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    MELBOURNE 2004City of Melbourne in collaboration withGEHL ARCHITECTS, Urban Quality Consultants Copenhagen

    PLACESFOR PEOPLE

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    .

    ClientCity of MelbourneDesign and CulturePO BOX 1603Melbourne 3001 VictoriaAustralia

    City of Melbourne project teamProject director: Prof Rob AdamsProject coordinator: Ros Rymer (Research, analysis and mapping)Project team: Jenny Rayment (Text and layout) Robert Moore (Advisor) Alastair Campbell (Research and photographs)

    ConsultantProject manager: Jan Gehl, Professor, Dr. litt.

    Project coordinator: Henriette Mortensen, arch. MAAProject team: Paule Ducourtial, arch. MAA Isabel Sandra Duckett, arch. MAA Lisa Hilden Nielsen, stud. arch. Joan Maria Raun Nielsen, stud. arch.

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    foreword

    Over the last decade Melbourne has experienced an urban renaissance through a gradualbut consistent transformation of streets, lanes and other spaces into public places that areculturally engaging and diverse, and that respond to the citys intrinsic physical character.

    Much of this change is attributable to the Citys strong strategic direction in planning and

    design since the mid 1980s. From this period, a vigorous pace of reform commenced throughcollaboration and joint initiatives between the State Government and the City of Melbourne.This has seen the consistent application of a range of urban design strategies and individualinitiatives of varying scales. It has focused on achievable actions, and aimed at reinforcingthe existing qualities of the city. In economic terms, the result has been a reversal of the longdownward trend in CBD commercial activity and employment of previous decades. This hasbeen supported by rediscovery of the city as a centre of culture and entertainment, a havenfor small creative businesses, and a great place to live and learn.

    Eleven years ago, the publication Places for People: Melbourne City 1994 offered a vivid,factual picture of the quantity and types of activity occurring in the citys public places. It setten year targets for attracting more people to the city and established benchmarks againstwhich Melbourne could measure its progress. It has been instrumental in inspiring, directingand accelerating the process of revitalising the citys laneways, streets and spaces.

    In 2005, this new document is the next instalment in Councils systematic and long-termurban plan. By applying the same methods used to analyse the uses of Melbournes publicspaces in 1994, it helps to understand how things have changed and which of these changeshas been most benecial in supporting the public life of the city.

    The ndings demonstrate Melbournes remarkable success in attracting more public lifethrough physical improvements to existing public places, providing additional public space,and initiatives such as PostCode 3000. The nature of public life has quite radically changedwith more people choosing to stay for optional rather than purely necessary activities untillate evening. The results clearly illustrate that places designed to be people-friendly attractpeople, and public life will follow.

    Evolving urban issues require that we continue to pursue new avenues of excellence in urbandesign, particularly in response to changing patterns of use and Melbournes expandingpopulation. Collectively, the survey results, analysis and a range of recommendations will providefurther direction over the decade to achieve our vision for a thriving and sustainable city.

    Lord Mayor John So

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    This study examines the Central City area of Melbournebounded by Spencer Street, LaTrobe and William Streets,Victoria Street, Spring Street and the Yarra north bank to the

    north, and the area of Southbank bounded by ClarendonStreet, Whiteman and Power Streets, Grant Street and StKilda Road. Parklands, open space and riverfront areasbeyond this zone, including Docklands, have been excludedin order to focus on Melbournes existing urban streetlife, and to make comparative assessments against thedata presented in the 1994 Places for People study. TheSouthbank area has been extended to include the ArtsPrecinct and Southbank Promenade west in line with theseareas inclusion within the central business district as part ofthe Capital City Zone.

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    ForewordExecutive Summary - Public Spaces and Public Life Studies 1994 & 2004

    1.1 Major achievements1.2 A larger residential community1.3 An increasing student population1.4 Improved streets for public life1.5 New squares, promenades and parks1.6 A revitalised network of lanes and arcades1.7 More places to sit and pause1.8 City-wide art programs1.9 Attractions and places to go1.10 A 24-hour city1.11 Better cycle and public transport access1.12 An integrated policy for street treatment and furniture1.13 A greener city1.14 A remarkable increase in public life

    2.1 Major challenges2.2 Expand the pedestrian network2.3 Reinforce and improve the cycle network2.4 Develop better links to public transport2.5 Upgrade streets abutting major transport and retail corridors2.6 Link Southbank with the city2.7 Link Docklands with the city

    2.8 Control building heights and form2.9 Moderate commercial advertising in the city2.10 Extend city improvements to adjacent neighbourhoods2.11 Build a sustainable city

    3.1 Public life studies - methodology3.2 Pedestrian trafc3.3 Stationary activities

    introduction

    part 1 public spaces & public life

    part 2 recommendations

    part 3 public life data

    contents

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    4City of Melbourne in collaboration withGEHLARCHI TECTS, Urban Quality Consultants Copenhagen

    PLACESFOR PEOPLE

    1985: City of Melbourne Strategy PlanThe 1985 Strategy Plan formed the foundation for the subsequenttwo decades of the citys urban renewal. Culminating in publications

    such as Grids and Greenery (1987), which represented the rstdocumented strategic direction for urban design, the 1985 planpresented a development framework and implementation prioritiesfor land use, movement, built form, community services, citystructure and the physical environment.

    1994: Places for PeopleIn 1993 Professor Jan Gehl was invited to Melbourne by the City of

    Melbourne to conduct a survey of Public Spaces and Public Lifein Melbourne. The study examined the issues and opportunitiesregarding public space and collected data on public life. The datawas presented in Places for People: Melbourne City 1994 , whichincorporated both analysis and a set of overall recommendations.The publication served as a foundation for further development andimprovement of Melbournes public spaces, as new projects couldbe measured against the 1994 benchmark.

    Places for People 2004In 2004 Professor Gehl and GEHL Architects were invited to returnto Melbourne to update the previous study in association with theDesign and Culture division of Melbourne City Council.

    The ndings and recommendations of the 2004 study are presentedin this report.

    The purpose and the methods for the 1994 and 2004 studies have beenkept identical in order to create an opportunity for direct comparisons.However, the area for the 2004 study has been extended to includethe major new public spaces which have been established during theintervening ten years.

    E XECU TIVE SUMMARY Public Spaces and Public Life studies 1994 & 2004

    1978 An empty, useless city centre

    Effective city planning has been almost unknown inMelbourne for at least 30 or 40 years. For the ordinaryMelburnian that means our city has been progressivelydestroyed. It no longer contains the attraction and charm itonce had.

    To the city retailer ever ready to adapt to newcircumstances it means expensive expansion into the suburbs to chase the customers who no longer visit the city.

    Our planners lack the courage to bring the city back to life.

    Our planners should be reafrming the notion of Melbourneas an arcaded city instead of allowing architects to allocateuseless, wind-swept forecourts for the public use.

    Quote from The Age , June 1978Article by Prof Norman Day

    Background

    By 1980 Melbournes city centre was generally thought to beunplanned and inhospitable, with the Melbourne City Councilhaving a laissez-faire approach to new development. Thisforms the backdrop for evaluating the improvement programscarried out over the twenty years from 1985 to 2005.

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    E XECU TIVE SUMMARY

    Key recommendations 1994 Key ndings 2004

    Improve the pedestrian network A better pedestrian networkFurther develop Swanston Street and Bourke Street as the greatwalking streets of Melbourne.

    Swanston Street and Bourke Street have been upgraded in new sections with footpathwidening, bluestone paving and tree planting. Large scale projects with active streetfrontages (including QV, new Melbourne Central, Federation Square and City Square) alsosupport a livelier Swanston Street.

    Increase the links between the central city and the Yarra River,especially the north bank.

    Many new links have been formed, such as north-south laneway sequences, FederationSquare and Birrarung Marr, Enterprize Park and the Turning Basin, and Spencer Streetfootbridge.

    Introduce more sun, wider footpaths and more active facades. Footpaths have been widened throughout the citys retail core, more active facades havebeen introduced through the laneway improvement program and other initiatives, andpublic open spaces have been developed to offer greater sunlight access.

    Relieve overcrowding on the footpaths of the 10m streets andattract more activity to the wider streets.

    Kerb extensions with bluestone paving have been implemented in sections of each of the'little streets'. The combination of kerbside cafes on widened footpaths in the 30mstreets and expanded street vendors promotes greater activity and vibrancy.

    Repair missing links in the pedestrian network. The systematic integration of laneways into the walking pattern has had a very positiveimpact on the pedestrian network and level of activity in the city centre.

    Increase the usable length of Melbourne's arcades and lanewaysto offer good quality pedestrian access and high amenity.

