from Clarity Connect, Inc.

Sell more plants with modifiable plant signs and labels.Plants Galore

Modifiable Bench Cards

We have the industry’s leading online plant library with more than 12,500+ plant varieties including genus overview cards with fantastic photography and cultural information to sell the plants at retail. We are constantly adding plants to our library to meet customer requests and to incorporate the never ending introduction of new varieties. Check out GardenCenterMarketing.com/plants to see the full list of plants that are available.

Create personalized bench cards in 5 easy steps:

Find the PlantDetailed search functionality makes it easy for you to find a specific variety or a genus overview

‘Localize’ the existing plant info If desired, modify bullet points, characteristics, height, spread, hardiness zone, etc. and add an optional size and price

Save it to your libraryYour modified signs are available at any time from your secure account

Select your preferred card templateChoose from multiple designs (both portrait and landscape options) and standard sizes (11” x 7”, 7” x 5” & 8.5” x 11”). Many of the card templates include your garden center logo

Print it yourself or order online. Download a print quality PDF to print yourself, or ordered cards typically ship within one business day. See all of your pricing options at GardenCenterMarketing.com/CardPricing

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Sell more plants with modifiable plant signs and labels.Modifiable Pot Labels

Modifiable Hang Tags

Better signage improves your customers’ experience while increasing sales.

Quickly create pot labels from the plants in your saved library. You can match the color scheme of your plant bench cards or create your own custom colors.

If you like, you can include a SKU and the bar code will be automatically created for each label.

Generate your own custom hang tags in seconds. Modify with your logo, size, price and optional bar code. You can match the color scheme of your plant bench cards or create your own custom colors.

Matching Bench Card & Pot Label

Optional barcode help with inventory and check out.

24” x 36” To see all designs and order, check out:GardenCenterMarketing.com/24x36

Material Single Sided Double SidedCoroplast $26.50 $42.70Vinyl $25.70 $57.60

Material Single Sided Double SidedCoroplast $16.50 $26.20Vinyl $17.20 $38.40

48” x 12” To see all designs and order, check out:GardenCenterMarketing.com/48x12

Hardgood Signs

Waterproof and UV Resistant

Sell more hardgoods with durable, waterproof, UV resistant signs printed on 5ml plastic. Upload product information via Excel or manually enter the information. Add product images when relevant and customize the template colors to meet your needs.

All of our sign material - LaserTag for Bench Cards and Hang Tags, LaserLabel for Pot Labels and Coroplast and Vinyl - is 100% water proof and are extremely UV resistant.

111 Days: March 19th - July 8th 141 Days: March 4th - July 22nd

162 Days: March 17th - August 25th 190 Days: March 4th - September 9th

Customize the template colors to meet your needs.

The following signs were installed in Raleigh, NC facing southwest in full sun.

Sign Holders

Installation Ideas

We offer a broad range of sign holders including galvanized steel (painted and non-painted), plastic, vinyl and wood. Check out GardenCenterMarketing.com/SignHolders for more information.

There are a number of great ways to install our garden center signage. Additional installation images and videos can be viewed at GardenCenterMarketing.com/Install

Flying Feather BannersThe size, color and motion of the Flying Feather Banners catch the eye from quite a distance. Use them to capture drivers’ attention by putting them roadside or to help customers navigate your garden center by placing them in strategic locations.

Check out GardenCenterMarketing.com/FlyingBanners for more information, including additional designs, photos and assembly and care instructions.

Height Ground Stake Cross Base Ground Stake Cross Base

10.2’ $125.00 $141.00 $176.00 $192.00

13.5’ $136.00 $152.00 $191.00 $207.00

SINGLE Sided w/Poles and: DOUBLE Sided w/Poles and:

10.2’

37”

21”

13.5’

Custom Designs Available

Single sided banners allow light through and the

design is reversed on the back side of the banner.

A-Frame PopupsUtilize this sign for quick & easy communication that leaves a lasting impression.

• Sets Up in Seconds• Great Indoors and Out• Double Sided for Greater Visibility• Only $70 (Includes Carrying Case and 4 Stakes)• Dimensions: 47” x 27.5” (120 cm x 70 cm)

Custom Designs AvailableDesign time is $75 per hour and most

designs take an hour or less!

Check out GardenCenterMarketing.com/A-Frame for more information, including additional designs, photos and assembly instructions.

We make it easy Non-technical people can easily use the Clarity Console tools to manage website content. In fact, our websites are so easy to update, you won’t have trouble keeping your site up to date, even in the craziness of Spring. We also make it easy for you to choose Clarity Connect to build your new website, because we have:

1. Relevant, Industry ExperienceWe have horticulture customers from coast-to-coast and leverage our collective experience over hundreds of sites for your benefit.

2. Quick Implementations QuickSites™ can be up and running in a day or two while more involved sites will take longer. However, since we have developed multiple garden center specific solutions, our implementations are typically much quicker and more effective than others.

