And
this will be your homepagelooks like
August2013 24
7/27/2019 Google apps for business Tutorial
25/136
August2013 25
7/27/2019 Google apps for business Tutorial
26/136
Set up the time period you wantto cover
August2013 26
7/27/2019 Google apps for business Tutorial
27/136
August2013 27
7/27/2019 Google apps for business Tutorial
28/136
Click the website icon for theAudience overview
August2013 28
7/27/2019 Google apps for business Tutorial
29/136
August2013 29
7/27/2019 Google apps for business Tutorial
30/136
Now you can generate reportthrough this overview.
August2013 30
7/27/2019 Google apps for business Tutorial
31/136
August2013 31
7/27/2019 Google apps for business Tutorial
32/136
August2013 32
7/27/2019 Google apps for business Tutorial
33/136
August2013 33
7/27/2019 Google apps for business Tutorial
34/136
It is
Googles online
advertising program,
August2013 34
7/27/2019 Google apps for business Tutorial
35/136
lets you reach
new customers
August2013 35
7/27/2019 Google apps for business Tutorial
36/136
and
GRoWyour business.
August2013 36
7/27/2019 Google apps for business Tutorial
37/136
August2013 37
7/27/2019 Google apps for business Tutorial
38/136
Put your business
in front of potential
August2013 38
7/27/2019 Google apps for business Tutorial
39/136
customers right when
theyre searching
August2013 39
7/27/2019 Google apps for business Tutorial
40/136
for what you
have to offer.
August2013 40
7/27/2019 Google apps for business Tutorial
41/136
August2013 41
7/27/2019 Google apps for business Tutorial
42/136
3 basic steps
to get started
August2013 42
7/27/2019 Google apps for business Tutorial
43/136
1Create an account
August2013 43
7/27/2019 Google apps for business Tutorial
44/136
Go to
https://adwords.google.com/
August2013 44
7/27/2019 Google apps for business Tutorial
45/136
August2013 45
7/27/2019 Google apps for business Tutorial
46/136
August2013 46
7/27/2019 Google apps for business Tutorial
47/136
August2013 47
7/27/2019 Google apps for business Tutorial
48/136
August2013 48
7/27/2019 Google apps for business Tutorial
49/136
August2013 49
7/27/2019 Google apps for business Tutorial
50/136
2Create your
first ad campaign
August2013 50
7/27/2019 Google apps for business Tutorial
51/136
August2013 51
7/27/2019 Google apps for business Tutorial
52/136
August2013 52
7/27/2019 Google apps for business Tutorial
53/136
Be creative in
creating ads
August2013 53
7/27/2019 Google apps for business Tutorial
54/136
that can make your
ad show up next
August2013 54
7/27/2019 Google apps for business Tutorial
55/136
to the most
appropriate content.
August2013 55
7/27/2019 Google apps for business Tutorial
56/136
Choosewhere your adappears
August2013 56
7/27/2019 Google apps for business Tutorial
57/136
with AdWords,
your ads can appear
August2013 57
7/27/2019 Google apps for business Tutorial
58/136
on different places
across the web,
depending
August2013 58
7/27/2019 Google apps for business Tutorial
59/136
on how you
target your ads,
August2013 59
7/27/2019 Google apps for business Tutorial
60/136
to whom you choose
to show them,
August2013 60
7/27/2019 Google apps for business Tutorial
61/136
and
the types of ads
you create.
August2013 61
7/27/2019 Google apps for business Tutorial
62/136
Questions to ask yourself
before choosing
August2013 62
7/27/2019 Google apps for business Tutorial
63/136
where to show your ads:
August2013 63
7/27/2019 Google apps for business Tutorial
64/136
think like your
customers
August2013 64
7/27/2019 Google apps for business Tutorial
65/136
August2013 65
7/27/2019 Google apps for business Tutorial
66/136
WhatdoIneedtoknow
aboutthem
soIcanBESTreachthem
withmyAds?
August2013 66
7/27/2019 Google apps for business Tutorial
67/136
Heres where to
show your ads
August2013 67
7/27/2019 Google apps for business Tutorial
68/136
and
who might see them.
August2013 68
7/27/2019 Google apps for business Tutorial
69/136
on Google
search sites:
August2013 69
7/27/2019 Google apps for business Tutorial
70/136
7/27/2019 Google apps for business Tutorial
71/136
on
Google partnered
search network
August2013 71
7/27/2019 Google apps for business Tutorial
72/136
7/27/2019 Google apps for business Tutorial
73/136
on
Mobile search
August2013 73
7/27/2019 Google apps for business Tutorial
74/136
August2013 74
7/27/2019 Google apps for business Tutorial
75/136
on
Display Network
August2013 75
7/27/2019 Google apps for business Tutorial
76/136
they are
Google partner website
August2013 76
7/27/2019 Google apps for business Tutorial
77/136
7/27/2019 Google apps for business Tutorial
78/136
August2013 78
7/27/2019 Google apps for business Tutorial
79/136
Target the locations
where your customers are
August2013 79
7/27/2019 Google apps for business Tutorial
80/136
Show your ads
to specific audiences:
August2013 80
7/27/2019 Google apps for business Tutorial
81/136
People
interested on your product/services you offer
August2013 81
7/27/2019 Google apps for business Tutorial
82/136
by
Age and gender
August2013 82
7/27/2019 Google apps for business Tutorial
83/136
People
who previously visited
your site.
