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PARTNER PACKAGE 2016£25,000
THE ANNUAL LIVE EVENT ATTRACTS:• Over 3,000 competitors – the top engineering talent from
over 125 leading universities• Over 3,000 spectators• Over 500 volunteers, judges and scrutineers
OUR EXTENSIVE DIGITAL CHANNELS INCLUDE:• formulastudent.com has over 533,000 visits annually• Regular e-newsletters with a total circulation of over 30,000• Over 20,000 engaged social media followers
FORMULA STUDENT AT A GLANCE:
PARTNERING WITH FORMULA STUDENT IS A UNIQUE OPPORTUNITY TO:• Meetindustryreadyengineeringgraduates
• PositionyourorganisationasakeyinvestorinUKengineeringexcellence
• Buildtrustandrelationshipswiththenextgenerationofengineeringleaders
THE VARIETY AND BREADTH OF TALENT... WAS WHAT WAS SO EXCITING ABOUT FORMULA STUDENT.ROSS BRAWN OBEPATRON,FORMULASTUDENT
FS PARTNER PACKAGEFORMULA STUDENT’S PARTNERS ARE OUR TOP TIER SPONSORS, ENJOYING THE WIDEST POSSIBLE RANGE OF EXPOSURE THROUGHOUT THE FS CALENDAR:
Large scale exhibition presence at the Formula Student main event; for maximum engagement with our live audience
Highest profile branding throughout the event venue
Extensive year round exposure across Formula Student’s digital and social channels
Both Onsite and Online, Formula Student Partners have access to a range of exclusive benefits unavailable to other sponsors or exhibitors
Benefit from the highest level of flexible, live, on site engagement opportunities at the Silverstone main event giving you the chance to truly demonstrate all that your organisation has to offer.
Premium exhibition stand in “Checkpoint” – the pavilion used for student engagement ° 4m x 2m stand in prime position
Product showcase area in the Paddock – the main thoroughfare connecting sponsors, students and spectators ° A minimum 5m x 5m area in a prime position. Can be
used for: - Showcasing your latest technology, products or vehicles - Create you own pavilion to attract and engage
ONSITE: EXHIBITION
High profile onsite branding, includes: Event Guide: ° Logo on front cover ° Full page advert in premium position ° Company profile
Promotional literature or gifts inserted in Welcome Bags given to all 3,000 competitorsLogo on event passes given to all 6,000+ attendees20 large scale banners to be displayed prominently around the venuePartner logo on event signage and AV displaysAcknowledgement during on stage opening and closing ceremonies
ONSITE: BRANDING
ONSITE: HOSPITALITYExclusive onsite hospitality benefits allow you to network with clients, relax with colleagues and really make the most of your time on site:
4 x VIP weekend passes, providing access to the hospitality lounge; serving a range of hot and cold foods and premium drinks
8 x daily exhibitor passes; inclusive of event catering
2 x invitations to Faculty Advisors Reception
AWARDS SPONSORSHIPFS culminates in a prestigious award ceremony. Event Partners can sponsor 2 awards presented to our most outstanding competitors.
Awardssponsorshipallowsyoutogetclosertotheteamsthroughspecialisttechnicaljudging.
Lendyournametooneofourhighprofileawardsandenhanceyourbrandthroughitsassociationwithtechnicalexcellenceinarelevantfield.
AS A PARTNER SPONSOR YOUR ORGANISATION’S BRANDING WILL BE INCORPORATED INTO EVERY SINGLE PAGE OF FORMULASTUDENT.COM – TO BE VIEWED MORE THAN HALF A MILLION TIMES ACROSS THE COMPETITION YEAR.
Other include:
• Graduate Recruiter Profile: A dedicated page profiling career opportunities at your organisation ° Includes up to 2 job/opportunity postings
per month • Sponsor Profile: a dedicated page detailing your
organisation including key achievements, products and services
• A “New Partner Announcment”: high profile news story announcing your participation in Formula Student 2016
ONLINE:FORMULASTUDENT.CO.UK
WWW.FORMULASTUDENT.COM REACH
1 June 2014 – 31 May 2015, Google Analytics
Total Visits 553,000
Unique Users 240,000
SOCIAL MEDIA IS A KEY COMMUNICATION CHANNEL FOR FS COMPETITORS.
Both FS and IMechE can boast extensive social media channels, all of which will are available to our Partners. Including:
• New Partner Announcement across all social channels• Post-event Partner Thank You across all social media
channels• 6 x sponsored tweets/Facebook postings• 6 x LinkedIn job or opportunity postings• Reciprocal links across all FS social channels
ONLINE: E-NEWS AND SOCIAL MEDIA
FORMULA STUDENT SOCIAL MEDIA CHANNELS
Figures correct as of 1 June 2016
IMechE FS Total Reach
Twitter (followers) 17,100 7,295 24,395
Facebook (likes) 264,000 12,350 276,35
LinkedIn (group members) 50,360 1,585 51,945
YouTube (views) 250,225 81,500 331,725
TOTAL SOCIAL MEDIA REACH 684,415
FORMULA STUDENT PARTNER PACKAGE:KEY BENEFITS AT A GLANCE
ONSITE
Paddock Showcase Area 5m x 5m (minimum)
Checkpoint Exhibition Stand 4m x 2m
Event Guide: Front cover logo,Full page advert, company profile Circulation: 3,000
Promotional literature/gift in welcomebags x 3,000
Logo on event passes x 6,000
Corporate Banners x 20
8 x daily exhibitor passes Includes catering
4 x VIP weekend passes Includes enhanced catering andhospitality lounge access
2 x Sponsored Awards Chosen by sponsor, awarded inclosing ceremony
ONLINE
Graduate Recruiter Profile Fully bespoke careers webpage.Live for 1 year
Job/Graduate Opportunity Postings x 24
Sponsor Profile 250 words, live for 1 year
Logo and URL Acrossformulastudent.com 553,000 views annually
Social Media New Partner Announcement Total potential reach of 352,690
6 x Sponsored Tweets andFacebook Postings Over 37,000 total followers
6 x LinkedIn Job/OpportunityPostings 1,585 group members
Beyond the extensive benefits included in the Formula Student Partner Package, there are a wide range of additional promotional and activation opportunities available to FS Partners. These Include:
• Formula Student Event App – full or joint sponsorship
• Formula Student Closing Party – Full or joint sponsorship of the official end of event celebration
• Learn to Win and Learn to Win Live – two supporting events offering further engagement withFS teams
• Learn to Win Faculty Reception – network with the faculty representatives from key teams
• IMechE on Demand: FS Channel Sponsor – Interactive and exclusive annual sponsorship of FS’s online video and content channel
FURTHER OPPORTUNITIES
1 Birdcage WalkWestminsterLondon SW1H 9JJwww.imeche.org/formulastudent
T +44 (0)20 7973 1251F +44 (0)20 7222 9881E [email protected]
facebook.com/formulastudent
@FormulaStudent #FS2015