    Almost 3km of laneways have been redeveloped to become accessible and pedestrian-oriented. Of these, 500m are completely new lanes or arcades.

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    Make gathering spaces of excellent quality More gathering spaces that welcome everybody

    Redesign City Square to create a simpler space with lively edges. City Square has been redeveloped to form a welcoming public space that offers a placefor special events and public gatherings, and a venue for alfresco dining and informalinteraction.

    Develop more urban plazas near pedestrian routes. Federation Square has added a lively and highly successful square to the urbanenvironment. Birrarung Marr has created an important open space interface between thecity centre and the river. Smaller public spaces have been introduced into otherintensively used pedestrian locations.

    Improve the riverfront Southbank Promenade has been expanded west to include the Crown Casino andMelbourne Exhibition Centre river frontages. Waterfront promenades at the TurningBasin/Enterprize Wharf and Docklands have been created.

    Provide easy, safe access for people with disabilities. Planning controls have introduced compliance with DDA (Disability Discrimination Act)requirements throughout the entire municipal area. A program of improving pedestrianramps has been instigated.

    Inc rease the city's ornamental and featur e lighting. Street and laneway lighting, permanent ornamental and feature lighting, and temporaryinstallations have all been increased to enhance the city's nightscape and its 24-hour appeal.

    Ensure that valuable historic environments are retained, restored,respected and interpreted.

    Places, programs and smaller individual features have been expanded to acknowledgeand interpret the city's physical, social and environmental heritage.

    Strengthen street activity by physical changes Livelier and more active streetscapes

    Support and promote the city's caf culture by doubling thenumber and seating capacity of outdoor cafes.

    The amount of seats in kerbside cafes has gone up by 177% since 1994. Overall, thenumber of cafes, restaurants and bars increased from 95 in 1994 to 356 in 2004.

    Improve the quality of furniture in outdoor cafes, includingumbrellas and screens.

    A cafe furniture standard has been developed ensuring that items complement thebuildings, landscape features and heritage of the streetscape.

    Maintain and expand areas of good quality, interactive groundfloor frontages in the retail, eating and entertainment areas.

    Active frontages have been introduced through the laneway improvement program, andestablishment of vertical mixes of caf, retail, residential and commercial uses in newand refurbished development.

    Discourage through traffic by introducing traffic calming measures. Reduction of motor vehicle impact has been assisted by permanent or temporary (eg.during business hours) laneway closures, and lunchtime street closures in Flinders Laneand Lt Collins St.

    E XECU TIVE SUMMARY

    Key recommendations 1994 Key ndings 2004

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    Strengthen street activity by physical changes (con'd) Livelier and more active streetscapes (con'd)

    Widen footpaths and convert centre-of-road parking into safer,more attractive medians.

    Landscaped medians have been introduced into Franklin Street and Russell Street, andpublic toilets have been relocated from footpaths where possible into central medians.

    Introduce more street trees. Street trees have strengthened the character of a green city, protecting the character,amenity and enclosure of streets and public spaces, and contributing to a healthy urbanenvironment.

    Introduce quieter trams. Melbourne's tram system is being replaced with new technology tram services thatproduce less ambient noise.

    Encourage more people to use the city More people taking advantage of the 24-hour city

    Encourage more people into public spaces, especially in theafternoon and evenings by developing a lively city at night.

    Evening activities have increased leading to a livelier and safer city at night. TheFederation Square and City Square events programs animate the central city area on ayear-round basis, particularly over the summer months.

    Invite more people to live in the city centre. Increase the residentialcommunity to at least 4,000 by 2001.

    The number of residents in the city centre has expanded by 830% from 1992 to 2002-yielding 9,375 residents in 2002.

    Increase the number of festivals and events, including a programof free central city entertainment on weekday afternoons andweekends.

    There are 75 major festivals per year in the City of Melbourne. Introduction of CityAmbassadors and electronic information hubs assists visitors and tourists with generalguidance and advice regarding activities, places and events in the city.

    Create street markets. New street markets animating the city include the Hawkers and Gaslight (night) Marketsat QVM, the book market at Federation Square, and Sunday art and craft market atSouthgate.

    Increase the student community for the social diversity and vitalitystudents add to the city's street life.

    The number of students attending academic institutions and/or living in the city centrehas expanded by 62% from 1995 to 2004 - yielding nearly82,000 students in 2004.

    Introduce housing to offer low to medium cost options as well asthe higher end of the property market.

    A wide range of low cost accommodation for students has expanded throughout the cityin addition to other 'landmark' developments.

    E XECU TIVE SUMMARY

    Key recommendations 1994 Key ndings 2004

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    part 1

    public spaces & public life

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    This study examines the Central City area of Melbournebounded by Spencer Street, LaTrobe and William Streets,Victoria Street, Spring Street and the Yarra north bank to the

    north, and the area of Southbank bounded by ClarendonStreet, Whiteman and Power Streets, Grant Street and StKilda Road. Parklands, open space and riverfront areasbeyond this zone, including Docklands, have been excludedin order to focus on Melbournes existing urban streetlife, and to make comparative assessments against thedata presented in the 1994 Places for People study. TheSouthbank area has been extended to include the ArtsPrecinct and Southbank Promenade west in line with theseareas inclusion within the central business district as part ofthe Capital City Zone.

    1985: City of Melbourne Strategy PlanThe 1985 Strategy Plan formed the foundation for thesubsequent two decades of the citys urban renewal.Culminating in publications such as Grids and Greenery (1987), which represented the rst documented strategicdirection for urban design, the 1985 plan presented adevelopment framework and implementation priorities forland use, movement, built form, community services, citystructure and the physical environment.

    1994: Places for PeopleIn 1993 Professor Jan Gehl was invited to Melbourne by theCity of Melbourne to conduct a survey of Public Spaces and

    Public Life in Melbourne. The study examined the issuesand opportunities regarding public space and collected dataon public life. The data was presented in Places for People:Melbourne City 1994 , which incorporated both analysis anda set of overall recommendations. The publication servedas a foundation for further development and improvementof Melbournes public spaces, as new projects could bemeasured against the 1994 benchmark.

    Places for People 2004

    1.1 M AJOR ACHI EVE ME NTS

    In 2004 Professor Gehl and GEHL Architects were invitedto return to Melbourne to update the previous studyin association with the Design and Culture division of

    Melbourne City Council.The ndings and recommendations of the 2004 study arepresented in this report.

    The purpose and the methods for the 1994 and 2004 studieshave been kept identical in order to create an opportunity fordirect comparisons. However, the area for the 2004 study hasbeen extended to include the major new public spaces whichhave been established during the intervening ten years.A good city is like a good party people stay for muchlonger than really necessary, because they are enjoyingthemselves. 1

    Melbourne in 2005 is a lively, liveable and vibrant city thathas been supported by sustained economic and populationgrowth over the past decade. Important changes have alteredthe nature of the central city and its daily life from almostexclusively a place of work, to a place of work, recreation andresidence in almost equal measure. 2 In line with planningfor environmental and social sustainability, increased

    1 Gehl & City of Melbourne (1994) Places for People: 132 City of Melbourne (2004) Towards a better Public Melbourne: Draft Urban

    Design Strategy: 293 City of Melbourne & Dept of Sustainability & Environment (2003) Draft

    Southbank Structure Plan: 2,7

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    6000

    8000

    10000

    20021982 1992

    20021982 1992

    Year

    T o t a l n o

    . o

    f d w e

    l l i n g s

    0

    2000

    4000

    736204

    6000

    8000

    10000

    12000

    Year

    T o t a l n o

    . o

    f p e o p

    l e

    0

    2000

    4000

    9375

    1008?

    Residentialpopulation(for private apartments,houses, studentaccommodation,government housing andcompany share dwellings)

    PrivateResidentialApartments

    Other types of residences(serviced apartments, studentaccommodation)

    6692

    29299721

    densities within central Melbourne have helped the greatermetropolitan area to develop in a more compact manner.A ner grained mix of uses also continues to strengthen

    the local character of the citys inner neighbourhoods andsupport strong community outcomes.

    The visual amenity and recreational opportunities offered byMelbournes waterfronts are now well understood, and twopatterns of change have been of particular signicance since1994:

    Continuing improvement of the Yarra River corridor hasconsolidated the citys recreational and civic spine, withwater spaces and public promenades acting as the stagefor many city celebrations and events.

    Docklands has moved from a development concept into anew piece of city where people are living and working insignicant numbers.

    Several whole-of-block redevelopments in the city centrehave had a profound impact on its social as well as physicalfabric: Federation Square QV Melbourne Central Spencer Street Station Southern Cross

    Each of these redevelopments has provided areas suitablefor multiple uses, as well as some specialised facilitiesto meet particular requirements. They have also madean important contribution to the citys network of publicpathways that interconnect with surrounding streets andlanes.