August2013 83
7/27/2019 Google apps for business Tutorial
84/136
Set a budget foryour campaign
August2013 84
7/27/2019 Google apps for business Tutorial
85/136
decide how much
to spend
August2013 85
7/27/2019 Google apps for business Tutorial
86/136
choose a daily budget for each
campaign
August2013 86
7/27/2019 Google apps for business Tutorial
87/136
based on your advertising goal
August2013 87
7/27/2019 Google apps for business Tutorial
88/136
setting up
August2013 88
7/27/2019 Google apps for business Tutorial
89/136
go to
http://adwords.google.com/
August2013 89
7/27/2019 Google apps for business Tutorial
90/136
August2013 90
7/27/2019 Google apps for business Tutorial
91/136
August2013 91
7/27/2019 Google apps for business Tutorial
92/136
August2013 92
7/27/2019 Google apps for business Tutorial
93/136
select
the campaign type
August2013 93
7/27/2019 Google apps for business Tutorial
94/136
August2013 94
7/27/2019 Google apps for business Tutorial
95/136
scroll down to
Bidding and budget
August2013 95
7/27/2019 Google apps for business Tutorial
96/136
set up your preferred
budget
August2013 96
7/27/2019 Google apps for business Tutorial
97/136
August2013 97
7/27/2019 Google apps for business Tutorial
98/136
finally
save and continue
August2013 98
7/27/2019 Google apps for business Tutorial
99/136
August2013 99
7/27/2019 Google apps for business Tutorial
100/136
you can change your budget
at any time
August2013 100
7/27/2019 Google apps for business Tutorial
101/136
7/27/2019 Google apps for business Tutorial
102/136
how to
edit your daily budget
August2013 102
7/27/2019 Google apps for business Tutorial
103/136
in the Campaign
table
August2013 103
7/27/2019 Google apps for business Tutorial
104/136
click
the budget youd
like to edit
August2013 104
7/27/2019 Google apps for business Tutorial
105/136
August2013 105
7/27/2019 Google apps for business Tutorial
106/136
enter
a new campaign budget
August2013 106
7/27/2019 Google apps for business Tutorial
107/136
then
save
August2013 107
7/27/2019 Google apps for business Tutorial
108/136
write a short adAugust2013 108
7/27/2019 Google apps for business Tutorial
109/136
August2013 109
7/27/2019 Google apps for business Tutorial
110/136
a short description and a
headline of your campaign
August2013 110
7/27/2019 Google apps for business Tutorial
111/136
some Tips that brings you a lot ofclicksAugust2013 111
7/27/2019 Google apps for business Tutorial
112/136
Tell people!
What makes your product/service
August2013 112
7/27/2019 Google apps for business Tutorial
113/136
stand out!
August2013 113
That Includes:
7/27/2019 Google apps for business Tutorial
114/136
promotions
prices
exclusives
and
August2013 114
7/27/2019 Google apps for business Tutorial
115/136
Tell your customer
what they can expect
to do
August2013 115
7/27/2019 Google apps for business Tutorial
116/136
7/27/2019 Google apps for business Tutorial
117/136
strong verbs
like:
August2013 117
Purchase
7/27/2019 Google apps for business Tutorial
118/136
Purchase
Order Calltoday
Browse
Get a quote
August2013 118
7/27/2019 Google apps for business Tutorial
119/136
hmmm..
makesense
August2013 119
7/27/2019 Google apps for business Tutorial
120/136
Include
at least one of your
August2013 120
7/27/2019 Google apps for business Tutorial
121/136
Keywordsin your
ad text
August2013 121
7/27/2019 Google apps for business Tutorial
122/136
Match your ad
to yourLanding Page
August2013 122
7/27/2019 Google apps for business Tutorial
123/136
How
KEYWORDSworks
August2013 123
7/27/2019 Google apps for business Tutorial
124/136
KEYWORDSare words or phrases
you choose to
August2013 124
7/27/2019 Google apps for business Tutorial
125/136
to match your ads with
corresponding user
search term
August2013 125
7/27/2019 Google apps for business Tutorial
126/136
and relevant web content
on the
August2013 126
7/27/2019 Google apps for business Tutorial
127/136
Google network.
August2013 127
7/27/2019 Google apps for business Tutorial
128/136
High Qualityrelevant
keywords
August2013 128
7/27/2019 Google apps for business Tutorial
129/136
can HELP
you reach the
customers
August2013 129
7/27/2019 Google apps for business Tutorial
130/136
you
want
August2013 130
7/27/2019 Google apps for business Tutorial
131/136
whenyou
want
August2013 131
7/27/2019 Google apps for business Tutorial
132/136
How to choose
the
Right Keywords.
August2013 132
7/27/2019 Google apps for business Tutorial
133/136
3
Activate
Now
your account
August2013 133
7/27/2019 Google apps for business Tutorial
134/136
Finally,
start
running your
ad
August2013 134
7/27/2019 Google apps for business Tutorial
135/136
Lifes Dance
August2013 135
7/27/2019 Google apps for business Tutorial
136/136
For the images andtutorial tips
Thanks to :
Google image
http://www.google.com/analytics/
https://adwords.google.com/