FRUITS, TEA &SEAFOOD

3 COMMODITIES, 3 BATTLES

UNCTAD

CERTIFICATION THEREFORE REPRESENTS A CLEAR ADDED VALUE

FOR ALL TYPES OF PRODUCTS THAT ARE BEING

EXPORTED FROM ANY COUNTRY TO GLOBAL MARKETS

STANDARDS AND CERTIFICATIONS HELP CUSTOMERS TO KNOW THE

SPECIFICATION OF THE PRODUCT OR THE SERVICES AND WHETHER IT IS

IN CONFORMITY WITH ITS REQUIREMENTS.

INTERNATIONAL MARKETS NEED TRANSPARENCY AND BENCHMARKS

HERE FOLLOWS 3 EXAMPLES OF LOCAL COMMUNITIES THAT DECIDED TO MOVE AHEAD WITH THEIR ACTIVITY IN IMPROVING THEIR STANDARDS AND QUALITY AND IN HAVING IT UNDER A STRICT CONTROL.

…

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IDAL – THE INVESTMENT DEVELOPMENT AUTHORITY OF LEBANON (1/4)

1996 - 2000THE EXPORT VALUE OF FRUITS AND VEGETABLE OF LEBANON SHOWS A DECLINE OF 20 %

2001 EXPORT PLUS PROGRAM

IDAL GETS A BUDGET IN ORDER TO PUT IN PLACE A PROGRAM OF SUBVENTIONS FOR AGRICULTURE EXPORTS- INCREASE THE QUANTITY OF EXPORT- FIND NEW DESTINATIONS- IMPROVE THE QUALITY OF PRODUCTION AND OF PACKING

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2012 AGRI PLUS PROGRAMIN 2012, IDAL PUTS IN PLACE A NEW PROGRAM – AGRI PLUS WHICH INCLUDES …

2006 - 2011FROM 2006 TO 2011, IDAL REDUCES THE SUBSIDIES OF 20 % PER YEAR. THE EXPORT QUANTITIES REMAIN STABLE.

IDAL – THE INVESTMENT DEVELOPMENT AUTHORITY OF LEBANON (2/4)

• IMPROVING PACKAGING - MODERNIZATION PACKAGING AND COOL STORAGE HOUSES

• THE SUBSIDY WILL BE ADJUSTED ACCORDING TO THE DESTINATION OF THE GOODS AND ON BASIS OF 4 ZONES : • Syria, Jordan, and Iraq• Egypt, Libya, Sudan, Turkey, Saudi Arabia, UAE, Yemen, Oman, Kuwait, Qatar,

Bahrain, and Iran• Europe, Asia, and Middle Asia• North and South America, Australia, and East Asia

• INITIATING TRAINING PROGRAMS IN ORDER TO PROVIDE QUALITY CERTIFICATES FOR PACKAGING STATIONS : ISO, HACCP, BRC..

IDAL – THE INVESTMENT DEVELOPMENT AUTHORITY OF LEBANON (3/4)

5

378

455

523 527

353 349 345

277

2000 2012 2013 2014 2015 2016 2017 2018

Lebanon fruits and vegetables exports (k MT)

12 YEARS

BEGINNING OF THE SYRIAN CONFLICT

IDAL – THE INVESTMENT DEVELOPMENT AUTHORITY OF LEBANON (4/4)

6

322

8

169

Achievements of the AGRI PLUS program in terms of certification :

Before 20122012 to 2017

In process

Pending

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SRI LANKA TEA BOARD CEYLON TEA

2003 THE BRAND “CEYLON TEA” STARTSTHE SLTB (SRI LANKA TEA BOARD) DECIDES TO RAPATRIATE THE CEYLON TEA IN SRI LANKA BECAUSE THE

NAMED CEYLON TEA IS SOLD ALL OVER THE WORLD AND MADE OF ANY TYPE OF TEA OF ANY ORIGIN

A CERTIFICATION PROCEDURE HAS BEEN SETUP :

THE CEYLON TEA TASTE MUST BE OFFICIALLY DETERMINED IN TERMS OF TASTE COLORS.. ETC. AND IN TERM OF GEOAGRAPHICAL LOCATION

2

1 THE BRAND + A LOGO IS BEING CREATED => CEYLON TEA SYMBOL OF QUALITY

3THE SLTB OBTAINED FROM THE SRI LANKA GOVERNMENT THE FULL AUTHORITY TO ADMINISTRATE THE BRAND FOR THE 7 CONCERNED REGIONS IN THE COUNTRY.