    Southbank has continued to develop from a place at themargins of the city centre and South Melbourne into an

    1.2 A LARGER RESIDENTIAL COMMUNITY

    830%more residents 1992-2002&

    3311%more apartments 1983-2002

    Residential Population important district in its own right, complementing the HoddleGrid to dene the centre of Melbourne with the Yarra River asits focus. Cultural activities and visitor/tourism/recreation

    are the main local employment areas, in contrast with theCity of Melbourne as a whole which is dominated by propertyand business services. 3

    No. of private residential apartments

    Inll residential development complementing the scale andarticulation of adjacent facades, and enabling conversion ofa previously underutilised site to desirable new uses

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    1982: 204 private residential apartments

    1.2 A LARGER RESIDENTIAL COMMUNITY

    2002 :6958 private

    residentialapartments

    1992: 736 private residential apartments

    Legend

    Institutional accommodationFlat/apartment/unit/ serviced apartmentStudent apartment Under construction

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    1.2 A LARGER RESIDENTIAL COMMUNITY

    This page: The addition of new structures on top of existingbuildings has helped to enable retention of various historicbuildings by supporting economically viable redevelopment.

    Previous building

    Current

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    1.2 A LARGER RESIDENTIAL COMMUNITY

    This page: Examples of large-scale residential development with apartments inthe upper storeys and retail tenances or residential occupation at street level

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    Domestic and overseas students enrolled atcentral city campuses

    0

    10000

    20000

    30000

    40000

    50000

    60000

    70000

    80000

    Domestic Students Overseas Students Total Students

    Type of Students

    19932004

    90000

    N o

    . o f S t u d e n t s

    46,443

    61,299

    4,039

    20,433

    50,482

    81,732

    1.3 AN INCREASING STUDENT POPULATION

    Universities and other educational institutions contributeto an active, lively urban environment by creating a peopleclimate oriented towards young people. Students make a

    strong contribution to the citys vitality and cultural diversity,providing a youthful stimulus and often internationalperspective. They also tend to engage more overtly with thestreet scene and other public spaces because they are moreavailable to spend time out of doors, and in so doing make astrong contribution to the local economy.

    Melbourne has expanded the number of educationalinstitutions in the city centre over the past decade, in mostcases integrating these facilities into the city fabric. Thenumber of students attending academic institutions and/orliving in the city centre has expanded by 62 per cent since1993 - yielding nearly 82,000 students in 2004.

    Student housing is mostly located outside the central city,but some student apartments are located in the city centre.Student populations are expected to continue to rise as thenumber of student places at Melbournes universities andinstitutes increases, and is supported by growth in inner citylow-cost housing.

    Traditional university towns throughout the UK, Europe andthe US have long demonstrated that the presence of majorresearch institutions in the city is a huge advantage in bringingtechnology, talent and tolerance to the local community. Morerecently, Richard Florida argues that an increased studentpopulation is a vital part of the creative/knowledge city,where high concentrations of creative people results in a highconcentration of creative economic outcomes. 4

    62% more students

    in the central city

    1993-2004

    RMIT (above and below) has consolidated its status as a cityuniversity through continuous expansions in the city centre.

    4Florida (2003) The Rise of the Creative Class: 218

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    1.3 AN INCREASING STUDENT POPULATION

    2004

    Legend

    Universities, colleges & schools1983 + 1993 (no longer existing)Existing from 1983 onwardsFrom 1993 onwards

    At 2004

    Outdoor spaces on- and off-campus provide importantmeeting places for students to work and socialise.

    Suburban and regional educational institutions, such

    as Victoria University, are now establishing central citycampuses for different schools and faculties.

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    1.4 IMPROVED STREETS FOR PUBLIC LIFE

    The City has signicantly improved its walking environmentthrough a coordinated program of streetscape improvementworks. The physical improvement of the citys streets andlanes provide for the safety, comfort and engagement ofthe pedestrian, inviting popular use within a wide choice ofthrough-city routes.

    The level of pedestrian priority public space has increasedsubstantially in Melbourne during the past 20 years.Most signicant is the redevelopment of Swanston Streetin the early 1990s, which strengthened its status and

    character as the main street of Melbourne. Since 1994, theupgrading of Swanston Street has extended to include thenorthern section from LaTrobe to Franklin Streets, includingfootpath widening, bluestone paving and tree planting. Theconstruction of QV and redevelopment of Melbourne Centralto create active street frontages supports a livelier northernsector of Swanston Street. Construction of Federation Squareand City Square have reinvigorated the southern end ofSwanston Street.

    A wide range of other components brings added dimensionsto the citys street life. These include:

    Expanded micro-scale retail, such as ower and fruitstalls, newsstands, information pillars, etc, that attractgreater activity to city streets;

    Consolidation of the city-wide streetscape greeningprogram to protect the character, amenity and enclosureof streets and public spaces, and contribute to a healthyurban environment;

    Lunchtime street closures in Lt Collins Street and FlindersLane and permanent or temporary (eg. during businesshours) laneway closures. These assist in reducing motorvehicle impact and present opportunities for informal socialinteraction and reinforce a sense of place for people;

    Second oor building facades that provide interestthrough windows, displays, pedestrian overview of thestreet and visible indoor activity;

    Verandahs providing a generous quality of scale andenclosure to the footpath that greatly contributes to thewalking amenity of the streetscape;

    The citys tram system being incrementally upgraded withnew technology tram services that produce less ambientnoise;

    Introduction of partial bicycle lanes / refuges alongCollins Street interrupted at only intersections wheretram stops create congestion;

    Improved climatic conditions at ground oor level byencouraging setbacks above podiums where towerstructures are required, to reduce wind downdrafts atstreet level.

    Public toilets relocated from footpaths where possibleinto central road medians.

    Many special initiatives have been introduced in the last tenyears to create livelier streets for Melbournes public life.Foremost amongst these is the rejuvenation of priority lanewaysto form attractive and fully accessible routes through densecity blocks, enlarging the pedestrian network and offeringbetter connections within the central city. Footpaths have beenwidened and paved with bluestone throughout the central city,including sections of each of the little streets, Swanston Streetas identied above, Therry and Franklin Streets.

    The proliferation of kerbside cafes on widened footpaths inthe 30m streets and along the little streets and lanes hasresulted in an increase of seating in outdoor environments by

    177% since 1993. Overall, the number of cafes, restaurantsand bars increased from 95 in 1993 to 356 in 2004 (referfurther 1.7 below).

    Active frontages have been introduced throughout the cityvia the laneways improvement program (refer further 1.6).Other examples include the rear of Collins Place/FlindersLane frontage, Melbourne Central redevelopment, QVredevelopment and the Westin Hotel frontage to City Square.

    Bourke Street Mall, at the heart of the retail core precinct,will see a wholesale redevelopment during 2005-06. BourkeStreet has been upgraded from Swanston to Russell Streetswith kerb extensions, bluestone paving and tree planting.Additional active zones adjoining or in close proximity toBourke Street will soon be offered by the Southern Cross andRACV redevelopments, and will help to reinforce its role asthe citys premier east-west pedestrian spine.

    Today Swanston Street (above and page opposite) is a leafy,lively retail precinct with broad bluestone pavements andconvenient street furniture.

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    1.4 IMPROVED STREETS FOR PUBLIC LIFE

    Legend

    Public spaces accessible allhours 1980s to late 1990s(now resumed)Spaces at 1993 open all hoursSpaces at 2004 open all hoursPedestrian zone at lunchtimes2004

    198os

    2004

    198os

    2004

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    Active edges policy

    Melbournes campaign to keep the city vibrant and engaging

    includes an active edges policy. The policy regulates thedesign of new buildings to ensure a lively street and urbanenvironment with a mix of functions and activities.

    The most important objective of introducing active edgesalong the city streets is to ensure that ground-oor facadesappeal to pedestrians and contribute good lighting andlevels of interest and activity. The policy sets the followingframework:

    Shops and food service outlets must have a displaywindow or entrance measuring at least 5 metres or 80 percent of the ground-oor facade (whichever is the larger).

    The rhythm, scale, architectural detail, windows andcolours of new facades must be in keeping with existingstreet space.

    Buildings must provide details of interest to pedestriansand use high quality, durable materials.

    Facades must not be devoid of detail; large facadesin particular must be divided into smaller sections forarticulation.

    Signs must be adapted to building designs.

    Windows must be glazed with clear glass; facade design

    must provide good lighting at night for additionalsecurity.

    Roller shutter doors are to be removed and replaced withvisually permeable or transparent shopfront securityscreens mounted internally.

