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frustration with PowerPoint
Norvig’s Law
power
corrupts…,
and powerpoint
corrupts absolutely
is it PowerPoint or pedagogy?
persistent textual hegemony…
despite digital visual era
image proliferation and dissemination
Tietje and Cresap, 2005
multimedia learning literature…
we learn more
deeply from
words and
pictures than
from words
alone
Mayer, 2014: 1
normal slides…
bad for cognitive loading and learning
bottleneck
MML says,
balance the flow…
reduce visible text
use images and limited text
MML hypothesizes that images…
stimulate engagement
prompt intellectual reconciliation
convey complexity
communicate processes
stimulates debate
help us see what is being said
testing with LU students
adapted Chanlin (1998), McKay (1999) and Kleinman &
Dwyer (1999)
results
0
20
40
60
80
100
120
The slides helped me
understand the subject of
the lecture
The slides helped me
engage with the subject
The slides kept my
attention
The slides made the
lectures enjoyable
The slides affected my
emotions
Emotional stimulation
helps me engage with the
subject
Grp1 Grp 2 Grp 32014
0
20
40
60
80
100
120
The slides
complement the
spoken words
The slides
encouraged me
to think
The slides helped
me engage with
the subject
The slides kept
my attention
The slides made
the lectures
enjoyable
The slides
affected my
emotions
Grp 1 Grp 2 Grp 32015
0
10
20
30
40
50
60
70
80
90
The slides stimulated
emotional responses
The slides made me sad The slides made me happy The slides made me
curious
The slides made me feel
involved
The slides made me want
to act to change some
aspect of the world
Grp1 Grp 2 Grp 3
2015 EMOTIONS AND ENGAGEMENT
0
5
10
15
20
25
30
35
40
45
50
2013 2014 2015
10
35
50
% of ‘Firsts’ over three years, FYO
images made meaning clearer
9 o’clock lectures are worth going to
I got it
straight
away, from
the first
slide… the
images stick.
I barely have
to try with
this
method…
we misuse PPT in two ways
over-load
under-utlize
both easy to change