4AFTER REGISTRATION/CERTIFICATION OF ALL DIFFERENT OFFICIAL TEAS “CEYLON TEA SYMBOL OF QUALITY” OF SRI LANKA, THE SLTB PROCEEDED TO REGISTER THE BRAND IN THE 20 MOST IMPORTANT MARKETS IDENTIFIED. (GMP, GHP AND QUALITY ASSURANCE)

SRI LANKA TEA BOARDCEYLON TEA

GEOGRAPHICAL INDICATION CONTROL SYSTEM PROCEDURE HAS BEEN INITIALLY PERFORMED IN EACH COUNTRY

8

RUSSIA

UKRAINEAZERBAIJAN

IRAN

IRAQ

SYRIA

UAETURKEY

JORDAN

LEBANON

EGYPT

TUNISIA

KUWAIT

LIBYA

JAPAN

USA EU

CANADA

AUSTRALIASAUDI ARABIA

TODAY, THE SRI LANKA TEA BOARD LION LOGO IS REGISTERED IN

MORE THAN 94 COUNTRIES

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THE SEAFOOD EXPORT GROWTH IN PERU

• FOR MORE THAN 50 YEARS, PERU HAS BEEN WELL KNOWN FOR ITS EXPORTS OF FISHMEAL AND OIL. THIS WAS ESSENTIALLY A BY PRODUCT USED FOR ANIMAL FEEDING. FOR MANY YEARS, NOBODY REALLY CARED ABOUT THE OTHER LOCAL SEA FOOD.

• UNTIL 1993-4, ONLY FEW EXPORTS OF SEAFOOD WERE BEING DONE. DURING THESE YEARS, A CASE OF “HEPATITIS A” APPEARED IN A DESTINATION COUNTRY.

• FURTHER TO THIS CASE, THE SANITARY AUTHORITY OF THE GOVERNEMENT OF PERU (SANIPES) PUT IN PLACE VERY STRICT SANITARY CONTROLS ON THE FISHERY AND OBLIGED EXPORTERS TO COMPLY WITH THESE REGULATIONS

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THE SEAFOOD EXPORT GROWTH IN PERULA CONCHA DE ABANICO – THE SCALLOP

• UNTIL THE YEARS 2005-2007, INTERNATIONAL MARKETS WERE PROTECTED BY DEMANDING IMPORT AND SANITARY REGULATIONS. ONLY FEW ACREDITED LABORATORIES AND CERTIFIED FACTORIES COULD PRODUCE OR DELIVER SCALLOPS TO THESE MARKETS.

• OWNS 192 INTERNATIONAL/NATIONAL ACREDITATIONS FOR SPECIFIC ANALYSIS ON AGRICULTURAL PRODUCTS

• EMPLOYS 60 PEOPLE

• PERFORMS 95 % OF THE TOTAL ANALYSIS FOR EXPORTS OF SCALLOPS

• PROVIDE HACCP, GMP+ AND BRC CERTIFICATION TO ALL THEIR CUSTOMERS

• INTERTEK DECIDED TO INVEST MASSIVELY IN ITS LABORATORY OF LIMA…TODAY, THE LAB :

11

793 878 2187 746 639

4355 42962753

1145 1011 22694500

2800

12200

24.768

19.618

26.478

62.827

93.050

39.678

91.474

56.820

30.396

13.34316.814

1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017

FIRST STAGE OFACCREDITATIONS

SECOND STAGE OF ACCREDITATIONS+ CERTIFICATIONS

GMP+, HACCP, BRC

Peruvian Exports of Concha de Abanico (scallops) (MT)

THIRD STAGE OF ACCREDITATIONS+ CERTIFICATIONS

GMP+, HACCP, BRC

WHEN THE LABORATORY PERFORMANCE ALLOWS THE GROWTH OF EXPORTS

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Marc Dios

marc.dios@intertek.com

+41 22 319 35 35

http://www.intertek.com.pe/pesca/sustainability-and-social-responsibility/