    1.4 IMPROVED STREETS FOR PUBLIC LIFE

    Large-scale developments designed in the 1980s such asCollins Place (right) and Melbourne Central (below) greatlydamaged the street environment, but today the facades havebeen successfully redesigned and opened up t o the streets.New developments such as QV (above) have provided activeretail frontages that meet all the criteria of the facade policy.

    Additional regulations apply to bans on skywalks and heightlimits for buildings along the facade line to minimise over-shadowing and wind turbulence along the street. The typesof business permitted at ground-oor in the city centre arealso carefully controlled to ensure that they are diverse andcomplementary to the high levels of adjacent pedestrianactivity.

    The maps opposite show the results of street level surveys ofbuilding frontages conducted in 1993 and 2004.

    A grade facades offer two-way visual permeabilityat street level. The activities occurring within thesebuildings add a sense of life and diversity to the

    streetscape. B grade facades provide some visual access to the

    interior, but it is obscured by displays, signage or thescale and type of glazing.

    C grade facades have a poor street interface due to pooror no visibility, such as tinted one-way glazing, windowsraised above pedestrian level, solid walls or absence ofground oor occupation.

    This survey shows that since 1993 there has been asignicant increase of A and B grade facades in thewest end of the Hoddle Grid. This has been aided by theemergence of cafes and convenience stores on the groundoor of apar tments and ofces, providing these buildingswith an active street frontage. The most active frontages arestill within the retail precinct centred along Swanston Street.The area of poorest quality facades are found throughoutSouthbank, and along the perimeter of the grid, particularlySpencer Street.

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    1.4 IMPROVED STREETS FOR PUBLIC LIFE

    20041993

    Grade A (high)

    Legend

    Grade B (medium)Grade C (low)

    198os

    2004

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    71%

    more space for people and activities on streets and squares

    squares, malls, promenades1994: 42,260 m22004: 72,200 m2 + new city park:

    Birrarung Marr: 69,200 m2

    1.5 NEW SQUARES , PROMENADES AND PARKS

    Melbournes three major public spaces in 1994 wereSouthgate Promenade, Bourke Street Mall and the southernhalf of Swanston Street Walk. Each of these has beenupgraded and improved, and a diverse range of smaller, butnonetheless signicant and meaningful, spaces have beenintroduced into the city. Major new public spaces have beendeveloped at City Square, Federation Square and BirrarungMarr, and the State Library forecourt has been whollyrejuvenated. Collectively these represent a big step forwardfor a city previously lacking urban squares in the city centre.

    The role of the citys public spaces as locations for animatedactivities (both organised and incidental) has become

    increasingly important as the city centres entertainmentand residential uses extend and diversify. In general theyoffer adaptable settings with the exibility to accommodatediverse activities. These public areas have also begunto form a network and the future will indicate furtherdimensions associated with their impact on Melbournespublic life.

    Southbank PromenadeSouthbank Promenade has been extended westwards toinclude the Crown Casino and Melbourne Exhibition Centreriver frontages. The promenade extends Southgates well- scaled terraces and promenade, sunny spaces, vibrantrestaurant edge and slowly moving passing parade of theriver.

    Squares, promenades and parks introduced to Melbourne after 1994

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    1.5 NEW SQUARES , PROMENADES AND PARKS

    Federation Square 16,438m 2

    Federation Square has brought a highly successful squareand centre of cultural activity to Melbourne. It is the citys new

    atrium. The development offers a creative mix of attractionsto engage citizens, visitors and tourists, and peopleeagerly accept the invitations. In design terms, t he layout ofindependent buildings within a larger whole-of-block scaledraws inspiration from the citys network of arcades andlaneways.

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    City Square 2,800m 2

    Melbournes City Square has been redeveloped to forma welcoming public space that offers a place for special

    events and public gatherings, and a venue for alfrescodining and informal interaction. The communitys desire for a relaxed, park-like feel had to be realised within thetechnical constraints of a heavily used urban space on top ofan underground car park. Its highly adaptable, granitic sand ground plan derives from the functionality and amenity of similar surface treatments throughout many European parksand squares. The squares informal interaction is supportedby mobile furnishings and hospitable edge activities.

    1.5 NEW SQUARES , PROMENADES AND PARKS

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    1.5 NEW SQUARES , PROMENADES AND PARKS

    Birrarung Marr 69,194m 2

    Birrarung Marr is an inspiring new public park thatreinforces qualities dening Melbournes traditional

    parks through contemporary design. It focuses onenvironmentally sustainable principles, offers diverserecreational experiences and provides a robust setting thataccommodates various events. The design abstracts theconcept of water as a natural land-shaping process andrepresents the original lagoons and billabongs that werelocated on the site.

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    Sandridge BridgeRestoration of the Sandridge Bridge and introduction of publicactivities linked with the commercial recovery of the vaults on

    the north bank, west of Flinders Street Station, will continuethis process of city/riverfront integration. QueensbridgeSquare adds a well-located urban space, sheltered from surrounding trafc, to central Melbournes relatively limitedrange of public squares.

    New promenadesNew promenades at Yarras Edge, NewQuay and futureVictoria Harbour precinct at Docklands offer waterfront

    areas with a mix of residences, work places, shops, bars andrestaurants. The active frontages and attention to detail ofthe ground oor facades and building podium levels addconsiderably to the attraction of the harbour front.

    RMITs Urban Spaces Strategy involved the incrementaltransformation of a series of neglected spaces betweenbuildings to create a well-organised series of interconnected,

    small and large, open and closed, public spaces throughoutthe campus block between Swanston and Russell Streets.The strategy offers a model for providing more universallyaccessible, sheltered, well-conceived and varied public spaces in and around buildings in other areas of the city.

    1.5 NEW SQUARES , PROMENADES AND PARKS

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    Smaller public spaces in intensively pedestrian locationsinclude Tianjin Gardens at Parliament Station, Cohen Place in Chinatown, State Library Forecourt and Town Hall Plaza on Swanston Street, and

    Enterprize Park and the TurningBasin on Northbank. Opportunities to introduce small plazas/pocket parks within the citys west end have beenrealised at the Federal Courts, County Court, and plaza at theeast end of the Collins Street extension.

    1.5 NEW SQUARES , PROMENADES AND PARKS

    State Library forecourt: previously and current

    Tianjin Gardens

    Enterprize Wharf and Turning Basin

    Cohen Place

    Town Hall Plaza, incorporating Cafe lIncontro

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    1.6 A REVITALISED NETWORK OF LANES AND ARCADES

    Redevelopment of Melbournes laneways has contributedimmeasurably to the character of the city centre as a denseand lively area for multiple activities. Physical improvementof the citys lanes provides for the comfort, engagement andentertainment of pedestrians, inviting a range of popularuses. They also create oppor tunities for innovation, surpriseand unique approaches to both permanent and transientdesign (refer further 1.8 below).

    Totalling some 230 lanes, places, streets, arcades and alleys,these routes serve as important north-south connections,expanding the citys pedestrian network while supportingthe formal structure of the grid. The network of animated

    spaces also provides settings for activities that can not beaccommodated in the little streets, since they also carryvehicular trafc.

    With the increase in inner city living, many laneways have theadditional function of providing user-friendly and safe entriesto many residences. Increasing residential occupation of,and specialised retail activity within, the little streets, lanesand arcades introduces activities that are mutually enrichinginside and out. The laneways therefore support sustainableinner city development by allowing retention of heritagestreetscapes to coincide with increased residential densityand better use of space.

    Streets, lanes, arcades andrights-of-way are a set of spaces that offer intense,intimate experiences.

    Eating out is a conspicuous feature of Melbourne life, andthe laneways and little streets contain some of the citysliveliest areas.

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    1.6 A REVITALISED NETWORK OF LANES AND ARC ADES

    2004

    Legend

    Cafe precinct Retail precinct or mixed retail/cafe precinct Upgraded pedestrian onlythoroughfareServices only or shared vehicle/ pedestrian thoroughfare (notupgraded)Lanes upgraded in 1993

    1987

    2004

    Degraves Street (above) andLt Collins Street (below) are ne examples amongst manyin the citys lanewayrevitalisation program.

    1992

    2004

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    1.6 A REVITALISED NETWORK OF LANES AND ARCADES

    Accessible and active laneways in the city centre havebeen increased from 300m to 3.43km. Of these, 500mare completely new lanes or arcades these are locatedwithin QV, the Melbourne Central, GPO and Southern Crossredevelopments, and future CH2/Lt Collins St Precinctredevelopment. More active facades and varied uses havebeen introduced into existing laneways, including theCauseway, Block Place, Centre Place, Degraves Street, GeorgeParade, Bligh Place, Equitable Place, Port Phillip Arcade,Manchester Lane and Driver Lane.

