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Drivers & Drinking
The Undercover RecoveryGerard O’Neill/September 2013
Sales Institute of Ireland © Amárach Research 2013
24% have used a
smartphone to check for a lower price online while still in the shop
47% have
intentionally researched a product in a shop
before buying it online
Source: Amárach Research May 2013
e. [email protected]. www.amarach.com
b. www.amarach.com/blogt. twitter.com/AmarachResearch