3. Cost-effective ToolsWe understand garden centers’ financial constraints and cash flow issues. We have priced our solutions appropriately.

4. Scalable Technology From small garden centers in low population areas to high-volume, multi-location garden centers, we have the right solution. Start with only what you need, and add functionality over time.

Garden Center Specific SolutionsThe right tool makes every job easier. We have over 40 different website content management tools developed for a specific ‘job’. This ensures your website updates are done quickly and easily. Some of the more frequently used tools used by garden centers include:

� Photo Gallery Manager� Plant Database Manager� Calendar of Events Editor� Product Database Manager (for non-plant goods)� Slide Show Editor� Plant Calculator� Online Gift Card Sales� Gardening Activities Editor� Mulch and Stone Calculator� Online Coupon Creator

Check out clarity-connect.com/tools for a complete list of all of our solutions.

Websites and Social MediaImprove your online and mobile presence with easy-to-use technology

Two Birds, One StoneIf you create plant bench cards with GardenCenterMarketing.com you can display those plant records, plus additional information, on a website built by Clarity Connect.

Is your site mobile friendly?If not, it certainly should be, and we can help. Mobile browsing and searching is increasing dramatically. In fact, 78% of smart phone owners use the device while in the store.

Build it and they will come?Not necessarily. A good website with great content is the foundation in building traffic to your site and sales in your garden center. However, there are other components to help improve your online presence and market share. We can help you with it all.

1. Search Engine Optimization (SEO)Who uses the Yellow Pages® anymore? Many people rely exclusively on their phones and computers to search for products and services. Focused SEO helps your business be found.

2. Pay-Per-Click Ad Campaigns Even with great SEO, there are times when the most cost effective way to build sales is through a Pay-Per-Click (PPC) ad campaign.

3. Google Analytics AnalysisJust like you change your retail floor layout if it’s not working, you should change your site content and/or structure if the website isn’t delivering results. Google Analytics gives you all the data you need for this ongoing activity. If you don’t have the time or desire to do the analysis, we can help.

4. Social MediaYou may be thinking, “What a waste of time.” For you personally, that may be true. However, as a retail business, you need a quality, regularly-updated, social presence. We can help determine and implement your social marketing plan.

Custom Banner DesignNot only do we offer affordable custom design work, we can also have a wide variety of additional materials to print on - including mesh, car magnets, wall vinyl and of course Coroplast and vinyl.

Our design rate is $75 per hour. You will be pleasantly surprised at quickly we can come up with a creative, compelling design for you. Give us a call, (919) 577-9901, to discuss your custom design needs.

Printed on Coroplast, but itlooks like a chalkboard.

16’ x 4’ vinyl banner mounted on metal frame.

24” x 60” vinyl banner for Regan Nursery.

8’ x 3’ mesh banner for a local high school soccer team.

Horticulture Events

Postcards that Work

HorticultureEvents.com is the cost effective way for garden centers to have RSVPs and/or registrations and payments for their events.

If you have a website produced by Clarity Connect, those events can also display on your site with the actual registration being completed on HorticultureEvents.com.

Name BadgesYou can easily print out name badges for your attendees on standard Avery® labels, or you can download your attendees into an Excel file.

Direct mail is not dead. With the proper design, distribution list and call to action or offer, direct mail can still be a cost-effective part of your overall marketing plan. We specialize in ‘punch-out’ postcards, but also produce standard postcards regularly for our customers. Check out GardenCenterMarketing.com/postcards for more information.

Two offers increase the value of a single postcard. 7” x 5” Postcard for Horticulture Images

Your local, family-owned garden centerUnmatched selection, quality and service

Cannot be combined with other offers. Cannot be combined with other offers.

a $75 order or $10 off a $50 orderExpires June 15, 2013

$20 Off Free Herb or Veggie

With any plant purchase$3.99 value

Expires June 15, 2013

www.gardencrossings.com/gardencenter

4902 96th Ave, Zeeland, MI | (616) 875-6355Schedule a Spring Pickup! Reserve Your Plants Online Today at

Your local, family-owned garden centerUnmatched selection, quality and service

Cannot be combined with other offers. Cannot be combined with other offers.

a $75 order or $10 off a $50 orderExpires June 15, 2013

$20 Off Free Herb or Veggie

With any plant purchase$3.99 value

Expires June 15, 2013

www.gardencrossings.com/gardencenter

4902 96th Ave, Zeeland, MI | (616) 875-6355Schedule a Spring Pickup! Reserve Your Plants Online Today at

formerly

from Clarity Connect

Clarity Connect, Inc.128 Raleigh StreetHolly Springs, NC 27540GardenCenterMarketing.com | clarity-connect.comsupport@gardencentermarketing.com(919) 577-9901 � fax: (919) 746-7347