    Many laneways are still used as service lanes only and areunderutilised. Some of these present opportunities for futureimprovement, while others should be maintained for thisimportant function and to protect the amenity of other streetsand lanes. Collectively, Melbournes laneways therefore offerhighly varied experiences, ranging from art installations togarbage dumps, restaurant hubs and residential areas tomain thoroughfares.

    Integration of laneways into the walking pattern has had a very positive impact on the pedestrian network and the level of activity in the city centre.

    1994: 300 m2004: 3.4 km

    accessible and activelanes, arcades and alleys

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    1.6 A REVITALISED NETWORK OF LANES AND ARC ADES

    One of the non-revitalized laneways.

    The Causeway

    Block Place Degraves Street

    Centre Place

    One of the citys principal north-south interblock links isthe Causeway - Block Place - Centre Place - Degraves Street

    laneway sequence

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    1.7 M ORE PLACES TO SIT AND PAUSE

    Resting is an integral part of pedestrian activity patterns.The provision of frequent seating opportunities gives peoplethe opportunity to rest in order to be able to enjoy publiclife and the hustle and bustle of the city. Apart from thenumber of public benches, other factors such as views,shade and comfort, location on important pedestrian links,and orientation to street activities are important in order toprovide a good seating ambience.

    The amount of public bench seating in Melbourne has beenalmost constant since 1993, reecting the substantial streetfurniture installation program undertaken during the mid1980s to mid 90s. While new squares and parks have been

    added (eg. Federation Square and Birrarung Marr) publicseats have been surrendered in several other locations(eg. Town Hall Plaza and City Square). Instead, widespreadsecondary seating options such as steps, planter box edges,low bollards and ledges offer opportunities for informalseating, perching and leaning.

    What has substantially increased in Melbourne is the numberof seats offered via kerbside cafes, yielding 5,376 seats byNovember 2004 or an increase of 177 per cent since 1993.Again, the laneways have contributed greatly to this increasevia smaller caf hubs with many new establishments. Thisreects the sweeping emphasis on outdoor lifestyle andappreciation of a rich diversity of cultures in Melbourne.It is a sign of a city catering more and more to the localcommunity and people visiting, inviting them to stay longerand participate in the public life of the streets.

    Melbourne has seen a remarkable increase in thenumber of outdoor cafes and cafe seats over the past decade.

    Outdoor Cafes Cafe seats

    95

    1993

    356

    2004 20041993

    1,940

    5,380

    1993-2004

    275% more cafes & restaurants

    1993-2004

    177%more cafe seats

    Respite in the city is offered in many forms, ranging from public benches (top Swanston Street), movable chairs(middle, City Square) to informal features such as lawns,retaining walls and stairs (below, State Library forecourt).

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    1.7 M ORE PLACES TO SIT AND PAUSE

    Outdoor cafes 1983

    2004

    Outdoor cafes 1993

    Legend

    1-4 seats 5-15 seats16-30 seats 31+ seats

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    1.8 C ITY -WIDE ART PROGRAMS

    Ulilitarian features such as roundabouts have beentransformed through public art into exciting city landmarks.

    The city has a ne collection of memorials and monumentsto commemorate eminent people and historic events theearlier proliferation of these items is now being harnessed,but they make a valued contribution to the streets, publicplazas, parks and gardens nonetheless.

    Legend

    Traditional statue (monument/memorial)Fountain or water featurePublic artTemporary art installation

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    Temporary art in the city

    This page: Examples from the lanewayscommissions program shows the eclectic blendof installations in response to their different sites.

    1.8 C ITY -WIDE ART PROGRAMS

    One of the major initiatives is the lanewaycommissions program that temporarilytransforms city lanes into contemporary artspaces and offers challenging opportunitiesfor local artists to create their works around aspecic location, taking the lanes function,usage pattern and history into account. Theinstallations are introduced at intervals andremoved after a few months. This invites peopleto go and see places of the city otherwiserarely visited, and thus contributes to a greaterawareness of the citys often hidden character.

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    Permanent city art

    Scar installation at Enterprize Parkwas created by Indigenous artists fromdifferent regions throughout Victoria.

    1.8 C ITY -WIDE ART PROGRAMS

    Art and cultural programs also helpto ensure that valuable historicenvironments are retained, restored,respected and interpreted. Other placesinterpret or reect more recent orcontemporary culture.

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    Light as art

    Water feature at night, Southbank Promenade Crown Casino fr0ntage

    1.8 C ITY -WIDE ART PROGRAMS

    Light as art introduces another dimension tothe nightscape of the city. Three main categoriesof ornamental and feature lighting have beenintroduced - street and laneway lighting (eg. StKilda Road trees (left), King Street lighting andLittle LaTrobe Street pavement LEDs); permanentornamental and feature lighting (eg. Centre Placelight, the blue line to the railway viaducts (belowleft), Tianjin Gardens and Birrarung Marr illuminatedsea wall); and temporary installations (eg. the TownHall Millennium light project (below)).

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    1.8 C ITY -WIDE ART PROGRAMS

    This page: More playful dimensionsof public art include imaginativechildrens playgrounds, the citysdesignated grafti walls, streetbusking and live, performance art.

    Art at play

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    Melbourne has beneted from an abundant growth in

    cultural institutions and sporting facilities that attract visitorsfrom local, regional, Australia-wide and international places.These new attractions are mostly situated close to thenorth-south civic spine, to the Yarra riverfront or the easternparklands. In each case, new facilities have been attachedto large-scale public space improvements that enhance theprole and accessibility of these locations.

    Increasingly the museums, art galleries, theatres andsports grounds provide the symbolic common ground forMelbourne and its citizens and visitors.

    Major new attractions since 1994 have been:

    the Ian Potter Gallery (NGV) and the Australian Centre forthe Moving Image at Federation Square

    National Gallery of Victoria redevelopment Melbourne Exhibition Centre (above, right) Crown Casino Melbourne Museum (above, left) Immigration Museum Melbourne Aquarium City Lending Library MCG redevelopment.

    1.9 ATTRACTIONS AND PLACES TO GO

    The blue park of Victoria Harbour and continued

    revitalisation of the Yarra River corridor combines to createa new image of Melbourne as a waterfront city. Recentmajor redevelopments such as Federation Square, QV, GPOredevelopment and Melbourne Central have also createdinclusive spaces serving community purposes for improvedtravel, recreation, retail employment and overall enjoymentfor locals and visitors.

    Evening activities and attractions have increased leadingto a livelier and safer city at night (refer further 1.10 below).Events programs at Federation Square and City Square alsoact as highly popular drawcards that animate the city centreon a year-round basis, particularly over the summer months.

    Attractions introduced to Melbourne after 1994

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    1.9 ATTRACTIONS AND PLACES TO GO

    Legend

    Entertainment/recreationGallery/museum/public display Cultural & community use

    2003

    Buildings and venues such as the refurbished GPO (top)and BMW Edge at Federation Square (above) offer newexperiences, respectively, in shopping and public events.

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    The number and location of nighttime and weekend activities- including bars and restaurants, sporting and culturalvenues - are important factors for the vitality and safety ofthe 24-hour city. Melbournes inner city population boomsupplies an expanded audience during periods when it waspreviously relatively inactive. With todays more portablework practices and exible schedules, people also want readyaccess to recreation on a just-in-time basis and nightlife isconsidered a vital component of this lifestyle and amenity mix.

    The combination of active frontages animating the nighttimelandscape, mixed-use development incorporating commercial,retail and residential functions, and the wide distribution of

    activities (rather than being concentrated in a few areas) leadsto a lively and safer city at night and weekends.

    1.10 A 2 4 -HOUR CITY

    The night scene is lit up through extended hours for cafes(such as Hardware Lane, above, and City Square, right), and

    the citys full calendar of evening events (such as at BirrarungMarr, below).

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    1.10 A 2 4 -HOUR CITY

    The public life of the 24-hour city has been supportedby various lighting and safety initiatives. A whole-of-cityapproach to city safety is being applied, with measuresincluding lighting in parks and streets, provision of safe citycar parks and taxi ranks, greater security at public transportstops, cleaner and more active laneways, and glazed retailfrontages and fewer blank walls. Other features such asfacilities and services for young people and improved sitingand design of public toilets assist in crime prevention,building community and modifying behaviour.

    In particular, a lighting strategy is being implemented toensure that places which are attractive by day will be safe,comfortable and engaging after dark. This program promotesextensions and improvements to the citys lighting systemand sets up a hierarchy of lighting appropriate to the scale,

    form and function of different places. While the strategyprovides direction for public and private external lightingthroughout the municipality, its focus is to improve thequality, consistency and efciency of night lighting in areasintended for public use and access.

    Special emphasis is given to upgrading lighting at the edgesof streets where most people walk to provide better visibilitywithin ancillary spaces such as lanes, car parks, forecourtsand recessed building entrances many of which are oftenassociated with nighttime activities. Event lighting andtemporary illuminated displays are encouraged, especiallywhen they are linked to Melbournes busy calendar offestivals and other events.

    Legend

    Accommodation - hotels, apartments...Entertainment - theatres, cinemas, clubs...Eateries - restaurants, cafes and pubs24hr convenience stores &Retail - shops, kiosks, stalls...

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    1.11 IMPROVED CYCLE AND PUBLIC TRANSPORT ACCESS

    Council has been actively engaged in developing facilitiesfor cyclists since the rst bike plan in the 1980s. Cycling hasgrown signicantly throughout Melbourne due to its relativelyat topography, wide streets and temperate climate. Themost popular form of cycling has to date been recreational,although cycling for commuting has been gaining interest.This has been stimulated by advocacy from user groups, anincreasing number of events that publicise and introducepeople to cycling, support from a range of local, state andfederal agencies, and higher density developments where acombination of nearby destinations and provision of cyclinginfrastructure makes cycling a mode of choice.

    Results of a survey under a 2004 study indicated that ofthe 570,000 people visiting the city each weekday and the320,000 per weekend day, 2 per cent travel by bicycle in bothcases 11,000 and 6,500 respectively. While no denite travelpatterns could be identied on the city streets, it was apparentthat cyclists are present on every street despite safetyissues and high trafc volumes to contend with. There was apredominance of north-south travel, particularly on Swanston,Elizabeth and Queen Streets, and less east-west movement.

    The competing demands for CBD road space has impededthe development of a central area bicycle network providingthe required level of safety and comfort for bicycles. While

    streets within the city centre still have no dedicated bicyclespace, Swanston Street is obviously the focus for north-south movements, and refuges have been established alongCollins Street. Other more cycle-friendly works have beeninstalled along Bourke and Elizabeth Streets, and LaTrobeand William Streets in peak clearways. On-road cycle laneshave been established on many city approach routes.

    Incremental network development within the city centre andwider municipality has been supported by high quality off-road dedicated cycle paths along river, bay and rail corridors.

    Public transport has traditionally been, and will continue tobe, a preferred mode of transport for the city community.Data gathered in recent studies shows that travelling bypublic transport for work dominates the weekday travel to thecity centre, although large numbers of people also travel bypublic transport for shopping and social activities.

    Of the 570,000 people visiting the city each weekday, 58 percent of all travel is undertaken by public transport. In 1994,private cars accounted for 49 per cent of the work trips to andfrom the City of Melbourne. By 2001 this had reduced to 42per cent of work trips, with commensurate increases in train,tram and bus travel shares over this period. Of the 45 percent of all weekday trips, train travel comprised 31 per cent,tram 12 per cent and bus 2 per cent.

    As the majority of public transport trips to the city are takenby train, railway stations are major points of disembarkationand pedestrian activity and more adequate provision on theadjacent streets is still required to cope with the pedestrianpressure, particularly during peak times. Tram travel hasbeen assisted by the establishment of tram superstops at

    key destinations and interchange points, and bus travel willbe improved by development of a major bus terminus andinterchange at Spencer Street Station.

    Council is also supporting and facilitating the rollout of theState Governments TravelSMART program that measures andinuences travel behaviour.

    Above and page opposite: Measures such as linemarking for cyclist movement and superstops for tram passengershave been implemented, however there are still manyopportunities to further support sustainable transport.

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    In many respects, the suite of street furniture that has beendesigned and dispersed throughout the central city hasbecome a signature to its local character. From the sawnbluestone pavements upwards, a consistent, elegant andadaptable palette of public furniture, lighting and micro-scale retail has been established throughout the city.

    Incorporation of small scale street vendors such as thenewsstand and magazine kiosk, the fruit vending stall andower stall, all address practical retailing requirements butalso stimulate use and street activity levels. Other itemssuch as the news pillar, retractable kerbside cafe canopy andinformation hub make a strong impact on the personal scale,vitality and colour of the streetscape.

    A comprehensive lighting strategy, covering functional andornamental programs has been developed and is beingimplemented throughout the city. Notably, pole-mounted dualttings that cover the pedestrian footpath independently ofthe road corridor has greatly improved nighttime safety in KingStreet, and will be adopted in other non-tram streets in the city.

    1.12 AN INTEGRATED STREET FURNITURE COLLECTION

    A cafe furniture standard, covering items such as furniture,protective screens, umbrellas, awnings and planter boxes,has also been developed. Its aim is to ensure that materialsand nishes are attractive and durable, unobtrusive andcomplements the culture, character and signicance of thestreet.

    Finally, planning controls have introduced compliance withDDA (Disability Discrimination Act) requirements throughoutthe entire municipal area. Specic initiatives include:pram ramps, braille tiles, disabled parking bays, widenedfootpaths with clear access to shop frontages, audible trafcsignals, tram superstops, ramps for universal access intopublic buildings, fully accessible toilets, safe city car parks,and an approved mobility centre at Federation Square.

    Self-cleaning public toilet Drinking fountain Newspaper pillar openNewspaper pillar closed Information pillar

    Fruit stall

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    1.12 AN INTEGRATED STREET FURNITURE COLLECTION

    Melbournes bluestone pavements are an integral part of the

    heritage of the city and one of the dening elements of itscharacter. Since the early 1980s there has been an extensiveprogram of retention and repair of bluestone surfaces, andupgrading asphalt footpaths to sawn bluestone paving,particularly in the city centre retail core area. Where originalbluestone pitchers exist, they are re-laid to improve drainageor to ensure smooth passage for all pedestrians, includingpeople with disabilities, or replaced with sawn bluestone(below). Trafc measures such as road widenings, roadclosures, medians and roundabouts are, as much aspossible, constructed in a manner sympathetic to adjacentbluestone kerb and channels. Sawn bluestone is also the

    standard material for all new kerbs and gutters, except whereequality of access issues, bicycle lanes or vehicle safetyissues require an alternative treatment.

    Bluestone paving

    Legend

    2004

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    1.13 A GREENER CITY

    There are approximately 3,000 trees in the central city,making a vital contribution to the health and amenity of

    its streets and public spaces. Trees increase amenity, trapairborne pollutants, absorb carbon dioxide and providestructure and denition to open spaces, creating a morepedestrian-friendly environment and human scale.

    Streetscapes represent the most signicant public spaces ofthe city, and Melbournes street trees are maintained to thehighest possible standards. Councils annual tree plantingprogram establishes an average of 2,000 per year throughoutthe municipality, with an approximately 30-40 per year in thecentral city. The majority of 30m wide streets within the CBDhave been established with London Planes. These have beenselected to form a regular, continuous canopy to reinforce theformal symmetry, regularity and grand landscape scale ofthese major streets. As new locations are created, greeningopportunities are realised wherever possible, includingplanting in footpaths, centre medians and tree islands.

    Due to the multiple demands for space, the places for plantingin the narrower streets are more limited. Where space isavailable in the little streets, plazas and lanes, a variety ofsmaller trees is being planted to provide compatible scale,horticultural diversity and offer a subtle emphasis on localcharacter. Biodiversity is vital to sustainable landscapes,and a range of deciduous and evergreen, exotic and native

    trees are being planted to ensure a healthy and diverse treepopulation into the future.

    In the ve years since planting, the tree canopy outside the City Square has developed into an enclosed pedestrian avenue.

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    1.13 A GREENER CITY

    20041987

    2004

    The well-established Plane Tree canopy along SwanstonStreet (above) and St Kilda Road (below) contributes greatlyto both the daytime and nighttime landscape.

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    1.14 A REMARKABLE INCREASE IN PUBLIC LIFE

    1993-2004Bourke Street Mall, MelbourneFrom 43,000 to 81,000 pedestrians per day. Evening trafc has trebledand is now almost 20% of total.

    1993-2004Swanston Street (south), MelbourneFrom 41,500 to 60,500 per day.Evening trafc has increased markedlyand is nearly 30% of total.

    2002Rundle Mall, Adelaide A very compressed city centre, whichworks almost like a shopping mall.Many people by day; no-one by night.

    2002Regent Street, London A total of 55,500 pedestrians perday. Less than Swanston Street inMelbourne.

    1995Strget (Main Street), Copenhagen A total of 71,500 pedestrians per dayin this narrow street (11 metres). Ahealthy evening activity level.

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    ,

    am-6pm

    6pm-12am

    am-6pm

    6pm-12am

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    1.14 A REMARKABLE INCREASE IN PUBLIC LIFE

    areas as an average number of persons at any time between12 p.m. and 4 p.m.), there is still a clear logic to the overallpicture. For example, in 1993 Southbank was among the fewplaces in the city offering places for rest and enjoyment onMelbournes waterfront. In 2004 Southgate has lower stationarygures than 10 years ago, however there is now a much widerrange of attractions along the Yarra River, including FederationSquare which has become a huge success with a constantlyhigh number of visitors. Bourke Street (east) has moved aheadgreatly with the introduction of many new benches and cafeseats. Here the activity levels have doubled since 1993. Inother areas where no additional seats or attractions have beenadded such as Bourke Street Mall the number of stationaryactivities have more or less remained unchanged.

    Quite clearly, where new cafe seats have been introduced,the number of people spending time in the city hasincreased. While the increase in stationary activitieshavebeen relatively minor for those sites surveyed in 1993, newand revitalised public spaces such as the laneways andFederation Square have more than compensated for these.

    Given that the number of outdoor cafes has increased by 275per cent in the past decade and the number of cafe seatshas trebled, it can be safely assumed that the number ofpeople spending time in the public spaces in Melbourne isbetween two and three times higher than in 1993. This isagain an astonishing development towards a livelier andmore attractive city.

    An impressive increase in stationary activities

    In addition to recording the pedestrian ows, the 2004public life survey investigated on the citys stationaryactivities, namely all the activities people engage in when

    not walking: standing, sitting, watching, leaning, listening,playing and so on. These are often regarded as incidentalactivities that can truly reect the value of a place to be infor its own sake, rather than just move through as part ofdestination-oriented activities.

    These activities were recorded in nine areas of which sevenwere also surveyed in the 1993 study. While stationary countsfrom these locations appear less signicant than the walkinggures (i.e. 5-10 per cent more people staying in the survey

    The density of public benches and seats in Melbourne ismarkedly higher than in the other cities shown. Already by1993 this was the case. 2004 does not show any increase inthis category, but shows a remarkable increase in the numberof cafe seats. Altogether, Melbourne by 2004 offers seating for a total of 8,760 persons which compared to 1993 is anincrease of 62 per cent.

    Seats on public benches

    Seats on outdoor cafs

    3,490

    Melbourne (1993)City centre 2,300,000 m 2

    1,940

    Melbourne (2004)City centre 2,300,000 m 2

    3,380

    5,380

    Copenhagen (1995)City centre 1,150,000 m 2

    1,340

    4,790

    Adelaide (2002)City centre 1,575,000 m 2

    1,250

    3,440

    1993-2004

    275%more cafes & restaurants almost 4 times more outdoor cafes

    1993-2004

    177%more cafe seats

    almost 3 times more cafe seats

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    1.14 A REMARKABLE INCREASE IN PUBLIC LIFE

    Stationary activities on a summer Saturday.

    Comparison 1993-2004 in the 7 locations, where data fromboth years are available.

    Stationary activities on a summer weekday.

    Comparison 1993-2004 in the 7 locations, where data fromboth years are available.

    The average number of people involved in stationaryactivities between 12 p.m. and 4 p.m. in 1993 and 2004,respectively, is shown on these bar diagrams. While theaverage increase in stationary activities in the 7 locationsshown represents an increase of 11 per cent (weekday) and5 per cent (Saturday), the overall gure for the city centreas a whole is likely to be much higher. This is based onthe fact that, while some of the locations surveyed in 1993have actually declined in activity, others such as Swanston

    Street (middle) and Bourke Street (east) have shown strongincreases in stationary activities, and the newly surveyedspaces at Swanston Street north and Federation Square haveadded substantially to these gures. Given that there is alsoa much greater choice of high quality public spaces and ahuge increase in cafe seats throughout the entire city, thetotal gure for the city centre is likely to be two to three timeshigher in 2004. (For more details see pages 84-85)

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    part 2

    recommendations

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    2.1 M AJOR CHALLENGES

    Melbourne over the next ten years will continue to enjoy allthe benets of its population growth, economic stabilityand high levels of environmental amenity. Rather thanany fundamental changes in direction, it is expected thata consolidation, expansion and renement of the pastdecades achievements will take place.

    The desire to encourage the street as a place to sit, eat anddrink, and watch the passing ow of people has manifested ina range of xed infrastructure with permanent physical claimson the edges of many retail streets. In terms of balance, it may

    be that the proliferation of kerbside cafes has had a mixedresult: while they create a vibrant, active street edge wherepreviously none existed, they provide most of the stationaryactivity and reduce the freely available public zone alongside.A socially active and economically viable streetscape supporta natural ebb and ow between public and private activity,but it must not privilege private use at the expense of publicrights. Similarly, while the citys laneways provide greateranimation and social participation via new active edges, it isimportant to offer places available to sit without consuming,that are well lit and accessible to all.

    A city-wide program is well underway to expand andupgrade the cycle network, including both on- and off-roadpaths. A key obstacle to increasing cyclist safety is a lackof motorist awareness, and improving communicationthrough driver education programs, public appeal andbuilding partnerships will be just as critical as introducingnew features such as different on-road alignments, betterintegration with public transport, and providing additionalfacilities, routes and services.

    Expansion of commercial activities and construction of

    high-rise apartments has reinforced Southbanks riverfrontas one of Melbournes most vibrant public places, howeversubstantial remnants of the low-rise, low-intensity landuses that once characterised the area still exist behind thewaterfront zone. This highlights the differences betweenthe role of the rivers edge as a regional entertainmentdestination, and the qualities of a centre needed to supportSouthbank as a local city district. The joint aim of the StateGovernment and City of Melbourne for Southbank is for it tobecome a mixed use, inner city district featuring a strongpresence of the arts entertainment and recreationalfacilities concentrated along the Yarra and St Kilda Road,some commercial activity and a signicant residentialpopulations an everyday experience of visual and socialvariety resulting from co-existing and interacting uses. 5 However, recent development falls short of these aspirations,and numerous issues need to be addressed including openspace provision and links, clarifying the street hierarchy, andimproving the street environment for the local residential andworking populations.

    Because of the former industrial nature of Docklands and theremaining active port facilities and railways surrounding it,its connections to surrounding areas are poorly developedand opportunities for new routes are constrained. WithVictoria Harbour as its focus, this offers a highly valuedrecreational resource. The development of small-scale linksare just as important to the overall network as major ones,and linear spaces will act as recreational assets in their ownright (ie. as journeys not just connectors of destinations).More detailed directions and action plans are required to linkopen space in Docklands with open spaces, facilities and

    services elsewhere within the Melbourne municipality thatare convenient and safe, 24 hours a day, and accessible byfoot, bicycle and public transport.

    5Draft Southbank Structure Plan: 14

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    2.2 E XPAND THE PEDESTRIAN NETWORK

    Although generous improvements have expanded the

    walking environment of the city during the past 10 years, further work can still be undertaken to reinforce the pedestrian network and encourage greater and more variedlevels of street activity.

    Expand the number of universally accessible, designatedpedestrian-oriented routes along local, district andarterial roads.

    Classify streets according to their hierarchy forexample, the wider streets with greater regularity, andnarrower with greater idiosyncrasy and informalityreective of city precinct character.

    Ensure high quality, transparent facades and highstandards for paving, street furniture and lighting, alongprimary walking routes.

    Ensure that arcades, laneways and other semi-publicthoroughfares have longer opening hours and increasedlighting for amenity and safety.

    Redevelop freeway undercrofts and railway viaductsto support public recreation and pedestrian and cycleaccess.

    Recover public spaces from road reserves, develop themto a high standard of detail, protect from overshadowing,and encourage active frontages in adjacent propertieswhere possible. Convert where possible centre-of-roadparking into safer, more attractive medians.

    Continue to implement footpath widenings in conjunctionwith bluestone paving throughout the city. Priority shouldbe directed towards Elizabeth Street, Collins Street andkey areas of the citys west end.

    Increase the number and range of respite areas in the

    city. Increase the number of public seats throughout thecity, particularly in the west end and at the east end ofBourke Street.

    Develop an integrated signage system to supplementinbuilt aids to way-nding. Improve directional,informational and interpretative signage in the city andintroduce electronic (touch-screen) information hubs.

    Extend lunchtime street closures in the retail heart,maintaining access to car parks where necessary(especially Lt Bourke Street and more of Lt Collins Streetand Flinders Lane).

    Continuous movement, free from impediments, along city pavements are important for providing places for everyone.

    This small laneway at Queen Vic Market (above) shows howothers that provide more than just a t hroughway function(top) can be brought to life with some active frontage andmore animated building facades.

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    Site-specic recommendations include:

    Develop better connections between the Arts CentrePlaza/St Kilda Road and Sturt Street/City Road. Improvethe Concert Hall and Princes Bridge undercroft spaces.

    Extend improvements along Yarra north bank for access,safety and recreational amenity. Upgrade Banana Alley,the railway viaducts and Batman Park.

    Redevelop the triangular space at the intersection ofSwanston and Victoria Streets, incorporating the historictram control box. Close Franklin Street to through-trafc between Swanston and Victoria Streets to forma link from RMIT/Bowen Street to the City Baths and

    redeveloped plaza. Create additional active zones adjoining or in close

    proximity to Bourke Street to reinforce its role as the cityspremier east-west pedestrian spine.

    Extend footpaths in Swanston Street outside the CitySquare and State Library forecourt to the edge of the tramlines to form new tram stops.

    Install pedestrian signals at the intersections of the littlestreets with Spencer and Spring Streets where they arecurrently missing to alleviate difcult and dangerouscrossing conditions.

    Develop plans and implementation programs for the citygateway at Flemington Road/Royal Parade/Elizabeth &Peel Streets intersection (Haymarket roundabout) andthe Domain interchange (Albert Square).

    2.2 I MPROVE THE PEDESTRIAN NETWORK

    The QV development offers several new retail lanes leading to a central plaza, providing through-block access where previously none existed.

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    2. 3 REINFORCE AND IMPROVE THE CYCLE NETWORK

    The low environmental impact and space efciency of cycling makesit an ideal mode to provide alternative transport to motor vehicle usewhile preserving local amenity. Melbourne has excellent potential forbeing a rst class cycling city. To date, Council has worked hard to

    maximise bicycle provision while maintaining existing road capacityand, in so doing, has progressed cycling provision to the point ofmaximum use of this spare resource. The most benecial action for cyclist safety is to reduce trafc volumes. What is now needed isreallocation of some of the road capacity to cycle priority.

    Provide dedicated on-street bicycle lanes or wide kerbside lanesalong all arterial roads to expand the Principal Bicycle Network.

    On other wider routes throughout the city, including the30m wide city streets, make provision for safe on-road cyclemovement, including coloured line-markings (continuous orfrequent interval), advanced start lines and storage boxes at

    signalised intersections. Where possible, especially along boulevards and other major

    entry routes to the city, place cycle lanes between the footpathand on-street parking (Copenhagen model, at left top) orintroduce cycle lanes on a raised level separate from the road.

    Integrate cycle transport with public transport. Supply cycleparking facilities at transport termini or popular interchanges,and cycle carrying facilities (internal or externally mounted).

    Create continuous, fully accessible public walkways and cyclepaths along the rivers, integrated with the city-wide network ofopen space corridors, including the Metropolitan Trail Network.

    Connect the inner city network with suburban cycle routes (aboveright).

    Ensure that cycle provision meets all relevant standards or localrequirements for pavement surfaces, gradients and curves,lighting, security, signage and bicycle parking.

    Provide more end-of-trip facilities and secure bike parking in keylocations including public transport interc-hanges, academicinstitutions and spor ting/cultural venues.

    Develop and implement community education and trafcbehaviour campaigns to increase reciprocal awarenessbetween cyclists and other road users.

    Introduce planning policy to ensure that all new buildingsor extended oorspace incorporate trip end facilities.

    Encourage private commercial off-street car parks toincrease cycle parking provision.

    Introduce cycle lanterns at intersections (example at left,bottom).

    Resolve difcult points or gaps in the network andprovide realistic alternatives as part of an ongoing,annual implementation program.

    Introduce Sunday cycle-ways onto a network of streetsthat are usually used only intermittently on Sundays, andre-divert trafc accordingly.

    Implement the Northbank Promenade for universalaccess, popular use and safety. Widen sections ofthe path and improve below-bridge access to offer apreferred route to Southbank Promenade as part of theCapital City Trail.

    Examples of cycle trafcmanagement from Copenhagen

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    2. 4 DEVELOP BETTER LINKS TO PUBLIC TRANSPORT

    The benets of increased city visitation and patronage ofcity services and facilities by public transport is signicant,

    especially as much of the infrastructure places little demandupon the road network and city approach routes. Withinthe local trafc network, streets need to be designed andmanaged to achieve a better balance between requirements for essential vehicular access, and encouraging a dramaticincrease in the proportion of trips using sustainable transport.Coordination between public transport, walking and cyclingremoves countless vehicles from the citys streets, enabling thedevelopment of attractive people-friendly spaces.

    Increase bus and tram priority on important routes intoand out of the central city, including increased peak,evening and weekend services.

    Develop active frontages adjoining tram or bus stops toprovide passive surveillance.

    Provide additional functions and amenities at transitstops including weather protection, real-time informationscreens, etc.

    Improve the quality of pedestrian/tram interchangeswithin streets, ensuring the safety of both boardingand alighting passengers, people with disabilities, andpedestrian passers-by.

    Develop active frontages adjoining tram or bus stops toprovide passive surveillance.

    Support the State Governments Tram Priority programand ongoing improvements to tram services andinfrastructure.

    Coordinate with bus companies to identify routeimprovements and improve access to the central city,including bus priority along certain routes and at keyintersections.

    Improve water-based public transport on the Yarra, linkingto services on Victoria Harbour and the Maribyrnong Riverand providing supporting riverside facilities includingwharves, ferry docks and water taxi stops.

    Plan for further public transport extension into theFishermans Bend area.

    The recent installation of tram superstops provides safer andmore comfortable, fully accessible access for passengers,and includes touchscreens and real t ime travel information.

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    2.6 L INK S OUTHBANK WITH THE CITY

    Although Southbank Promenade forms the southern edge ofthe Yarra and denes the south boundary of the city centre,little of its liveliness, animation and commercial activitytransfers to the hinterland of Southbank. The aim forSouthbank as a whole is for a downtown residential, culturaland service business precinct, including consolidation of theresidential precinct south of City Link.

    Improve the visual and social connection between thewaterfront public spaces and the streets, buildings,walking routes and other public spaces of Southbank.

    Continue to strengthen Southbanks metropolitansignicance as a major visitor destination, and its localsignicance as a high-density residential environment(ie. balanced and mutually supportive)

    Develop a new local centre to support the expandingpopulation of Southbank.

    Employ measures including widened footpaths, morefrequent crossings of busy roads, wider and landscapedmedians, and reduced vehicular speeds and car parkstructures, to decrease Southbanks focus as a car-accessed enclave.

    Reinforce and upgrade Sturt Street-St Kilda Rd, Moray-Queensbridge Streets, Clarendon-Spencer Streets aspriority movement routes for universal access.

    Reinstate bicycle access (without demounting) alongSouthbank Promenade as part of the Capital City Trail.

    Develop Dodds and Grant Streets as priority pedestrianroutes within Southbank in addition to Sturt Street.

    Clarify the street hierarchy and provide edge activitiesto link walking routes with opportunities for new publicspaces.

    Protect the urban residential environment from thedetrimental impact of high-rise buildings (including windconditions, overshadowing and obstructing glimpsed

    views of the city). Resolve and implement a plan for integrating the City Link

    intersection that currently (combined with other physicaland psychological barriers) creates barriers within thecommunity and between services, facilities and openspaces.

    Provide appropriate measures for universal access alongSouth Wharf.

    Southbank is full of opportunities for revitalising blank facades and upgrading street environments (above) to create precincts with appealing or active edges (right).

    The trafc management system and pedestrian accessnetwork at Southbank need to be re-designed to reducethe barriers and discontinuity between the Arts precinct,riverfront and central city.

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    2.7 L INK DOCKLANDS WITH THE CITY

    Melbourne Docklands has added thousands of square metresof land area and water frontage to the fabric of the innercity. Where the initial impetus for development was largelyresidential, an integrated, mixed-use community is becomingwell established.

    Identify the main open space links to the city and to thewater, and strengthen these physically and visually.

    Redevelop existing sites to maintain the heritagevalues of the area and possibly allow lower rent payingbusinesses to move in.

    Expand the range of active water-based activities.

    Introduce a ferry service to link with the Yarra River and

    Port Phillip Bay systems. Actively develop the three key themes for the blue

    park: the working waterfront, integrated transport, anda recreational focus combining land- and water-basedactivities.

    Support and promote the proposal to construct afootbridge linking the north and south banks of the Yarrato the west (between the MEC precinct/South Wharfand public open space at North Wharf) to integrate theexhibition, tourism and convention facilities on bothsides of the river, as well as to form part of a regional linkfrom South Melbourne to Docklands.

    Provide a pedestrian link aligned with Lonsdale Streetand meeting the concourse level at Docklands Stadium.

    Improve the amenity and acces